LG UR781 vs Panasonic Z95A

In HDR mode, LG UR781 unfortunately does not impress with its brightness. In tests on five screens, the television achieved only around 200 nits, which is quite a low value for HDR standards. This brightness is comparable to levels typical for SDR, which means that HDR effects are not sufficiently vivid, and the picture may look less impressive, especially in dynamic, bright scenes. In HDR mode, it has certain limitations in colour reproduction. This means that colours may not be as intense and rich as in televisions that handle a wider colour gamut better. In practice, this can make the image less vibrant and dynamic, and HDR effects may not be as spectacular as one might expect. Additionally, UR781 LG has some issues with accurate colour representation in HDR mode, which makes content look less lively.

Panasonic Z95A shows class when it comes to HDR performance. In luminance tests, it achieves a level of 1800 nits, which has a real impact on movie watching. Scenes from Life of Pi or Gemini Man look fantastic – the television effortlessly reproduces details and the intensity of bright spots, making a strong impression with its power. In more demanding moments, like the final scene from The Meg, you can see how bright light floods the screen. In such moments, brightness drops, which is typical for organic panels. Nevertheless, a result around 1000 nits can still be considered excellent, still providing very good picture quality. Additionally, the television offers great coverage of wide colour gamuts – up to 98.6% for DCI-P3 and 74.5% for BT.2020. This means that colours are not only vibrant but also deeply saturated, allowing full appreciation of the richness of details, especially in HDR scenes. Such coverage makes colours look more realistic, and the HDR effect gains intensity and accuracy. All this impressive HDR effect is thanks to MLA technology, which enables such high luminance and excellent image detail. With it, the Panasonic Z95A offers HDR at a level that truly makes a difference.

Colour reproduction in LG UR781 in Filmmaker Mode, which although it is the best mode available from factory settings, is not without its flaws. First and foremost, the issue is with white balance, where the graph shows dips in the blue colour level. This phenomenon results in a shift towards yellow hues, making the image warmer than it should be. Such deviation means that the colours on the screen are not reproduced naturally, which may be particularly noticeable in scenes with white or neutral backgrounds. This can be confirmed by the Color Checker Test, which showed that some colours "escape" into other shades, indicating that the LG UR781 TV does not display colours accurately. This distortion can affect visual experiences, making film scenes seem less realistic and details may be displayed in incorrect colours, negatively impacting overall picture quality.

In terms of contrast, analysis of the gamma graph revealed drops to a level of 2.0, while the optimal value should be 2.4. This means that the TV may display darker parts of the image brighter in some scenes, reducing their depth and dynamism. Additionally, on the EOTF curve, which is responsible for brightness reproduction, an unnatural spike was noticed at the beginning. This phenomenon may result in excessive brightness boosting in the brightest parts of the image, leading to a loss of details in very bright scenes.

The best picture mode on the Panasonic Z95A is undoubtedly the Filmmaker mode. This mode offers quite good image reproduction, but it is not without certain flaws that need addressing. Primarily, the white balance, for both 4K and HD content, tends to be dominated by red and blue hues. This leads to a slight pink tint in the image, particularly noticeable in bright, white scenes. Such discrepancies can be seen in the comparative image below, which illustrates the issue well. The Colour Checker test also confirms these inaccuracies, showing slight shifts of dots towards the mentioned shades.

In terms of gamma brightness characteristics, it performs very well, with only minor issues when brightening small details. A greater challenge arises with the EOTF curve, which is responsible for controlling brightness in 4K HDR content. Here, there is a slight boost in brightness above the reference value, which sometimes makes the image overly bright, especially in more demanding scenes. While the Filmmaker mode is definitely the best choice on the Z95A, these aspects require refinement to fully harness the television's potential.

After calibration, colour reproduction in SDR content is quite good. The white balance has been effectively improved, resulting in natural, balanced hues across different scenes. The gamma has also been adjusted, providing a more precise representation of details in the shadows and bright areas of the image. As a result, the LG UR781 TV performs well in everyday use, offering solid colour quality and clear, well-balanced images in SDR mode.

However, the situation is less favourable for HDR content. The LG UR781 TV does not support a wide colour gamut, which limits the depth and richness of colours that HDR can provide. The EOTF curve deviates from the ideal, leading to excessive highlighting of details in the bright areas of the image. Unfortunately, this approach results in significant colour reproduction errors, as confirmed by tests on the Colour Checker. Additionally, the low brightness level of the panel further negatively impacts HDR image quality, causing the effects of dynamic range to not be fully realised and colours to appear washed out.

Despite some shortcomings in HDR mode, the TV has significantly improved after calibration, especially in SDR content. The enhancement of white balance and gamma has notably increased image quality, providing a more natural and cohesive colour reproduction. Compared to its pre-calibration state, the difference is clear, and the LG UR781 TV now offers better performance in everyday use, particularly in standard dynamic range.

After calibration, Panasonic Z95A showcases its full potential, delivering an almost perfect image. The television offers extensive adjustment capabilities, which we have fully utilised. The white balance post-calibration is absolutely flawless, and the errors in SDR content at 0.5 are at an exceptionally reference standard. The same goes for 4K HDR content – the screen tint has been completely eliminated, and the white balance is now exemplary.

