Philips PUS8209 vs Hisense U7Q PRO

Unfortunately, this is where the problems start. A maximum brightness of 280 nits is definitely too low to experience the true effect of HDR. In practice, the image resembles standard SDR more, so it's hard to talk about deeper visual experiences. On the plus side, the colour gamut coverage is 91.4% DCI-P3, which will be sufficient for most films. It's also worth noting that the image is stable and there are no issues with sudden brightness or colour changes. Overall, HDR on this television is more of a formality than an actual added value. If we're looking for genuine HDR emotions, this model may not meet expectations.

U7Q PRO is truly a bright television. In synthetic tests, it achieved over 1500 nits, which is an outstanding result for this price bracket. Such brightness – at least in theory – allows it to display HDR content as intended by the creators, even in more demanding scenes with strong lighting. In practice, it performs very well, but not always perfectly. In bright scenes with large areas – like the test screen with intense sunlight from the film "Pan" – the U7Q PRO makes a huge impression. It can even dazzle with its light, which is definitely an advantage in the context of HDR content. Unfortunately, it doesn’t always manage to maintain this when there are many small bright details on a dark background. In such moments, the local dimming algorithms tend to dim some bright elements to maintain good blacks – and the side effect is that some details simply vanish from the frame. This is a classic compromise in mini-LED televisions – and the U7Q PRO is no exception. With such a large number of dimming zones, however, one could have hoped for a slightly more mature algorithm responsible for their control. Fortunately, the overall perception of HDR content is very positive. The U7Q PRO is not only bright but also colourful, thanks to the PFS LED (QLED) coating, the coverage of the DCI-P3 colour palette is at 95%, and BT.2020 around 73%.

Philips PUS8209 offers many picture modes, but the best of them, without a doubt, is the Filmmaker mode. Despite its proud name, it has its distinct problems. For HD content, the white balance is characterised by a strong dominance of red, causing the image to be significantly warmer than it should be in reality. The brightness characteristic (gamma), although correct in mid-tones, has serious issues at the beginning and end of the graph. Drops in shadows result in a loss of detail in dark areas, and spikes in bright areas make some elements look unnatural.

For high-quality content in 4K HDR, the situation reverses. In this case, blue dominates, leading to an artificial image boost effect, reminiscent of unnatural retail settings. Such an image looks unappealing and does not align with the creators' intentions. An additional problem is the EOTF curve, responsible for brightness in HDR materials. It deviates significantly from the reference graph, causing the image to appear too dark, stripping depth and detail from HDR content.

Against this backdrop, the errors in the Color Checker test and deviations in colour palette reproduction are exceptionally large, which further negatively affects the overall image quality. The Filmmaker mode, while the best among those available, requires substantial corrections to truly convey the full vision of the director.

We tested the U7Q PRO in the best possible picture mode that this model offers – Filmmaker Mode. And indeed, this mode performs the best in terms of colour reproduction. But that doesn’t mean it’s perfect. In our test unit, both in SDR and HDR content, the image had a slightly cooler tone. The white balance was shifted towards blue, which made the overall image feel a bit "cooler." It may not be glaring, but it is definitely noticeable – particularly on white backgrounds, which instead of being neutral, seemed slightly bluish. Additionally – as we mentioned earlier – the television has a tendency to slightly brighten and oversaturate the image, which is also confirmed by the gamma and EOTF charts. All of this together means that without calibration, the image may appear somewhat unnatural – too cool, with slightly exaggerated dynamics. That’s why we decided to perform our own calibration – and you can see its effects and charts below.

After calibration, the white balance for HD and 4K content has significantly improved. While we haven't achieved a perfectly flat characteristic, the result is definitely better than before. The image on the television no longer appears either artificially warm or overly cold, which significantly enhances the naturalness of the displayed content. The brightness characteristic (gamma) has also been adjusted – the most significant issues at the beginning and end of the graph have been mitigated. The EOTF curve, which is responsible for brightness in 4K HDR materials, has been stabilised, eliminating problems with excessive dimming of the image. In the colour palette test, some imperfections can still be seen due to the average coverage of the wide colour gamut, which is a limitation of the hardware itself. Nevertheless, the final result is clearly better than pre-calibration – the image looks more natural and approaches the expectations for Filmmaker mode.

Thanks to calibration, we've managed to tame the white balance in SDR and HDR content. For SDR material, the effect is really quite good – the image becomes neutral, cohesive, and simply pleasant to watch. Everything looks the way it should.

