Samsung Neo QLED QN85D / QNX1D vs SHARP JP7765E

Samsung QN85D leaves us with mixed feelings regarding HDR quality. It can shine in synthetic luminance tests, reaching even 1000 nits – which makes scenes like those from 'The Meg' or the start of 'Life of Pi', where the screen is all bright, look truly impressive. However, in practice, the device has its limitations – especially when smaller bright elements appear on the screen. In such moments, brightness noticeably drops, and the HDR effect loses its punch. At brightness levels around 200-300 nits, the magic of HDR simply fades away, not delivering spectacular effects. However, it’s not that the television completely disappoints – coverage of the DCI-P3 colour gamut at 95% is quite decent, although it doesn’t stand out against the best competitors. Colours are well-rendered, but it's clear that HDR could make a bigger impression if brightness could be better controlled.

So how does the brightness of the Sharp JP7 perform in the most demanding titles? Honestly, we were quite surprised at first. The TV is able to achieve over 1000 nits of brightness, which is an outstanding and rare result for a device costing just under 2000 zł (for 55 inches). Watching bright, full-screen scenes, you can get the impression that you are dealing with really good equipment. But unfortunately, we have to return to the issue we mentioned earlier, which is local dimming management. When small, bright spots appear on a dark background (like in test scenes from the films Life of Pi or Sicario 2), it’s clear how poorly the JP7 handles these zones. The TV dims them almost to the maximum, crushing the whole HDR effect, which at such moments resembles a flat SDR image (less than 200 nits). This instability means that in demanding, contrast-rich films, the image on the JP7 unfortunately loses its appeal.

As a consolation, it's worth noting that the panel has the potential to display colours well. A PFS (phosphor) filter has been employed here, which allows the coverage of the DCI-P3 colour gamut to reach a solid 94%. The manufacturer calls its product a “QLED,” even though it technologically relies mainly on the aforementioned PFS filter. Considering the recent market battles between manufacturers over what can and cannot be called QLED, we leave the issue of the correctness of this terminology to your judgement. However, it remains a fact that the potential for reproducing saturated colours in this panel is simply good.

Samsung QN85D TV has been tested in the best available mode – Filmmaker. While one might expect its name suggests a mode perfectly suited for films, unfortunately, it has several significant issues.

When it comes to white balance for HD content, there is a noticeable dominance of red and blue, which makes the entire image take on pinkish hues – this is also confirmed by Colour Checker tests. This effect disturbs the naturalness of skin tones and many other elements, which is particularly evident in more demanding scenes. Initially, the white balance for 4K HDR content seems correct, but at the end of the graph, there is a significant spike in blue hues, affecting the final image quality and making the colours appear unnatural.

The gamma brightness characteristic is also not ideal – although it generally stays close to the reference value, there is a slight drop below 2.4, which can impact the perceived depth of shadows. The EOTF curve responsible for 4K content does not perform any better. There is a clear boost compared to the reference curve, leading to excessive brightness in some areas, thus losing the cinematic quality that the Filmmaker mode should provide. While it might initially seem that the effect is cinematic, unfortunately, the number of errors in colour and brightness reproduction is too significant to call it flawless.

When it comes to colours straight out of the box, the Sharp JP7 was tested in the Film mode, which traditionally offers the most cohesive image compared to the yellowed “Eco” mode or the glaring blue of the “Dynamic” mode. Although this is the best choice among the available settings, the results still fall short of ideal. The white balance clearly lacked red and blue components, causing many scenes to take on an unnatural, greenish hue. Another issue was the gamma – in full-screen scenes, the TV produced excessively bright images, completely robbing it of its cinematic character. All of this resulted in colour reproduction errors, especially in shades of grey, which exceeded the Delta E 10 value. To remind you: errors above 2-3 are already noticeable to the human eye, so here we are dealing with a significant distortion of reality.

