Sony Bravia 7 (XR70) vs LG OLED C5

Now that we know the TV handles contrast well, let’s check how it performs in terms of HDR effects. The luminance graph shows very high capabilities for this model – 1500 nits is truly an impressive result. HDR effects are particularly striking in scenes where most of the screen is covered in light, such as in the 1st, 3rd, and 5th test scenes. Minor imperfections, typical of this technology, are still visible with very small light effects, as seen in the scene from the film "Sicario 2," where brightness drops to 500 nits. Although these aren't staggering results, they can be considered decent. Additionally, it's worth praising the TV for its high coverage of a wide colour gamut – DCI-P3 at 96%, which allows for vibrant, saturated colours.

LG C5 has finally done what we've been waiting for years in the C series – it exceeds 1000 nits of brightness! This is a significant change compared to previous models in the series and very important – because most HDR content on streaming platforms is created around such luminance today. The image finally has the right "glow," and details in the highlights look as they should even without the use of dynamic metadata. However, there are scenes where the C5, like most OLED TVs, has certain issues. Especially when the screen has to light up entirely. In our test sequences, like the bright scene from the movie The Meg, brightness noticeably drops. Don't get us wrong, this result is not bad; it’s more of a reminder that OLED technology still has its limitations. Year by year, they are getting smaller, but they still exist.

Now, what about the colours? They are very good. Although the C5 doesn't match OLEDs with QD-OLED or Tandem RGB panels, its coverage of the DCI-P3 gamut at 97% and 73% of BT.2020 will satisfy even the more demanding viewers. The colours are saturated, natural, and very consistent in HDR materials.

The IMAX Enhanced mode on the Sony BRAVIA 7 TV is definitely the best mode available on this model, although it is not without its flaws, as its name might suggest. The biggest issue is white balance – both in HD and 4K HDR content, there is a noticeable dominance of the red colour, which causes the image to take on pinkish hues. This is particularly evident on the test image with snow, where the pinkish tint becomes very noticeable. Errors in the Colour Checker test also confirm these deviations – although they are not catastrophic, there is a tendency to lean towards warmer tones. In terms of brightness characteristics, the gamma remains at a decent level with a slight spike but without major issues. However, the biggest challenge is with 4K material. It is clear that the EOTF curve is significantly above the reference graph, making the image appear overly bright.

LG C5, like other TVs we tested, was checked in the best possible factory mode – which remains the Filmmaker Mode. And here we have good news: in SDR materials, LG has once again done a solid job. The white balance and colour reproduction right out of the box are at a very high level. Most errors – both in balance and in the Colour Checker test – did not exceed a ΔE value of 3, which is the threshold above which differences become visible to the naked eye. Such factory settings are what we'd like to see in many more TVs!

However, the situation is different for HDR content, which is what the C series was truly designed for. Here, the C5 performs weaker. An excessive amount of blue in the white balance causes the image to appear distinctly cooler – which affects things like unnaturally pale skin tones or somewhat shifted tonality of the entire scene. Fortunately, LG provides very precise calibration tools, and we – as always – made use of them.

Sony BRAVIA XR70 offers a wide range of tools that allow you to customise the image to your own preferences, enabling significant adjustments to the settings. White balance has been freed from the red colour dominance issue – snow no longer takes on pink hues, which was previously noticeable. Although there are slight deviations in the final part of the white balance chart regarding a drop in blue colour, they are acceptable and difficult to notice in everyday use. The Colour Checker test confirms that colour reproduction errors are no longer as pronounced and rarely exceed a value of 2, which is a very good result. As for brightness, gamma, although it didn't require major improvement, has been slightly adjusted. However, the most significant change has been noted in the EOTF curve – the television no longer has issues with excessively brightening the entire image in 4K materials. However, upon closer examination and incorporating the EOTF characteristics in film materials, some limitations of the television become apparent due to the previously discussed dimming algorithm. Some small elements may be slightly more illuminated, but these errors are minor enough that most users won't notice them. Overall, the calibration results are very, very positive.

We must honestly admit – in the case of the LG C5, it took very little to achieve an almost perfect image. After carrying out calibration, we managed to achieve compliance with reference screens at a level that impresses even compared to significantly more expensive models. The image after our adjustments looks exactly as filmmakers and series creators would want – with no colour distortion, natural depth, and subtle plasticity. LG has done a great job this year regarding factory settings and calibration potential. Hats off!

