Philips PUS8359 (VA) vs Panasonic W70A

Philips PUS8359 didn't impress us with its performance in HDR materials. This model is capable of generating a maximum brightness of 320 nits, and often even less. Such results, combined with the lack of support for HDR Dolby Vision, mean that the image will be significantly darker compared to the source material. Therefore, it would be more beneficial for this television to play SDR content. This is also suggested by the quite low coverage of the DCI-P3 colour gamut at 83%, resulting in significant colour deficiencies. The fact remains that the television supports an HDR format based on dynamic metadata; however, HDR10+ is such a niche format that it doesn't offer any major advantages.

HDR on the Panasonic W70A unfortunately does not impress. A brightness level of 250–300 nits is simply too low to feel the true magic of cinematic effects in dynamic, bright scenes. Images that should “explode” with light appear rather flat, and fine details in bright areas often get lost in the average luminance of the panel. On the plus side, the HDR effect is at least stable. The TV does not suffer from excessive brightening nor lose details with sudden scene changes. Everything is predictable and calm, though unfortunately lacking in impact. Another issue is the colour gamut coverage. The W70A is not equipped with an additional layer of quantum dots (often known as QLED), which is why the colours appear rather average. There is a lack of depth in reds, saturation in greens, and precision in reproducing subtle shades.

The best factory mode in terms of fidelity to the source material was "Film". This is what we used during our tests. Just like every other factory mode in televisions, it had its drawbacks. So we'll check what exactly was wrong with both SDR and HDR materials. In both cases, the white balance exhibited an excessive dominance of the green and red colour combination. This created a yellow tint spreading across the entire image, causing issues such as yellowed whites and problems with skin tones. This state of affairs was perfectly illustrated on the "ColourChecker" palette, where each of the tested samples was pushed towards its warmer counterparts. The foundation of the image is primarily contrast and black. These are represented by gamma charts and the EOTF curve. Looking at the first one, we can see a true rollercoaster, as both elevated and lowered gamma can be observed. The heavily elevated gamma caused visibility issues in black levels, whereas the lowered gamma resulted in a dramatic reduction in contrast. In this context, the EOTF curve performed significantly better, as it only slightly brightened the image.

The Panasonic W70A was tested in movie mode, which theoretically should guarantee the most natural image reproduction. Unfortunately, as is often the case with budget televisions, reality turned out to be far from ideal.

In HD (SDR) content, the white balance was significantly disrupted by an excess of red and a noticeable drop in blue tones. The result? The image had a distinctly warm, almost yellowish glow, which is clearly visible in the comparison photo. In the case of 4K HDR materials, the situation reversed. Here, the image became excessively cold and bluish, causing scenes to lose their naturalness and depth. The differences are visible even to the naked eye, especially in the bright areas of the image. The Colour Checker palette test confirmed our observations. Most colour samples did not hit their intended points, 'drifting' towards warmer shades in SDR and cooler ones in HDR. In terms of brightness characteristics, both gamma and the EOTF curve showed significant issues. The image tended to excessively brighten certain areas, disrupting the balance and leading to a loss of detail in both darker and brighter regions.

In summary – the factory colour reproduction settings in the Panasonic W70A leave much to be desired. The image is far from neutral, and errors in white balance and gamma mean that solid calibration is needed to extract the full potential from this television.

Philips provides a wide range of image calibration tools in both its higher-end and budget models. We utilised these tools and got to work, which wasn’t as easy as many of you might think. While we managed to model the white balance, significantly improve the gamma, and refine the EOTF curve in both cases, the deltaE errors remained exceptionally high. There are several reasons for this situation, which are directly related to the low coverage of the DCI-P3 colour gamut and the maximum brightness of the unit in HDR material.

Panasonic W70A, despite its limitations, gave us plenty of room to manoeuvre during calibration. Thanks to well-developed tools, we were able to achieve a much better white balance in both HD (SDR) and 4K HDR content. The issues with excessive red in SDR and overly cool images in HDR have disappeared. The gamma brightness characteristics have also been improved, now maintaining stability and not leading to excessive brightening or loss of detail in darker areas.

So where is the problem? Unfortunately, there are barriers that even professional calibration cannot overcome. Poor coverage of a wide colour gamut means the television cannot fully convey colours in HDR materials. There is a lack of saturation, and subtle colour transitions still appear somewhat “flattened.” Another limitation is the brightness management due to the IPS panel used. In a comparison photograph with an actress's face in colourful clothing, it is clearly visible how some shades are distinctly muted, and colours lose their depth and vibrancy.

