LG UR781 vs TCL P7K / P79K

In HDR mode, LG UR781 unfortunately does not impress with its brightness. In tests on five screens, the television achieved only around 200 nits, which is quite a low value for HDR standards. This brightness is comparable to levels typical for SDR, which means that HDR effects are not sufficiently vivid, and the picture may look less impressive, especially in dynamic, bright scenes. In HDR mode, it has certain limitations in colour reproduction. This means that colours may not be as intense and rich as in televisions that handle a wider colour gamut better. In practice, this can make the image less vibrant and dynamic, and HDR effects may not be as spectacular as one might expect. Additionally, UR781 LG has some issues with accurate colour representation in HDR mode, which makes content look less lively.

When it comes to assessing HDR performance, we need to be clear and straightforward without any marketing fluff: the P7K/P79K is not and never was meant to be a champion in this area. The maximum peak brightness that this panel can generate hovers around just 300 nits. This represents a threshold, a sort of thin red line between what can be considered barely satisfactory HDR signal and what is, in reality, only slightly better than standard dynamic range (SDR), unfortunately leaning towards the latter. Synthetic tests confirmed this harsh reality – our measurements taken during movie sessions showed that the luminance in key bright scenes rarely exceeded 200-250 nits. Therefore, this is not a TV that would allow content created in a wide tonal range to truly shine, and that must be openly acknowledged.

Unfortunately, the issue of colour reproduction is presented just as conservatively. Although the manufacturer positions this model within the "QLED" family, owing to the use of a PFS LED filter, the results do not match the heightened expectations. The coverage of the wide DCI-P3 colour gamut reaches only 86%. Compared to the market, this is at best an average result, since most devices that utilise additional layers to expand the colour spectrum easily achieve values at a minimum of 90-92%.

Colour reproduction in LG UR781 in Filmmaker Mode, which although it is the best mode available from factory settings, is not without its flaws. First and foremost, the issue is with white balance, where the graph shows dips in the blue colour level. This phenomenon results in a shift towards yellow hues, making the image warmer than it should be. Such deviation means that the colours on the screen are not reproduced naturally, which may be particularly noticeable in scenes with white or neutral backgrounds. This can be confirmed by the Color Checker Test, which showed that some colours "escape" into other shades, indicating that the LG UR781 TV does not display colours accurately. This distortion can affect visual experiences, making film scenes seem less realistic and details may be displayed in incorrect colours, negatively impacting overall picture quality.

In terms of contrast, analysis of the gamma graph revealed drops to a level of 2.0, while the optimal value should be 2.4. This means that the TV may display darker parts of the image brighter in some scenes, reducing their depth and dynamism. Additionally, on the EOTF curve, which is responsible for brightness reproduction, an unnatural spike was noticed at the beginning. This phenomenon may result in excessive brightness boosting in the brightest parts of the image, leading to a loss of details in very bright scenes.

Every reliable assessment of image quality must start with selecting the most optimal, factory preset mode. In the case of the tested P7K/P79K model, the choice was made without hesitation for the "Film" mode. It is the mode that presents an image closest to the intentions of its creators, avoiding both the exaggerated brightness of the dynamic mode and the excessive dimming known from eco settings. And it must be admitted that, for a device in this price range, the factory calibration is surprisingly decent, although it is not without a few stumbles. The most noticeable shortcoming turned out to be the not entirely correctly set white balance. A slight dominance of the blue component gives the image a subtly cool, frosty character, straying from the ideal neutrality that the director intended to show us. The television handles the reproduction of greyscale in the standard dynamic range much better – the gamma curve is almost exemplary. The only slight reservation can be made for the darkest parts of the image, where a delicate deviation from the norm causes a loss of some detail in the shadows. The most significant challenge, however, for the TCL software was interpreting the HDR signal, as illustrated by the EOTF curve. The television follows its own, rather free path here – the darkest details are disproportionately brightened, followed by a noticeable slowdown in brightness increase for mid-tones. Fortunately, most of these imperfections are of a software nature, which can be eliminated. With that thought in mind, we proceeded to the process of professional calibration.

