SAMSUNG S90F (WOLED) vs LG OLED B6

Does the S90F handle not only blacks but also bright parts of the image? Definitely. The stories about OLEDs as "dark screens" can slowly be regarded as myth. The Samsung S90F, like the LG C5 based on a very similar panel, achieves brightness exceeding 1000 nits. This is a value more than enough to enjoy impressive and dynamic HDR images – both in movies and series. Most of the scenes we tested look stunning, with well-defined highlights and high contrast. Of course, OLED technology still has its limitations – in very bright, full-screen sequences, such as the test card from the movie The Meg (photo 5), the television may noticeably dim the image. However, it should be emphasized that such scenes are rare. It can be said that the HDR effect is good enough that even mid-range OLED models like the S90F can provide a cinematic experience in the home living room.

LG B6 is a moderately bright OLED. After calibration it reaches around 800 nits, roughly 200 nits more than last year's B5. That's down to LG Display's new budget OLED SE panel. In practice this simply provides a bit more headroom and makes HDR look fuller in many scenes than on last year's lower-end OLEDs. That doesn't mean the B6 has no limitations. In very bright shots, when a large part of the screen is brightly lit, brightness can fall below 400 nits. This behaviour is typical of OLED TVs (especially in this segment), and it's then you see the biggest difference compared with pricier models. All the same, we rate the B6's results as really solid. It's still not a TV built to break brightness records, but the HDR effect is strong enough that films really feel like a step up from ordinary SDR picture.

Colour gamut

Using the OLED SE panel has had some impact on wide colour-gamut coverage. Compared with last year's model the figures have dropped by a few percentage points. DCI-P3 reaches about 96%, and BT.2020 around 71%. That doesn't mean the colours on the LG B6 are weak. In most films and TV series they look vivid, well saturated and simply pleasing to the eye. You only notice the difference in very bright, highly colourful scenes. Then colours lose some intensity compared with QD-OLED panels. This is due to the WOLED panel structure. In addition to the red, green and blue subpixels it also uses a white subpixel that helps boost brightness. This comes at a cost: at very high luminance some of the colour is effectively 'diluted' by the white light, so saturation of some hues can be slightly lower. Day-to-day it's not a big problem, but you can see it in the most demanding scenes.

Samsung S90F, like most modern televisions, offers many picture modes, but – following our testing tradition – we checked it out in the best one, which is the Filmmaker mode. Thanks to this, the image looks much more natural than in the default, often oversaturated settings. It was neither overly saturated nor artificially dimmed – simply closer to what one should see. Of course, “more accurate” doesn’t mean “perfect”. Unfortunately, our S90F had significant issues with white balance, particularly in the blue color range, resulting in a slightly yellowish filter being applied to most scenes. Someone might say it looks more “filmic” – because it’s warmer – but let’s not kid ourselves, George Lucas didn’t film Star Wars in sepia 😉 (you’ll find a comparison with the scene below as always).

Additionally, in HDR materials, there was an issue with brightness management. The EOTF curve showed a clear “spike” in brightness – the television brightened the image more than it should have, causing some effects to look too intense and deviating from the reference. Fortunately, some of these problems can be eliminated through professional calibration – you’ll read about its effects later in the review.

We tested the LG B6 in Filmmaker Mode, the best picture setting available straight out of the box. ISF modes give very similar results, but in our tests we always stick to Filmmaker Mode for better comparison with other TVs. Each of them is a far better starting point than Vivid or Eco, where the picture is heavily boosted and noticeably less natural. For SDR content the factory settings perform really well. Colour errors are small, gamma behaves correctly, and the picture looks natural during regular viewing and does not seem overly enhanced.

It's a bit worse with HDR. Once you start playing that kind of content it's quickly apparent the white balance isn't perfectly set. Too much blue and red makes the image take on a slightly pink tint. Colour gamut measurements and the ColorChecker confirm this, with samples clearly shifting in that direction. It's not a defect that completely ruins the picture, but you can notice it with HDR films. So anyone who wants the most faithful image should consider calibration, which we cover later in the review.

After calibration, we managed to eliminate practically all the previously mentioned errors. Older movies in SDR quality finally look like they should – without the sepia effect or artificial aging of the image. The atmosphere of the classics is back in place (no thanks needed, Star Wars fans), and the colours no longer resemble an Instagram filter.

One of the key changes was also the improvement of brightness characteristics in HDR content. We managed to control the EOTF curve in almost a reference manner. Admittedly, the most demanding users may detect minimal deviations in brightness, but honestly – most viewers won't even notice that. And it's no surprise because the vast majority of errors fall below the ΔE 3 value, which is below the threshold of visibility. After calibration, the S90F (WOLED) becomes a truly excellent display – one on which you can enjoy nearly perfect image quality.

During calibration we focused mainly on HDR material, because that’s where the factory settings needed the most correction. We didn’t neglect SDR, though. After tuning it was brought almost to perfection. Colours are very accurate and brightness is controlled as it should be. The biggest change in HDR came from improving the white balance. After removing excess red and blue the pinkish tint disappeared and the image became much more natural. Skin tones, whites and all colours that had previously leaned towards pink improved. After calibration most errors fell below Delta E 2-3, the threshold at which an average viewer stops noticing differences with the naked eye. So the LG B6 can produce a very accurate picture, especially for the manufacturer’s entry-level OLED model.

