Sony Bravia 3 50' (VA) vs Blaupunkt UGC5500S

Direct comparison

BRAVIA 3 / K-(XX)S3

Info

Available screen sizes: 50”

Available screen sizes: 43”50”55”65”75”

Panel type: LCD VA

Resolution: 3840x2160

System: Google TV

Model year: 2025

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Panel type: LCD IPS

Resolution: 3840x2160

System: Google TV

Model year: 2025

Complete the survey to find out the result

Overall rating

6.2

5.0

  • Movies and series in UHD quality

    6.3

    4.2

  • Classic TV, YouTube

    6.3

    4.1

  • Sports broadcasts (TV and apps)

    5.4

    4.1

  • Gaming on console

    6.6

    5.4

  • TV as a computer monitor

    3.5

    6.0

  • Watching in bright light

    5.4

    4.0

  • Utility functions

    6.1

    5.1

  • Apps

    9.6

    9.6

  • Sound quality

    6.5

    6.0

Advantages

  • Significantly better contrast and deeper blacks than in the IPS variant

  • Higher screen brightness, improving daytime viewing comfort

  • More uniform panel, fewer issues with vignetting and brightness spots

  • Smooth tonal transitions, especially in bright scenes

  • Wide colour gamut coverage (over 91% DCI-P3)

  • Effective upscaling of lower quality content

  • Support for Dolby Vision, which partially enhances HDR content experience

  • Google TV system with a large library of applications

  • Two remotes included – a classic one and a minimalist one

  • Google TV system: massive app library

  • Relatively low input lag

  • Good viewing angles: thanks to an IPS panel

  • PC compatibility: excellent font readability (Chroma 4:4:4)

  • Refresh rate: 120 Hz at Full HD resolution

  • Presence of a classic mini-jack output

  • Quite pleasant sound: clear and loud beyond "budget" standard

Disadvantages

No like
  • Much poorer viewing angles than in the version with an IPS panel

  • Collaboration with PC is noticeably weaker: poorer font readability and visible dithering

  • Occasional stuttering of the Google TV system

  • No USB recording function

  • Very weak blacks and contrast

  • HDR: low brightness (250 nits) and lack of real effect

  • System fluidity: sluggish performance and "dull" remote

  • Motion: total lack of digital smoothers in the menu

  • Image processing: noticeable overscan and motion artifacts

Our verdict

Sony Bravia 3 in the VA panel variant is a television that, in terms of character, remains the same budget model, but the change in panel type makes watching movies and series much more enjoyable. The higher contrast and deeper blacks finally allow for evening viewing without the impression of the screen drowning in shades of grey. This is a significant advantage over the IPS version, even if it comes at the cost of much poorer viewing angles. In practice, it comes down to a choice – if we mainly watch from a sofa positioned straight on, the VA panel delivers a noticeably better effect. The rest of the picture remains largely the same. The PFS filter still provides nicely saturated colours, and the upscaling is at a good level, meaning that SDR content looks clean and aesthetically pleasing. The Google TV system, although it doesn't always run perfectly smoothly, remains a huge advantage – access to a wide library of apps and streaming platforms is something that the competition in this price bracket doesn't always offer in such a polished form. At the same time, the Bravia 3 with VA doesn't resolve all the issues of its predecessor. The HDR brightness at around 350 nits still doesn't allow for a true high dynamic effect, and the lack of local dimming means that fine details can still be blown out. Additionally, there's no USB recording, which was present in the predecessor. So, who is the Bravia 3 in the VA version for? For those who want an affordable entry point into the world of Sony televisions and care about decent quality in movies and series, mainly watching lower-quality content. It is not a proposition for gamers or for someone expecting cinematic HDR effects. Much like with the IPS version, it's hard to talk about a bargain – even if it is the "cheapest Sony of 2025," it still costs more than competitors who can offer Mini-LEDs with significantly better contrast and brightness at the same price. Therefore, it's worth considering this model primarily when an attractive promotion arises.

Blaupunkt UGC5500S is a textbook example of a very cheap television that has primarily two major advantages: the Google TV system and an extremely low price. It is these two elements that make it an attractive option for many people. During testing, we also found it has another great use, which is working with a computer. Thanks to exemplary font readability and good viewing angles of the IPS panel, Blaupunkt surprisingly performs well as a budget monitor. However, one must be aware that this device is typically budget-oriented, and that savings are reflected in the image quality. The panel is simply dark, making it difficult to perform well in tougher lighting conditions, not to mention creating any real HDR effect. Additionally, despite the good viewing angles, the black levels on this model leave much to be desired – in the evenings, it will tend to appear dark grey, which is a typical characteristic of the IPS technology used here. From a price perspective, this is a device that aims to compete in the market not on image quality, but rather on the amount on the receipt. Blaupunkt UGC5500S is perfectly suited as a secondary television in the home, equipment for the holiday house, or for a less important room, where the image just needs to be there, and we want to enjoy all the benefits and applications that Google TV offers.

