Sony Bravia 7 (XR70) vs TCL C655 / C69B (55"-85")

Now that we know the TV handles contrast well, let’s check how it performs in terms of HDR effects. The luminance graph shows very high capabilities for this model – 1500 nits is truly an impressive result. HDR effects are particularly striking in scenes where most of the screen is covered in light, such as in the 1st, 3rd, and 5th test scenes. Minor imperfections, typical of this technology, are still visible with very small light effects, as seen in the scene from the film "Sicario 2," where brightness drops to 500 nits. Although these aren't staggering results, they can be considered decent. Additionally, it's worth praising the TV for its high coverage of a wide colour gamut – DCI-P3 at 96%, which allows for vibrant, saturated colours.

Overall, the quality of the HDR effect in TCL C655 / C69B looks quite promising. The average value in the test patterns is around 450 nits, which already allows you to feel the light effects and better image dynamics. However, as mentioned earlier, this effect may be somewhat subdued by slight differences in bright and dark shades, resulting from the lack of local dimming technology. However, the DCI-P3 colour gamut coverage of 94% deserves high praise, and this is possible due to the use of a quantum dot (QLED) panel. This makes the colours vibrant and well-reproduced when watching HDR content.

The IMAX Enhanced mode on the Sony BRAVIA 7 TV is definitely the best mode available on this model, although it is not without its flaws, as its name might suggest. The biggest issue is white balance – both in HD and 4K HDR content, there is a noticeable dominance of the red colour, which causes the image to take on pinkish hues. This is particularly evident on the test image with snow, where the pinkish tint becomes very noticeable. Errors in the Colour Checker test also confirm these deviations – although they are not catastrophic, there is a tendency to lean towards warmer tones. In terms of brightness characteristics, the gamma remains at a decent level with a slight spike but without major issues. However, the biggest challenge is with 4K material. It is clear that the EOTF curve is significantly above the reference graph, making the image appear overly bright.

The TCL C655 / C69B television offers a film mode that has been tested for colour reproduction quality. Although this mode is called film mode, it unfortunately has quite a few errors that the director would certainly not want to see when filming their work. Starting with image analysis, it's worth looking at the white balance – both in HD content and 4K HDR, the white balance has significant issues. In both cases, the red colour dominates, resulting in colours that are too warm, with an overall pink or yellow tint. This can be seen in the image below from the film "Star Wars." The Colour Checker test confirms these errors – the colour samples stray into incorrect shades, affecting the overall colour fidelity. The brightness characteristics are a lesser issue. However, they are not without flaws either. The gamma chart shows a strong spike at the beginning, which can cause the image to be overly bright, and the EOTF curve responsible for brightness in 4K HDR content also has significant fluctuations – it's evident how the television tries to maintain appropriate brightness, but it doesn't always succeed effectively.

Sony BRAVIA XR70 offers a wide range of tools that allow you to customise the image to your own preferences, enabling significant adjustments to the settings. White balance has been freed from the red colour dominance issue – snow no longer takes on pink hues, which was previously noticeable. Although there are slight deviations in the final part of the white balance chart regarding a drop in blue colour, they are acceptable and difficult to notice in everyday use. The Colour Checker test confirms that colour reproduction errors are no longer as pronounced and rarely exceed a value of 2, which is a very good result. As for brightness, gamma, although it didn't require major improvement, has been slightly adjusted. However, the most significant change has been noted in the EOTF curve – the television no longer has issues with excessively brightening the entire image in 4K materials. However, upon closer examination and incorporating the EOTF characteristics in film materials, some limitations of the television become apparent due to the previously discussed dimming algorithm. Some small elements may be slightly more illuminated, but these errors are minor enough that most users won't notice them. Overall, the calibration results are very, very positive.

After calibrating the movie mode of the television TCL C655 / C69B , the white balance has been adjusted, and the colours look as they should – which is confirmed by only slight deviations in the Colour Checker test. The gamma is really good, which ensures that the television shouldn't have any issues with brightness in low-resolution material. Unfortunately, a similar EOTF characteristic is still noticeable, which is a natural occurrence in televisions that do not have local dimming – they simply struggle to "shine" brighter in a given part of the screen. Despite this design limitation, which cannot be bypassed, we recommend making adjustments in the settings, as the overall colour presentation looks really very good.

