Philips PUS7009 (IPS) vs TCL C7L

In terms of HDR quality, PUS7009 (IPS) performs very poorly. A brightness level of 250 nits doesn't allow for enjoyment of HDR effects, and the image resembles more of a standard SDR. There’s no talk of dynamic effects or vivid bursts of light. The coverage of the DCI-P3 colour gamut is only 75%, which is definitely insufficient. The lack of full colour coverage means that the colours are not as vibrant as they should be, resulting in a flat and unimpressive image. There are no aspects to commend this model in the context of HDR.

The TCL C7L is without doubt an extremely bright TV. In synthetic tests with static patterns it can reach peak brightness of around 2800 nits. That's a phenomenal result, given the price bracket it occupies. Unfortunately, tests with real film scenes aren't as spectacular as measurements using white squares. Brightness in real HDR shots falls in the C7L to around 1200 nits. That's still very good, because the vast majority of modern films are mastered to about that level. However, when small, pinpoint elements appear on screen, the brightness of those details drops drastically, even to roughly 400 nits, which somewhat weakens the HDR effect. The TV does this deliberately to preserve deeper black levels and to avoid a large halo of light. That's understandable to an extent, but it also shows that Mini LED technology is not without compromises in this area. As for the HDR experience itself, alongside brightness the key factor is of course colour. And thanks to the use of new 'super' quantum dots, the colours are simply outstanding and among the best on the market. The TV can achieve very wide coverage of the BT.2020 and DCI-P3 colour gamuts, matching the best RGB Mini-LED displays with ease. Best of all, the C7L can maintain such high colour saturation regardless of the scene shown, which is often a problem for competing RGB Mini-LED TVs.

The television was tested in movie mode, which – despite its name – does not provide correct image display. The white balance in both 4K HDR and HD/SDR content is characterised by drops in red, making the image cooler and the colours lose their natural warmth. The gamma brightness characteristics and EOTF curve confirm that the television has issues maintaining appropriate brightness – it boosts it significantly, resulting in an unnaturally washed-out image. This effect can be seen in the comparisons below, where everything looks as if it has a milky filter applied. Additionally, the limited coverage of a wide colour gamut also does not promote quality – colour checker attempts indicate significant colour variations, making it difficult to achieve faithful image reproduction.

When it comes to out-of-the-box colours, a new feature in TCL TVs – including the C7L model – is the presence of a new picture mode called Filmmaker Mode. This is significant news, as such a mode was not previously available from this manufacturer. By design, as the name suggests, the picture in this setting is intended to be delivered with the full intent of the film's creator. After our tests, we can confirm that it is undeniably the best built-in mode in this TV if you value true-to-life colour reproduction straight out of the box. However, we certainly wouldn’t say it is perfect. Like most devices on the market, this C7L also had its factory faults. The white balance in Filmmaker Mode leaned towards a slightly greenish-yellow hue, mainly due to an excess of green component and a noticeable lack of blue. Of course, for the average viewer, this won’t be a drastic flaw, but if you value perfect whites, natural skin tones, and harnessing the full potential of these new "super" quantum dots from the structure, then the TV is begging for professional calibration.

After calibration, the picture has significantly improved, especially in terms of white balance, which is now more stable, and the shades have taken on a natural quality, eliminating the earlier impression of a rather cool picture. The calibration has brought noticeable benefits in terms of tonality – the shadows and midtones are now more realistic, and the whole seems more harmonious. Unfortunately, hardware limitations still affect the quality of the image. The brightness characteristic remains problematic, despite our efforts, and due to poor coverage of the DCI-P3 and BT.2020 colour gamut, delta E errors are still at a high level. Although calibration has improved some aspects, the television still does not allow for complete satisfaction.

After a professional calibration we managed to greatly improve performance in the out-of-the-box Filmmaker Mode. After our adjustments the errors in the ColorChecker test and across the wide colour gamut dropped below the threshold of human perception, that is below a value of 3, which is a very good result. The TCL C7L clearly benefits from such treatment in terms of colour fidelity and it's hard to argue otherwise. A bit worse, however, is brightness management with HDR content after calibration. As I described earlier, even though we set this model up correctly, when you play real film scenes on the television it can handle its brightness in a rather peculiar way. It often brightens certain elements on screen contrary to the filmmaker's intent, which is clearly visible on the EOTF curves measured in specific films. Despite this defect, or rather a specific characteristic of this television, one thing is undeniable: after calibration the C7L was able to reproduce colours accurately.