TV appearance

HDMI inputs
4 x HDMI 2.0, 0 x HDMI 2.1
3 x HDMI 2.0, 0 x HDMI 2.1
Other inputs
RCA (Chinch)
Outputs
Toslink (Optical audio), eARC (HDMI), ARC (HDMI)
Toslink (Optical audio), eARC (HDMI), ARC (HDMI), Mini-Jack (Headphones)
Network Interfaces
Wi-Fi 2.4GHz, Wi-Fi 5GHz, Ethernet (LAN) 100Mbps
Wi-Fi 2.4GHz, Wi-Fi 5GHz, Ethernet (LAN) 100Mbps
Build quality
Good
Average
Stand type
stand-type-
Legs
Bezel color
Graphite
Graphite
Stand
Base adjustment
Fixed
Accessories
Two remote controls, Stand
Stand

Contrast and black detail

5.7/10

2.2/10

Local dimming function: No

Local dimming function: No

Contrast:

Review Sony Bravia 3 50' (VA) Contrast and black detail

Result

5,550:1

Review Sony Bravia 3 50' (VA) Contrast and black detail

Result

5,250:1

Review Sony Bravia 3 50' (VA) Contrast and black detail

Result

5,050:1

Review Sony Bravia 3 50' (VA) Contrast and black detail

Result

5,150:1

Review Sony Bravia 3 50' (VA) Contrast and black detail

Result

4,000:1

Review Blaupunkt UGC5500S Contrast and black detail

Result

1,000:1

Review Blaupunkt UGC5500S Contrast and black detail

Result

1,100:1

Review Blaupunkt UGC5500S Contrast and black detail

Result

1,150:1

Review Blaupunkt UGC5500S Contrast and black detail

Result

1,100:1

Review Blaupunkt UGC5500S Contrast and black detail

Result

1,050:1

Halo effect and black detail visibility:

Check the visibility of bright lights on a dark background. Mini-LEDs often struggle with this. The photo does not compare black levels – that’s what the video below is for.

The video accurately shows differences in contrast and black levels between TVs, as well as potential issues: halo around bright objects or Mini-LED zone operation visible as brightness jumps.

The biggest difference in the 50-inch variant is how the Bravia 3 handles contrast. Although the TV is not equipped with a local dimming system, the change to a VA panel significantly impacts the effect. The contrast is definitely higher than in the other sizes based on IPS panels, and the blacks no longer resemble washed-out shades of grey or navy. This allows for much more detail to be seen in the darker parts of the image, making evening viewing simply more enjoyable. It's still not the level of Sony's more expensive models, but the difference compared to the other variants of the Bravia 3 is clear and easily noticeable after just a short viewing session.

To put it bluntly: when it comes to black levels, it's just very poor. Our measurements on test patterns only confirmed what we could see with the naked eye – a result around 1000:1 is, these days, even in this price range, a disappointing outcome. In movie conditions, that "black" simply doesn't exist. To avoid being all talk, we fired up one of our favourite test scenes – the helicopter flight in "Sicario 2" (you can actually see it in the video we've linked below). Instead of inky, deep night, we got an image that is... navy blue. Everything on the screen that should be dark and mysterious actually glows a dark blue. This is the price we pay for using an IPS panel. On one hand, we get quite decent viewing angles, so if you're watching TV with the whole family from different angles, the picture doesn't lose much in saturation. On the other hand, if you're planning evening screenings with the lights off, this lack of contrast is going to sting your eyes from the very first minute.

HDR effect quality

4.9/10

3.8/10

Supported formats
HDR10, Dolby Vision, HLG
HDR10, HLG
Color gamut coverage
DCI P3: 91.9%, Bt.2020: 67.3%
DCI P3: 81.8%, Bt.2020: 60.3%

Luminance measurements in HDR:

Review Sony Bravia 3 50' (VA) Brightness measurement

Result

319 nit

Review Sony Bravia 3 50' (VA) Brightness measurement

Result

360 nit

Review Sony Bravia 3 50' (VA) Brightness measurement

Result

393 nit

Review Sony Bravia 3 50' (VA) Brightness measurement

Result

365 nit

Review Sony Bravia 3 50' (VA) Brightness measurement

Result

395 nit

Review Blaupunkt UGC5500S Brightness measurement

Result

232 nit

Review Blaupunkt UGC5500S Brightness measurement

Result

245 nit

Review Blaupunkt UGC5500S Brightness measurement

Result

255 nit

Review Blaupunkt UGC5500S Brightness measurement

Result

238 nit

Review Blaupunkt UGC5500S Brightness measurement

Result

252 nit

Scene from the movie “Pan” (about 2800 nits)

Scene from the movie “Billy Lynn” (about 1100 nits)

The photos show two HDR10 movies. 'Pan' is one of the brightest productions ever made, while 'Billy Lynn' (soldier) has brightness typical of streaming (Netflix, Prime, HBO MAX). Notice the intensity of effects and detail in whites.

Static HDR10

The photos present the visibility of white details in various HDR formats. They do not show brightness differences between TVs (these can be compared in the previous gallery).

HDR luminance chart:

Blaupunkt UGC5500S

Sony Bravia 3 50' (VA)

Interestingly, in the 50-inch version, the Bravia 3 performs slightly better in terms of brightness than its larger variants. In measurements, it achieved around 370 nits, which still aren’t values that can compete with top-tier TVs, but are sufficient to speak of a semblance of HDR effect. For some users, this level will be acceptable; others will consider it typical for SDR content, where striking highlights or strong contrasts are not expected. So it must be clearly stated that the Bravia 3 is not a TV for those who want to squeeze maximum quality from the most challenging film materials.