Since we know that the television handles high-quality content very well, it's worth checking how it performs with lower-quality material. Here, the television shows its potential, and the graphics processor used works remarkably well. On the test screen with the light bulb, there are no issues with colour blending, and the gentle gradation function works very well – we recommend setting it to "Medium".

When it comes to digital processing, or the so-called upscaling, the television sharpens the image quite significantly, which leads to a slight jaggedness, for example on branches in the background, but it doesn't remove desired details. Despite this, the overall appearance is really attractive and may appeal to most users. However, if you prefer a softer, more plastic image, you can reduce this effect in the settings by adjusting the sharpness level to your liking.

Television TCL C655 / C69B handles tonal transitions in low-quality materials fairly well. The "Gradual Smoothing" feature on low settings effectively smooths out tonal transitions, but it also blurs important details, such as the texture of objects. A positive aspect is that it does not negatively affect film grain, which helps to maintain the natural look of the image. In terms of digital processing, the television adds artificial sharpness, which some users who prefer a sharper image might appreciate. However, for those who prefer a softer look, this may be a drawback. Another downside is that the image has been significantly cropped due to the so-called overscan, which reduces the field of view and cuts off the edges of the image.

The Sony BRAVIA 7 TV with a 120 Hz panel will satisfy most users in terms of motion fluidity. Additionally, Sony offers a Motion Flow feature that allows for the selection of three different picture settings, adjusting them to personal preferences: Smoothness – Film: This setting improves motion fluidity, giving the image a more cinematic or theatrical quality. Smoothness – Camera: This setting provides even greater fluidity, useful for watching dynamic scenes like sports broadcasts. Clarity: This setting focuses on minimising noise and motion artifacts, resulting in a more stable and clear image.

The television C655 / C69B is equipped with a 4K@60 Hz panel, which means it's best suited for watching movies and less dynamic content. It also features a "Flicker Reduction" function, allowing users to adjust the smoothness of the image – they can choose whether they prefer smoother motion or a more cinematic, frame-like effect. The television can also adapt to lower resolutions, such as Full HD and 2K at 120 Hz, which will surely please gamers by offering a smoother image at the cost of resolution. It’s worth noting that this feature is available in sizes starting from 55"+. Additionally, the largest variant, 98", is equipped with a 144Hz panel with full motion smoothing.

Sony Bravia 7 has significantly improved its capabilities in terms of compatibility with consoles compared to earlier models. The TV supports variable refresh rate (VRR), which eliminates screen tearing, and it syncs with graphics cards to ensure smooth display. The automatic low latency mode (ALLM) effectively reduces input lag, which is crucial in dynamic games. Dolby Vision with low latency further delivers impressive HDR effects that look great during gameplay.

Sony Bravia 7 also offers a Game Bar feature, providing quick access to settings and monitoring parameters while gaming. An interesting option is the ability to enable a virtual on-screen reticle, which can give a slight advantage in shooter games. However, compared to the Bravia 9 model, the HGIG feature in the Bravia 7 doesn't perform as well, which may be noticeable for more demanding gamers – particularly as the HGIG mode is becoming increasingly popular among gamers as the preferred method for reproducing HDR effects.

A downside is the lack of support for 1440p@120 Hz resolution, which could make gaming easier for users with less powerful graphics cards. Additionally, the Sony Bravia 7 is equipped with two HDMI 2.1 ports, one of which is often used to connect an audio system via eARC, limiting the number of available ports for connecting next-gen consoles.

The TCL C655 / C69B TV offers an almost perfect set of features for gamers, supporting all the key technologies. It has an ALLM feature that automatically switches the TV to low latency mode, significantly improving responsiveness and minimising signal lag, which is especially important during dynamic gameplay. The VRR feature allows synchronisation of the screen refresh rate with the number of frames generated by the console, eliminating screen tearing and providing smoother gameplay.

The TV also supports Dolby Vision in gaming mode, ensuring better colour and contrast reproduction in games that support this format, and the Game Bar enables quick access to gameplay-related settings, such as response time, latency level, and other parameters. Unfortunately, the C655 / C69B does not support 4K resolution at 120 Hz (the 98" variant is the exception), which may be disappointing for more demanding gamers seeking the ultimate smoothness in high-resolution games. However, if we can forgo 4K, the TV offers support for Full HD and 2K at 120 Hz, providing a smoother image and serving as a great alternative for those who prefer higher refresh rates at the expense of resolution.