The colour palette and Colour Checker test confirm the excellence of the calibration. Errors below 2 are a result that will satisfy both professional calibrators and cinema-quality image enthusiasts. Significant changes have also occurred in the brightness characteristics – the EOTF curve has been aligned, eliminating previous issues with excessive brightness. Additionally, a small error in gamma has been reduced.

Before calibration, the image was acceptable, but now it's in a completely different league. It's a true feast for the eyes, and the quality is hard to compare to anything else. Once fine-tuned, the Panasonic Z95A becomes a true master of colour reproduction.

Let's now address the function of smoothing tonal transitions and its impact on overall picture quality. As illustrated by the photo on the left, this function performs exceptionally mediocre; we chose the "low" level, which does not enhance quality but also does not blur the film grain. There is a possibility to increase the strength of this function, which could soften this gradation, but one must consider that the image will be too softened in certain scenes.

On the other hand, regarding image scaling, the television does not perform outstandingly, which may be particularly noticeable with lower resolution content. The LG UR781 television applies a slight, artificial sharpening boost, making the image appear sharper; however, this mainly results from the application of artificial contours. For some users, this may be an advantage, as they prefer more vivid, pronounced details. However, this is a subjective matter—such an effect may not appeal to everyone, especially if they desire a more natural appearance of the image.

In the case of lower quality materials, the "Gradation Smoothing" function is responsible for smoothing tonal transitions. The best results are achieved with an intermediate setting – while they are not spectacular, the function works correctly and does not introduce unwanted effects into the image. It can be evaluated as average, but sufficient for improving the quality of tonal transitions.

As for digital processing, or upscaling, the picture looks surprisingly good. It is flexible and pleasant to the eye, which makes lower quality content, such as standard television or YouTube, look quite decent. However, minor issues can be observed, such as "aliasing" on edges, e.g. branches in the background. Nevertheless, this does not significantly affect the overall viewing experience, and the television handles these materials in an acceptable manner.

The LG UR781 TV offers quite decent smoothness for movies, thanks to the "True Motion" option, which allows users to adjust the motion smoothing level on a scale from 0 to 10. Users can choose whether they want to maintain a more traditional, cinematic effect with a slight stutter (lower settings) or prefer a smoother image with a theatrical quality, which, although slightly deviating from the cinematic standard, may appeal to many.

In dynamic sports content and gaming, the LG UR781 TV performs worse. The TV has a 60Hz panel, which limits its interpolation capabilities to these values; therefore, smoothness can be improved in films, but motion blur cannot be reduced. Additionally, the lack of support for 120 Hz and BFI (Black Frame Insertion) technology means that fast-moving objects become blurred, and the panel's response time is too slow, negatively affecting clarity in fast scenes. As a result, the TV may not meet the expectations of gamers and sports fans who are counting on a smooth, clear image without motion blur.

Panasonic Z95A, with a 144 Hz panel, offers excellent image smoothness. For movies, there is an "Intelligent Frame Creation" feature that allows for improved smoothness and reduction of blurring. Users have two sliders at their disposal: "Motion Blur Reduction" – responsible for clearer and sharper details in fast-moving scenes. "Film Smoothness" – adds smoothness by creating additional frames between the originals, making motion appear more fluid and natural with the effect of "soap opera"

As a result, viewers can adjust the settings to their own preferences. Movies and less dynamic content look smooth and natural, which should satisfy most users.

When playing on a console, the LG UR781 TV offers several significant features that can affect the gaming experience, but it also has some limitations. On the plus side, it includes ALLM (Auto Low Latency Mode), which automatically optimises the picture settings by switching the LG UR781 TV to low latency mode, which is beneficial for gamers. The TV also supports correct implementation of HGiG, meaning HDR games look as intended by the creators.

Unfortunately, it lacks support for Variable Refresh Rate (VRR), which can result in worse gameplay smoothness, especially in more dynamic games. It also does not support Dolby Vision mode for gaming, which limits HDR picture quality in games using this format. The TV has a 60Hz panel, so it does not support higher frequencies at other resolutions, such as 1080p@120Hz, 1440p@120Hz, or 4K@120Hz, which is a significant downside for gamers expecting smoother gameplay at higher resolutions. There is also no support for G-Sync technology, which limits image synchronisation in games.

On the positive side, the presence of a Game Bar feature allows for quick access to settings for gamers and makes it easier to adjust picture parameters during gameplay.

Panasonic Z95A this year shows that the manufacturer has made a huge leap forward in support for gamers. The television offers practically everything you can expect from a device in this range. Support for ALLM (Auto Low Latency Mode) and VRR (Variable Refresh Rate) ensures smoothness and no tearing in dynamic games. The 144 Hz panel allows for incredible fluidity, and the additional support for resolutions other than 4K provides greater flexibility, which is a big plus for gamers using various configurations.

Also noteworthy is the unique and rather specific "Game Bar." Its bubble interface stands out from the competition and allows quick adjustment of key settings such as VRR, brightness level, or picture mode, without the need to interrupt gameplay.

However, in this class of devices, there has been a slight disappointment – Panasonic Z95A only offers two HDMI 2.1 ports instead of four. This is definitely too few for a premium television, especially in times when many people have more than one device requiring full HDMI 2.1 support, such as a next-gen console or a high-end computer. In this category, it's hard to accept, especially given the high aspirations of this model. Despite this, the television is an excellent choice for gamers, offering versatility and functionality at the highest level.