If we talk about tonal transitions in low-quality material, the feature called "Distortion Reduction" (set to "minimum") effectively improves the gradation, eliminating undesirable tonal transitions. However, this setting on Philips TVs is quite aggressive – while it doesn't blur grain or high-quality material, it may introduce unwanted effects and blur elements that should remain sharp with poorer signals.

In terms of image scaling, Philips PUS7009 performs reasonably well. A significant advantage is the absence of cropped edges, meaning no overscan, which allows for displaying the full frame without loss. The image is noticeably improved, making characters and backgrounds, such as the model or branches in the background, look fairly detailed and natural, even with lower quality signals. Although the scaling is not perfect, as it can remove desired details in the distance, the results are good enough to satisfy most users.

This could, in a sense, be called the Achilles' heel of the C7L. Unfortunately, this TV uses an older MediaTek chipset, the Pentonic 700, which has never been known for exceptional image processing. You can see that clearly in the operation of the progressive smoothing function, which is responsible for reducing jagged edges and removing digital noise. It simply performs very poorly — set to low, its effectiveness is practically nil. The only small plus is that the algorithm doesn't introduce extra artefacts or unnecessarily blur fine detail. Upscaling, that is scaling lower-resolution sources up to 4K, fares a little better. It's simply adequate and nothing special compared with the competition. It's hard to deny that the C7L would benefit greatly in this area if the manufacturer opted for the newer Pentonic 800 processor, which is now appearing in an increasing number of rival models.

Philips PUS7009 does not have any motion smoothing features in films, which means we cannot choose whether the picture should be more choppy or more cinematic. These features could improve more dynamic scenes. As for motion blur, despite using a 60Hz IPS panel, the situation looks quite good. The response time between pixels is better than in versions with a VA panel, which keeps motion blur at an acceptable level and does not significantly affect the viewing comfort of dynamic scenes.

TCL C7L uses a native 4K panel with a 144 Hz refresh rate, which at lower resolutions when used with a PC can even reach 288 Hz. These are, of course, very high figures and look good on paper, but in everyday use it's worth remembering that almost all dynamic content you play on this TV will still run at around a maximum of 120 Hz. To tame that motion, the TV's menu includes a motion smoothing system called "Motion Clarity". It offers several preset modes, including a user mode that we strongly recommend you set manually using our tried-and-tested guides on our YouTube channel. You get two key sliders there. The first, "Blur Reduction", reduces smearing and improves sharpness in dynamic 60 fps material, such as live sports broadcasts. The second slider, "Flicker Reduction", lets you add artificial frames to films and series shot at cinematic 24 or 30 frames per second. That, of course, completely gets rid of the annoying judder during camera-move shots.

In terms of compatibility with consoles, Philips PUS7009 is suitable for casual gamers. Despite using HDMI 2.0, the TV offers access to features such as ALLM (Auto Low Latency Mode), VRR (Variable Refresh Rate), and Game Bar. ALLM automatically switches the TV to low latency mode, allowing for faster responses while gaming, while VRR dynamically adjusts the refresh rate to reduce screen tearing. The Game Bar is a tool that provides quick access to game settings and real-time parameter monitoring - although we believe it looks the weakest compared to competing Game Bars.

Unfortunately, more demanding gamers may be disappointed. The Philips PUS7009 does not support advanced HDR formats in games or high refresh rates, due to the use of a 60 Hz panel. The lack of support for these features limits the TV's ability to deliver smooth and fully detailed experiences during fast-paced gameplay.

When it comes to gaming, the TCL C7L is simply an outstanding TV for players. With two full‑bandwidth HDMI 2.1 ports at 48 Gbps, you get access to all the key features required by console owners and high‑end PCs. It offers a well‑working ALLM mode with very low input lag and VRR frame sync that operates across an impressive 48 to 288 Hz range. Importantly, unlike some rivals, TCL has implemented the console HDR10 HGIG profile correctly and supports Dolby Vision in games. The package is rounded off by a very well designed player panel, the Game Bar, which even lets you edit its appearance and change the theme so it perfectly matches the look of your console.

The only thing you can — and should — criticise is that the TV only provides two full HDMI 2.1 ports, while the other two are older HDMI 2.0. That creates quite a practical problem, because one of those fast ports also handles the eARC (enhanced Audio Return Channel). In practice, that means if you connect a soundbar or home theatre system to the TV, you’ll be left with only one free HDMI 2.1 input. If you have two consoles or a console and a powerful PC at home, you’ll unfortunately have to give something up or keep swapping cables at the back if you want convenient control of your audio system.