Hisense U7Q vs TCL C6KS / C69KS / Q6CS

Since the algorithms responsible for blacks are performing quite well, we expected a similarly good outcome when it comes to brightness and overall HDR quality. Unfortunately, we have to disappoint you a bit here.

The U7Q is quite a bright television – under the best conditions, it can reach around 800 nits, which indeed impresses in some scenes, especially in scenes like those from the movie The Meg. Bright segments can shine, and the HDR effect is noticeable. The problem arises when very small, bright elements appear on a dark background – for example, in Sicario 2 or in the second scene from Life of Pi. At such moments, the dimming algorithms operate too aggressively. Yes, the blacks look great at that point, but the brightest spots can almost completely disappear, causing the HDR effect to vanish and details to be barely visible. That’s just the charm of this technology in this price segment.

As a consolation, it is worth mentioning that the U7Q is marketed as a QLED (in practice, a PFS layer is used, which operates very similarly), and it can indeed display a wide colour gamut – a DCI-P3 coverage of around 94% is a very good result for this class.

And what about HDR? Here the C6KS performs quite well and – as is becoming the theme of this review – just like in the C6K model. The maximum brightness generated by this television is around 600 nits. In bright scenes, this translates to a really solid, cinematic effect and generally, video materials look good here. However, it's important to keep in mind the specifics of the dimming algorithm in this model. When very small, bright points (e.g. stars) appear on a dark background, the television can quite significantly dim them. The goal is simple: to eliminate blooming and maintain the best possible black. It's a reasonable compromise. Most viewers will definitely appreciate deep, “true black” more than additional microscopic details, the display of which could cause the screen to appear greyed out. Such is the nature of local dimming technology in this price range, and one must be aware of this. It’s also worth noting that the TCL C69KS (C6KS) has an additional PFS coating, which is marketed under the QLED technology slogan. Thanks to this, the colours are saturated and vibrant – our measurements showed that the coverage of a wide colour gamut reaches as much as 92%.

We tested the U7Q in the best possible picture mode, which is Filmmaker Mode. This mode is supposed to provide the most "cinematic" experience that aligns with the creators' intentions – straight out of the box. Unfortunately… even this professionally sounding name doesn’t guarantee a perfect image.

In our unit, the problem lay in the poorly set white balance. In both HD and 4K content, the image had too much blue and red, resulting in a slightly pinkish hue on the screen. It didn’t look terrible, but it was noticeable – especially in bright scenes and on white backgrounds. That alone could have been forgiven, but the biggest issue is managing brightness in HDR content. The EOTF curve from the measurements confirms what we saw earlier during scene tests: the television can overly dim the smallest bright elements, causing them to nearly disappear, or conversely – excessively brighten the brightest parts, which affects the naturalness of the image.

In contrast to the more expensive C6K model, in the tested C6KS we don't find an option in the menu labelled as Filmmaker Mode. Is this a reason to cry? Absolutely not. Our tests showed that in practice, in terms of colour reproduction, the lack of this specific label makes virtually no difference. The best available Film/Cinema mode here offers an almost identical picture profile to the aforementioned Filmmaker in the more expensive model. So we get a very similar image, just under a different name. Therefore, if you were wondering whether paying extra for the C6K would give you better colours – the answer is: no, in both cases the base is the same and requires slight adjustments.

Thanks to specialist tools, we managed to correct the colour quality in SDR content to almost perfection. In materials with lower dynamics, delta E errors dropped below 0.5, which can be considered an almost reference result. The picture on television, YouTube, or classic Full HD looks really good after calibration. Well then – but where was it not so easy to improve the image? Primarily it concerns HDR quality content. Although we managed to somewhat "tame" the white balance and eliminate pink tints in most scenes, unfortunately, we did not have full control over brightness management. We set the local dimming settings according to the best observations – SDR: Medium, HDR: High – but the U7Q still did everything a bit its own way. There were still cases of overly strong dimming or brightening of details that calibration simply could not eliminate. And although the overall reception of content is much better, one must reckon that the U7Q will always have something to say at the end with "but".

