Philips OLED909 vs Sony BRAVIA 5 (XR5)

Philips OLED909 impresses with its HDR effect quality, achieving up to 1500 nits of peak brightness in tested scenes. This is an excellent result, placing this television among the best OLED models on the market. The MLA panel, also used in models like the Panasonic Z95A and LG G4, plays a crucial role here, allowing for exceptionally bright and detailed reproduction of dynamic scenes. However, it is worth noting that in the most demanding scene from the film The Meg, brightness drops to around 700 nits. This is a typical phenomenon in OLED technology, where intensely bright full-screen images cause a reduction in luminance. Nevertheless, the HDR effect still looks very good, and the television performs better than most competitors under similar conditions. The wide colour gamut coverage also deserves praise. The OLED909 offers 95% coverage of DCI-P3, ensuring that the television guarantees the ability to display vibrant and realistic colours.

Looking at similar results in terms of black levels and contrast, we expected the same stable performance as last year's model when it comes to HDR content. Unfortunately – and this must be said plainly – there has been a regression here that is hard to miss. The paradox is that the peak brightness of the Bravia 5 can be impressive: in our synthetic tests, the TV reached around 1000 nits in HDR. Sounds great, right? The problem is that this power doesn't always have a real impact on all movie scenes. When small, pinpoint elements appear on the screen, something that in Sony's case was usually fine-tuned with surgical precision, this time it clearly falters. The algorithms try to maintain deep blacks around small objects, but the side effect is that details can be dimmed to the point of becoming barely visible. One only needs to bring up the example of the movie Sicario 2 – there, in some scenes, small light sources practically vanished as if someone had covered them with dark film.

Of course, not everything looks so dramatic. In simpler, brighter scenes, where the image is filled with more light, the Bravia 5 shows that it can shine: literally and figuratively. At those times, the TV achieves values in the range of 600–800 nits, which we saw both in synthetic tests and during movie screenings. The impression is really positive; the brightness adds dynamism, and the colours look vibrant and fresh. However, there remains a certain dissonance. We feel a slight confusion because it is evident that something has gone in the wrong direction. Technological progress – more zones, more backlight power – has not been supported by the kind of refined image management that we usually associate with Sony. Fortunately, there are elements that have not been compromised and are actually at a very high level. We are talking about colour reproduction. Thanks to the use of the PFS filter, the colour palette coverage is excellent – about 97% DCI-P3 and 75% BT.2020. These values allow for a truly wide colour reproduction, giving films a natural and cinematic character.

Like other TVs, the Philips OLED909 has been tested for colour reproduction in factory modes. The best mode was found to be Filmmaker Mode; however, despite its name, it is not without faults.

The biggest problem is the white balance. In both HD and 4K HDR content, there is a noticeable dominance of green and red hues, resulting in a clear yellow tint on the screen. This effect is particularly visible in test materials, for example, in a scene with Tom Cruise in the foreground, where the difference compared to a calibrated image is very clear.

As for the brightness characteristic, in HD materials, the gamma was excessively boosted - it was below the reference value of 2.4, giving the image a “milky” filter and impacting overall clarity. For 4K HDR content, we observed the opposite phenomenon – at the beginning of the EOTF curve, there is a noticeable drop, indicating issues with reproducing the smallest details in dark scenes. Although Filmmaker mode offers acceptable quality, noticeable errors in white balance and brightness characteristics show that the TV requires additional calibration to fully realise its potential in colour reproduction.

Sony Bravia 5 was obviously tested in the best possible mode, which is the Movie mode. Right out of the box, it delivers the most natural colours, definitely better than anything offered by the "eco" or "dynamic" modes, which are more suited for a store display than a living room. However, the Movie mode alone does not guarantee that we can always expect cinematic picture quality. In SDR content, we had no significant complaints – the slightly warmed white balance gave the scenes a golden hue, but it was nothing that was glaring. However, a problem arose with HDR materials. Here, the colour reproduction simply looked bad. The white balance was heavily skewed – with an excess of blue and a clear lack of red. At times, it resembled the store mode of "super vivid picture," where everything is blown out and artificially boosted.

This situation made brightness management seem too aggressive as well. The EOTF graph clearly showed that the television has trouble with overexposing many scenes right out of the box. And while we know what Sony televisions are usually capable of, it was hard to remain indifferent here – that’s why we quickly decided to go for calibration.

Philips OLED909 offers tools for image calibration, significantly improving its quality. After calibrating the Filmmaker Mode, the television displays a much more natural colour reproduction. The white balance after calibration looks very good. Although we noticed slight blue tint deviations in HD content, the errors fall within acceptable limits, and the picture is significantly better than in factory settings. The brightness characteristics, including gamma and EOTF, have also been clearly improved. The television no longer has issues with excessive brightening or dimming of the image. Both dark and light details are now rendered correctly, making the picture look very good in every scene. After calibration, Filmmaker Mode on the Philips OLED909 offers excellent picture quality that will meet the expectations of even the more demanding users. The calibration fully utilises the potential of this model.

