Philips PUS7009 (VA) vs Blaupunkt UGC5500S

In terms of HDR effect quality, Philips PUS7009 performs very poorly. A brightness level of 250 nits does not allow for an enjoyable HDR experience, and the image resembles more of a standard SDR. There’s no mention of dynamic effects or vivid bursts of light. The coverage of the DCI-P3 colour gamut is only 75%, which is definitely insufficient. The lack of full colour coverage means that the colours are not as vibrant as they should be, resulting in a flat and unconvincing image. There are no aspects of this model that could be praised in the context of HDR.

We won’t beat around the bush here – if you’re looking for a TV strictly for cinematic HDR experiences, then you’ve come to the wrong place. Unfortunately, the Blaupunkt UGC5500S is not a machine built for such challenges. This is primarily due to its very low brightness, which we measured during our tests. A result of around 250 nits on movie screens speaks for itself. It’s simply too little to even consider any real HDR effect. To be honest, everything displayed in this format can confidently be seen as a somewhat “enhanced” SDR mode. We expected this, as practically every device in this price range falls short in this area, but we feel it’s our duty to warn you. Manufacturers love to brag about HDR compatibility on the boxes, but in reality, this format simply doesn’t exist here – it lacks the “fuel” in the form of brightness.

The situation is further complicated for Blaupunkt, as we’re dealing with a panel that has very basic coverage of the DCI-P3 colour gamut, reaching only about 80%. You won’t find any advanced coatings to expand these capabilities (like quantum dots), which means scenes that are supposed to burst with richly saturated colours appear simply underwhelming on this screen. Therefore, we have a particular piece of advice for you: don’t force HDR mode on this model. If you have the option in the streaming app settings – just turn it off. By sticking to the classic SDR mode, you’ll be sure that the TV won’t try to “enhance” something that it can’t handle hardware-wise.

The television was tested in movie mode, which - despite its name - does not provide correct image display. The white balance in both 4K HDR and HD/SDR content shows drops in the red color, making the image cooler and the colors lose their natural warmth. The gamma brightness characteristic and EOTF curve confirm that the television struggles to maintain appropriate brightness - it excessively boosts it, resulting in an unnaturally washed-out image. This effect can be seen in the comparisons below, where everything looks as if a milky filter has been applied. Additionally, the limited coverage of a wide color gamut does not contribute positively to quality - color checker tests indicate significant color fluctuations, making it difficult to achieve faithful image reproduction.

We also took a close look at how Blaupunkt handles colours in movie mode, and here the matter is, to put it simply, twofold. We must once again clearly separate what we see in the standard SDR format from what happens when HDR is switched on, as they are two completely different worlds. Let's start with the better side of the coin. If you're planning to watch traditional TV, YouTube, or older films on this television, you can count on really well-tuned colours. In our test sample, the white balance in movie mode performed exceptionally well, which honestly surprised us. Of course, to avoid being too rosy, we noticed some drawbacks. Looking at the gamma charts, we observed that the processor struggles with properly dimming the image in its brightest areas. Additionally, there is quite a strong, at times overly aggressive, red saturation, which resulted in visible errors in reproducing certain shades. Despite this, overall, the image in SDR is simply solid and watchable without a grimace on your face. Unfortunately, the magic fades when we re-enter the world of HDR. Here, Blaupunkt behaves as if we suddenly switched it to store mode, and in its worst rendition. The excess blue in the white balance is so significant that it’s glaring, ruining any realism in the scene. Furthermore, the television interprets brightness very loosely, which, upon analysing the EOTF curve, clearly showed that for most of the time, colours simply appear washed out and lacking depth. This is also perfectly evident in the colour errors that become apparent in this mode. Once again, we are left with the same conclusion: Blaupunkt in SDR mode looks significantly better and more natural than in HDR, which seems to be forcefully added without proper refinement.

After calibration, the image significantly improved, especially in terms of white balance, which is now more stable, and the hues have gained a natural quality, eliminating the previous impression of an overly cool image. The calibration brought noticeable benefits in tonal quality – shadows and midtones are now more realistic, and the overall appearance seems more harmonious. Unfortunately, hardware limitations still affect image quality. Brightness characteristics remain problematic, despite our efforts, and due to poor coverage of the DCI-P3 and BT.2020 colour gamut, delta E errors are still at a high level. Although calibration improved some aspects, the television still does not provide full satisfaction.

