Samsung QLED Q70D / Q74D / Q77D vs Haier Q80FUX

The brightness that the Samsung Q70D can offer is at a rather average level, although it cannot be said that the HDR effect will not be noticeable. Any brightness above 400 nits allows for a clear distinction between SDR and HDR content. As was the case in the paragraph about contrast and black levels, we can also observe here that the first scene, featuring a bright sunny sky and a darker foreground, has the lowest luminance of those measured. The result, which can be considered very good for this price range and display class, is that one. In a scene where we see a large light source filling a significant portion of the frame, the brightness of the TV is at its highest, reaching nearly 500 nits. However, it is worth noting the rather low coverage of the wide DCI-P3 colour gamut, which sometimes results in noticeable shortcomings in the colour reproduction. Additionally, users can enjoy rich colours and high precision in rendering shades, making movie screenings a unique experience. It is also worth mentioning that the Q70D Samsung panel performs excellently in eliminating blur during dynamic action scenes, which enhances the viewing comfort of sports broadcasts or games.

Alright, let's move on to the topic that really sparks discussions, which is the capabilities of the TV in HDR mode. Let's be clear from the start: the Haier Q80FUX is certainly not a brightness demon. The panel of this set can generate about 350 nits at peak, which in today's reality is an absolute minimum to even talk about the presence of HDR expanded dynamic range. On the plus side, this brightness is at least stable – regardless of the test pattern or film scene we used, measurements consistently hovered around 300-350 nits. These are at best adequate results, definitely far from the dazzling display of capabilities that we know from more expensive models. Fortunately, there is one aspect where the Q80FUX makes up for these shortcomings and does so considerably. We are talking about a QLED TV (or more precisely PFS LED), which means that thanks to the quantum dot filter used on the panel, it can generate truly juicy, vibrant colours. These are not empty promises – covering nearly 95% of the DCI-P3 colour gamut is an impressive result and directly translates into very pleasant, saturated colours for the eye.

The best factory mode in Samsung Q70D is "Filmmaker," and it was this mode that we used during all our tests. Before the calibration process, it had several flaws that effectively hindered the presentation of the director's intentions. In both SDR and HDR material, the white balance was dominated by red and green colours. As a result, there was a characteristic yellow tint on the image, which caused whites to appear yellowed and skin tones to be noticeably too warm. The reduced gamma in standard colour palette materials caused a significant drop in contrast, which was already not the highest. This led to the highlighting of details in the blacks, but also to clipping in brighter scenes. In this case, the EOTF curve proved to be much better and only brightened those scenes with quite low luminance. This was clearly visible in the section where we measured the maximum brightness of the television in HDR materials. At that time, a shot from the film "Billy Lynn" appeared unnaturally bright and lacking depth.

Factory settings for movie mode are seldom perfect, but in the case of the Q80FUX, we encountered a noticeable imbalance. In SDR content, the image was definitely too warm, due to an excessive amount of red in the white balance, giving the overall picture a slight sepia tone. Conversely, in HDR materials, the television fell into the other extreme – an excess of blue caused an unnatural, cool effect in perception. However, it wasn't the fickle white balance that was the biggest issue with this TV. The real culprit, responsible for the previously described problems, was hiding deeper. It turned out that the Q80FUX has completely miscalibrated gamma values and, crucial for HDR, a poorly executed EOTF curve. It was these erroneous factory settings that caused the notorious clipping of the brightest parts of the image, imposing that characteristic milky filter over them. Thus, we found the source of the problem. This situation led to general, significant colour inaccuracies that were easy to catch even for an untrained eye. Like every television we tested, we decided to calibrate this model as well, and you can find the results of these adjustments in the next paragraph.

Fortunately, Samsung provides a wide range of calibration tools in all its TVs, including 2- and 20-point grey scale adjustments and advanced CMS. As a result, we were able to significantly improve the quality of SDR and HDR content. The vast majority of errors have been corrected, and the image that the Samsung Q70D now delivers is definitely much closer to the reference. Higher deltaE errors in wide dynamic range content primarily result from the display's insufficient luminance.

The results of our calibration procedures must, unfortunately, be regarded as twofold. Generally speaking, the picture is undeniably better than before the adjustments; however, the biggest winner of this process has been SDR content. It is precisely here, after correcting the gamma curves and white balance, that we achieved results that can safely be called very good. Once set up, the Q80FUX truly shines in standard dynamic range, displaying only slight errors in the most challenging skin tones. Unfortunately, the weakest link remains HDR content. And here's the paradox: even though we managed to calibrate the white balance to near perfection, the overall colour errors still remain at quite a high level. The reason is that the television still interprets the static HDR10 metadata "in its own way," stubbornly enforcing that unfortunate image clipping effect, which inevitably leads to significant distortions. Although we successfully eliminated the factory excess of blue, due to this electronic interference, the screen can still veer into somewhat too cool tones. That’s just how this television is.

The function responsible for improving gradation is named "Noise Reduction" in the menu. As we have confirmed, it is worth enabling as it has a beneficial impact on tonal transitions. More importantly, it does not negatively affect film grain or fine details, which sometimes the competition "offers" us.