After calibration, colour reproduction in SDR content is quite good. The white balance has been effectively improved, resulting in natural, balanced hues across different scenes. The gamma has also been adjusted, providing a more precise representation of details in the shadows and bright areas of the image. As a result, the LG UR781 TV performs well in everyday use, offering solid colour quality and clear, well-balanced images in SDR mode.

However, the situation is less favourable for HDR content. The LG UR781 TV does not support a wide colour gamut, which limits the depth and richness of colours that HDR can provide. The EOTF curve deviates from the ideal, leading to excessive highlighting of details in the bright areas of the image. Unfortunately, this approach results in significant colour reproduction errors, as confirmed by tests on the Colour Checker. Additionally, the low brightness level of the panel further negatively impacts HDR image quality, causing the effects of dynamic range to not be fully realised and colours to appear washed out.

Despite some shortcomings in HDR mode, the TV has significantly improved after calibration, especially in SDR content. The enhancement of white balance and gamma has notably increased image quality, providing a more natural and cohesive colour reproduction. Compared to its pre-calibration state, the difference is clear, and the LG UR781 TV now offers better performance in everyday use, particularly in standard dynamic range.

The calibration process turned out to be spot on, especially in the context of standard dynamic range (SDR) content. We successfully managed to eliminate the tendency of the television to showcase cool tones, restoring white to its natural neutrality. Moreover, the precise adjustment allowed us to correct a slight error in the gamma curve, enabling the darkest parts of the image to regain proper depth, without any signs of unnatural brightness. The results are measurable and impressive – in the ColorChecker test, the vast majority of colour reproduction errors fell below the perceptual threshold, achieving a deltaE value of below 2. This is a result that more expensive models would not be ashamed of. Unfortunately, in the case of HDR content, we encounter a wall in the form of the panel's structural limitations. And although we managed to bring the colours into line, the software's specifics mean that the television still adapts brightness in its own way, as evidenced by the persistent, non-standard EOTF curve. To summarise, calibration adds tremendous value, but it is important to be aware that it won't overcome certain physical barriers. The slightly elevated blacks, resulting from the lack of local dimming, and limited peak brightness mean that HDR content won't always be able to showcase its full potential. This is simply not the main task of this display; its true strength, especially after professional tuning, lies in viewing SDR material.

Let's now address the function of smoothing tonal transitions and its impact on overall picture quality. As illustrated by the photo on the left, this function performs exceptionally mediocre; we chose the "low" level, which does not enhance quality but also does not blur the film grain. There is a possibility to increase the strength of this function, which could soften this gradation, but one must consider that the image will be too softened in certain scenes.

On the other hand, regarding image scaling, the television does not perform outstandingly, which may be particularly noticeable with lower resolution content. The LG UR781 television applies a slight, artificial sharpening boost, making the image appear sharper; however, this mainly results from the application of artificial contours. For some users, this may be an advantage, as they prefer more vivid, pronounced details. However, this is a subjective matter—such an effect may not appeal to everyone, especially if they desire a more natural appearance of the image.

After a series of harsh evaluations, thankfully, it’s time for some praise, and this is deserved by the TCL AiPQ image processor for its work in the field of digital processing and content scaling. It should be noted right away that we are not talking about the level known from flagship models; nonetheless, in the price segment represented by the P7K/P79K, the results achieved are more than solid. The function that smooths tonal transitions performs particularly well, effectively eliminating posterization, which are the characteristic bands often visible in materials with higher compression, for instance, from choose.tv. The algorithm can elegantly remove unwanted gradients, which ultimately looks really good. The television also handles upscaling competently, which means the task of raising low-resolution materials to 4K standard. The resulting image, although it may seem a bit too sharp out of the box, is fortunately not a problem. The software allows for free adjustment of this parameter using a sharpness slider, allowing the final appearance to be easily tailored to personal preferences.

