Samsung The Frame 2025 is a TV like no other – and even though competition has emerged, it still does it best. The matte display, flush with the wall, and a single thin cable thanks to the One Connect module make the device resemble a painting more than any other screen. The Art Store app still offers the best art scans on the market (even if they are subscription-based), and with interchangeable frames, we can match the TV to the interior almost like furniture. As for the picture itself, because after all, we are talking about an ordinary TV, there are no significant changes, but also no disappointments compared to last year's LS03D model. The Frame still offers high native contrast and solid brightness at 600 nits, which combined with the matte coating provides very comfortable use during the day. The colours aren't as vibrant as those on glossy screens, but against competitive matte designs – they perform the best. A new feature is the 144 Hz refresh rate, although in practice, it will mainly benefit PC gamers. And indeed – in terms of features for gamers, The Frame has almost everything: low input lag, variable refresh rate (VRR) support, automatic game mode (ALLM), Game Bar, and a one-of-a-kind motion smoother designed for games. Unfortunately, not everything is as perfect as it might seem. Why? Well, because the HGiG mode, which suddenly disappeared from the latest version of the Tizen system, is missing. And Samsung really should respond here, as it is a key element for many gamers when choosing a screen. And we fully understand that. Even though LS03F The Frame 2025 doesn't bring major revolutions, it remains a unique TV that, besides its appearance, offers a quite solid picture and expanded gaming features. It's just a pity that year after year we also get new compromises.
[UPDATE] We have updated our tests of Samsung TVs from the 2025 model year due to the release of software version 1131, which restored the crucial HGiG feature for gamers.
Philips OLED811 is a mid-range OLED for 2026 that stands out from its biggest rivals mainly for one thing: Ambilight. The light that follows the picture and spreads across the wall can change the mood of the whole viewing experience. In the evening the screen seems to extend beyond its frame and watching gains an extra bit of charm. For some it will be a pleasant extra, for others a decisive reason to pick Philips again. The picture itself is very comparable to what models like the LG C6 or Samsung S90H offer when using the same panel type. You get deep, perfect blacks that make bright elements really pop. The OLED811 can deliver strong HDR and, importantly, after calibration the picture is close to the reference. There’s no big advantage over the competition, but there’s also no sense that by choosing Philips for Ambilight you’re sacrificing image quality.
Gamers also get a few solid upgrades over last year’s model. Thanks to the MediaTek Pentonic 800 chipset we finally have four HDMI 2.1 ports, so connecting several devices, for example consoles, a PC and a soundbar, no longer means you have to decide which one gets the full capabilities of the port. Gaming itself is very enjoyable — the TV responds quickly, supports variable refresh rate, and from a PC it allows gaming in 4K at 165 Hz. It’s a pity the new processor’s capabilities haven’t been put to equally good use when processing lower-quality sources. The biggest doubts, however, concern the operating system. Titan OS replaced the popular Google TV and, although it has clearly developed over the past year, it’s still hard to call the change a good one. True, the system runs more smoothly, has more useful features, and its library already includes most popular streaming services. Still, the choice of apps is much smaller than Google’s (or the competition’s), and in our view that remains the OLED811’s biggest drawback. People using less popular services may feel that difference particularly strongly.
Is it worth buying? Yes, if Titan OS meets your needs. In terms of picture and the gaming features, the OLED811 has as much to offer as its rivals, but Ambilight gives it something others don’t. Philips therefore gives and takes a bit. It adds a unique viewing atmosphere but limits freedom of app choice. If the services you use are available, this compromise may be worth accepting.