Thanks to the white balance adjustment, the C69KS's tendency to distort colours has been effectively limited, leading to a very good final effect. After calibration, we will no longer see excessive warmth in SDR scenes or overly cool tones in HDR. However, it is worth noting the brightness characteristic. In SDR content, there are hardly any objections – the image looks very good, especially in older films, TV shows, or YouTube materials. Evaluating the television's performance in HDR is much more difficult. Analysis of the EOTF curve suggests correct behaviour, but its practical variant shows certain limitations. The C69KS can overly brighten the smallest elements of the frame, while at other times it can dim the entire scene. Calibration has therefore brought clear benefits in terms of colour, but certain limitations resulting from local dimming and the way it is controlled by the C69KS cannot be avoided, which we also observed in the C6K test.

There are situations where we would like to smooth out tonal transitions a bit, especially in older materials – those with limited source quality. The U7Q has been equipped with a feature called “Smooth and Gradient Image,” but unfortunately… it works very poorly. In the “Low” option, the effects are practically unnoticeable, and other settings smooth out the details but don’t improve tonal transitions. The only positive thing is that the feature doesn’t interfere with the film grain, so it doesn’t ruin the natural structure of the image.

Fortunately, content scaling performs quite well. The image is not overly sharpened, there is no artificial clarity – and while it’s known that this isn’t the level of high-end TVs, the U7Q has no problem displaying really old content in a completely acceptable manner.

The C69KS handles upscaling quite well. The tested 576p content looks surprisingly decent – a considerable amount of detail is preserved, and the algorithm adds a subtle ‘rounding’ effect to sharp edges, making the image appear more cohesive. However, it doesn't perform as well when it comes to smoothing tonal transitions. The television practically cannot improve them, leaving the image in a rather raw state. With older materials, this can be simply exhausting, as the lack of additional processing highlights all imperfections.

U7Q is a truly fast TV, much like its more powerful version “PRO”. At 4K resolution, it supports up to 144 Hz refresh rate, and if someone wants even more – in Full HD, you can achieve up to 240 Hz! This will mainly benefit PC gamers, but it’s worth appreciating – it’s a rare feature in this price segment. Right from the start, it’s clear that the U7Q has been designed with dynamic content in mind, such as games or sports. In films, we’re not left “out in the cold” either – the U7Q offers an “Ultra Motion Smoothness” feature, where with two sliders, you can adjust whether you want a smoother, theatrical picture, or something closer to cinematic style with a visible frame. It’s good that, like most manufacturers, we have a choice here and can customise it to our own preferences.

C69KS offers a simplified motion enhancement panel in movies, allowing users to adjust the intensity of the effect using a slider. This makes it easy to tailor the smoothness to personal preferences. It also deserves credit for the ability to utilise higher refresh rates – even though the panel operates natively in 4K at 60 Hz, by lowering the resolution to 1440p, modes of 120 and 144 Hz can be enabled, on both consoles and PC. This sounds like great news, however, in practice, the image at these settings trails exceptionally badly. The effect is so pronounced that the overall experience simply appears mediocre and loses its appeal in everyday use.

The Hisense U7Q is a TV designed with gamers in mind – and you can see that straight away with its gaming capabilities. It has practically everything you could wish for: Variable Refresh Rate (VRR) – check, Auto Low Latency Mode (ALLM) – check, and high refresh rates of up to 240 Hz in Full HD, along with support for various resolutions, not just 4K. It’s truly an impressive set of features that makes the U7Q perform well with both fast-paced shooters on consoles and more demanding titles on PC. Of course – like most Hisense models – it lacks a proper implementation of the HGiG feature. It’s a shame because HGiG allows the console's brightness to be adjusted to the specific TV, which in practice makes it easier to display HDR games according to the creators' intentions. Without this, you just have to deal with some limitations in the final HDR image in games.

If we overlook the smudging and lack of native 4K at 120 Hz, the C69KS is impressive in how well it performs for gaming. You get everything you would expect from a gaming TV: Variable Refresh Rate (VRR), Auto Low Latency Mode (ALLM), Dolby Vision Gaming mode, and a consistently functioning HGiG. The TV can also operate at 120 or even 144 Hz at lower resolutions, making gameplay on console or PC smoother. Additionally, there's a clear Game Bar that allows you to quickly check key settings while gaming. As a result — despite a few limitations — the C69KS can be a genuinely successful screen for gamers.