However, this doesn’t mean that everything is average. Sony has equipped this model with an additional PFS filter, which works similarly to the solutions used in QLED TVs. As a result, the coverage of the DCI-P3 colour gamut has increased to over 91 percent. In everyday use, this means livelier, more saturated colours and a more pleasant image quality. Even if it lacks strong lighting effects, movies and series can look significantly more appealing than in its predecessor, the X75WL.

We won’t beat around the bush here – if you’re looking for a TV strictly for cinematic HDR experiences, then you’ve come to the wrong place. Unfortunately, the Blaupunkt UGC5500S is not a machine built for such challenges. This is primarily due to its very low brightness, which we measured during our tests. A result of around 250 nits on movie screens speaks for itself. It’s simply too little to even consider any real HDR effect. To be honest, everything displayed in this format can confidently be seen as a somewhat “enhanced” SDR mode. We expected this, as practically every device in this price range falls short in this area, but we feel it’s our duty to warn you. Manufacturers love to brag about HDR compatibility on the boxes, but in reality, this format simply doesn’t exist here – it lacks the “fuel” in the form of brightness.

The situation is further complicated for Blaupunkt, as we’re dealing with a panel that has very basic coverage of the DCI-P3 colour gamut, reaching only about 80%. You won’t find any advanced coatings to expand these capabilities (like quantum dots), which means scenes that are supposed to burst with richly saturated colours appear simply underwhelming on this screen. Therefore, we have a particular piece of advice for you: don’t force HDR mode on this model. If you have the option in the streaming app settings – just turn it off. By sticking to the classic SDR mode, you’ll be sure that the TV won’t try to “enhance” something that it can’t handle hardware-wise.

Factory color reproduction

5.8/10

4.8/10

This gallery shows how colors change after professional TV calibration. If you notice the difference, we recommend ordering this service at SkalibrujTV.com.

Factory Mode

After calibration

This gallery shows how colors change after professional TV calibration. If you notice the difference, we recommend ordering this service at SkalibrujTV.com.

Factory Mode

After calibration

Sony Bravia 3 was primarily tested in movie mode, which immediately turned out to be the best choice among the factory settings. It's not a perfect picture, but compared to the eco mode that the TV suggests right out of the box, the difference is clear and positive. In movie mode, one can notice a certain issue: the image appears too warm, which stems from a lack of blue in the white balance. Nevertheless, in SDR content, the final effect can still be considered quite decent and satisfactory for everyday viewing. Much more serious errors emerge in HDR materials. The Color Checker analysis showed significant deviations, and poor brightness management combined with limited colour gamut coverage further exposes the shortcomings of the picture in this mode. All of this makes HDR on the Bravia 3 seem unconvincing and can spoil the impression left by the quite decent SDR content settings. Fortunately, this is not a hopeless situation. Various errors can be somewhat mitigated, and some can even be completely corrected through professional calibration. That's why we decided to check how the TV would perform after such adjustments.

We also took a close look at how Blaupunkt handles colours in movie mode, and here the matter is, to put it simply, twofold. We must once again clearly separate what we see in the standard SDR format from what happens when HDR is switched on, as they are two completely different worlds. Let's start with the better side of the coin. If you're planning to watch traditional TV, YouTube, or older films on this television, you can count on really well-tuned colours. In our test sample, the white balance in movie mode performed exceptionally well, which honestly surprised us. Of course, to avoid being too rosy, we noticed some drawbacks. Looking at the gamma charts, we observed that the processor struggles with properly dimming the image in its brightest areas. Additionally, there is quite a strong, at times overly aggressive, red saturation, which resulted in visible errors in reproducing certain shades. Despite this, overall, the image in SDR is simply solid and watchable without a grimace on your face. Unfortunately, the magic fades when we re-enter the world of HDR. Here, Blaupunkt behaves as if we suddenly switched it to store mode, and in its worst rendition. The excess blue in the white balance is so significant that it’s glaring, ruining any realism in the scene. Furthermore, the television interprets brightness very loosely, which, upon analysing the EOTF curve, clearly showed that for most of the time, colours simply appear washed out and lacking depth. This is also perfectly evident in the colour errors that become apparent in this mode. Once again, we are left with the same conclusion: Blaupunkt in SDR mode looks significantly better and more natural than in HDR, which seems to be forcefully added without proper refinement.

Color reproduction after calibration

7.5/10

6.4/10

The photos show how movies look on the TV. Pay attention to black detail visibility, colors, and shadow tint.

The photos show how movies look on the TV. Pay attention to black detail visibility, colors, and shadow tint.

