Samsung The Frame 2025 (LS03F) vs Blaupunkt UGC5500S

The Frame LS03F is a television that can surprise with its brightness. The maximum luminance reaches around 650 nits, which already looks solid on paper. But as we know – lab tests are one thing, and real film scenes are quite another story. When watching HDR materials in natural conditions, The Frame 2025 maintains very good results. In most film scenes, peak brightness stayed at around 550–650 nits. This is enough to feel the difference between standard picture and that in HDR quality – bright highlights, reflections on water, or moonlight look distinct and impressive.

It's also worth noting that the LS03F is a QLED television, which translates to solid colour saturation. The coverage of the DCI-P3 colour space reaches about 92%, allowing for vibrant, intense colours in HDR content. It's not at the level of top premium models, but for a lifestyle screen – the result truly deserves recognition.

We won’t beat around the bush here – if you’re looking for a TV strictly for cinematic HDR experiences, then you’ve come to the wrong place. Unfortunately, the Blaupunkt UGC5500S is not a machine built for such challenges. This is primarily due to its very low brightness, which we measured during our tests. A result of around 250 nits on movie screens speaks for itself. It’s simply too little to even consider any real HDR effect. To be honest, everything displayed in this format can confidently be seen as a somewhat “enhanced” SDR mode. We expected this, as practically every device in this price range falls short in this area, but we feel it’s our duty to warn you. Manufacturers love to brag about HDR compatibility on the boxes, but in reality, this format simply doesn’t exist here – it lacks the “fuel” in the form of brightness.

The situation is further complicated for Blaupunkt, as we’re dealing with a panel that has very basic coverage of the DCI-P3 colour gamut, reaching only about 80%. You won’t find any advanced coatings to expand these capabilities (like quantum dots), which means scenes that are supposed to burst with richly saturated colours appear simply underwhelming on this screen. Therefore, we have a particular piece of advice for you: don’t force HDR mode on this model. If you have the option in the streaming app settings – just turn it off. By sticking to the classic SDR mode, you’ll be sure that the TV won’t try to “enhance” something that it can’t handle hardware-wise.

When it comes to picture quality right out of the box, even in Filmmaker mode, which is supposed to be the closest to reference, there were some issues. In both HD and 4K HDR content, we noticed clear deviations in white balance. The picture was heavily skewed towards red and blue, giving the screen a distinctive pinkish hue. This effect was most noticeable in bright scenes – for example, in shots with a lot of white, where neutral light should naturally dominate. In such moments, the screen clearly took on pink tones, which is also evident in the attached comparative photo. As for brightness characteristics – it wasn't as bad as one might expect given such colour inaccuracies. Analysis of the gamma curve and EOTF showed a slight brightening of the image compared to the reference, but not enough to drastically spoil the viewing experience.

We also took a close look at how Blaupunkt handles colours in movie mode, and here the matter is, to put it simply, twofold. We must once again clearly separate what we see in the standard SDR format from what happens when HDR is switched on, as they are two completely different worlds. Let's start with the better side of the coin. If you're planning to watch traditional TV, YouTube, or older films on this television, you can count on really well-tuned colours. In our test sample, the white balance in movie mode performed exceptionally well, which honestly surprised us. Of course, to avoid being too rosy, we noticed some drawbacks. Looking at the gamma charts, we observed that the processor struggles with properly dimming the image in its brightest areas. Additionally, there is quite a strong, at times overly aggressive, red saturation, which resulted in visible errors in reproducing certain shades. Despite this, overall, the image in SDR is simply solid and watchable without a grimace on your face. Unfortunately, the magic fades when we re-enter the world of HDR. Here, Blaupunkt behaves as if we suddenly switched it to store mode, and in its worst rendition. The excess blue in the white balance is so significant that it’s glaring, ruining any realism in the scene. Furthermore, the television interprets brightness very loosely, which, upon analysing the EOTF curve, clearly showed that for most of the time, colours simply appear washed out and lacking depth. This is also perfectly evident in the colour errors that become apparent in this mode. Once again, we are left with the same conclusion: Blaupunkt in SDR mode looks significantly better and more natural than in HDR, which seems to be forcefully added without proper refinement.