Calibration has extracted from the W70A as much as it could. The image is now much more natural, and the factory setting errors have been effectively corrected. Unfortunately, the hardware limitations in the form of poor colour gamut coverage and an average panel mean that even after calibration, we are unable to achieve spectacular effects, especially in HDR content.

In this paragraph, we will look at two functionalities. We will once again take a look at the feature responsible for tonal transitions, but we will also check how the television handles image scaling. The option responsible for smooth gradation is called "Distortion Reduction." As we have established, it quite effectively smooths out inconsistencies. However, we must point out two things: we cannot enable it for HDR material, and it blurs details in films.

The tested television does not boast the best image scaling. The overall blurriness of the image is quite noticeable, but what’s worse, it blurs details. This is particularly evident on the branches and hair of the model. There is also a characteristic white halo around the character.

We checked how the Panasonic W70A handles upscaling content that is lower quality than 4K, and I must admit that the TV performs quite decently in this regard. The feature responsible for smoothing tonal transitions is called "Zeroing Counter." The optimal setting turned out to be the Average option, which effectively smooths out colour gradation issues while not ruining the film grain. This is the setting we recommend for most users, as it provides a balance between enhancing the smoothness of transitions and maintaining the naturalness of the image.

When it comes to image scaling, the Panasonic W70A performed really well. The test chart with the model looked positive – details in her clothing were well reproduced, and the contours of her face maintained sharpness. In the background, we noticed a slight "jagginess" on thin branches, but these are details that only a very attentive eye will catch. However, it's worth noting a certain quirk of this model – the TV has a tendency to overscan, meaning it slightly crops the edges of the image. It’s not a very intense phenomenon, and for most users, it will be practically unnoticeable, but if we care about perfectly framing the shot, it's worth keeping this in mind.

Philips PUS8359 will not be the best television for sports. The reason for this is the lack of implementation of even the basic motion smoothing feature, which was to be expected given the price of the device. We also note that we are dealing with a VA panel, whose sharpness does not stand at the highest level by itself. This type of panel is mainly associated with high contrast, which comes with a rather slow response time, as we can clearly read from the matrix analysis results. As you can see, from the pictures captured in fast motion, the image is blurred typically for this type of panel. While it may not be the ideal option, it can conditionally be used for watching sports; however, one must keep in mind the less-than-sharp motion. It is worth mentioning that movies will be characterised by judder since the television does not possess any, not even the simplest, motion smoother.

The Panasonic W70A is equipped with a 60 Hz panel, which immediately suggests that the TV is best suited for watching movies, series, or everyday television content. In more dynamic scenes, such as sports broadcasts or games, the limitations of the panel become more noticeable. However, it is worth noting the presence of a motion smoother called “Effect”, which offers three levels of adjustment – low, medium, and high.

Each setting allows you to adjust the smoothness of motion to your own preferences, minimizing the motion blur effect and improving the clarity of dynamic shots. In practice, the Medium setting seems to be the most universal – it offers better smoothness without the excessive “soap opera effect” that can look artificial in feature films. The High setting may work well for sports broadcasts, but in movies, it can disrupt the natural character of motion.

It won’t be a surprise if we say that Philips PUS8359/12 only has the most basic support for consoles. Once we connect the console, we can expect features like VRR and ALLM. This is quite pleasing for the former, as life has shown that even in more expensive units, there can be issues with this. A nice touch is the implementation of a special GameBar that allows changing settings on the "fly", so we won't have to exit the gameplay and become unnecessarily distracted. This feature also allows for adapting the gameplay to the needs of individuals with disabilities, which will certainly be extremely beneficial.

The Panasonic W70A is a TV that is likely to suit casual gamers more than hardcore players. The 60 Hz refresh rate doesn't fully utilise the potential of next-gen consoles, especially in dynamic titles. The lack of HDMI 2.1 slightly limits its capabilities, but fortunately, it includes features like ALLM, which automatically switches to game mode, and VRR, which helps minimise screen tearing. It's also worth noting the support for Dolby Vision in games and HGiG, making HDR more predictable and looking solid. It's a pity, though, that it lacks Game Bar. This feature is now standard in many TVs and provides quick access to the most important settings for gamers. The W70A performs well for gaming, but it does have its limitations. It will do fine with more laid-back titles, but more demanding gamers may feel unsatisfied.