Philips PUS8359 (IPS) vs Hisense E7NQ PRO

The quality of the HDR effect on the Philips PUS8359/12 television is also not impressive. A brightness level of 280 nits is too low, resembling standard SDR more than true HDR, which is clearly evident on the five tested test cards. Additionally, the television does not impress in terms of colour gamut coverage – just 76% DCI-P3 is a result that can be considered poor, especially compared to other models in a similar price range.

Based on the luminance chart, which indicates around 550 nits, it can be considered that Hisense E7NQ PRO theoretically has the potential to somewhat "enchant" us with its HDR image. Testing various scenes from movies, we noticed that the television continually tries to balance between maintaining appropriate brightness and preserving the deepest blacks. In favourable conditions – such as in a scene from “The Meg”, where the screen is flooded with bright light – this brightness can indeed impress us. At such moments, we feel that HDR actually adds that "something" to the image. Unfortunately, when difficult shots with fine, bright elements on a dark background appear on the screen, the situation looks much worse. Brightness then drops to 200-300 nits, which is definitely too little to really distinguish HDR from standard SDR.

It is clear that the television is trying, but the hardware limitations – mainly the small number of local dimming zones – prevent it from fully spreading its wings. The end result can therefore be quite inconsistent and as average as the contrast tests. On the plus side, it deserves credit for its impressive coverage of the DCI-P3 colour gamut at 97%. This allows the television to present a truly wide range of colours, which, in the right scenes, can give us at least a glimpse of the real HDR effect. It’s just a shame that the whole picture isn't complemented by better control of brightness and contrast.

The most faithful factory mode in terms of compliance with the source material turned out to be "Film," which was used in our tests. However, like other factory modes, it also had its drawbacks. Both in SDR and HDR materials, we noticed issues with white balance, where the dominance of green and red resulted in a yellowish hue. This effect was particularly evident in the form of yellowed whites and unnatural skin tones. The "ColourChecker" palette test showed that each colour was shifted towards warmer tones, which affected the accuracy of colour reproduction. A key aspect of the image is also contrast and brightness, which can be assessed by analysing the gamma charts and the EOTF curve. In the gamma chart, we observed significant deviations – both excessively high values that caused loss of detail in the shadows and excessively low values, which led to a drastic drop in contrast. Compared to gamma, the EOTF curve performed better, only slightly brightening the image, which had a less negative impact on overall quality.

When we took our copy of Hisense E7NQ PRO out of the box, we immediately started checking the available picture modes. Among them, the Filmmaker mode seemed the most promising, although it wasn't without its flaws. With standard SDR content, we noticed a clear tendency to overemphasise red, making the picture appear unnaturally warm. This was particularly evident in the comparison photo attached below. Conversely, when we switched to HDR content, the situation took a turn in the opposite direction. This time, blue was dominant, and there was hardly any red, resulting in a cool, at times almost "store-like" appearance — although not as drastic as in modes specifically designed for showcasing in displays. As a result, in our tests assessing colour reproduction, these disturbances in colour balance led to significant errors.

Additionally, the television had trouble reproducing brightness characteristics. At lower resolutions, it clearly brightened the darkest elements of the image, and with HDR content, the brightness curve (eotf) simply wouldn't align as it should. Initially, the television excessively darkened the smallest details, only to then over-brighten larger areas. Fortunately, the E7NQ PRO provides us with a lot of calibration tools, so knowing there was potential within it, we decided to take matters into our own hands and try to set it up to eliminate these issues.

Philips, in both its cheaper and more expensive models, offers a wide range of tools for image calibration. We used them to improve the quality of the displayed image, although it was not as straightforward as it might seem. We managed to adjust the white balance, improve the gamma, and fine-tune the EOTF curve; however, despite these efforts, the deltaE errors remained at a very high level. The main causes were limited coverage of the DCI-P3 palette and low maximum brightness, which significantly affected the final outcome. While the overall presentation is much improved, the design features of the television did not allow us to achieve spectacular results.

Thanks to the tools available in E7NQ PRO, we've managed to squeeze a pretty decent image out of it, especially with lower quality content. After fine-tuning the white balance of the SDR materials, the colours look much more natural, and what we see on the screen seems closer to the vision the producer intended to present. Additionally, we've improved the brightness characteristics (Gamma), so the TV no longer tends to over-brighten, and everything looks noticeably better than before our intervention.