After calibration, the movie mode gained a completely new quality. The issue of the pink tint, which was previously clearly visible, especially in bright scenes, has been effectively eliminated. Colours started to look significantly more natural, and the white balance no longer dominated the rest of the image. It was no longer the same oversaturated "picture from a box" – everything took on coherence and a cinematic character. Additionally, the tendency of the TV to slightly brighten scenes, previously visible in the EOTF curve analysis, has been partially corrected. Of course, within the limits of what the design allows without local dimming – it's difficult to speak of perfect brightness management here. Nevertheless, the final effect was definitely closer to what one might expect from a mode named Filmmaker.

It may sound like a joke – pulling out professional measuring equipment for a TV that costs around a thousand złoty / 250 dollars, but we wouldn’t be ourselves if we didn’t check it. The question is: does such cheap gear give us any leeway in terms of calibration? To your surprise, the answer is: yes, absolutely. In the Blaupunkt UGC5500S menu, we found surprisingly many options that allowed us to effectively work on the picture. These aren't just empty sliders; these are concrete tools that enabled us to make use of our measurement sensors and software. In SDR mode, the effects were visible to the naked eye. We successfully eliminated the problem we mentioned earlier – that excessive, almost artificial saturation of reds. We also fixed the issue with the incorrect dimming of the brightest parts of the image. After calibration, the picture in standard format became significantly more balanced and simply correct. When it comes to HDR, the situation was more complicated again. While we managed to “tame” that aggressive blue tint in the white balance, it was clear that we were fighting a bit of a losing battle. Even after changing the settings, the TV still tried to interfere with the picture in its own way, as if the electronics knew better than we did how the scene should look. To top it off, there's the hardware barrier that no slider can overcome – colours in HDR still remain undersaturated. This simply results from the quality of the panel itself; it physically cannot produce the most vivid colours. To summarise this point: if any of you ask whether it’s possible to calibrate a TV for “a grand”, we respond with complete conviction: it is possible.

LS03F is equipped with an NQ4 processor, which is responsible for improving image quality – especially in lower-quality materials. In practice, it works surprisingly well, particularly when it comes to older content and recordings with lower resolution. Activating the "noise reduction" feature delivers noticeable results. The television effectively smooths tonal transitions and removes digital noise that can appear in darker areas of the image. Compared to previous generations, there is a clear improvement – earlier, this feature often smoothed everything too much, including details that it shouldn't have removed. In this year’s model, the smoothing still occurs, but it happens in a much more acceptable way. Textures of materials, skin, or fabric details are not as heavily muted as before – the image retains more naturalness. However, this does not change the fact that film grain is still removed by the television, which may not appeal to everyone. On the other hand, it's no longer such an aggressive intervention as in previous models. It's also worth mentioning that the LS03F may struggle with very weak signals – for example, from VHS tapes or low-resolution video. In such cases, we noticed slight clipping of the image at the edges – the so-called overscan. This can lead to situations where a small part of the image (e.g., subtitles at the bottom edge) gets cut off.

If you're hoping that the processor in this model will magically "fix" the poor quality signal from your cable TV or old movies from YouTube, we must disappoint you. The capabilities of this television end at absolutely basic upscaling, which is simply stretching the image to a higher resolution. It does this correctly in that the image is not blurry, but there is no mention of any intelligent sharpening or adding details. Worse still, Blaupunkt is completely devoid of any functions to reduce unwanted tonal transitions. If the material being viewed shows what is known as banding (ugly "steps" instead of a smooth transition of colours, e.g., in the sky), this television will display them in all their glory. Additionally, the television has a tendency to slightly crop the edges of the image. Instead of displaying 100% of what the source sends, Blaupunkt slightly zooms in on the frame, causing us to lose details that are at the very edges of the screen. In summary: in the category of digital "enhancement" of the image, Blaupunkt simply performs poorly. We receive a raw, unprocessed signal, with all its flaws.

