LG OLED B5 vs Samsung S85F (WOLED)

LG B5 is a moderately bright OLED TV. Regardless of the scene – it can generate about 500 nits of peak brightness. And interestingly, it does this even in full-screen shots flooded with white, where most OLEDs usually struggle. So, is this screen suitable for HDR films? Yes – absolutely, because such brightness really allows you to feel the magic of HDR effects. However, it’s worth noting that compared to last year's B4 model, the new B5 is darker – by about 100 nits. It may seem like a small amount, but at such average peak values, it makes a significant difference. Fortunately, the TV makes up for it with another strength – excellent coverage of the DCI-P3 and BT.2020 colour gamuts. This means HDR films look truly vibrant, lively, and impressive even in more demanding scenes.

For most of the time, let's say in 90% of film scenes, viewers will hardly see any difference between the S85F versions. When small but very bright light points appear on screen – a lantern in a dark alley, a gunshot, the sun breaking through the clouds – this WOLED panel (just like the smaller S85F) performs exceptionally well. Our measurements showed a peak brightness of around 750 nits. We can confidently state: this is a great result that guarantees fantastic HDR effects. The problem arises in a very specific, uncomfortable situation for any OLED. We're talking about the moment when the entire screen has to shine at full brightness clearly. Examples include a white background screen, a skiing scene, or our test sequences (5) from the film The Meg. And here, unfortunately, the results diverge quite significantly against the WOLED panel variant. Our measurement equipment was able to measure a maximum of around 250 to 300 nits of brightness under such conditions. To be clear: the same model on a QD-OLED panel in the same test is almost twice as bright. The second issue: colours. And here we also have to be honest – QD-OLED has a structural advantage. Why? It’s simple. QD-OLED creates colours from three components (red, green, and blue) and doesn’t need an additional white subpixel. The WOLED panel we’re testing here uses that white subpixel, mainly to boost overall brightness. The effect is that QD-OLED is able to display a slightly wider colour palette, and the colours are a bit "cleaner." But let’s be clear: it’s not that the colours on this WOLED panel are bad! Quite the opposite, they are really very good. Coverage of the DCI-P3 film colour gamut at 97% and 71% for the wider BT.2020 palette is still high-end. We just have to honestly admit that those few percentage points of coverage advantage lie with QD-OLED technology and may be noticeable in very specific moments.

B5 was tested in Filmmaker mode and… we’d love to see more TVs like this right out of the box. Seriously. The white balance is very well set – there’s practically nothing to nitpick. Well, if you really want to, you might notice a slight deficiency in blue, which can make the overall picture have a slightly yellowish tint. But that’s just our editorial nitpicking. Most of you probably won’t even notice. We also have minimal reservations about brightness management in HDR format. The EOTF curve – which is responsible for how the TV distributes brightness across the scene – sits just below ideal. In practice, it may happen that the darkest parts of the image appear too dark and simply… disappear. But these are details that only come out in measurements. Generally: we are impressed. But we also know that LG TVs respond very well to professional calibration. You can extract nearly reference-quality picture from them, so – although it’s already very good out of the factory – we took the liberty to go a step further and fine-tune everything to the max.

When it comes to factory colour reproduction, our test unit in SDR mode suffered from a slight deficit in red and yellow. This resulted in a subtle yellowish tint visible in shades of white. However, this is not the biggest issue with the S85F. Similar to the QD-OLED panel variant, the main problem with this model is the way it presents HDR content. When we look at the EOTF curve graph, it’s easy to see that the TV has quite significant issues with strong image over-brightening. This results in the final image becoming very unnatural in many scenes.

We have to admit that we didn't have much work with the LG B5. It's one of those TVs that look good right from the start, but after calibration… they can really impress. The white balance was nearly perfect – down to a level of errors invisible to the human eye, unless you're a professional colourist with a magnifying glass at the screen. We also managed to control the TV's tendency to slightly dim the darkest details, especially in HDR scenes. After proper tuning, everything looks cohesive: blacks remain deep but don't swallow information. Highlights maintain a natural sparkle, and colours are true to the director's vision. This is truly one of those models that show you don't have to spend a fortune to have an almost reference-quality image. If you can opt for professional calibration – it's definitely worth it for the B5.

After conducting calibration in Filmmaker mode, we managed to eliminate most unwanted effects. In SDR content, the TV performs exceptionally well, and its colour reproduction errors do not exceed a value of 2, which is an outstanding result. The HDR content looks a bit worse, though still very good. Although we managed to eliminate a significant unnaturalness of the image caused by an overly high EOTF curve, the most discerning observers may notice that it is not perfectly aligned. It runs slightly below the reference curve, which would suggest that the S85F has minor issues in displaying all details in the image. We must immediately point out that it is highly unlikely for the average viewer to notice any deficiencies in the picture. We assess the final result after calibration as exemplary.