It may sound like a joke – pulling out professional measuring equipment for a TV that costs around a thousand złoty / 250 dollars, but we wouldn’t be ourselves if we didn’t check it. The question is: does such cheap gear give us any leeway in terms of calibration? To your surprise, the answer is: yes, absolutely. In the Blaupunkt UGC5500S menu, we found surprisingly many options that allowed us to effectively work on the picture. These aren't just empty sliders; these are concrete tools that enabled us to make use of our measurement sensors and software. In SDR mode, the effects were visible to the naked eye. We successfully eliminated the problem we mentioned earlier – that excessive, almost artificial saturation of reds. We also fixed the issue with the incorrect dimming of the brightest parts of the image. After calibration, the picture in standard format became significantly more balanced and simply correct. When it comes to HDR, the situation was more complicated again. While we managed to “tame” that aggressive blue tint in the white balance, it was clear that we were fighting a bit of a losing battle. Even after changing the settings, the TV still tried to interfere with the picture in its own way, as if the electronics knew better than we did how the scene should look. To top it off, there's the hardware barrier that no slider can overcome – colours in HDR still remain undersaturated. This simply results from the quality of the panel itself; it physically cannot produce the most vivid colours. To summarise this point: if any of you ask whether it’s possible to calibrate a TV for “a grand”, we respond with complete conviction: it is possible.

When it comes to tonal transitions in low-quality material, the function called "Distortion Reduction" (setting “minimum”) effectively improves the gradation, eliminating unsightly tonal transitions. However, this setting on Philips televisions is quite aggressive – while it does not blur grain or good quality material, it can introduce unwanted effects and blur elements that should remain clear with a poorer signal.

In terms of image scaling, Philips PUS7009 performs reasonably well. A major advantage is the lack of cropped edges of the image, meaning no overscan, which allows for displaying the full frame without losses. The image is noticeably enhanced, making characters and backgrounds, such as the model or branches in the background, appear quite detailed and natural, even with lower quality signals. Although scaling is not perfect, as it can remove desired details in the distance, the results are good enough to satisfy most users.

If you're hoping that the processor in this model will magically "fix" the poor quality signal from your cable TV or old movies from YouTube, we must disappoint you. The capabilities of this television end at absolutely basic upscaling, which is simply stretching the image to a higher resolution. It does this correctly in that the image is not blurry, but there is no mention of any intelligent sharpening or adding details. Worse still, Blaupunkt is completely devoid of any functions to reduce unwanted tonal transitions. If the material being viewed shows what is known as banding (ugly "steps" instead of a smooth transition of colours, e.g., in the sky), this television will display them in all their glory. Additionally, the television has a tendency to slightly crop the edges of the image. Instead of displaying 100% of what the source sends, Blaupunkt slightly zooms in on the frame, causing us to lose details that are at the very edges of the screen. In summary: in the category of digital "enhancement" of the image, Blaupunkt simply performs poorly. We receive a raw, unprocessed signal, with all its flaws.

Philips PUS7009 does not have motion smoothing features, which means there's no option to adjust the picture for a choppier or smoother, theatrical effect. Such features could positively affect the viewing of dynamic scenes. In terms of motion blur, this model is equipped with a 60 Hz VA panel, which delivers slightly worse results than the IPS panel variant. The VA panel introduces minimally greater motion blur, although the differences are not significant and should not pose a problem for most viewers.

When it comes to motion fluidity, Blaupunkt has nothing to defend itself with. A 60 Hz panel at this price is standard, so none of us expected a perfectly sharp image in fast action scenes or during a match. However, the biggest drawback of this model is that you won’t find any digital motion smoothers in the menu. The manufacturer hasn’t given us any room for manoeuvre – nothing can be smoothed out or the image adjusted to our personal preferences. The picture is always "raw" and we receive it exactly as it is transmitted by the source. For fans of cinematic "jumping" images, this might be good, but the rest simply has to get used to the lack of any motion enhancement.

In terms of compatibility with consoles, Philips PUS7009 is likely to satisfy casual gamers. Although equipped with HDMI 2.0, it offers features such as ALLM (Auto Low Latency Mode), VRR (Variable Refresh Rate), and Game Bar. ALLM automatically switches the TV to low latency mode, which speeds up responses during gaming, and VRR adjusts the refresh rate to minimise screen tearing. The Game Bar provides quick access to game settings and monitors key parameters, although visually it falls short compared to competing solutions. However, more demanding gamers may feel underwhelmed. Philips PUS7009 does not support advanced HDR formats in games, and the 60 Hz panel limits its ability to display smooth and detailed images in dynamic scenes, which may not satisfy fans of fast-paced action games.

When it comes to gaming on the Blaupunkt, we weren’t expecting miracles and indeed – the list of features isn’t very long. However, there are two interesting points worth mentioning, as they might be significant for some of you at this price. The first advantage is that the TV quite smoothly detects the connected console. Thanks to the ALLM (Auto Low Latency Mode) feature, the device knows when you start gaming and automatically switches to low latency mode. This is convenient because you don’t have to fiddle with settings every time to ensure input lag doesn’t spoil the fun. The second point is a real curiosity that surprised us. Despite it being a 60 Hz panel, the Blaupunkt can display a 120 Hz image at Full HD resolution. Sure, we lose 4K details, but for those playing more dynamic, online shooters where smoothness is more important than resolution, this is a really nice and unexpected addition in such an affordable device. Other than these two points, you won’t find anything more here. There are no advanced smoothness enhancement systems for gamers or extensive gaming menu bars. It’s a simple screen for occasional gaming.