Since we know that the television handles high-quality content very well, it's worth checking how it performs with lower-quality material. Here, the television shows its potential, and the graphics processor used works remarkably well. On the test screen with the light bulb, there are no issues with colour blending, and the gentle gradation function works very well – we recommend setting it to "Medium".

When it comes to digital processing, or the so-called upscaling, the television sharpens the image quite significantly, which leads to a slight jaggedness, for example on branches in the background, but it doesn't remove desired details. Despite this, the overall appearance is really attractive and may appeal to most users. However, if you prefer a softer, more plastic image, you can reduce this effect in the settings by adjusting the sharpness level to your liking.

LG C5 handles lower quality materials exceptionally well. One of the main issues that older WOLEDs faced was posterisation – unwanted “steps” in colour transitions. The C5 utilises a system function that smooths these transitions, and it works surprisingly effectively. The banding effect is nearly completely eliminated, and the image gains consistency. Compared to last year's model, we feel that this function operates slightly weaker – but the good news is that it doesn't compromise the image structure. Film grain, textures, and details remain on the screen – nothing is forcefully smoothed out.

The C5 also excels at enhancing the quality of older recordings. Thanks to the α9 Gen6 (8th gen) processor, "scaling to 4K" is impressively solid. The image is clear, details are sharp, and the only minor drawback might be a slightly noticeable aliasing on some edges. However, there is no problem with overscan here – the image is not artificially cropped or shifted, which is a significant plus and still not a given.

The Sony BRAVIA 7 TV with a 120 Hz panel will satisfy most users in terms of motion fluidity. Additionally, Sony offers a Motion Flow feature that allows for the selection of three different picture settings, adjusting them to personal preferences: Smoothness – Film: This setting improves motion fluidity, giving the image a more cinematic or theatrical quality. Smoothness – Camera: This setting provides even greater fluidity, useful for watching dynamic scenes like sports broadcasts. Clarity: This setting focuses on minimising noise and motion artifacts, resulting in a more stable and clear image.

The LG C5 is equipped with a 144 Hz display, and this, combined with virtually zero response time of the OLED pixels, makes it one of the best screens for watching dynamic content. It doesn’t matter whether it’s sports, fast-paced games, or just action – the image is razor sharp.

And what about movies at 24 frames? LG has thought of that too. The built-in "TruMotion" smoother allows you to adjust the picture to your own preferences. The “de-judder” slider increases fluidity in films, while “de-blur” subtly reduces motion blur – although to be honest, it’s practically invisible here.

Sony Bravia 7 has significantly improved its capabilities in terms of compatibility with consoles compared to earlier models. The TV supports variable refresh rate (VRR), which eliminates screen tearing, and it syncs with graphics cards to ensure smooth display. The automatic low latency mode (ALLM) effectively reduces input lag, which is crucial in dynamic games. Dolby Vision with low latency further delivers impressive HDR effects that look great during gameplay.

Sony Bravia 7 also offers a Game Bar feature, providing quick access to settings and monitoring parameters while gaming. An interesting option is the ability to enable a virtual on-screen reticle, which can give a slight advantage in shooter games. However, compared to the Bravia 9 model, the HGIG feature in the Bravia 7 doesn't perform as well, which may be noticeable for more demanding gamers – particularly as the HGIG mode is becoming increasingly popular among gamers as the preferred method for reproducing HDR effects.

A downside is the lack of support for 1440p@120 Hz resolution, which could make gaming easier for users with less powerful graphics cards. Additionally, the Sony Bravia 7 is equipped with two HDMI 2.1 ports, one of which is often used to connect an audio system via eARC, limiting the number of available ports for connecting next-gen consoles.

LG C5 is a TV designed with gamers in mind – and there's not a hint of exaggeration in that. It's hard to find anything to criticise here. We have a refresh rate of 144 Hz, full support for VRR, ALLM, and as many as four HDMI 2.1 ports with full bandwidth of 48 Gb/s. For those who have an Xbox, PS5, Nintendo, and a gaming PC in one room – no limitations, everything can be connected without any hassle.

Configuring HDR for gaming is also straightforward. The TV correctly supports the HGiG mode, which allows you to achieve an image that aligns with the creators' intentions. For those interested, there is also Dolby Vision in the Gaming version, although we still recommend HGiG as the most predictable and "clean" variant of HDR in games.

It also includes the Game Bar, which is a "command centre" for the gamer. Everything important, from VRR settings, picture modes, to frame rate information – is at our fingertips. The interface is simple and clear. It may look like something out of a space simulator, but it serves its purpose and just works; exactly as it should.

C5 is truly a complete package for any gamer.