The image scaling on Samsung Q70D should be rated as average. The manufacturer does not aim to artificially sharpen the image, but rather to keep it naturally softened.

If there's one area where Haier clearly shows it still has a lot to catch up on compared to the market leaders, it's digital image processing. The upscaling, well... it's just okay. And that's really all that can be said about it. It does what it's supposed to do: ensures that lower resolution signals don't scare you with harsh pixelation on the screen and don't look like a forcibly enlarged postage stamp. However, it's far from the finesse and "intelligent" sharpening that more experienced players in this market have developed over the years. The biggest issue with the Q80FUX software is the almost complete lack of additional "cleaning" and smoothing features for the image. The receiver offers no noise reduction mechanisms or gradient enhancement. This means that with older or highly compressed materials, we simply have to accept that all the imperfections in tonal transitions or colour blending, which we mentioned earlier, will constantly accompany us during viewing.

Samsung Q70D is the first model in the manufacturer's portfolio with a 120Hz panel. As a result, its motion smoothing features are more advanced than those in lower-tier models. In the menu, we find three functions responsible for improving fluidity. They are "Blur Reduction," "Judder Reduction," and "Clear Motion (LED)." We'll discuss the third one later. The first function enhances sharpness in motion, while the second adjusts the level of smoothing. The smoothness enhancer in Samsung Q70D works satisfactorily, and each setting makes a noticeable difference. Therefore, those who dislike the characteristic stuttering of films or who passionately watch sports will be able to achieve their preferred level of smoothness. In the image, we present a setting with slight smoothing, without the soap opera effect.

The panel used in Samsung Q70D has a fairly good response time for this type of display. Of course, it won't deliver an image as sharp as a proverbial razor, but at this price point, it is a recommended choice for all kinds of sports.

The issue of motion fluidity and blurring is largely predetermined by the use of a 60Hz panel, which naturally makes it difficult to recommend this receiver to enthusiasts of very dynamic content. Fortunately, in the Q80FUX, we find a few options (although, as will soon become clear, really just one) intended to enhance the experience with older film productions. There is a "De-Judder" slider available, which indeed affects motion fluidity and allows us to adjust it to our preferences: from raw, cinematic frame rates to a more theatrical, smoothed presentation. However, a true surprise awaits us right next to it in the menu. There is also a second slider, supposedly dedicated to removing blur – this is a feature we typically encounter in 120Hz panels, aimed at combating blurring in sports. As we expected, recalling memories from testing the K85F model, here too this slider is merely a façade. Its adjustment contributes absolutely nothing to the picture and simply seems to be an oversight by the product engineers who left a non-functional option in the software for this type of panel.

The tested television is equipped with four HDMI 2.1 ports. Interestingly, all of them have a bandwidth of 40 Gbps; however, during the testing process, we did not observe any negative effects associated with this situation. More importantly, Samsung Q70D supports all features stemming from the aforementioned standard. This news will surely delight all gamers, as it means that whether using a console or a PC, we can expect the highest possible comfort during gameplay. Given the standard absence of Dolby Vision HDR for this manufacturer, it is significant that the HGIG mode has been implemented correctly and there are no issues with setting up the calibration chessboard. We particularly note that Samsung is the only manufacturer to allow gaming with the smoothness enhancer switched on, without significant degradation. This means that titles running at 30 fps will be perceived like those with native 60 frames per second.

Samsung, as one of the first manufacturers, introduced the Game Bar to its televisions, which has since been consistently refined. It contains all the necessary information regarding gameplay parameters that we can change "on the fly".

In summary: Samsung Q70D will perform excellently both with consoles and with computers. All functions worked brilliantly, and there were no issues with them. The ability to enable the smoothness enhancer without significant increases in input lag is a true gamechanger.

Entering the realm of gaming, the Haier Q80FUX proves to be quite a good companion for the "casual gamer." It is equipped with some highly sought-after features today such as VRR (variable refresh rate) and ALLM (automatic low latency mode). However, the biggest surprise is something else. Even though we don't have a 4K@120Hz panel here, the television can accept and display a 120Hz signal at a lower resolution (Full HD). This is a very useful feature, allowing you to consciously switch the console to a lower resolution mode in exchange for significantly higher fluidity, which is a perfectly acceptable compromise in the gaming world.

We won't particularly complain about the lack of additions like the "Game Bar," as it's just a nice extra. However, the most concerning issues arise when we enter the world of HDR in gaming. Due to the fact that the television continuously adapts the signal "in its own way," setting the brightness on the console according to the HGIG standard is almost impossible to accomplish according to the instructions. Worse still, in Dolby Vision mode for gaming, the input lag increases to around 50 ms, which is a high enough value that essentially makes this mode unusable. Generally speaking, we still wouldn't recommend gaming on this television in HDR mode, so these aren't that serious shortcomings. What’s most pleasing is the presence of 120Hz in Full HD, making the Q80FUX quite a cool television for the occasional gamer.