Philips PML9009 / 9019 / 9059 vs Hisense U7Q

Philips PML9009 doesn't really operate at the highest values in HDR materials. Most effects with brightness around 550 nits won't leave us thrilled with the lighting effects, although they are quite stable, which is a plus, and a considerable difference can be felt between SDR materials. It's worth noting that we can achieve a good result only in one scenario, that is in the film "Gemini," where the flashlight as the sole light source can really shine. Why in this scene? The answer is quite simple. The scene itself doesn't have a large amount of black, and the flashlight isn't as large an object as the sun in the first and last scenes. Overall, the brightness measurement results in HDR materials aren't a solid basis for recommending this television for viewing productions that use a wide color gamut. However, it's worth mentioning that this model can cover it in a not too bad 93% degree in the case of the DCI-P3 palette.

Since the algorithms responsible for blacks are performing quite well, we expected a similarly good outcome when it comes to brightness and overall HDR quality. Unfortunately, we have to disappoint you a bit here.

The U7Q is quite a bright television – under the best conditions, it can reach around 800 nits, which indeed impresses in some scenes, especially in scenes like those from the movie The Meg. Bright segments can shine, and the HDR effect is noticeable. The problem arises when very small, bright elements appear on a dark background – for example, in Sicario 2 or in the second scene from Life of Pi. At such moments, the dimming algorithms operate too aggressively. Yes, the blacks look great at that point, but the brightest spots can almost completely disappear, causing the HDR effect to vanish and details to be barely visible. That’s just the charm of this technology in this price segment.

As a consolation, it is worth mentioning that the U7Q is marketed as a QLED (in practice, a PFS layer is used, which operates very similarly), and it can indeed display a wide colour gamut – a DCI-P3 coverage of around 94% is a very good result for this class.

The best factory mode used during our tests was "Filmmaker". Here, we will examine both SDR and HDR content. The key differentiator is primarily the EOTF curve in the wide colour gamut materials and gamma in those recorded "the old way". Starting with SDR films and series and the most basic thing we can observe, which is white balance, we see a significant red colour dominance. This led to a yellow tint across the whole image, causing unnaturally looking faces and yellowed whites. This issue is also clearly visible on the "ColourChecker" palette, where all colours have shifted towards their warmer counterparts. Looking at an even more significant graph, the gamma responsible for the contrast of the image, we see considerable errors beginning right from the start. From the left, the value we measured, indicated by a combined ellipsis, clearly spiked upwards, causing complete merging of details in the darkest scenes. This state of affairs persisted up to 10% brightness on the screen, after which it dove below the reference orange line, leading to a deterioration in contrast, which, as we know, Philips PML9009 is already lacking. In HDR materials, white balance issues were very similar to those in SDR content. The discrepancy appears when checking the EOTF curve, which governs the rate of brightness increase and severely limited it, resulting in an unnaturally dark image. As for the colours themselves, there were more reasons for concern here, as the television's low luminance caused a huge disparity between the actual state and the correct one, which is perfectly visible on the error graph, often exceeding the scale.

We tested the U7Q in the best possible picture mode, which is Filmmaker Mode. This mode is supposed to provide the most "cinematic" experience that aligns with the creators' intentions – straight out of the box. Unfortunately… even this professionally sounding name doesn’t guarantee a perfect image.

In our unit, the problem lay in the poorly set white balance. In both HD and 4K content, the image had too much blue and red, resulting in a slightly pinkish hue on the screen. It didn’t look terrible, but it was noticeable – especially in bright scenes and on white backgrounds. That alone could have been forgiven, but the biggest issue is managing brightness in HDR content. The EOTF curve from the measurements confirms what we saw earlier during scene tests: the television can overly dim the smallest bright elements, causing them to nearly disappear, or conversely – excessively brighten the brightest parts, which affects the naturalness of the image.

Philips PML9009, like most leading manufacturers, has been providing advanced tools for calibration processes for years. Here we find 2-point and 20-point greyscale adjustments, as well as an advanced CMS (Color Management System). The differences resulting from calibration are evident, and even someone who doesn't pay attention to image quality (although there probably aren't many like that here) will notice the positive difference. Both SDR and HDR materials have undergone quite a transformation. The former and the latter have primarily shed the ugly yellow tint resulting from the red colour dominance in white balance. As for the SDR materials and gamma, although it is not perfectly modelled and still loses dark details, the rest of it is at more than a decent level, and minor errors will not be noticeable. The colours themselves look far better, and with low deltaE errors, they are almost reference-quality. On the other hand, HDR materials, due to the unit's low luminance, have not been optimised as we would have liked. Although the white balance has been largely normalised, a slight blue tint can still be observed here and there. Fortunately, the EOTF curve turned out to be much more accessible, allowing for practically perfect geometry. Unfortunately, due to the screen's too low brightness, the colour errors remain quite high.

Thanks to specialist tools, we managed to correct the colour quality in SDR content to almost perfection. In materials with lower dynamics, delta E errors dropped below 0.5, which can be considered an almost reference result. The picture on television, YouTube, or classic Full HD looks really good after calibration. Well then – but where was it not so easy to improve the image? Primarily it concerns HDR quality content. Although we managed to somewhat "tame" the white balance and eliminate pink tints in most scenes, unfortunately, we did not have full control over brightness management. We set the local dimming settings according to the best observations – SDR: Medium, HDR: High – but the U7Q still did everything a bit its own way. There were still cases of overly strong dimming or brightening of details that calibration simply could not eliminate. And although the overall reception of content is much better, one must reckon that the U7Q will always have something to say at the end with "but".