With HDR materials, we also achieved some improvements, although it's not as rosy here. Yes, the white balance has approached an acceptable level, but the problem lies elsewhere. It's about the EOTF curve, which is how the TV manages brightness and tonality of the image. At first glance, one might think that the biggest issue concerns only the mid-tones, which are overly brightened. However, after more detailed testing and activating the EOTF curve visualisation filters, it becomes clear that the receiver has a tendency to brighten the entire screen. This seems to be a limitation due to the small number of local dimming zones and generally modest brightness management capabilities. Such hardware limitations are simply insurmountable. Nonetheless, after our calibration, the image is noticeably better than at the start. One just needs to be aware that in terms of contrast and brightness management, this model has its limits, which even a good calibration cannot fully overcome.

In this paragraph, we'll take a look at two functionalities. We'll once again examine the function responsible for tonal transitions, but we'll also check how the television handles image scaling. The option responsible for smooth gradation is called "Distortion Reduction". As we've established, it does a pretty good job of smoothing out inconsistencies. However, we must point out two things: we are unable to enable it for HDR content, and it blurs details in films.

The television being tested cannot boast the best image scaling. There is a noticeable overall blurriness in the image, but worse still, it blurs details. This is particularly evident on the branches and the model's hair. A characteristic white halo around the figures is also visible.

When it comes to the tonal transition smoothing function in lower quality materials, the “smooth and gradient image” feature in Hisense E7NQ PRO unfortunately does not impress. At the lowest setting, the change is barely noticeable – it's more of a cosmetic improvement. Switching to “Medium” mode does produce a noticeable effect, but it's still nothing special, and the TV starts to excessively interfere with other elements of the image, which can look unnatural.

Image scaling is also rather average. On the test screen, where a portrait of a model and text are displayed, there are slight frays at the edges, making the overall presentation less smooth and aesthetic than we would expect in this class of device. It's just hard to talk about really effective improvement of lower resolution quality here.

Philips PUS8359 is not the best choice for watching sports. The lack of even basic motion smoothing features means that the picture in dynamic scenes isn't sharp enough. Despite using an IPS panel (43 and 55'), which theoretically should provide better clarity than VA panel variants, there’s no noticeable improvement in terms of motion blur. In photos of fast movement, it’s clear that the figure of the little green man is distinctly blurry, indicating that the TV struggles to maintain sharpness in dynamic shots.

Thanks to the use of a 144 Hz panel, E7NQ PRO performs exceptionally well with almost any type of content. Whether we're watching fast-paced matches, dynamic games or action films – the fluidity of motion leaves a good impression. When it comes to movies, the manufacturer has equipped the TV with two key tools: “motion blur reduction” and “judder reduction.” Each of these functions can be adjusted on a scale from 1 to 10.

At lower values, the processing is subtle, barely noticeable, and gently smooths motion without ruining the cinematic character of the image. The higher we move up the scale, the more clearly the TV interferes with the presented material, smoothing motion more aggressively, thereby minimising any judders or micro-cuts. Conversely, the highest settings can resemble the so-called “soap opera effect,” which makes the image look overly smooth, slightly losing its cinematic atmosphere. Thanks to this scale, however, we can find a happy medium, adjusting motion fluidity to our own preferences.

In terms of console compatibility, Philips PUS8359 is mainly suitable for casual gamers. Although the TV is equipped with an HDMI 2.0 port, it offers features such as Automatic Low Latency Mode (ALLM), Variable Refresh Rate (VRR), and Game Bar. ALLM automatically switches the TV to low-latency mode, making quicker reactions during gaming easier, while VRR smoothly adjusts the refresh rate, eliminating screen tearing issues. The Game Bar provides quick access to game settings and ongoing parameter monitoring; however, in our opinion, it performs worse compared to competitors' solutions.

However, more demanding gamers may feel disappointed. Philips PUS8359 does not support advanced HDR formats in games or higher refresh rates, which is due to the use of a 60 Hz panel. These shortcomings limit the TV’s ability to deliver smooth and detailed experiences during fast-paced, dynamic gameplay.

If we sometimes like to turn on the console and immerse ourselves in the world of games for long hours, E7NQ PRO can make a really good impression. Thanks to the 144 Hz refresh rate, the gameplay is surprisingly smooth, and support for HDMI 2.1 and VRR ensures that the image doesn't "tear" even during the most dynamic actions. Additionally, there's ALLM, which automatically sets the lowest latency as soon as we switch to the console – so we don’t have to fiddle around in the options ourselves.

A big plus is also the ability to launch games in Dolby Vision, which makes colors and contrast simply look better. Hisense has also included a clear "gamebar," allowing us to continuously monitor the key parameters and change settings without leaving the game. The only thing we might slightly regret is the lack of HGIG support. It may not be a crucial element, but for some gamers, it can matter if they aim for the most faithful reproduction of the creators' vision. Nevertheless, in practice, the E7NQ PRO performs excellently and delivers truly enjoyable gaming experiences.