The calibration allowed us to extract significantly more from the ChooseTV 3 than we could have expected at the beginning. Firstly, we managed to correct the deficiency of blue, which previously caused a noticeable warming of the image. After a slight adjustment in the white balance, most of the errors in the Color Checker measurements for SDR content practically disappeared. The shades of white gained a natural quality, and brightness management in gamma stabilised to an almost ideal level, not exceeding the threshold of human eye perception. Therefore, it can be confidently said that in SDR content, after a few tweaks in the settings, ChooseTV 3 performs really remarkably. Much worse, although still decidedly better than before calibration, are HDR contents. The white balance was managed to be sorted out, however, the limitations of the IPS panel are insurmountable. The lack of local dimming means that even the smallest elements can be overexposed, which is immediately noticeable. Colour-wise, the effect has also improved, although it is far from perfect – many errors still exceed the threshold of four, and even five delta E units, which means they remain visible to the human eye. It was already clear earlier that ChooseTV 3 is not a television designed to impress with HDR quality. Nevertheless, it is pleasing that in SDR content, after calibration, the image can look really great, and in this category, the television has positively surprised us.

It may sound like a joke – pulling out professional measuring equipment for a TV that costs around a thousand złoty / 250 dollars, but we wouldn’t be ourselves if we didn’t check it. The question is: does such cheap gear give us any leeway in terms of calibration? To your surprise, the answer is: yes, absolutely. In the Blaupunkt UGC5500S menu, we found surprisingly many options that allowed us to effectively work on the picture. These aren't just empty sliders; these are concrete tools that enabled us to make use of our measurement sensors and software. In SDR mode, the effects were visible to the naked eye. We successfully eliminated the problem we mentioned earlier – that excessive, almost artificial saturation of reds. We also fixed the issue with the incorrect dimming of the brightest parts of the image. After calibration, the picture in standard format became significantly more balanced and simply correct. When it comes to HDR, the situation was more complicated again. While we managed to “tame” that aggressive blue tint in the white balance, it was clear that we were fighting a bit of a losing battle. Even after changing the settings, the TV still tried to interfere with the picture in its own way, as if the electronics knew better than we did how the scene should look. To top it off, there's the hardware barrier that no slider can overcome – colours in HDR still remain undersaturated. This simply results from the quality of the panel itself; it physically cannot produce the most vivid colours. To summarise this point: if any of you ask whether it’s possible to calibrate a TV for “a grand”, we respond with complete conviction: it is possible.

Smoothness of tonal transitions

9.1/10

6.4/10

These are selected scenes that show smooth tonal transitions from one color to another. If you see distinct banding, it’s the TV panel’s fault.

These are selected scenes that show smooth tonal transitions from one color to another. If you see distinct banding, it’s the TV panel’s fault.

These are selected scenes that show smooth tonal transitions from one color to another. If you see distinct banding, it’s the TV panel’s fault.

These are selected scenes that show smooth tonal transitions from one color to another. If you see distinct banding, it’s the TV panel’s fault.

In terms of tonal transition fluidity, the experiences from the Bravia 3 with a VA panel are quite similar to what we saw in the IPS variant; however, there is one significant factor here – screen uniformity. The VA panel manages much better at maintaining image consistency, which immediately translates to a higher rating. This was most noticeable in scenes from the film Green Knight. In the IPS version, strong brightening and vignetting practically made it impossible to assess the gradation itself, whereas in the 50-inch variant, this issue was greatly reduced. As for the tonal transitions themselves, the television performs really well. In the bright parts of the image, we noticed no serious errors – colors blend smoothly, without creating artificial contours. In darker scenes, there are also no major problems with color gradation, and thanks to more uniform backlighting, the image is significantly more pleasant to perceive than in the IPS panel version. So we can say that this is one of those categories where the Bravia 3 in the 50-inch version performs surprisingly well.

Looking at our test photographs, it’s really hard to pick at anything. Most of the colours in the attached images blend together almost perfectly, creating smooth gradients without noticeable "jaggies". And indeed, in most scenes where we took these shots, it looked surprisingly good. However, the problem arises when we stop analysing still frames and start simply watching the films. In motion, the situation changes dramatically. During dynamic scenes on screen, artefacts begin to pop up, which are a direct result of simply having a poor image processor here. Unfortunately, a static photo can't capture that "tearing" of colours, but you have to take our word for it: what looks clean and smooth in the photo can really stand out and simply irritate during viewing. This is where our rather low rating in this category comes from.

Image scaling and smoothness of tonal transitions

7/10

2.5/10

Image without overscan on the SD signal
OK
No
Smooth transition function
OK
No

Smooth transition function

The match photo shows how the TV smooths weak tonal transitions in low-quality video.

Image scaling SD (576i)

The model photo shows how it handles upscaling of SD material.

Bravia 3 brings more to the Sony TV family than just a shared name. It stands out primarily with its ability to enhance the quality of weaker materials thanks to the processor used. Of course, we won't find the advanced XR chip known from more expensive models here, but even so, it's fair to say that the image in lower resolutions looked surprisingly good. Scaling worked effectively, and most parts of the screen were devoid of the typical excessive edge tearing found in budget constructions. The feature that improves the fluidity of tonal transitions is also noteworthy. At the high setting, it performs quite well, effectively masking gradient imperfections without a significant loss of detail. It does occasionally happen that the algorithm smoothingly blurs elements that should remain sharp – for example, faces – however, in the overall assessment, the effect is beneficial. The best results were achieved precisely at the highest setting, and this option could be recommended to those watching lower quality content.