Judging by how PML9009 Philips handled tonal transitions, the image scaling test should perform just as well. This time, we are checking the TV’s algorithms responsible for enhancing the quality of images that were recorded in lower quality. Such images can be found, for example, in various TV shows or older films. In this regard, Philips PML9009 performs quite mediocrely and drastically blurs the image. This is particularly noticeable on fine branches or the model's hair.

Let’s revisit the issue of tonal transitions, which performed remarkably well. Within the unit, we will find several levels of smoothing. Even the lowest one can effectively eliminate any jerky tonal transitions and will be suitable for the vast majority of materials. More importantly, none of the settings for this function soften the effect of film grain, which is extremely important in terms of alignment with the director's vision. However, we would like to point out that sometimes it may turn out that fine details are blurred.

There are situations where we would like to smooth out tonal transitions a bit, especially in older materials – those with limited source quality. The U7Q has been equipped with a feature called “Smooth and Gradient Image,” but unfortunately… it works very poorly. In the “Low” option, the effects are practically unnoticeable, and other settings smooth out the details but don’t improve tonal transitions. The only positive thing is that the feature doesn’t interfere with the film grain, so it doesn’t ruin the natural structure of the image.

Fortunately, content scaling performs quite well. The image is not overly sharpened, there is no artificial clarity – and while it’s known that this isn’t the level of high-end TVs, the U7Q has no problem displaying really old content in a completely acceptable manner.

Philips PML9009 has been equipped with a panel that has a native refresh rate of 120 Hz. This is the essential minimum for watching all kinds of sports and is recommended for comfortable gaming in favourite titles on consoles or PCs. The manufacturer, for those who dislike the characteristic judder of footage recorded at 24 fps or those requiring a high degree of motion smoothness, such as when watching football matches, has prepared an effective system for improving the sharpness of moving images. In the dedicated tab, we will find a "Smoothness" slider responsible for eliminating judder and a "Motion Blur Reduction" setting that helps to increase the sharpness of dynamic elements. The function works very well and granularly, meaning each setting has a real impact on motion perception. With such a set, every user will find their sweet spot. In the picture, we present our choice, which is slight smoothing without the soap opera effect.

A matter directly related to motion is the response time of the pixels in the panel itself. The best in this regard are of course OLED panels, followed by units based on IPS and ADS screens, and lastly VA. Despite the generally good quality of the systems responsible for smoothening the image, the use of a VA panel carries consequences in the form of black smear behind fast-moving objects. Although in the tested television this should not occur frequently, it will be noticeable here and there.

U7Q is a truly fast TV, much like its more powerful version “PRO”. At 4K resolution, it supports up to 144 Hz refresh rate, and if someone wants even more – in Full HD, you can achieve up to 240 Hz! This will mainly benefit PC gamers, but it’s worth appreciating – it’s a rare feature in this price segment. Right from the start, it’s clear that the U7Q has been designed with dynamic content in mind, such as games or sports. In films, we’re not left “out in the cold” either – the U7Q offers an “Ultra Motion Smoothness” feature, where with two sliders, you can adjust whether you want a smoother, theatrical picture, or something closer to cinematic style with a visible frame. It’s good that, like most manufacturers, we have a choice here and can customise it to our own preferences.

Philips PML9009, equipped with HDMI 2.1 connections with full bandwidth, supports all functions dedicated to gamers. The most basic ones, such as VRR and ALLM, are a given, but G-Sync, FreeSync, or playing in HDR Dolby Vision with low input lag are not. These features activate without any problems, and during the tests conducted, they presented no obstacles. Such preparation of the television is certainly its strong point, and it can be said that it is a unit dedicated to gamers. For more advanced users, we also mention that the PML9009 is equipped with the HGIG mode, which will be particularly felt by gamers, as there are still relatively few games that support Dolby Vision. This mode primarily allows for the adjustment of HDR effects to the capabilities of the television on a special board, to prevent dimming and burning of the image.

The television additionally implements a special menu - GameBar. This allows for editing unit settings "on the fly," meaning without having to exit the game. In it, we will also find functions such as activating a crosshair or black level correction for better visibility of opponents in shadows.

In a brief summary of this paragraph, the Philips PML9009 is a unit that will undoubtedly attract gamers' attention. Thanks to its versatility, it will allow for playing any title in the highest quality without compromises. Especially since features such as VRR, ALLM, G-Sync, FreeSync, or gameplay in HDR Dolby Vision will provide an even greater immersion in the favourite title.

The Hisense U7Q is a TV designed with gamers in mind – and you can see that straight away with its gaming capabilities. It has practically everything you could wish for: Variable Refresh Rate (VRR) – check, Auto Low Latency Mode (ALLM) – check, and high refresh rates of up to 240 Hz in Full HD, along with support for various resolutions, not just 4K. It’s truly an impressive set of features that makes the U7Q perform well with both fast-paced shooters on consoles and more demanding titles on PC. Of course – like most Hisense models – it lacks a proper implementation of the HGiG feature. It’s a shame because HGiG allows the console's brightness to be adjusted to the specific TV, which in practice makes it easier to display HDR games according to the creators' intentions. Without this, you just have to deal with some limitations in the final HDR image in games.