The LG UR781 TV offers quite decent smoothness for movies, thanks to the "True Motion" option, which allows users to adjust the motion smoothing level on a scale from 0 to 10. Users can choose whether they want to maintain a more traditional, cinematic effect with a slight stutter (lower settings) or prefer a smoother image with a theatrical quality, which, although slightly deviating from the cinematic standard, may appeal to many.

In dynamic sports content and gaming, the LG UR781 TV performs worse. The TV has a 60Hz panel, which limits its interpolation capabilities to these values; therefore, smoothness can be improved in films, but motion blur cannot be reduced. Additionally, the lack of support for 120 Hz and BFI (Black Frame Insertion) technology means that fast-moving objects become blurred, and the panel's response time is too slow, negatively affecting clarity in fast scenes. As a result, the TV may not meet the expectations of gamers and sports fans who are counting on a smooth, clear image without motion blur.

The issue of fluidity and sharpness of motion image is inextricably linked to the fundamental parameter of the panel, and in the case of the TCL P7K/P79K, we are dealing with a panel that has a native refresh rate of 60 Hz. This specification at the outset defines its capabilities and makes it hard to unequivocally recommend it to enthusiasts of dynamic sports broadcasts. During quick camera movements, the image loses sharpness, and the panel also shows a slight tendency to smudge, which may be noticeable to more sensitive viewers. Fortunately, not everything in this aspect has been left to chance. The manufacturer has implemented a simple motion smoothing system, which is primarily used in film materials recorded at 24 or 30 frames per second. Thanks to a dedicated slider, the user can decide on the final nature of the motion – from maintaining a fully cinematic, slightly jerky image, to achieving a very smooth, almost theatrical effect. It is a simple yet effective tool that allows one to adjust the viewing experience to their own preferences.

When playing on a console, the LG UR781 TV offers several significant features that can affect the gaming experience, but it also has some limitations. On the plus side, it includes ALLM (Auto Low Latency Mode), which automatically optimises the picture settings by switching the LG UR781 TV to low latency mode, which is beneficial for gamers. The TV also supports correct implementation of HGiG, meaning HDR games look as intended by the creators.

Unfortunately, it lacks support for Variable Refresh Rate (VRR), which can result in worse gameplay smoothness, especially in more dynamic games. It also does not support Dolby Vision mode for gaming, which limits HDR picture quality in games using this format. The TV has a 60Hz panel, so it does not support higher frequencies at other resolutions, such as 1080p@120Hz, 1440p@120Hz, or 4K@120Hz, which is a significant downside for gamers expecting smoother gameplay at higher resolutions. There is also no support for G-Sync technology, which limits image synchronisation in games.

On the positive side, the presence of a Game Bar feature allows for quick access to settings for gamers and makes it easier to adjust picture parameters during gameplay.

Although on paper the native 4K@60Hz matrix might suggest that the TCL P7K/P79K is not a TV tailored for gamers, the reality turns out to be surprisingly different. On the contrary, the manufacturer has ensured a rich set of features that make it a very friendly companion for next-generation consoles. Onboard, we find key technologies such as ALLM, which provides automatic switching to low-latency mode, and VRR, or variable refresh rate, which eliminates screen tearing. The list is rounded off with support for Dolby Vision Gaming and a simple yet functional Game Bar. However, the real and extremely pleasant surprise is something else. It turns out that the TV effortlessly supports a high refresh rate signal of 120Hz, but at lower resolutions – 1080p and 1440p. This is fantastic news for console owners, who know how rarely games run in native 4K at a full 120 frames per second. The option to choose between higher resolution and doubled smoothness is therefore an incredibly sensible compromise.

In summary, while the P7K/P79K may not be the target screen for the most passionate, tournament gamers, it offers a package of options for casual or occasional console users that is hard to find among many competitors at this price point.