Samsung The Frame 2025 (LS03F) vs LG QNED93A / QNED90A

The Frame LS03F is a television that can surprise with its brightness. The maximum luminance reaches around 650 nits, which already looks solid on paper. But as we know – lab tests are one thing, and real film scenes are quite another story. When watching HDR materials in natural conditions, The Frame 2025 maintains very good results. In most film scenes, peak brightness stayed at around 550–650 nits. This is enough to feel the difference between standard picture and that in HDR quality – bright highlights, reflections on water, or moonlight look distinct and impressive.

It's also worth noting that the LS03F is a QLED television, which translates to solid colour saturation. The coverage of the DCI-P3 colour space reaches about 92%, allowing for vibrant, intense colours in HDR content. It's not at the level of top premium models, but for a lifestyle screen – the result truly deserves recognition.

Although the number of local dimming zones in the LG QNED93A hasn’t directly translated to noticeably better contrast, it’s hard to deny this model one thing – it’s brighter than its predecessor. In synthetic tests, we recorded values around 1400-1500 nits, and more importantly, these results are reflected in real film scenes. In full-screen sequences flooded with whites or bright lights, the screen was able to maintain high luminance, providing a truly decent amazing HDR effect. Unfortunately, where the TV could show true class, that is in scenes requiring precision, all the magic dissipates. The dimming algorithms we mentioned earlier operate aggressively enough that small, bright objects – like distant lights, stars, or the moon – can almost completely disappear. Just look at the test scenes from the film Pan or Sicario 2 (screens 2 and 4) to see how subtle details are dimmed to the limits of their visibility. It’s a pity because a greater number of zones could theoretically translate to significantly better performance. Fortunately, there are also strong points. The QNED93A performs well in terms of colour gamut coverage, achieving around 96% of the DCI-P3 standard. As a result, colours in films look rich and full, and the image doesn’t lose intensity even in more demanding scenes. So, it can be said that the HDR in this model is solid, although the underdeveloped local dimming algorithms hinder its full potential.

When it comes to picture quality right out of the box, even in Filmmaker mode, which is supposed to be the closest to reference, there were some issues. In both HD and 4K HDR content, we noticed clear deviations in white balance. The picture was heavily skewed towards red and blue, giving the screen a distinctive pinkish hue. This effect was most noticeable in bright scenes – for example, in shots with a lot of white, where neutral light should naturally dominate. In such moments, the screen clearly took on pink tones, which is also evident in the attached comparative photo. As for brightness characteristics – it wasn't as bad as one might expect given such colour inaccuracies. Analysis of the gamma curve and EOTF showed a slight brightening of the image compared to the reference, but not enough to drastically spoil the viewing experience.

In film mode (more specifically Filmmaker), the colour reproduction in the QNED93A was relatively accurate, although there were some reservations. In SDR content, the white balance leaned towards warmer tones, resulting in a slight yellowing across the entire screen. Gamma, on the other hand, led to a slight lightening of the image, making it look a bit less natural, especially in scenes that required precise shading (this is evident in the comparison photo). This isn't a problem that immediately stands out to every viewer, but more discerning individuals may feel that the image deviates from the intended aesthetic of the filmmakers. In HDR materials, the situation looked a bit different. The white balance here was quite good, ensuring that whites did not take on pink or unwanted green hues. However, the brightness management turned out to be an issue. An analysis of the EOTF curve revealed that at certain moments, the television could be distinctly too dark where it shouldn't be, losing some details and lowering the realism of scenes. This detracted from the HDR effects, which were theoretically meant to be the most impressive. For this reason, we decided to conduct a calibration.

After calibration, the movie mode gained a completely new quality. The issue of the pink tint, which was previously clearly visible, especially in bright scenes, has been effectively eliminated. Colours started to look significantly more natural, and the white balance no longer dominated the rest of the image. It was no longer the same oversaturated "picture from a box" – everything took on coherence and a cinematic character. Additionally, the tendency of the TV to slightly brighten scenes, previously visible in the EOTF curve analysis, has been partially corrected. Of course, within the limits of what the design allows without local dimming – it's difficult to speak of perfect brightness management here. Nevertheless, the final effect was definitely closer to what one might expect from a mode named Filmmaker.

After professional calibration, the Filmmaker mode in the QNED93A has improved primarily where it matters most in everyday use. We managed to straighten the white balance and eliminate the yellowish tint in SDR content, which is what we watch most often – television, streaming services, or standard quality movies. As a result, the colours look natural and pleasant, making the overall viewing experience significantly more comfortable. In HDR mode, we also made corrections, but here the biggest issue turned out to be the EOTF curve. Although LG provides some leeway in the settings, the television still controls brightness on its own terms. It's clear that the local dimming algorithms are not fully refined and can ruin the viewing experience by dimming parts of the picture at inappropriate moments. Nevertheless, it’s worth opting for calibration of this model, especially the mode intended for everyday viewing.

LS03F is equipped with an NQ4 processor, which is responsible for improving image quality – especially in lower-quality materials. In practice, it works surprisingly well, particularly when it comes to older content and recordings with lower resolution. Activating the "noise reduction" feature delivers noticeable results. The television effectively smooths tonal transitions and removes digital noise that can appear in darker areas of the image. Compared to previous generations, there is a clear improvement – earlier, this feature often smoothed everything too much, including details that it shouldn't have removed. In this year’s model, the smoothing still occurs, but it happens in a much more acceptable way. Textures of materials, skin, or fabric details are not as heavily muted as before – the image retains more naturalness. However, this does not change the fact that film grain is still removed by the television, which may not appeal to everyone. On the other hand, it's no longer such an aggressive intervention as in previous models. It's also worth mentioning that the LS03F may struggle with very weak signals – for example, from VHS tapes or low-resolution video. In such cases, we noticed slight clipping of the image at the edges – the so-called overscan. This can lead to situations where a small part of the image (e.g., subtitles at the bottom edge) gets cut off.

