Hisense U8Q vs Samsung QN85F

When it comes to HDR, the Hisense U8Q shows its claws. On paper, meaning in synthetic measurement tests, the TV can "push out" nearly 4000 nits of peak brightness. This is a value that most models can only envy. In practice, this translates to very strong light effects in movies – in some scenes we managed to measure real levels from 1500 to 2000 nits, which is a level usually reserved for the absolute top-tier TVs on the market.

Of course, it's not always so perfect. In small, point-like elements, brightness can drop – a good example is scene number 4 from the movie Sicario 2, where instead of thousands of nits we get about 500. But it's worth noting that the effect doesn't disappear completely – the light is still visible, and the image doesn't appear artificially dimmed. This is a typical issue with Mini LEDs, so it’s hard to consider it a major drawback.

However, a huge plus has to be granted for colour reproduction. Thanks to additional coatings improving colour saturation, the U8Q almost covers the entire DCI-P3 colour space (98%), and for the wider BT.2020 gamut it achieved over 80%. This is an excellent result that makes HDR films look juicy, intense, and just very cinematic.

Although more than twice the number of dimming zones compared to its predecessor did not result in a spectacular leap in black levels and contrast, we definitely felt it in the HDR effect itself. The QN85F is up to 50% brighter than last year's model and it makes a huge impression in dynamic scenes. Peak brightness can reach almost 1700–1800 nits, which is an impressively high result for this Mini-LED class. The best part is that almost regardless of the scene being watched, the HDR effect remains strong and vibrant. In four out of five test scenes, brightness was maintained around 1000 nits, a level that in most cases allows the viewer to feel the true magic of this format. Of course, in scene number 4 from the film Sicario 2, the limitations of Mini-LED technology become apparent – the brightness of the helicopter's subtle light drops to around 500 nits. This isn't an outstanding result, but it is still much more acceptable than last year's model. Samsung deserves applause for the dramatic improvement in brightness with the QN85F compared to its predecessor. However, there's a certain trend visible in this year's televisions – the manufacturer has worsened colour gamut coverage. Although the QN85F has a QLED panel, its result at around 90% DCI-P3 is average, and in the most demanding films, it may lead to less vibrant colours than its predecessor. Despite this drawback, the overall HDR effect is at an excellent level and truly makes a big impression in this class of devices.

We have to admit that when the U8Q arrived in our editorial office, we were slightly surprised… and in a good way. Usually, white balance in televisions immediately requires adjustment – it can be too warm or too cold, which immediately causes strange colour errors. Meanwhile, here the situation looks really good straight out of the box. Of course, we’re talking about our unit, so there’s no guarantee that every model will be tuned as well, but in our case, the first impressions were very positive. The only more noticeable issue was related to how the television manages brightness. Looking at the EOTF chart, it’s clear that the U8Q tends to brighten small elements on the screen. This, in turn, caused what we mentioned earlier – slight overexposure and the impression that the whole scene is a bit too bright. However, this is not a flaw that negates the picture, rather an effect characteristic of this model.

Samsung QN85F offers several preset picture modes, but out of the box, the television starts in 'Eco' mode. We could almost end the discussion here, as using this setting on such a model makes little sense – the picture is washed out, unpleasant, and far from what we expect from a television of this class. Therefore, we conducted our tests in the best available mode, which is Filmmaker mode. Its purpose is to faithfully reproduce what the directors saw during filming, and indeed, it is the setting that performs best among all factory options. However, this doesn't mean it's free from flaws.

Both in SDR and HDR, the QN85F prominently highlighted warm colours. This was due to a lack of white balance, where the blue colour was noticeably absent. Additionally, the image was sometimes overexposed – both the gamma brightness characteristic and the EOTF curve indicated that the television has a tendency to blow out scenes. In SDR, colour reproduction errors (Delta E around 4–5) were still acceptable, but in HDR, the inaccuracies became quite significant and clearly deviated from what the creators intended to show us. Fortunately, Samsung provides a wide range of calibration tools in its televisions, so – as always – we proceeded with professional calibration to see how much could be improved.

Of course, we wouldn’t be ourselves if we didn’t make adjustments to the white balance. After calibration, we managed to level the SDR signal to near perfection – older films, YouTube content, and classic television looked nearly ideal on the U8Q. It’s truly an impressive level that shows this model can do a lot if given a bit of help. Unfortunately, the situation is different with HDR content. The colours themselves don’t pose much of a problem, but the biggest issue with the U8Q remains the EOTF brightness characteristics. In practice, the television tends to "shoot" above how the image should originally look. It’s this slight "blowout" we noticed earlier in comparisons with the best screens on the market. It’s a bit of a shame that this characteristic can't be completely tamed – if we could maintain equally good brightness control in HDR as we do in SDR, we would be looking at an absolutely reference-level image.

After calibrating the movie mode, we managed to tame the colours in both modes almost to perfection – most of them did not exceed an error value of 3, which is the threshold of perceivability by the human eye. The image became more natural, fuller, and at the same time free of the overexposure that was noticeable right after taking the television out of the box. This demonstrates the significant potential that lies within the QN85F and how well it responds to precise settings. However, this does not change the fact that certain technological barriers cannot be overcome. Despite the enormous benefits of calibration, there are still limitations to the panel itself. Although the number of dimming zones has doubled compared to its predecessor, the algorithms controlling the backlighting can manipulate brightness in their own way. Sometimes this leads to slight colour inaccuracies or subtly visible halo effects around bright objects. Nonetheless, the viewing experience after calibration is really enjoyable and shows how good a screen the QN85F can be if we just take a moment for the right settings.