Digital Image Processing in S90F:

Fortunately, Samsung, like in most of its models, manages to effectively tackle the unwanted posterisation effect in the S90F. The function responsible for this element is noise reduction, which does a pretty good job of smoothing tonal transitions and eliminating unnatural colour blending – of course, within its capabilities. Unfortunately, it works quite aggressively, so using it comes with trade-offs. In addition to improving gradation, it can also remove film grain or slightly soften facial features. In this case, the choice is yours – do you prefer a more "clean" image, or do you care about preserving the original texture of the material.

Image Scaling in S90F:

In this year's model, Samsung has implemented its proprietary AI processor – NQ4 Gen3, which really handles upscaling quite well. In our test scenes, the TV effectively "pulled up" lower quality towards artificial 4K – the image was more enjoyable to view, and the differences in sharpness between native and scaled content were minimal. Unfortunately, behind all this AI marketing façade lies a certain shortcoming. The S90F struggles with overscan. If you reach for truly archival material – e.g. a VHS tape of your parents' wedding – you have to reckon with the fact that the lower part of the image may get cut off. The function to adapt the image to resolution simply does not work as it should here.

LG B6 copes very well with lower-quality material. Much of that is down to effective digital image processing, which can mask some source imperfections without excessively smoothing the whole scene. The "Smooth Gradation" feature proves particularly useful. It lets you noticeably reduce posterization mentioned earlier, especially in dark parts of the image. The safest choice is to set it to Low or Medium. The feature still effectively smooths out harsh tonal transitions, but doesn't yet interfere too much with fine details. Die-hard purists can of course leave it off. Upscaling to 4K also performs very well. Full HD and 720p content retain a fair amount of detail, and the image is neither overly sharpened nor heavily blurred. Some limitations are only noticeable with very poor sources below 720p, where the smallest text and fine elements aren't always perfectly sharp, but this is true for almost every other TV on the market.

S90F really handles motion excellently – after all, it’s an OLED with a 144 Hz panel, so sports and games look absolutely stunning on it. The image is smooth, clear, and there’s no room for ghosting or blurring, which can sometimes plague cheaper LCDs.

The TV also comes equipped with motion smoothness settings that allow you to customise everything to your liking. We have motion blur reduction and judder reduction – you can set it so that the image is super smooth (even to the point of looking a bit soap opera-like), or more cinematic, with the classic “jumpiness” of 24 frames. The choice is yours, Samsung imposes nothing.

One of the biggest advantages of OLED panels is their very fast pixel response time. That keeps the picture sharp and prevents visible smearing that often appears on LCD TVs. It does have a downside, though. During slow camera pans motion can look a bit choppier than on LCD screens, where the slower panel naturally masks some of that effect. Fortunately, on the LG B6 this is easy to tame with TruMotion. With the motion smoothing set correctly you can get smoother motion without giving the picture an exaggerated soap-opera effect.

When it comes to gaming features – the S90F has absolutely nothing to complain about. Aside from the lack of Dolby Vision, which is already the norm for Samsung. The television operates at 144 Hz, has four HDMI 2.1 ports, so you can easily connect more than one console or PC. Onboard, we also find Game Bar – a practical tool that allows you to quickly preview picture settings, VRR status, ALLM mode, and other useful options. Game Motion Plus deserves special mention – Samsung's proprietary motion smoother that actually works sensibly in games. The image appears smoother, but without any artificial effects or slowdowns.

It's also worth mentioning the HGiG feature, which – and this may be a slight surprise – works correctly. We bring this up because Samsung clearly messed something up in one of the recent updates, and in some models, the option responsible for HGiG simply... disappears from the menu. Setting it up becomes almost impossible. Fortunately, our S90F unit did not have this issue, but the situation is dynamic, so it's worth keeping this in mind and regularly checking for new software versions and information from the manufacturer.

LG OLED B6 has plenty going for gamers; it's a complete base for the PS5, Xbox Series X/S or a solid PC. It comes with four full-size HDMI 2.1 ports with 48 Gb/s bandwidth, so you can forget about annoying cable swapping when you want to connect several newer devices at once. We get a full package of sync technologies, from classic VRR to G-Sync and FreeSync. The panel effortlessly syncs its refresh rate to the frame pacing produced by your console or graphics card. Of course ALLM is present: the B6 automatically recognises when a game is running and immediately cuts latency to a minimum. HDR support is also excellent. The TV supports Dolby Vision, and a correctly implemented HGiG means that after an initial calibration in the console settings the picture won't suffer from blown-out whites or lost detail in bright areas. The icing on the cake is the Game Bar. Instead of digging through the full menu mid-game, a single click lets you correct shadow visibility, tweak chosen parameters or simply check the display's current mode. All of this makes the LG B6 a great choice for gamers.