Hisense E7Q / E79Q vs TCL C7L

Hisense E7Q / E79Q is a mid-brightness TV, with a peak luminance level of around 350-380 nits. This is the absolute minimum that allows viewing HDR content in a way that's close to the creators' intentions, though without a distinct "wow" effect. The results of synthetic tests on white test patterns were confirmed in practice – in movie scenes, the bright parts of the image are stable and fairly even, but it's hard to talk about a true "burst of light" here. In everyday use, such as when watching Netflix or YouTube, the HDR effect is acceptable and is more than sufficient for most users. However, it must be said clearly – this is not the level of top-end screens, and one shouldn't expect that at this price. Fortunately, the Hisense E7Q / E79Q has an advantage that allows it to score quite a few points: it's a QLED panel of the PFS LED type, using an additional phosphor layer that improves colour reproduction. The measured range of the DCI-P3 colour gamut is around 92%, which means that the colours in most scenes are vibrant, well-saturated, and pleasing to the eye, especially for this price bracket.

TCL C7L is undoubtedly an extremely bright television. In synthetic tests on static patterns, it can achieve peak brightness of around 2800 nits. This is a phenomenal result, considering the price range it occupies. Unfortunately, tests with real movie scenes are not as spectacular as measurements of white squares. Brightness in real HDR footage drops in the C7L model to around 1200 nits. This is still a very good result, as this is the value at which the vast majority of contemporary films are mastered. However, when small, point-like elements appear on the screen, the brightness of these details drastically drops – even to around 400 nits – which somewhat diminishes the HDR effect. The television does this intentionally to maintain a better black level and to avoid a huge light bloom. This is somewhat explainable, but it also shows that Mini LED technology is not completely uncompromising in this regard. As for the HDR effect itself – alongside brightness, colours are of course key here. And these, thanks to the use of new, “super” quantum dots, are simply outstanding and among the best on the market. The television can achieve around 90% coverage of the ultra-wide colour gamut BT.2020 and 99% of the DCI-P3 gamut, easily matching the best RGB MINI-LED screens. Best of all, the C7L can maintain such high colour saturation regardless of the scene being displayed, which can often be problematic in competing RGB Mini-LED televisions.

In Filmmaker mode, the Hisense E7Q / E79Q television really managed to impress. After the first measurements, it turned out that the white balance was quite well tuned, with the only minor deviation being a slight tendency towards a purple hue, which we mentioned earlier. However, this did not significantly impact the overall character of the image – it remained cohesive and pleasant to view. A much bigger issue was the brightness characteristics (gamma) in SDR content and the EOTF curve in HDR films. The television clearly brightened the image, flattening contrast and taking away depth. Gamma values could drop from the reference 2.4 down to around 1.9, making the image look as though it was covered with a thin, milky layer. Fortunately, this is a problem that can be relatively easily corrected through calibration.

When it comes to out-of-the-box colours, a new feature in TCL TVs – including the C7L model – is the presence of a new picture mode called Filmmaker Mode. This is significant news, as such a mode was not previously available from this manufacturer. By design, as the name suggests, the picture in this setting is intended to be delivered with the full intent of the film's creator. After our tests, we can confirm that it is undeniably the best built-in mode in this TV if you value true-to-life colour reproduction straight out of the box. However, we certainly wouldn’t say it is perfect. Like most devices on the market, this C7L also had its factory faults. The white balance in Filmmaker Mode leaned towards a slightly greenish-yellow hue, mainly due to an excess of green component and a noticeable lack of blue. Of course, for the average viewer, this won’t be a drastic flaw, but if you value perfect whites, natural skin tones, and harnessing the full potential of these new "super" quantum dots from the structure, then the TV is begging for professional calibration.

