Hisense E8Q vs Sony BRAVIA 2 II (S25M2)

Since the E8Q is a twin of the U7Q, it’s no surprise that the HDR effect quality is almost identical. On paper, it looks promising – a peak brightness of 800 nits can impress in many scenes. Moments like light flashes in “The Meg” or shots of the sun in “Life of Pi” can indeed create a “wow” effect. But the longer we watch, the more we notice the limitations. The problem arises when small, bright details need to be shown against a dark background. In such situations, the dimming algorithms try to protect the contrast, but in the process, they also dim what should shine the brightest. Instead of dazzling details, we get almost invisible points of light. This is typical for Mini-LED in this price segment and is not surprising – but it’s worth knowing that the HDR effect will not always be fully preserved. Fortunately, the colour reproduction provides reasons to be pleased. A coverage of the DCI-P3 palette of about 94% is a very good result, and the quantum dot layer used (more precisely, PFS) does its job – colours are saturated and vibrant, especially with 4K content.

Sony Bravia 2 II isn't a particularly bright TV and unfortunately that's immediately obvious in HDR. In our measurements brightness stayed around 300 to 330 nits, which is far too low for the brightest parts of the image to look truly impactful. In practice HDR here doesn't differ that much from regular SDR. Bright highlights, the sun or lamps are of course visible, but they lack the intensity you'd expect from HDR content. The Bravia 2 II is therefore much better suited to standard SDR material, where its limited brightness will be least noticeable.

Colour gamut coverage

The Sony Bravia 2 II also doesn't impress when it comes to colour. The TV doesn't use any extra gamut-expanding filter, such as the quantum dots found in QLED sets or a PFS phosphor layer. In our measurements it covered about 78% of the DCI-P3 gamut and roughly 57% of the very wide BT.2020. That's definitely too little to deliver truly saturated colours in HDR material. More intense reds, greens or turquoises will simply be less striking than on TVs with an expanded colour gamut. The Bravia 2 II is much better matched to the standard Rec.709 gamut used for films, series and SDR broadcast.

Testing the Hisense E8Q in Filmmaker mode, we were hoping for a potentially neutral picture resembling the director's vision. Unfortunately – although it doesn't look too bad on paper (the colour reproduction errors aren't significant), in practice the image feels somewhat unnatural. The reason? The blue colour is boosted too strongly and there is a deficiency of red in the white balance. The effect? Scenes appear cool, and the white seems slightly bluish. Alongside the U7Q model, we also noticed a specific approach to brightness management here. The brightness reproduction curve for HDR content (EOTF) shows that the TV can significantly dim small, bright elements on the screen to maintain contrast – but sometimes it goes too far. On the other hand, it can excessively brighten larger, very bright areas, which disrupts tonal balance. It's a compromise that may not suit everyone – especially if you want a potentially faithful picture straight out of the box.

The out-of-the-box colour reproduction in Kino mode was really quite good, at least for ordinary SDR material. The Bravia 2 II had a slight tendency to boost reds, which made some colours lean a bit warmer, at times with a faint pinkish tint. That wasn't a major fault and during normal viewing the picture still looked fairly natural. There was a bit more going on with image brightness. Looking at the gamma curve, Sony doesn't stick perfectly to the reference value. The darkest areas are slightly lifted, while as brightness increases the gamma gradually rises and a large part of the image becomes darker than it should. However, the difference isn't big enough to seriously bother during everyday watching. Overall, SDR straight out of the box performs quite decently.

The situation is much worse in HDR. We've already mentioned the limited colour gamut, but on top of that the Bravia 2 II quite aggressively manipulates image brightness. The EOTF curve sits below the reference for much of the range, which means the TV renders most mid and brighter parts of the scene darker than the source material intends. Only towards the very end of the range does the curve flatten out, as the panel reaches the limits of its capabilities. Combined with a peak brightness of around 300 nits, this gives HDR that not only lacks much punch but can simply look too dark.

Calibration of the Movie mode yielded really good results, especially regarding SDR content. The white balance was successfully adjusted, giving the image a natural look – it appeared almost reference-level. The colours were well-saturated, and the overall experience of the content improved significantly. Unfortunately, when we switched to HDR materials, the familiar issues from the U7Q model returned. The TV still likes to "do its own thing," as seen from the analysis of the EOTF brightness characteristics – despite calibration, the E8Q still darkened small details in the shadows, while brighter parts of the screen were sometimes excessively boosted. In practice, this means that in darker scenes, some of the smallest details could simply disappear. Although it's worth noting that the entire calibration process brought a lot of good, not everything can be bypassed – even with the use of professional tools. The E8Q can impress with its picture, but in HDR content, its construction limitations become apparent, and it's worth keeping this in mind.