If you're hoping that the processor in this model will magically "fix" the poor quality signal from your cable TV or old movies from YouTube, we must disappoint you. The capabilities of this television end at absolutely basic upscaling, which is simply stretching the image to a higher resolution. It does this correctly in that the image is not blurry, but there is no mention of any intelligent sharpening or adding details. Worse still, Blaupunkt is completely devoid of any functions to reduce unwanted tonal transitions. If the material being viewed shows what is known as banding (ugly "steps" instead of a smooth transition of colours, e.g., in the sky), this television will display them in all their glory. Additionally, the television has a tendency to slightly crop the edges of the image. Instead of displaying 100% of what the source sends, Blaupunkt slightly zooms in on the frame, causing us to lose details that are at the very edges of the screen. In summary: in the category of digital "enhancement" of the image, Blaupunkt simply performs poorly. We receive a raw, unprocessed signal, with all its flaws.

Blur and motion smoothness

4.8/10

3.7/10

Maximum refresh rate of the panel
60Hz
60Hz
Film motion smoothing option
OK
No
Blur reduction option
No
No
BFI function 60Hz
Yes, 120Hz (double contours)
-
BFI function 120Hz
No
-
Brightness drop with BFI
26%
-%

Blur (native resolution, maximum refresh rate):

Blur (BFI function enabled):

The fluidity of motion has never been a strong point of televisions equipped with 60 Hz panels, and the Bravia 3 is no exception. Nevertheless, Sony has added something that might appeal to those who are more sensitive to the way images are displayed. This refers to the proprietary motion smoother, Motion Flow, which offers users a lot of adjustment options. With it, you can make the picture smoother, almost theatrical, or stick to a more cinematic style with the characteristic judder, which many people simply associate with a filmic vibe. These functions work for content with lower frame rates, such as movies and series recorded at 24 or 30 frames per second, which is the type of material we encounter on a daily basis. It is precisely in this area that the motion smoother proves to be one of the most important features for everyday use of the television, and here the Bravia 3 performs really well.

When it comes to motion fluidity, Blaupunkt has nothing to defend itself with. A 60 Hz panel at this price is standard, so none of us expected a perfectly sharp image in fast action scenes or during a match. However, the biggest drawback of this model is that you won’t find any digital motion smoothers in the menu. The manufacturer hasn’t given us any room for manoeuvre – nothing can be smoothed out or the image adjusted to our personal preferences. The picture is always "raw" and we receive it exactly as it is transmitted by the source. For fans of cinematic "jumping" images, this might be good, but the rest simply has to get used to the lack of any motion enhancement.

Console compatibility and gaming features

4/10

3.5/10

  • ALLM
    Yes
    Yes
  • VRR
    No
    No
  • VRR range
    No
    No
  • Dolby Vision Game Mode
    Yes
    No
  • Correct implementation of HGIG
    No
    No
  • 1080p@120Hz
    No
    Yes
  • 1440p@120Hz
    No
    No
  • 4K@120Hz
    No
    No
  • Game bar
    Yes
    No

Bravia 3 isn't gear for eSports enthusiasts or fans of late-night marathons with a controller in hand. The lack of 120 Hz refresh rate and HDMI 2.1 ports closes the topic before it even has a chance to develop. This is a TV for the casual gamer who, after work, fires up FIFA or racing games, not for someone who measures every frame in a spreadsheet. Nonetheless, Sony has added a few nice extras to ensure it’s not too bare. ALLM works as it should, automatically switching the TV to game mode (low latency). We even find a simple Game Bar here, which is clear and straightforward. However, the biggest curiosity is the PlayStation Portal app. Thanks to it, you can launch games from your PS5 wirelessly and see them on the TV screen straight away. Sounds great, but it only takes a few minutes to feel significant delays. In our opinion, it’s more of a showcase of capabilities than something that can be used on a daily basis. If someone really wants to play, it’s better to plug the console in with an HDMI cable and forget about wireless issues.

When it comes to gaming on the Blaupunkt, we weren’t expecting miracles and indeed – the list of features isn’t very long. However, there are two interesting points worth mentioning, as they might be significant for some of you at this price. The first advantage is that the TV quite smoothly detects the connected console. Thanks to the ALLM (Auto Low Latency Mode) feature, the device knows when you start gaming and automatically switches to low latency mode. This is convenient because you don’t have to fiddle with settings every time to ensure input lag doesn’t spoil the fun. The second point is a real curiosity that surprised us. Despite it being a 60 Hz panel, the Blaupunkt can display a 120 Hz image at Full HD resolution. Sure, we lose 4K details, but for those playing more dynamic, online shooters where smoothness is more important than resolution, this is a really nice and unexpected addition in such an affordable device. Other than these two points, you won’t find anything more here. There are no advanced smoothness enhancement systems for gamers or extensive gaming menu bars. It’s a simple screen for occasional gaming.

