Philips OLED809/819 vs Philips PUS7009 (VA)

Philips OLED 809 delivers a more than satisfactory HDR effect. The television is capable of generating luminance exceeding 900 nits in almost every scene, and sometimes even over 1000. This result allows for a full experience of materials with a wide tonal range. The only moment when Philips OLED 809 cannot generate higher brightness is in a scene from the film "The Meg," which features a large amount of bright white across much of the screen. However, it cannot be said that this is a weak result, as it represents a significant improvement over its predecessor. Overall, such values for OLED panels produced by LG Display, which do not have MLA technology, are very, very good. Combined with high coverage of the DCI-P3 colour gamut, they allow for an HDR experience in a remarkable dimension. Philips OLED 809 test indicated that this television supports popular HDR formats such as Dolby Vision and HDR10+.

In terms of HDR effect quality, Philips PUS7009 performs very poorly. A brightness level of 250 nits does not allow for an enjoyable HDR experience, and the image resembles more of a standard SDR. There’s no mention of dynamic effects or vivid bursts of light. The coverage of the DCI-P3 colour gamut is only 75%, which is definitely insufficient. The lack of full colour coverage means that the colours are not as vibrant as they should be, resulting in a flat and unconvincing image. There are no aspects of this model that could be praised in the context of HDR.

The best factory mode in which we conducted all our tests was "Filmmaker", which is now quite standard in televisions from this manufacturer. However, let's take a look at its characteristics before we start the calibration process. The first aspect we will examine is white balance, as despite being inconspicuous, it determines whether the image will be free from any tints. The graph clearly shows that in both SDR and HDR content, two colours dominated: red and green, which caused a strong yellow tint that was pervasive throughout the image. This is perfectly visible on the "ColourChecker" palette, where all colours shifted towards their warmer counterparts. The second thing we will scrutinise are, in our opinion, the two most important graphs in the context of image quality assessment: gamma and the EOTF curve. Both are intended to maintain appropriate brightness and contrast. The first describes the level of brightness in SDR materials, while the second depicts the rate of luminance increase. Analysing the first one, we can see that it has been remarkably lowered compared to the reference value indicated by the orange line. This situation resulted primarily in a sharp increase in brightness and a significant decrease in contrast, reminiscent of what one would expect from OLED televisions. The EOTF curve showed greater "caution" and only slightly brightened the entire image to 50% of the maximum brightness.

The television was tested in movie mode, which - despite its name - does not provide correct image display. The white balance in both 4K HDR and HD/SDR content shows drops in the red color, making the image cooler and the colors lose their natural warmth. The gamma brightness characteristic and EOTF curve confirm that the television struggles to maintain appropriate brightness - it excessively boosts it, resulting in an unnaturally washed-out image. This effect can be seen in the comparisons below, where everything looks as if a milky filter has been applied. Additionally, the limited coverage of a wide color gamut does not contribute positively to quality - color checker tests indicate significant color fluctuations, making it difficult to achieve faithful image reproduction.

Philips, like most leading manufacturers, has been providing advanced tools for the calibration process for years. Here, we find 2- and 20-point grey scale adjustments as well as an advanced CMS (Color Management System). As you can see, this has brought extremely beneficial results and fundamentally changed the perceived image. Practically every one of the elements mentioned above has undergone a transformation and has been returned to its natural state. This is particularly evident on the "ColourChecker" palette, where the measured samples are harmoniously in their places. It must be said that the white balance has turned out exceptionally well, allowing us to enjoy a clean image free from any tint in both SDR and HDR materials. The biggest issue with OLED809, which is gamma, has been properly modelled and only occasionally shows minor errors that won't affect the overall picture. The EOTF curve, on the other hand, has been stripped of that slight brightening and now presents itself almost referentially.

After calibration, the image significantly improved, especially in terms of white balance, which is now more stable, and the hues have gained a natural quality, eliminating the previous impression of an overly cool image. The calibration brought noticeable benefits in tonal quality – shadows and midtones are now more realistic, and the overall appearance seems more harmonious. Unfortunately, hardware limitations still affect image quality. Brightness characteristics remain problematic, despite our efforts, and due to poor coverage of the DCI-P3 and BT.2020 colour gamut, delta E errors are still at a high level. Although calibration improved some aspects, the television still does not provide full satisfaction.

Philips OLED 809 didn't perform too well in the test for the smoothness of tonal transitions. Moving on to the part of the test where we assess the behaviour of the TV's algorithms, we will again check the function responsible for removing posterisation. In fact, such a function exists in the menu and has several options available. As you can see in the photo on the left, although its presence has been confirmed by us, it is not useful. Only at the highest setting does it effectively remove disruptions, but it blurs the entire image in the process. Therefore, it is completely unusable.