Calibration did a lot for the Bravia 2 II, especially with SDR content. Above all, we managed to even out the white balance and tidy up the gamma, which now stays much closer to the reference value. As a result, the image no longer has the earlier pink cast, and the brightness across different areas is much better organised. You can also see it in the colour errors, which after calibration dropped to a very low level (with only minor issues in the most saturated reds).

We also partly managed to rein in the Bravia 2 II in HDR, especially in the way the TV handles image brightness. However, there is one thing no calibration can fix: the panel's capabilities. A narrow colour gamut means the TV physically can't reproduce the most saturated colours recorded in HDR content. On top of that, the low contrast of the IPS panel causes darker scenes to be covered in a grey haze, which robs colours of some of their depth. So we can improve how the Bravia 2 II uses its capabilities, but we can't overcome the panel's inherent limitations.

In the case of older materials of lower quality, gentle smoothing of tonal transitions often comes in handy. The Hisense E8Q, like the U7Q, has a "Smooth and Gradient Picture" feature, but unfortunately, its effectiveness leaves much to be desired. The "Low" setting is nearly invisible in operation, while higher settings blur details instead of improving transitions. The good news is that the feature does not compromise film grain, which means it does not degrade the structure of the image. On the positive side, scaling is commendable. The TV can reasonably convert older content to a higher resolution – without artificially accentuating contours or excessive sharpening. Although it doesn't match the best models in this category, it performs quite well for its class.

Upscaling on the Bravia 2 II performs quite well and the TV maintains the standard we've come to expect from Sony. Lower-resolution material is sensibly upscaled to 4K, and the image is slightly smoothed without excessive edge sharpening. It's less successful at dealing with content that shows visible compression artefacts. That's down to the "Digital Noise Reduction" function, which on the "High" setting can smooth some ugly banding. The problem is it does so quite aggressively and, along with the imperfections, removes a lot of fine detail, including natural film grain. What's more, when there's more motion on screen its effectiveness drops considerably and the improvement is minimal. For that reason we generally didn't use this feature for everyday viewing.

Similar to the U7Q, the E8Q model is a fast television designed with dynamic content in mind. It supports a 144 Hz refresh rate at 4K resolution, and if for some reason someone is still gaming in Full HD – it can even reach 240 Hz. This is a significant advantage, especially for PC users looking for maximum smoothness. In everyday use, the television performs very well. The “Ultra Motion Smoothness” mode gives us two sliders, allowing you to set the picture to your preference – whether it's more cinematic with the film frame preserved or highly smoothed, almost “TV show-like.” It's good that the manufacturer provides a choice here, instead of imposing one style. On sports material, live broadcasts, or in games – motion looks clean and stable. Sure, it’s not at the OLED level, but for this price range, the E8Q does a really good job.

Bravia 2 II uses a 60 Hz panel and, for what it is, handles motion quite well. However, bear in mind it’s an entry-level panel and its limitations are especially noticeable with sports. The TV can’t interpolate 50/60 fps material to a higher refresh rate, so it can’t further improve the sharpness of fast-moving objects. For films and series there’s a conventional motion-smoothing feature that can reduce the judder typical of 24 fps material.

Hisense E8Q does not hide its gaming pedigree. Just the specifications reveal that we are dealing with a television that will perform excellently as a gaming screen. Variable Refresh Rate (VRR)? It's there. Automatic Game Mode switching (ALLM)? That's there too. Additionally, there's impressive refreshment – 120 Hz in 4K or even 240 Hz in Full HD. Such a set is rare in this price segment. Everything runs smoothly and without major surprises. The only missing element – similar to the U7Q – remains support for HGiG. It's a shame because this feature facilitates adjusting the brightness curve to the capabilities of the specific television, enhancing visual fidelity with the intentions of HDR game developers. Without it, manual tweaking of the settings is necessary, which does not always yield a satisfying result.

The Bravia 2 II isn’t a TV that’s particularly suited to gaming, and the feature list makes that clear pretty quickly. You basically only get automatic low-latency ALLM and a simple Game Bar where you can view basic signal info and change a few settings. That’s where the positives end. The TV doesn’t support VRR or 120 Hz (not even at lower resolutions) and on top of that it has problems correctly implementing HDR HGIG. It’s fine for occasional console play and, thanks to low input lag, the controls remain responsive, but if you’re after a TV primarily for gaming the Bravia 2 II is a significantly limited choice.