LG QNED93A / QNED90A vs SONY BRAVIA 3

Although the number of local dimming zones in the LG QNED93A hasn’t directly translated to noticeably better contrast, it’s hard to deny this model one thing – it’s brighter than its predecessor. In synthetic tests, we recorded values around 1400-1500 nits, and more importantly, these results are reflected in real film scenes. In full-screen sequences flooded with whites or bright lights, the screen was able to maintain high luminance, providing a truly decent amazing HDR effect. Unfortunately, where the TV could show true class, that is in scenes requiring precision, all the magic dissipates. The dimming algorithms we mentioned earlier operate aggressively enough that small, bright objects – like distant lights, stars, or the moon – can almost completely disappear. Just look at the test scenes from the film Pan or Sicario 2 (screens 2 and 4) to see how subtle details are dimmed to the limits of their visibility. It’s a pity because a greater number of zones could theoretically translate to significantly better performance. Fortunately, there are also strong points. The QNED93A performs well in terms of colour gamut coverage, achieving around 96% of the DCI-P3 standard. As a result, colours in films look rich and full, and the image doesn’t lose intensity even in more demanding scenes. So, it can be said that the HDR in this model is solid, although the underdeveloped local dimming algorithms hinder its full potential.

Bravia 3 does not hide the fact that it belongs to a group of TVs that are rather modest in terms of brightness. Our measurements showed around 370 nits, which is a value balancing on the brink where any HDR effect can still be discussed. For some, this is an acceptable level, while for others it is more typical for SDR materials, where spectacular flashes or vivid contrasts are not expected. The impression is that this is not a TV for those focused on the highest image quality in demanding film content. However, this does not mean that there are no advantages to be found here. Compared to its predecessor, the X75WL, the Bravia 3 has gained an additional PFS filter, which works similarly to solutions known from QLED technology. Thanks to this, the DCI-P3 color gamut has been significantly expanded, reaching over 91 percent, which in practice results in more saturated colours and a more pleasing texture of the image. As a result, even everyday content looks a bit more vibrant, and films and series can surprise with their colourful presentation, despite limitations in brightness itself.

In film mode (more specifically Filmmaker), the colour reproduction in the QNED93A was relatively accurate, although there were some reservations. In SDR content, the white balance leaned towards warmer tones, resulting in a slight yellowing across the entire screen. Gamma, on the other hand, led to a slight lightening of the image, making it look a bit less natural, especially in scenes that required precise shading (this is evident in the comparison photo). This isn't a problem that immediately stands out to every viewer, but more discerning individuals may feel that the image deviates from the intended aesthetic of the filmmakers. In HDR materials, the situation looked a bit different. The white balance here was quite good, ensuring that whites did not take on pink or unwanted green hues. However, the brightness management turned out to be an issue. An analysis of the EOTF curve revealed that at certain moments, the television could be distinctly too dark where it shouldn't be, losing some details and lowering the realism of scenes. This detracted from the HDR effects, which were theoretically meant to be the most impressive. For this reason, we decided to conduct a calibration.

We primarily tested the Sony Bravia 3 in movie mode, which immediately turned out to be the best choice among the factory settings. It's not a perfect picture, but compared to the eco mode that the TV suggests straight out of the box, the difference is evident and definitely better. In movie mode, there is a noticeable issue: the picture seems too warm, which is due to the lack of blue colour in the white balance. Nevertheless, in SDR content, the final effect can still be considered quite decent and satisfactory for everyday viewing. Much more serious errors arise in HDR materials. The Color Checker analysis showed significant deviations, and poor brightness management, combined with limited colour gamut coverage, further exposes the shortcomings of the picture in this mode. All of this makes HDR on the Bravia 3 look unconvincing and can ruin the impression left by the otherwise quite decent SDR content settings. Fortunately, it’s not a hopeless situation. Various errors can be somewhat mitigated, and some can even be completely corrected through professional calibration. That's why we decided to check how the TV would perform after such adjustments.

After professional calibration, the Filmmaker mode in the QNED93A has improved primarily where it matters most in everyday use. We managed to straighten the white balance and eliminate the yellowish tint in SDR content, which is what we watch most often – television, streaming services, or standard quality movies. As a result, the colours look natural and pleasant, making the overall viewing experience significantly more comfortable. In HDR mode, we also made corrections, but here the biggest issue turned out to be the EOTF curve. Although LG provides some leeway in the settings, the television still controls brightness on its own terms. It's clear that the local dimming algorithms are not fully refined and can ruin the viewing experience by dimming parts of the picture at inappropriate moments. Nevertheless, it’s worth opting for calibration of this model, especially the mode intended for everyday viewing.

Calibration allowed us to extract significantly more from ChooseTV 3 than we could have expected at the beginning. First and foremost, it managed to address the deficiency of blue, which previously caused a noticeable warming of the image. After a slight adjustment in white balance, most errors in the Color Checker measurements for SDR content practically disappeared. The whites took on a natural tone, and brightness management in gamma stabilised to an almost ideal level, not exceeding the threshold of what the human eye can perceive. So it is safe to say that in SDR content, after a few adjustments in the settings, ChooseTV 3 performs really well. It fares much worse, although still definitely better than before calibration, when it comes to HDR content. The white balance has been brought in line, but the limitations of the IPS panel are insurmountable. The lack of local dimming means that even the smallest elements can be overexposed, which is immediately noticeable. Colour-wise, the effect has also improved, although it is far from perfect – many errors still exceed the threshold of four, and even five delta E units, remaining visible to the human eye. It was already clear earlier that ChooseTV 3 is not a television designed to impress with HDR quality. Nevertheless, it is pleasing that in SDR content, after calibration, the picture can look really great and in this category, the television pleasantly surprised us.