Input lag

10/10

8.6/10

SDR

1080p60
12 ms
36 ms
1080p120
25 ms
2160p60
12 ms
13 ms
2160p120

HDR

2160p60
11 ms
12 ms
2160p120
4320p60

Dolby Vision

2160p60 DV
12 ms
2160p120 DV

Here, the Bravia 3 shows its best side. Latency drops below 12 milliseconds in almost every resolution and mode, so the response to controller movements is instantaneous and there's no sense of lag. It feels as if the console and the television are speaking the same language, without any unnecessary pauses or hesitations. The Dolby Vision Gaming mode deserves special mention. In its predecessor, the X75WL model, using this feature was simply a torment – input lag could reach over 100 milliseconds, which effectively took the joy out of gaming. In the Bravia 3, this problem has been completely eliminated.

An important point for every gamer is, of course, input lag, which is how quickly the television responds to our movements on the controller. Here, Blaupunkt has something to boast about, although the results are quite specific. At 4K resolution, the lag is only 12 ms. That's an excellent result. With such a lag, gaming is simply phenomenal, and the response is almost instantaneous. However, it's a bit disappointing that the situation changes when switching to 1080p. Here, the input lag increases to around 30 ms. Just to be clear: that's still not a terrible result. For most people, it will be "more than acceptable," and during casual gaming, you probably won't even notice it. Nevertheless, it's a pity that such good parameters couldn't be maintained as we saw with full 4K. Nonetheless, in the overall assessment, as a budget screen for console gaming, Blaupunkt really performs admirably in this regard.

Compatibility with PC

3.5/10

6/10

Chroma 444 (max. resolution and refresh rate)
Yes
Yes
Font clarity
Good
Very Good
Readability of dark text and shapes
Poor
Good
Input lag in PC mode (4K, max. refresh rate)
12ms
13ms
Matrix subpixel arrangement
BGR
RGB
Max refresh rate
60Hz
60Hz
G-Sync
No
No

The photo shows the legibility of small fonts. Ideally, lines should be the same thickness on both light and dark text, with minimal pixel gaps.

Working with a computer on the Bravia 3 with a VA panel isn’t as good as with the IPS panel version. The fonts are clearly less sharp and harder to read, which is immediately noticeable when working with text. There’s also a surprising dithering issue that we didn’t notice in the IPS variant. It’s quite an unusual situation, but definitely worth noting, as it may hinder those planning to use the TV as a monitor. As for PC gaming, there’s also little reason for enthusiasm here. The lack of support for frame synchronization with graphics cards or higher refresh rates makes the screen rather unattractive in this role. So if someone is seriously considering connecting the Bravia 3 to a computer, a variant with an IPS panel will be a much better choice, as it performs significantly better in this regard.

If you're planning to connect a computer to this television, it's absolutely crucial to find and enable the PC compatibility option in the menu. Once you do this, magic happens – the implementation of Chroma 4:4:4 and font readability jump to an exemplary level. The readability of text is simply excellent here. Of course, our editorial diligence wouldn't let us pass this equipment without taking a look "under the hood." In very specific tests with thin, dark text, we noticed that the horizontal and vertical matrix masks differ slightly in brightness levels. However, we want to reassure you: this phenomenon is so subtle that, during normal use, writing emails or browsing the web, you won't be able to notice it with the naked eye. We maintain our opinion that as a monitor strictly for dynamic gaming on PC, it isn't the ideal choice (as we mentioned in the context of the 60 Hz refresh rate), but if any of you are wondering whether you can comfortably work on such a Blaupunkt – we say: yes, it absolutely can be done.

Viewing angles

3.2/10

5/10

Brightness drop at an angle of 45 degrees
73%
71%

The viewing angles in the Bravia 3 with a VA panel are clearly poorer than in the version with an IPS panel. It’s enough to sit a little off to the side for the picture to start losing saturation and sharpness, while the black takes on a lighter shade. This is the natural price to pay for the significantly better contrast and deeper black, which are definitely an advantage in this variant.

Here it's really very good. Whether we were sitting straight on or on the edge of the couch, the colours didn't lose their saturation. This is a big plus if you're planning to watch matches or movies with a larger group – no one will complain that the picture looks worse for them. Although IPS panels are known for their good viewing angles, in this particular model, when viewed from a sharp angle, the picture noticeably loses brightness. Interestingly, the colour saturation still remains in place, but the screen simply becomes darker. It's not something that disqualifies this television, but it's worth knowing.

Daytime performance

5.4/10

4/10

Panel finish
Satin
Satin
Reflection suppression
Decent
Decent
Black levels during daytime
Good
Good

Panel brightness

Blaupunkt UGC5500S: 245 cd/m2

Sony Bravia 3 50' (VA): 397 cd/m2

The performance of the Bravia 3 in the VA variant during the day is a mix of pros and cons. The manufacturer has also used a satin finish here, but compared to IPS, it handles direct reflections worse. When sharp light hits the screen, reflections can be more pronounced and may interfere with viewing. On the other hand, the TV compensates with higher brightness. In typical daytime conditions, the image is more readable and clearer than in the version with an IPS panel. Thus, in everyday use, the Bravia 3 in the VA edition can perform even better, as long as we don't place it in a heavily sunlit spot.