After calibration, the situation changed dramatically. We managed to tune the white balance so that entire scenes began to look more natural, and the image gained coherence and elegance. In HDR, we finally got rid of that unwanted clipping effect that had previously spoiled some shots. Suddenly, it turned out that the Bravia 5 can extract much more from films than the first contact "straight out of the box" suggested. Indeed, if we look at the graphs and compare them with the standards, we can see that the beginning of the EOTF curve slightly strays beyond the reference line. However, this is not so much a calibration error as it is a natural limitation of the Mini-LED technology that cannot be bypassed. Sony, rather than clinging tightly to perfect black, prefers to prioritise the visibility of details – and in practice, it’s hard to disagree with that. We prefer to see the texture of the material on the screen rather than a pitch-black spot where all nuances disappear.

The calibration itself was really beneficial. After about an hour spent on settings, we felt that the image resembled that of the best cinema halls – of course on a home scale, but with the same sense of quality and refinement. And in such moments, we remember why we love Sony televisions: because once we fine-tune them, they reward us with a picture that captivates for long hours.

Philips OLED909 offers a distortion reduction feature designed to smooth tonal transitions. Unfortunately, the effectiveness of this feature leaves much to be desired. Setting it to "Medium" achieves some effects, but it comes with the risk of blurring important details in the image. For this reason, we do not recommend using this option unless you are looking to soften visible artifacts at the expense of detail.

As for image scaling, the TV presents a very pliable image, which may appeal to viewers who prefer a softer picture. Those expecting sharper clarity will also find a solution, as image scaling can be adjusted to individual preferences in the settings.

Bravia 5 carries the genes of Sony, which remain intact – and thank goodness for that, because we're talking about absolutely exceptional digital image processing. It's no coincidence that for years, it's been considered that TVs from this brand set the standard for how a screen should handle lower quality materials. If someone still watches classic television, old films, or YouTube in lower resolutions, here they get equipment that can turn such content into a surprisingly enjoyable experience. On board, we find several tools worth activating. The first of these is "digital noise reduction." Set to a medium level, it works superbly – smoothing out tonal transitions that usually cause the most trouble in low-quality materials while introducing no artificial artifacts. Importantly, it also doesn't remove the cinematic character, which is the natural grain that is intentionally present in many productions. Another advantage of the Bravia 5 is the upscaling capabilities of the XR processor. The image presented after scaling is soft, yet sharp and clear. The outlines of characters are well-defined, and backgrounds maintain their texture without excessive artificial sharpening. It's hard to find a better TV for watching lower quality materials – Bravia 5 only confirms why Sony is considered the benchmark in this area.

The Philips OLED909 with a 144 Hz panel offers excellent image fluidity, which should satisfy both movie lovers and gamers. Additionally, the TV is equipped with a motion smoothing feature called "Motion Style," which allows for precise adjustment of image fluidity according to personal preferences. In the settings, we find two sliders: "Fluidity," which adjusts the smoothness of motion in films, and "Motion Blur Reduction," which helps eliminate minor artifacts and distortions in dynamic scenes. This feature works well, ensuring that even quick movements on the screen are clear and readable.

Bravia 5 has a 120 Hz panel, which in itself sounds like an invitation to watch sports, fast matches or spectacular action films. However, the real magic begins when MotionFlow – Sony's proprietary motion smoother – comes into play. Thanks to this feature, we can adjust the character of the picture to our own preferences. The "smoothness" slider allows us to transition from a cinematic feel with a slight "judder" to a theatrical fluidity, where every ball in the match glides across the screen as if on a string. The higher the value, the smoother and more fluid it is; the lower it is, the more film-like and natural it becomes. In the options, we also find an additional setting that Sony calls "clarity". This is nothing more than the BFI function (which inserts black frames) aimed at improving motion sharpness. It sounds great in theory, but in practice, it must be used with caution. Why? Because all higher settings cause brightness drops of up to half, and in some cases, contour doubling also appears. So if we want to use it, we recommend setting it to the lowest level – "1" out of the available ten. That way, we gain a bit better motion sharpness without risking losing half the brightness of the picture.

Philips OLED909 is a TV that meets practically all the requirements of gamers. Equipped with ALLM (automatic low latency mode), VRR (variable refresh rate), and support for Dolby Vision, it guarantees an excellent gaming experience. Additionally, the TV offers very low input lag, ensuring that the response to player movements is instantaneous, which fans of dynamic games will particularly appreciate.

The TV effortlessly supports any resolution at 120 Hz, and even higher refresh rates. The HGiG function, responsible for correctly displaying HDR content in games, works as it should, making the picture in game mode balanced and aligned with console manufacturers' guidelines.

The OLED909 is also equipped with a Game Bar feature, which allows for quick preview and adjustment of gaming settings. Although the interface of this solution seems less visually appealing than that of competitors, it serves its purpose by offering all the essential options in one place.

In the Bravia 5, there is a significant improvement compared to the X90L model from two years ago. The television offers literally everything its predecessor had, but this time the issues that could frustrate gamers have been addressed. Problems with setting the variable refresh rate (VRR) have disappeared, and there are no longer issues with configuring HDR content in HGiG mode. In short: we get a device that simply works as it should, without any hassles. So, the Bravia 5 has everything you can expect from a modern gaming TV – and it can be confidently advertised with the slogan "ready for PS5." That's something we couldn't say about the X90L model. Well done, Sony!

It's just a shame that this relatively high-priced model lacks a full set of four HDMI 2.1 ports. In everyday use, this won’t be an issue for most people, but if someone has a console, soundbar, and additional equipment connected via HDMI, at some point they'll have to choose or juggle cables.