The LG QNED93A turns out to be a very solid television for everyday use. Its image processor performs excellently with upscaling, making even older films or free-to-air television sharper and more detailed. During the screening of 'The Godfather,' it’s clearly visible how upscaling brings out additional details from the image – the characters’ faces and the texture of their clothing look significantly clearer than in the original material.

The digital image processing also deserves praise. The television is equipped with a function that reduces unwanted colour banding and screen irregularities. It works best in the 'Medium' setting – subtly smoothing tonal transitions without overly interfering with the image. This way, the natural film grain is preserved, and the screen does not appear artificially smooth. Perhaps in some scenes, slight colour banding can still be noticed, but in practice, the effect is more advantageous than with a stronger intervention from the algorithm.

The new feature in The Frame for 2025 is a 144 Hz refresh rate display. Yes – in a television primarily associated with displaying works of art, you can now not only watch Van Gogh, but also comfortably play on a console or follow fast-paced sporting events. This is a significant step towards greater versatility. In the case of Samsung movies, as usual in models with a 120 Hz display and above, it allows you to adjust motion fluidity according to your preferences. You can set a more cinematic reproduction that maintains frame rate or opt for complete image smoothing. The range of options is broad, allowing you to tailor the effect to your tastes – regardless of whether the screening is meant to look like classic cinema or a performance on a modern theatre panel.

*this part of the test refers to the model LS03FAU in sizes 55 and 65 inches, which is equipped with a 144Hz display; the sizes 43 and 50 inches have 60Hz displays, and consequently perform much worse in terms of motion fluidity.

LG QNED93A has been equipped with a 144 Hz panel. This is primarily a nod to gamers, but the fact that higher refresh rates are increasingly appearing in televisions can be viewed positively. In everyday viewing, 120 Hz remains key, and in this regard, the QNED93A performs well. The manufacturer also provides the option to adjust the picture thanks to the TruMotion system – the De-Judder and De-Blur sliders allow you to choose between a cinematic motion feel with visible frames and full smoothing with theatrical motion.

As we mentioned earlier – while The Frame is likely to display images and works of art most of the time, Samsung realised that a Van Gogh enthusiast could equally well be an avid gamer. And it must be said that The Frame 2025 has almost everything it needs to become a full-fledged gaming TV.

Onboard, we find support for ALLM (Auto Low Latency Mode) and Variable Refresh Rate (VRR) thanks to the implementation of one HDMI 2.1 port. The television handles lower resolutions at higher refresh rates with ease and has an extensive Game Bar – already known from other Samsung models – which allows for quick viewing and changing of the most important gaming-related settings. And for that, it scores extra points with us. The proprietary motion smoothing technology, Auto Motion Plus Game, also deserves special mention, which – it’s worth emphasising – works without increasing input lag. Samsung remains the only manufacturer that has managed to implement this feature in a virtually unnoticed way in terms of delays. The result? Much better smoothness in games, especially those that struggle to maintain stable 60 frames. This solution can significantly improve gameplay comfort in more demanding titles – particularly on consoles that don’t always maintain full fluidity, especially in AAA games.

As for the downsides – the lack of Dolby Vision is already regarded as standard in Samsung televisions, so there’s not much to critique here. However, the problem is something completely different. In the latest version of the Tizen system, the HGiG option has disappeared. Literally – it’s gone. This is a significant hindrance when configuring consoles for the correct HDR content display in games. It's hard to understand why such a decision was made, but one thing is certain – this should be fixed as soon as possible. We are talking about a brand that has set standards for years when it comes to gaming on TVs. If HGiG returns – and we hope it will – The Frame LS03F can confidently aspire to the title of a true gaming television. Not just as a wall decoration but as equipment that truly provides joy in gaming.

[UPDATE] We have updated our tests of Samsung televisions from the 2025 model year due to the release of software version 1131, which restored the key gaming feature, HGiG.

LG QNED93A is a television that has undoubtedly been designed with gamers in mind. Right from the start, we get a complete package – all four HDMI ports operate in 2.1 standard, so whether we connect a console, a PC, or a receiver, we have full compatibility. This is important because many manufacturers still limit themselves to two ports, and here nothing stands in the way of having maximum capabilities for all the equipment. There’s also an automatic game mode (ALLM), which automatically switches the television to the appropriate settings when the console is turned on, as well as variable refresh rate (VRR). This means the image doesn’t stutter or glitch, even when the frame rate drops – whether in dynamic shooters or during races.

The 144 Hz panel gives an additional advantage in computer games. While 120 Hz is enough for consoles, the QNED93A allows PCs to push even more – every movement, every glance to the side is refreshed faster, which makes a difference especially in e-sports. The manufacturer also considered HDR in games – the television supports HGiG mode, which are guidelines intended to ensure that the lighting effects are exactly as the game developers intended. To top it off, we get Game Bar – a special information bar called up on the screen that shows parameters in real time. You can check the frame rate, active VRR functions, or input lag levels. This solution is useful not only for settings enthusiasts but for anyone who wants to quickly check what mode the television is operating in and whether everything is working as it should.