In terms of daytime performance, Blaupunkt is simply average. It all comes down to the low brightness of the panel, which – as we mentioned, hovers around 250 nits. That’s definitely too low for the screen to comfortably "cut through" the strong light coming into the living room. As a result, in bright sunlight, the image loses its clarity and appears somewhat washed out. However, there is one bright spot in this category: the satin coating of the panel. Thanks to this, we don't have to deal with the mirror effect, which often means instead of watching a movie, we're seeing our own couch reflected. The satin nicely diffuses reflections, which somewhat saves the situation. Nevertheless, we can’t cheat physics: while the coating bravely fights against reflections, the low brightness ultimately capitulates in the face of the sun's rays. If you plan to watch something in the middle of the day in a very bright room, prepare yourself for the necessity of drawing the curtains.

Panel details

Backlight Type
PFS LED
White LED
Software version during testing
6120600301
RTM9.241015.007
Image processor
MT5896 2,5 GB RAM
m7332 2GB RAM

Subpixel Structure:

Panel uniformity and thermal imaging:

Review Sony Bravia 3 50' (VA) TV Panel details
Review Blaupunkt UGC5500S TV Panel details

TV features

6.1/10

5.1/10

  • HDMI inputs
    4 x HDMI 2.0, 0 x HDMI 2.1
    3 x HDMI 2.0, 0 x HDMI 2.1
  • Other inputs
    RCA (Chinch)
  • Outputs
    Toslink (Optical audio), eARC (HDMI), ARC (HDMI)
    Toslink (Optical audio), eARC (HDMI), ARC (HDMI), Mini-Jack (Headphones)
  • Network Interfaces
    Wi-Fi 2.4GHz, Wi-Fi 5GHz, Ethernet (LAN) 100Mbps
    Wi-Fi 2.4GHz, Wi-Fi 5GHz, Ethernet (LAN) 100Mbps
  • TV reception
    DVB-T, DVB-T2, DVB-S, DVB-S2, DVB-C
    DVB-T, DVB-T2, DVB-S, DVB-S2, DVB-C

Classic features:

  • Recording to USB (terrestrial TV)
    No
    No
  • Recording programming
    No
    No
  • Picture in Picture (PiP)
    No
    No
  • RF remote control (no need to aim)
    Yes
    Yes
  • Backlit remote control
    No
    No
  • Teletext
    Yes
    No
  • Audio only mode
    Yes
    Yes
  • Bluetooth headphones support
    Yes
    Yes
  • Simultaneous Bluetooth headphones & TV audio
    No
    No

Smart features:

  • AirPlay
    Yes
    No
  • Screen mirroring (Windows Miracast)
    No
    Yes
  • Voice search
    Yes
    Yes
  • Voice search in native language
    Yes
    Yes
  • Ability to connect a keyboard and mouse
    Yes
    Yes
Review Sony Bravia 3 50' (VA) TV features
Review Sony Bravia 3 50' (VA) TV features
Review Sony Bravia 3 50' (VA) TV features
Review Blaupunkt UGC5500S TV features
Review Blaupunkt UGC5500S TV features
Review Blaupunkt UGC5500S TV features
Review Blaupunkt UGC5500S TV features

Smart TV Features

The biggest advantage of the Bravia 3 in daily use is the presence of the Google TV system. Thanks to it, we have access to one of the largest libraries of apps and streaming services, so regardless of whether someone mainly uses Netflix, Disney+ or smaller platforms, everything is just a reach away. The Google voice assistant also worked very well, responding to our commands quite "smartly". The Google TV system should theoretically run very smoothly since Sony has been implementing it better than many cheaper competitors for years. Unfortunately, in the case of the Bravia 3, it's not as great as we might have expected. During testing, we noticed slight lags in the interface, and some features, such as screen mirroring, simply refused to cooperate. One might get the impression that the processor in this model sometimes struggles to handle the demanding system, and not everything works as smoothly as we would hope.

Classic Features

Sony, even in the cheapest series, knows how to remind users of its experience with various users. The set includes two remotes. The first is modern and minimalist, with a small number of buttons, which works wonderfully when using applications and Google TV functions. The second is a classic remote with a richer set of buttons and a numeric keypad, which will be appreciated especially by older people accustomed to traditional solutions. It's a nice gesture towards different user groups, and it must be admitted that Sony has handled this very practically. It's a pity, however, that compared to the X75WL model, the ability to record content from TV tuners to USB memory has been removed. The manufacturer has completely abandoned this feature, so if someone was attached to it, they unfortunately won't find it in the Bravia 3.

In terms of Smart TV functionality, the Blaupunkt UGC5500S is a classic example of a device where the system is both its biggest asset and its greatest flaw. On one hand, we have full Google TV, which is a huge plus at this price point. We gain access to a massive library of apps and basically all the functionality we know from brands using this software. Nothing has been cut out forcefully, which is really refreshing in such an inexpensive TV. Unfortunately, it must be honestly admitted that in the case of Blaupunkt, this system operates quite clumsily. This is a typical issue with low-budget TVs running Google TV – the processor barely keeps up with the software. Navigating through the menu isn’t as smooth as we would like, and the remote can react with noticeable delays, giving the impression of being "dull." Of course, once you launch a specific app and start a movie, everything works steadily, but just browsing through the interface requires a bit of patience.