Hisense U8Q handles lower quality materials quite well. The television can smooth tonal transitions thanks to the “Smooth and Gradient Picture” feature – it works best on the Medium setting. It nicely dims unwanted bands and irregularities in the image, but importantly, it doesn't remove the film grain or fine details.

The upscaling itself is also at a good level. Image from lower resolutions appears smooth and soft, sometimes a bit too much – we get a plastic effect that may not appeal to everyone. Fortunately, this can be easily corrected with the sharpness slider, allowing you to adjust the image to your personal preferences.

Although the native tonal transitions on the QN85F perform excellently with 4K content, we don't always have to deal with the highest resolution material. This is where how the TV handles upscaling and digital image processing becomes crucial. This process is managed by Samsung's proprietary processor – AI NQ4 Gen2. In practice, it works very effectively. If visible colour banding or other undesirable phenomena appear on the screen, for instance with content from YouTube, they can easily be smoothed out using the "noise reduction" feature. Set to medium, it improves tonal transitions while not overly blurring desired details. However, it should be noted that – like in most Samsung TVs – this feature heavily interferes with film grain. Therefore, during movie screenings, it’s wise to use it cautiously to avoid losing the natural character of the image.

The upscaling itself looks very good. Test materials in lower resolutions were displayed sharply and clearly, with a lot of details. The only drawback remains the issue with overscan, which cuts off the edges of the screen. In most situations, this isn't noticeable, but with very old materials below HD quality, there may be instances where a fragment of the image from the left side gets slightly cut off.

Hisense U8Q has a panel that can refresh the image up to 165 Hz in 4K resolution. In practice, this will mainly benefit PC gamers, but as they say – better to have it than not 😊. For movies and series, we have a built-in smoother called Ultra Motion Smoothing. In the settings, it can be easily adjusted to your own preferences – whether you want a more ‘cinematic’ frame rate or a smooth, theatrical spectacle.

Motion blur and fluidity of movement in the QN85F is a topic worth discussing further because the TV is equipped not with a standard 120 Hz panel but with a 144 Hz one. The extra hertz will mainly be appreciated by PC gamers, but the very fact of having such an option can be seen as a nice addition and a sign of the times – it's hard to complain about the trend of faster panels since in practice, each of us would like the picture to be as smooth as possible. However, the most important thing is how the TV performs with typical 120 Hz refresh rates – in the case of consoles, sports, or films recorded at 24 or 30 frames per second. And here, the QN85F performs really well. In films, you can easily adjust the character of the picture thanks to the "image clarity" feature, where you'll find two control sliders. Key in the case of screenings is the one responsible for reducing motion judder. Lower values give the image a more cinematic character with preserved "frame-ness," while higher values lead to strong smoothing, reminiscent of television theatre.

In terms of features, the Hisense U8Q has practically everything one would expect from a modern gaming television. Thanks to the new processor, the manufacturer has managed to implement three HDMI 2.1 ports, so there’s no trouble connecting multiple consoles or a computer. On top of that, it includes all the key technologies – Game Bar with parameter previews, variable refresh rate (VRR), automatic game mode (ALLM)… in a word, a complete set.

But as often happens with Hisense, it’s missing just a bit from perfection. The biggest drawback remains the lack of support for the HGiG format, which allows the TV's brightness to be adjusted to the console and gets the most out of HDR in games. It’s a shame because if this feature were included, we’d have a device practically made for gamers. As it stands, the U8Q remains “only” a very good choice 😉

Samsung QN85F makes a really great impression in terms of features for gamers. It has four HDMI 2.1 ports, so we can easily connect several devices at the same time. There's also Variable Refresh Rate (VRR) to prevent screen tearing, as well as Auto Low Latency Mode (ALLM), which allows the TV to automatically switch to the appropriate settings when we start the console. Additionally, it supports refresh rates of up to 144 Hz – something that PC gamers will particularly appreciate, but the very fact that such an option is available shows that Samsung is committed to full support for gamers. The Game Bar panel also deserves praise. It provides a quick overview of the most important parameters – from frame count to refresh rate mode, and even shortcuts to picture settings. Instead of digging through the entire menu, everything is at our fingertips, which proves to be really convenient in practice. However, the most interesting addition is the Game Motion Plus feature. It is nothing more than motion smoothing, adapted for the gaming world. When it’s turned on, the image becomes smoother, sometimes looking as if we’re getting several more frames, and importantly – the response delay doesn’t increase enough to interfere with gameplay. This is a solution that truly sets Samsung's 120Hz TVs apart from the competition.

[UPDATE] We have updated our tests of Samsung TVs from the 2025 model year due to the release of software version 1131, which restored the crucial gaming feature HGiG.

The only significant downside remains the lack of proper support for HGiG. This is a standard responsible for accurate tone mapping in HDR games, ensuring that brightness and contrast are displayed as intended by the creators. Without HGiG, we have to set brightness manually, which doesn’t always yield perfect results. This feature was available in previous models, but disappeared from the QN85F after one of the updates. We hope that Samsung will quickly fix this issue, and we will be monitoring to see if they succeed.