In HDR mode, the situation is reversed, but not in a better way. Here, the white balance is dominated by blue, giving the image an unnatural, almost “store-like” sharpness, reminiscent of aggressive demonstration modes. Moreover, the measurements of the EOTF curve emphasise the store-like nature of the image. The graph clearly shows that the TV generates images that are significantly brighter than the standards predict, resulting in an artificially boosted and unrealistic final effect. The Sharp JP7 is evidently trying to appear stronger than it actually is, but it does so at the expense of fidelity to the original content.

After professional calibration of the Filmmaker mode on the Samsung QN85D television, a significant improvement is noticeable, especially for HD/SDR content. The white balance has been completely free of major errors, and the brightness characteristics for this type of content have been significantly adjusted, allowing for a more natural and realistic image. Television, YouTube films, and other HD materials now look much better, with appropriately balanced colours and without the exaggerated hues that previously marred the experience.

However, the biggest issues arise with 4K HDR content. Despite the calibration, it's hard to speak of significant improvement in white balance here – the differences are cosmetic rather than essential. Brightness, governed by the EOTF curve, seems to be set according to the reference level in synthetic tests at first glance, but has its limitations during actual viewing in films. When analysing the EOTF curve in real film scenes, it becomes clear that the television struggles to maintain consistency in brightness. The effect is that mixed scenes still have their darkest elements boosted, leading to exaggerated contrasts, and completely dark scenes remain too dark, which negatively affects the visibility of details.

We subjected the JP7 to our standard calibration procedure and honestly... the television gained a second life thanks to it, especially with SDR content (YouTube, traditional television, series, or older films). With our precise adjustments to the white balance and stabilisation of the gamma, colour errors dropped to a value of below 3. This is a level at which the human eye struggles to perceive discrepancies. In this scenario, the Sharp JP7 delivers an image with truly excellent colour accuracy, which is a significant advantage in this price range. However, the HDR content turned out to be much more problematic. Here, despite our efforts and interventions in the settings, the television simply refused to cooperate. In the JP7 menu, we won’t find any option to effectively control how brightness is managed (EOTF). Although a significant portion of the colour errors has been reduced, the image still remained unnaturally oversaturated. It’s a bit disappointing because the potential of the mini-LED backlit panel is great, but the software presents a clear barrier.

The conclusion is simple: when watching less demanding content (SDR) on the JP7, you can expect an image that is more than satisfactory, but in HDR you will have to accept a certain degree of "artificiality" that cannot be bypassed even with professional equipment.

When checking the fluidity of tonal transitions in low-resolution materials on the Samsung QN85D television, it’s worth noting the noise reduction feature, which significantly improves problematic tonal transitions. On the other hand, this feature also has its downsides – it removes film grain, which is an important element of many productions, giving them authenticity, and it can also soften the image. This may appeal to those who prefer a smoother picture; however, for lovers of the authentic look of films, using this feature should be considered carefully.

Regarding image scaling, the television performs very well. The model's figure is presented correctly, without noticeable distortions, and the branches in the background do not have excessive artificial sharpness, which is often a problem when scaling lower resolution materials. The high capabilities of the image processor are evident here, which can effectively process lower quality materials, ensuring good final quality.

When it comes to lower quality materials and how Sharp JP7 handles them, the situation is ambiguous. Let's start with the upscaling itself – here we have no major objections. The process of scaling the image to a higher resolution is correct; the picture remains readable and clear, without the overscan effect, which means no cropped edges. Of course, it's not at the level of top models and at times you can notice slight tearing on the edges, but in this price range, the effect is fully acceptable.

However, the actual digital image processing performs much worse, as aside from the scaling, it practically doesn’t exist. In the JP7 menu, we won’t find any options that would effectively smooth out unwanted tonal transitions or reduce noise in the image. As a result, the signal hits the panel in a very raw form, which with heavily compressed materials (e.g., from YouTube) results in noticeable posterisation. Either this is a programming error or a very strange design decision, because in earlier Sharp models this function was available and, more importantly, worked with noticeable effect. Here, we are stuck with what the source delivers, without any digital support from the image processor.