HDR performs a bit worse. Although the white balance looks correct and overall the image gains naturalness, unfortunately, the delta E errors are still noticeable. Why? Because Hisense's U7Q PRO model does not give us full control over how the television manages brightness in HDR mode. And this is where the limitation arises. When we look at the EOTF curve for HDR content, it clearly shows what we mentioned earlier – at the beginning of the graph, there’s a noticeable drop, meaning the television darkens the smallest portions more than it should. On the other hand, those brightest elements can be overly bright. As a result, some details are lost, others are too aggressive, and overall control over brightness doesn't always align with what we’re trying to achieve during calibration.

Does the image look better after calibration? Definitely, yes, in terms of colour. But when it comes to brightness management in HDR, one must accept that the Hisense U7Q PRO will still do it in its own way.

The television offers a “Distortion Reduction” feature that effectively improves the gradation of tonal transitions, particularly when set to the minimum level. Unfortunately, this comes at a cost – the feature also smooths out details like material textures. On the plus side, it’s worth noting that the operation of this option does not negatively affect the film grain, which remains intact.

As for image scaling (upscaling), the television generates a plastic, soft image that generally looks pleasant. However, in the background, issues with aliasing of certain elements, such as branches or small details, can sometimes be noticed, which may decrease the quality of the reception. Despite these minor imperfections, the overall experience of scaling is satisfactory.

If someone happens to come across older materials where the banding issue arises – Hisense has a solution for that. In the U7Q PRO, we find a feature called "Smooth and Gradient Picture". Set to the "Medium" level, it works really well – eliminating most gradient problems without smoothing the entire image like a blur in Photoshop. 😉 Film grain remains, details don't disappear – that's exactly how it should work. Well done on the implementation!

As for scaling weaker materials, it's simply good. It's not at the level of the most expensive TVs with advanced upscaling, but older content looks good. There is some minor banding at very low resolutions, but that's perfectly normal and hard to avoid. On the plus side – even with the oldest materials, there is no overscan effect, the image isn't cropped or artificially stretched.

The 60 Hz panel in the Philips PUS8209 is mainly suited for watching movies, but here you can also feel a certain shortcoming. The television does not offer any motion smoothing that would allow you to adjust the fluidity of the picture to individual preferences, which for some users may be disappointing.

“Speed” – this word was most frequently mentioned during our tests of the U7Q PRO. The television is equipped with a 165 Hz panel, which in itself is impressive – especially considering we’re talking about a mid-range model. Of course, PC gamers will benefit the most from its full capabilities, but even during everyday viewing, it’s clear that this is a fast and efficient panel. Like most modern televisions, the U7Q PRO can also enhance the smoothness of films that were originally recorded at 24 frames. In the menu, we find a slider that allows us to adjust the effect to our own preferences – from a more cinematic feel, with subtle motion, to a stronger smoothing with the characteristic “soap opera effect.”

Philips PUS8209 offers basic features useful for gamers, such as variable refresh rate (VRR), automatic low latency mode (ALLM), and Game Bar, which makes managing settings easier.

Unfortunately, due to the 60 Hz panel, the TV will not meet the expectations of more demanding gamers who are looking for higher fluidity and precision of image. Additionally, this model does not support any HDR mode dedicated to gaming, such as HGiG or Dolby Vision, which further limits its capabilities in this regard.

Hisense U7Q PRO is a TV that seems to have been designed with gamers in mind. We have practically everything that can be expected from a gaming screen: variable refresh rate (VRR), automatic mode (ALLM), and as many as four HDMI 2.1b ports with full bandwidth of 48 Gb/s. Additionally, there’s a clear and quite functional Game Bar, as well as a well-implemented Dolby Vision GAMING mode that works seamlessly with Xbox Series S and X consoles.

Sounds like the ideal? Well, almost. Unfortunately, Hisense has still not implemented the HGiG feature, which is the system's tone mapping limitation on the TV's end. This means that when configuring HDR brightness on the console, we do it “by eye” or look for settings in online guides, as the screen does not display its actual brightness range. It’s a shame – because HGiG makes it easier to match the console to the TV and helps avoid overexposed or too dark scenes in HDR games.

Fortunately, the other elements work very well. Input lag is low, responsiveness is excellent, and the handling of other features is faultless. And although not everything worked perfectly, the U7Q PRO can still be confidently recommended to gamers.