LG B5 really surprised us positively in terms of handling lower quality content. Thanks to the enhancement and smoothing features, HD or even SD materials come to life. Importantly – when this option is turned on at the "low" or "medium" level, we don’t get the impression that the image is artificially softened or overly smoothed. Details remain in place, film grain doesn’t disappear, and the edges of objects don’t look washed out 😉. It’s a really useful tool – especially if you’re watching free-to-air TV, archival materials, or content from YouTube in lower resolutions. The picture is clear, consistent, and simply pleasant to the eye.

Upgrading as such works very well – even low-quality content is reproduced with surprising fidelity. Unfortunately, it’s not without a minor hiccup. Although the menu has an option to turn off overscan, the television still has issues correctly displaying very low-resolution images. It’s a minor detail, but when watching older materials – it can be annoying.

The processing of tonal transitions (gradients) in the S85F is at a high level. The television effectively handles posterization (the "stepping" effect of colours), even with heavily compressed content, for example, from streaming services. However, using this feature requires a certain compromise. We noticed that the noise reduction algorithm is quite aggressive – even at the lowest setting, it can eliminate the natural film grain, which for many viewers is part of the film's aesthetics. The "Standard" setting seems to be a golden mean, without causing a noticeable loss of important details, so we can recommend it. However, we advise against using the "High" level, which, in addition to noise, also removes desired details such as texture or the structure of objects on the screen.

The upscaling process of lower resolution content works very well in the S85F. The image is sharp and clear. The only minor imperfection we managed to observe is occasional slight aliasing on the edges. The television still displays characteristics typical of this manufacturer, namely active "overscan" (a slight image enlargement). This should be kept in mind, especially when watching older content, as it may result in minimal clipping of the original frame.

LG B5 is a TV with a 120 Hz OLED panel. It may not sound as impressive as the marketing terms "144 Hz" or "165 Hz" commonly found in gaming monitors, but honestly? The smoothness is still excellent. The picture is sharp, fluid, and simply enjoyable to watch – even when there’s a lot happening on screen. The organic panel does its job – the pixel response time is almost instantaneous, which means there’s no risk of ghosting or blurring that can ruin dynamic shots. Sports, fast-paced games – everything looks clear and distinct.

We also have the classic LG motion smoother, TruMotion. It allows you to smooth out movies shot at 24 frames – in other words, most of what you watch on Netflix or from Blu-ray discs. If you set lower values on the “De-Judder” slider, you’ll get a picture closer to the cinematic experience – with a slight judder, but without artificiality. Higher settings? Soap opera effect guaranteed. Fortunately, LG gives you the choice, and you can tune everything to your liking.

S85F is a model with impressive speed. The use of a 120 Hz OLED panel ensures that dynamic scenes, both in games and during sports broadcasts, perform as expected: smoothly, sharply, and without loss of clarity. A key role here is played by the lightning-fast pixel response time, which is a natural advantage of OLED technology. Transitions between frames are instantaneous, and the image remains clear even during the fastest camera movements. Moving objects, like a ball on the field or a car in a chase scene, are clear and free from the characteristic smearing of LCD panels (so-called "trail").

There are already a few TVs on the market with the "for gamers" label that don't really understand what that means. The LG B5 is not one of them. Everything here is spot on – there are four HDMI 2.1 ports, 120 Hz, there’s VRR and ALLM, and there’s also a Game Bar that's actually useful, not just looking good in the brochure. You plug in a console – it works. You set it to 4K at 120 Hz – it works. You have an Xbox and want to play in Dolby Vision – it works too. And it's not just "theoretically supports," it actually turns on, looks good, and you don't have to fiddle with settings for half an hour. Plus, there’s the HGiG picture mode, which LG has implemented correctly – meaning HDR in games doesn't turn the screen into a strobe light, but shows exactly what it should. There are no surprises, no strange limitations, no "buts." And you know what? That's how it should be. Cheers to the LG B5!

85F has practically everything on board to become the dream screen for gaming. It features four full-fledged HDMI 2.1 ports with a bandwidth of 48 Gb/s, support for VRR (Variable Refresh Rate) and ALLM (Auto Low Latency Mode). Additionally, there is a super-detailed Game Bar that clearly shows all the key parameters. However, the real gem is the Game Motion Plus feature. This motion smoother dedicated to games makes the animation more pleasant to the eye while only slightly increasing input lag. This is a rare and well-functioning combination that deserves big applause for Samsung.

Now comes the moment where we need to vent a little. The lack of Dolby Vision in Samsung TVs has become standard, so there's no use hoping (unless something changes in the future). Unfortunately, it's much harder to explain the disappearance of support for HGiG after one of the software updates. HGiG (HDR Gaming Interest Group) is a key mode that allows for precise representation of brightness in HDR games, as intended by the creators. Without it, HDR calibration on consoles becomes less accurate, which may result in images that are too dark in the shadows or overly bright in the light areas. Perhaps Samsung will fix this in the next update – we have high hopes for that. Because if HGiG returns, the S85F will become nearly the perfect TV for gamers.

[UPDATE] We have updated our tests of Samsung TVs from the 2025 lineup due to the release of software version 1131, which restored the crucial HGiG feature for gamers.