The LG QNED93A turns out to be a very solid television for everyday use. Its image processor performs excellently with upscaling, making even older films or free-to-air television sharper and more detailed. During the screening of 'The Godfather,' it’s clearly visible how upscaling brings out additional details from the image – the characters’ faces and the texture of their clothing look significantly clearer than in the original material.

The digital image processing also deserves praise. The television is equipped with a function that reduces unwanted colour banding and screen irregularities. It works best in the 'Medium' setting – subtly smoothing tonal transitions without overly interfering with the image. This way, the natural film grain is preserved, and the screen does not appear artificially smooth. Perhaps in some scenes, slight colour banding can still be noticed, but in practice, the effect is more advantageous than with a stronger intervention from the algorithm.

Bravia 3 brings something more to the Sony television family than just a shared name. It stands out primarily for its ability to enhance the quality of weaker materials thanks to the processor used. Of course, we won’t find the advanced XR chip known from more expensive models here, but nonetheless, it must be said that the image in lower resolution looked surprisingly good. The scaling worked effectively, and most areas of the screen were free from the typical excessive edge roughness found in budget constructions.

Also worthy of attention is the function that improves the smoothness of tonal transitions. In high setting, it works really well, effectively masking gradation imperfections without significant loss of detail. It does happen that the algorithm overzealously smooths elements that should remain sharp – for example, faces – however, in the overall assessment, the effect is beneficial. The best results were achieved precisely at the highest setting, and this is the option we could recommend to those watching lower-quality content.

LG QNED93A has been equipped with a 144 Hz panel. This is primarily a nod to gamers, but the fact that higher refresh rates are increasingly appearing in televisions can be viewed positively. In everyday viewing, 120 Hz remains key, and in this regard, the QNED93A performs well. The manufacturer also provides the option to adjust the picture thanks to the TruMotion system – the De-Judder and De-Blur sliders allow you to choose between a cinematic motion feel with visible frames and full smoothing with theatrical motion.

Motion smoothness has never been a strong point of televisions equipped with 60 Hz panels, and the Bravia 3 is no exception. Nevertheless, Sony has included something that may appeal to those more sensitive to the way images are displayed. I'm talking about the proprietary motion smoother, Motion Flow, which gives the user plenty of adjustment options. With it, one can make the image smoother, almost theatrical, or stick to a more cinematic style with characteristic judder that many people simply associate with a filmic atmosphere. These functions work with content at lower frame rates, such as films and series recorded at 24 or 30 frames per second, which is the material we deal with on a daily basis. This is precisely where the motion smoother proves to be one of the most important features in everyday TV usage, and here, the Bravia 3 performs really decently.

LG QNED93A is a television that has undoubtedly been designed with gamers in mind. Right from the start, we get a complete package – all four HDMI ports operate in 2.1 standard, so whether we connect a console, a PC, or a receiver, we have full compatibility. This is important because many manufacturers still limit themselves to two ports, and here nothing stands in the way of having maximum capabilities for all the equipment. There’s also an automatic game mode (ALLM), which automatically switches the television to the appropriate settings when the console is turned on, as well as variable refresh rate (VRR). This means the image doesn’t stutter or glitch, even when the frame rate drops – whether in dynamic shooters or during races.

The 144 Hz panel gives an additional advantage in computer games. While 120 Hz is enough for consoles, the QNED93A allows PCs to push even more – every movement, every glance to the side is refreshed faster, which makes a difference especially in e-sports. The manufacturer also considered HDR in games – the television supports HGiG mode, which are guidelines intended to ensure that the lighting effects are exactly as the game developers intended. To top it off, we get Game Bar – a special information bar called up on the screen that shows parameters in real time. You can check the frame rate, active VRR functions, or input lag levels. This solution is useful not only for settings enthusiasts but for anyone who wants to quickly check what mode the television is operating in and whether everything is working as it should.

Bravia 3 is not gear for e-sports enthusiasts or fans of late-night marathons with a controller in hand. The lack of 120 Hz refresh rate and HDMI 2.1 ports shuts down the conversation before it even gets started. This is a TV for casual gamers who, after work, will fire up FIFA or racing games, not for someone who measures every frame in a spreadsheet. Nonetheless, Sony has thrown in a few nice additions so it’s not completely sparse. ALLM works as it should, automatically switching the TV to game mode (low latency). We even find a simple Game Bar here, which is clear and intuitive. However, the biggest curiosity here is the PlayStation Portal app. Thanks to this, you can launch PS5 games wirelessly and see them right on the TV screen. It sounds great, but it only takes a few minutes to feel significant lag. In our opinion, it's more of a showcase of capabilities than something that can be used day-to-day. If someone really wants to game, it's better to plug the console in with an HDMI cable and forget about wireless issues.