Time and again, you and we find ourselves watching materials of lower quality. In this case, the quality of the image upscaling algorithms can have a salvaging effect. We must admit that those implemented in OLED 809 work quite efficiently and improve the image quality without visible artefacts. You can only notice slight edge blurring, but it is unlikely to be noticeable during normal viewing.

When it comes to tonal transitions in low-quality material, the function called "Distortion Reduction" (setting “minimum”) effectively improves the gradation, eliminating unsightly tonal transitions. However, this setting on Philips televisions is quite aggressive – while it does not blur grain or good quality material, it can introduce unwanted effects and blur elements that should remain clear with a poorer signal.

In terms of image scaling, Philips PUS7009 performs reasonably well. A major advantage is the lack of cropped edges of the image, meaning no overscan, which allows for displaying the full frame without losses. The image is noticeably enhanced, making characters and backgrounds, such as the model or branches in the background, appear quite detailed and natural, even with lower quality signals. Although scaling is not perfect, as it can remove desired details in the distance, the results are good enough to satisfy most users.

The maximum refresh rate we can set on the tested television is 144 Hz. This value can be achieved by connecting it to a really powerful PC. In the case of consoles or television, everything remains the same. For those who require high movement fluidity or dislike the characteristic judder of films recorded at 24 fps, the manufacturer has prepared a fairly advanced motion smoothing system. In the dedicated tab, we will find the “Smoothness” slider responsible for eliminating judder and “Blur Reduction”, which helps increase the sharpness of dynamic elements. The function works very well and granularly, meaning each of the settings has a real impact on the perception of motion. We also mention that it works at a refresh rate of 120 Hz, as it operates on the multiples of film or television materials. Thanks to such an extensive set, every user will find their happy medium. In the photo, we present our choice, which is slight smoothing without the soap opera effect.

Motion is influenced not only by the settings on the television but also by the response time of the panel itself. OLED televisions feature the best response time on the market, which in the case of 809 is about 0.1 ms. There are no IPS/ADS or even VA panels that significantly come close to the results of organic panels.

Philips PUS7009 does not have motion smoothing features, which means there's no option to adjust the picture for a choppier or smoother, theatrical effect. Such features could positively affect the viewing of dynamic scenes. In terms of motion blur, this model is equipped with a 60 Hz VA panel, which delivers slightly worse results than the IPS panel variant. The VA panel introduces minimally greater motion blur, although the differences are not significant and should not pose a problem for most viewers.

The Philips OLED 809 supports all the technologies included in the HDMI 2.1 standard, and during our tests, each one activated without any problems. Therefore, we must state that this television is perfect for all gamers, both those using a console and a computer. It's worth mentioning that the manufacturer has implemented the HGIG mode, which is a great alternative to Dolby Vision, which unfortunately on the OLED809 is unplayable due to the very high input lag.

A nod to gamers is also the inclusion of a dedicated GameBar, which allows monitoring of current gameplay parameters and quick adjustments of settings. There is also a function to activate a crosshair, which will be very useful when shooting from a sniper rifle, but from the so-called hip. Additionally, we can also find a shadow enhancement function for better visibility in shadows and a colour filter for gamers with visual impairments.

In summary, the OLED 809 is a very good and versatile device for gamers. Anyone who purchases this television for gaming does not need to worry about anything, as it is simply designed for gaming. Especially since features such as VRR, ALLM, G-Sync, FreeSync, and HDR Dolby Vision gameplay will allow for an even deeper immersion in their favourite title. Lastly, we should note that the only downside of the television in game mode is the artificial sharpening of the image, regardless of the settings, and it cannot be 'softened.'

In terms of compatibility with consoles, Philips PUS7009 is likely to satisfy casual gamers. Although equipped with HDMI 2.0, it offers features such as ALLM (Auto Low Latency Mode), VRR (Variable Refresh Rate), and Game Bar. ALLM automatically switches the TV to low latency mode, which speeds up responses during gaming, and VRR adjusts the refresh rate to minimise screen tearing. The Game Bar provides quick access to game settings and monitors key parameters, although visually it falls short compared to competing solutions. However, more demanding gamers may feel underwhelmed. Philips PUS7009 does not support advanced HDR formats in games, and the 60 Hz panel limits its ability to display smooth and detailed images in dynamic scenes, which may not satisfy fans of fast-paced action games.