Samsung QN85D TV is equipped with a 120 Hz refresh rate panel, which should satisfy both gamers and sports enthusiasts by offering a smooth and dynamic image. There are options to enhance fluidity, such as the blur and judder reduction feature, which allows precise motion fluidity adjustments on a 10-point scale. The blur reduction increases the sharpness of fast-moving objects, making action scenes more readable, while judder reduction smooths out motion, eliminating the “judder” effect. Ghosting is generally well controlled, though minor imperfections can be visible in more demanding scenes, especially when an object moves against a dark background. Additionally, the TV offers a BFI (Black Frame Insertion) feature at a 60 Hz refresh rate, which can significantly improve motion fluidity experience, although at the cost of image flicker, which might be bothersome for some users.

The motion fluidity on the Sharp JP7 is quite average, and the reason is simple: the TV uses a 60Hz panel. This immediately makes it hard to recommend for watching sports or serious gaming, where higher refresh rates are already the standard. The only real plus is the presence of a motion smoother, which we can control in films with a slider called De-judder. Lower settings give a more raw, “cinematic” (framey) image, while higher ones add artificial fluidity. We suggest setting it somewhere in the middle of the scale, around 3-5 – this is the best compromise to avoid the soap opera effect while also getting rid of the annoying image skipping. Interestingly, in the menu, we also find a slider for "motion blur reduction," which usually indicates the presence of a 120Hz panel. However, in the case of the JP7, it doesn’t actually enhance the image and serves more as a dummy – it looks good in the settings, but technically it shouldn’t work on this panel.

The Samsung QN85D television is an excellent choice for gamers, offering a wide range of features that enhance the gaming experience and make it even more exciting. With a 120 Hz refresh rate panel, the image is incredibly smooth, which is crucial during dynamic scenes in action games. The television also boasts low input lag, allowing for nearly instant reactions to player commands, which translates into better control over characters and events on the screen.

In addition, the QN85D Samsung supports VRR (Variable Refresh Rate) and ALLM (Auto Low Latency Mode) technologies, which optimise image smoothness and reduce delays by automatically adjusting the television to the needs of gamers. Moreover, the Xbox app allows for cloud gaming without the need for a console, which is a big plus for those who want to enjoy their favourite titles without additional hardware – a feature that sets Samsung televisions apart.

The Auto Motion Plus Game feature is another aspect worth highlighting. This motion smoothing technology creates the illusion of more frames per second – as a result, games at 30 fps appear smoother, resembling gameplay at 45 fps, while games at 60 Hz come closer to 90 Hz. Most importantly, this feature does not introduce significant lag, ensuring that gaming comfort is not compromised. This allows gamers to enjoy a smoother image without compromising responsiveness.

As we mentioned earlier, the 60Hz panel is not a feature that will attract gamers to the Sharp JP7. Perhaps for the casual gamer, whose console still generates most titles at 60 frames per second, there might be something interesting? When it comes to specific additions, we find here:

• ALLM mode: Automatically switches the TV to low latency game mode (input lag).

• Player menu: Which is hard to call a fully-fledged “Game Bar,” as the functionality is minimal. Aside from enabling ALLM, there’s only a dedicator for gaming which we advise against as it introduces very noticeable artifacts and spoils responsiveness.

• Dolby Vision Gaming: For Microsoft's consoles.

Unfortunately, the list of shortcomings is much longer and more painful than the positives. The biggest disappointment is the lack of support for 120Hz, even when reducing the resolution to Full HD. The presence of 120Hz would allow for performance modes to be activated in many games on the PS5 or Xbox Series X. Another shortcoming is the VRR, which means that during frame drops, we are susceptible to screen tearing. Very problematic is also the lack of proper implementation of the HGiG standard. This results in the fact that during HDR calibration in the console menu, it is very easy to "overshoot" the brightness settings. As a result, instead of clear details in the highlights, we end up with an unnaturally oversaturated image with cut-off details. The Sharp JP7 is a proposal only for those who game very occasionally.