When it comes to classic TV features, Blaupunkt offers nothing extraordinary. It’s a simple device for basic tasks. The remote is a plus, featuring a traditional numeric keypad, which is just convenient for hopping through cable channels. We also have Bluetooth, so you can easily connect wireless headphones or a speaker. The TV also has a physical mini-jack headphone output. At a time when manufacturers are mass-eliminating this connection, the presence of a "jack" is a nod to those with older audio equipment or simply those who prefer classic wired headphones. It’s a small thing, but it’s appreciated.

Apps

9.6/10

9.6/10

OK
Disney_Plus
OK
Amazon_Prime_Video
OK
Player_TVN
OK
Polsat_Box_Go
OK
Canal_Plus_Online
OK
TVP_VOD
OK
Apple_TV_Plus
OK
SkyShowtime
OK
Rakuten
OK
CDA_Premium_Browser
OK
Spotify
OK
Tidal
OK
Netflix
OK
YouTube
OK
HBO_MAX
OK
Kodi
No
Apple_music
OK
Eleven_sports
No
Xbox Game Pass
OK
GeForce Now!
No
Amazon Luna
OK
Boosteroid
OK
Steam Link
OK
Disney_Plus
OK
Amazon_Prime_Video
OK
Player_TVN
OK
Polsat_Box_Go
OK
Canal_Plus_Online
OK
TVP_VOD
OK
Apple_TV_Plus
OK
SkyShowtime
OK
Rakuten
OK
CDA_Premium_Browser
OK
Spotify
OK
Tidal
OK
Netflix
OK
YouTube
OK
HBO_MAX
OK
Kodi
No
Apple_music
OK
Eleven_sports
No
Xbox Game Pass
OK
GeForce Now!
No
Amazon Luna
OK
Boosteroid
OK
Steam Link

Playing files from USB

9.6/10

9.3/10

Supported photo formats:

JPEG
Yes
Yes
HEIC
Yes
Yes
PNG
Yes
Yes
GIF
Yes
Yes
WebP
Yes
Yes
TIFF
No
No
BMP
Yes
Yes
SVG
No
No

Maximum photo resolution:

4 Mpix
Yes
Yes
6 Mpix
Yes
Yes
8 Mpix
Yes
Yes
10 Mpix
Yes
Yes
12 Mpix
Yes
Yes
16 Mpix
Yes
Yes
20 Mpix
Yes
Yes
24 Mpix
Yes
Yes
28 Mpix
Yes
Yes
32 Mpix
Yes
Yes

Here Sony has really done a great job. The built-in player works quickly and doesn't "choke" when launching various formats. We didn't have to reach for external apps like VLC, as the TV handled even files that can cause quite a bit of trouble on other models – such as HEIC photos from Apple devices. It's a small detail, but one that shows the manufacturer wanted the user to feel complete convenience. By plugging a movie into a USB drive or photos from a holiday into a portable hard drive, you can simply connect them and immediately watch on the big screen. No fuss, no installing additional software, no searching for workarounds. This is really rare in televisions, and it must be said that in this aspect, the Bravia 3 truly surprised us pleasantly.

In terms of playing files from USB, Blaupunkt performs quite solidly. We tested several of the most popular formats and basically everything that matters worked without any fuss on the factory player. So you're not forced to immediately download additional software right after pulling the TV out of the box, because the equipment is simply self-sufficient ‘out of the box’. Nevertheless, taking advantage of the charms of Google TV, we still recommend installing some external software, like VLC or Kodi. The factory player is adequate, but it's in those external applications where you'll find the most configuration options, better subtitle support, or just a more convenient interface. Since the system gives you that freedom, it's worth taking advantage of it to get as much as you can out of your multimedia.

Sound

6.5/10

6/10

  • Maximum volume
    88dB
    85dB
  • Dolby Digital Plus 7.1
    Yes
    Yes
  • Dolby True HD 7.1
    Yes
    No
  • Dolby Atmos in Dolby Digital Plus (JOC)
    Yes
    Yes
  • Dolby Atmos in Dolby True HD
    No
    No
  • DTS:X in DTS-HD MA
    Yes
    No
  • DTS-HD Master Audio
    Yes
    No

Bravia 3 plays in a rather flat manner, but makes up for it with loudness. It’s perfect for watching traditional television as the dialogue is clear, and the mid tones are easily heard. Users, especially older ones who mainly value speech comprehensibility, will particularly appreciate this type of characterisation. However, if someone expects more from the sound, like stronger bass or a wider soundstage, it’s worth investing in a soundbar. The television supports modern codecs, including Dolby Atmos and DTS:X, so an external sound system can easily take advantage of their potential. This ensures that with relatively low expenditure, a much fuller and more engaging sound can be achieved.

In terms of audio, Blaupunkt performs really well, especially considering it's a typical budget television. You can see, or rather hear, that the brand hasn't forgotten its roots and for such an inexpensive build, the sound is actually superb. Of course, there's a noticeable lack of bass, but overall it's loud, and surprisingly clear. What matters most to us – even at higher volumes, the sound isn't heavily distorted, which is rare and a pleasant surprise at this price point.

Sound Quality Test

Acoustic Measurements

No acoustic data

85dBC (Max)

75dBC