The new feature in The Frame for 2025 is a 144 Hz refresh rate display. Yes – in a television primarily associated with displaying works of art, you can now not only watch Van Gogh, but also comfortably play on a console or follow fast-paced sporting events. This is a significant step towards greater versatility. In the case of Samsung movies, as usual in models with a 120 Hz display and above, it allows you to adjust motion fluidity according to your preferences. You can set a more cinematic reproduction that maintains frame rate or opt for complete image smoothing. The range of options is broad, allowing you to tailor the effect to your tastes – regardless of whether the screening is meant to look like classic cinema or a performance on a modern theatre panel.

*this part of the test refers to the model LS03FAU in sizes 55 and 65 inches, which is equipped with a 144Hz display; the sizes 43 and 50 inches have 60Hz displays, and consequently perform much worse in terms of motion fluidity.

When it comes to motion fluidity, Blaupunkt has nothing to defend itself with. A 60 Hz panel at this price is standard, so none of us expected a perfectly sharp image in fast action scenes or during a match. However, the biggest drawback of this model is that you won’t find any digital motion smoothers in the menu. The manufacturer hasn’t given us any room for manoeuvre – nothing can be smoothed out or the image adjusted to our personal preferences. The picture is always "raw" and we receive it exactly as it is transmitted by the source. For fans of cinematic "jumping" images, this might be good, but the rest simply has to get used to the lack of any motion enhancement.

As we mentioned earlier – while The Frame is likely to display images and works of art most of the time, Samsung realised that a Van Gogh enthusiast could equally well be an avid gamer. And it must be said that The Frame 2025 has almost everything it needs to become a full-fledged gaming TV.

Onboard, we find support for ALLM (Auto Low Latency Mode) and Variable Refresh Rate (VRR) thanks to the implementation of one HDMI 2.1 port. The television handles lower resolutions at higher refresh rates with ease and has an extensive Game Bar – already known from other Samsung models – which allows for quick viewing and changing of the most important gaming-related settings. And for that, it scores extra points with us. The proprietary motion smoothing technology, Auto Motion Plus Game, also deserves special mention, which – it’s worth emphasising – works without increasing input lag. Samsung remains the only manufacturer that has managed to implement this feature in a virtually unnoticed way in terms of delays. The result? Much better smoothness in games, especially those that struggle to maintain stable 60 frames. This solution can significantly improve gameplay comfort in more demanding titles – particularly on consoles that don’t always maintain full fluidity, especially in AAA games.

As for the downsides – the lack of Dolby Vision is already regarded as standard in Samsung televisions, so there’s not much to critique here. However, the problem is something completely different. In the latest version of the Tizen system, the HGiG option has disappeared. Literally – it’s gone. This is a significant hindrance when configuring consoles for the correct HDR content display in games. It's hard to understand why such a decision was made, but one thing is certain – this should be fixed as soon as possible. We are talking about a brand that has set standards for years when it comes to gaming on TVs. If HGiG returns – and we hope it will – The Frame LS03F can confidently aspire to the title of a true gaming television. Not just as a wall decoration but as equipment that truly provides joy in gaming.

[UPDATE] We have updated our tests of Samsung televisions from the 2025 model year due to the release of software version 1131, which restored the key gaming feature, HGiG.

When it comes to gaming on the Blaupunkt, we weren’t expecting miracles and indeed – the list of features isn’t very long. However, there are two interesting points worth mentioning, as they might be significant for some of you at this price. The first advantage is that the TV quite smoothly detects the connected console. Thanks to the ALLM (Auto Low Latency Mode) feature, the device knows when you start gaming and automatically switches to low latency mode. This is convenient because you don’t have to fiddle with settings every time to ensure input lag doesn’t spoil the fun. The second point is a real curiosity that surprised us. Despite it being a 60 Hz panel, the Blaupunkt can display a 120 Hz image at Full HD resolution. Sure, we lose 4K details, but for those playing more dynamic, online shooters where smoothness is more important than resolution, this is a really nice and unexpected addition in such an affordable device. Other than these two points, you won’t find anything more here. There are no advanced smoothness enhancement systems for gamers or extensive gaming menu bars. It’s a simple screen for occasional gaming.