The biggest beneficiary of calibration in the case of the Hisense E7Q / E79Q was undoubtedly the SDR mode. It managed to achieve almost perfect image quality – most of the errors in the Color Checker test dropped below a value of 3, and often even 2, which is a remarkable result for this class of equipment. The biggest improvement came from aligning the brightness characteristic (gamma), which made the image no longer look blown out and regained natural depth. In HDR content, it was also possible to improve the colours and eliminate the purple tint that we mentioned earlier, but errors in the Color Checker measurements were still noticeable. This is due to the fact that – as is often the case with Hisense televisions – the screen manipulates brightness quite strongly, overexposing some colours. This was also indicated by the EOTF curve, which was slightly above the reference values, suggesting these minor issues with excessive brightening. Despite this flaw and the construction limitations that arise with HDR content, the Hisense E7Q / E79Q gained quite a bit after calibration. In everyday use, the television presents a coherent, natural, and pleasant-to-the-eye image, and the difference compared to the factory settings is indeed huge.

After conducting a professional calibration, we were able to greatly improve the situation in the factory Filmmaker Mode. Following our adjustments, the errors in the ColorChecker test and across the entire wide colour gamut dropped below the threshold of human perception – that is, below a value of 3, which is indeed a very good result. The TCL C7L definitely benefits from such a treatment in terms of colour fidelity, and it's hard to deny that. However, the management of brightness in HDR content after calibration appears to be a bit worse. As I described earlier – even though we set this model up properly, when we turn on real film scenes on the television, it can manage its brightness in quite a peculiar way. It often brightens certain elements on the screen in a manner inconsistent with the creator's intent, which is visibly apparent on the EOTF graphs measured in specific films. Despite this flaw – or rather, this specific characteristic of the television – one cannot take away from it: after calibration, the C7L was able to reproduce the colours flawlessly.

In the case of Hisense E7Q / E79Q, upscaling and digital image processing are not the strongest points of this television. It is evident that the manufacturer has opted for simplicity rather than advanced image processing algorithms. The television does not offer any features that smooth tonal transitions or systems that enhance image clarity, which makes lower resolution materials look quite raw. Subtle compression edges can be seen on the screen, which better processors in other models can effectively hide.

During the testing of HD materials, we noticed that the E7Q tries to artificially boost detail, which sometimes works and other times has the opposite effect – the image becomes soft, slightly blurred, and at times even "watery." There is no aggressive sharpening that ruins naturalness, but there is also a lack of finesse in detail integration that better image processors provide.

This point could be called in a sense the Achilles' heel of the C7L model. Unfortunately, this television uses an older chipset from MediaTek – the Pentonic 700 – which has never been known for outstanding digital image processing. This is clearly visible in the functioning of the gradual smoothing feature, which is responsible for reducing jagged edges and removing digital noise. It simply works very poorly – when set to a low level, its effectiveness is practically none. The only small plus here is that the algorithm doesn't mess up anything else in the image and doesn't forcefully blur details. The upscaling, that is, the scaling of the image from lower resolutions to 4K, performs a bit better. It is simply adequate and does not stand out in any particular way against the competition. However, it cannot be denied that the C7L would greatly benefit in this aspect if the manufacturer decided to use the newer Pentonic 800 processor, which is now being found in an increasing number of competitive models.

Hisense E7Q / E79Q is a television with a 60 Hz screen, so sports fans in 4K may feel a slight disappointment – you simply won’t see such smooth images here as in more expensive models with higher refresh rates. Fortunately, when it comes to movies, the situation is much better. Cinematic materials recorded at 24 frames per second can be displayed here using a motion smoothing feature, allowing the user to adjust the picture to their own preferences – more cinematic with visible frames or smoother, in a theatrical style.

TCL C7L features a native 4K panel with a refresh rate of 144 Hz, which can even ramp up to 288 Hz at lower resolutions when using a PC. These are certainly very high and commendable figures on paper, but in everyday life, it's worth remembering that almost all dynamic content you display on this television will still revolve around a maximum of 120 Hz. To tame this dynamism, the TV menu includes a motion smoothing system called "Motion Clarity." It offers several predefined modes, including a user mode, which we highly recommend setting manually using our tried-and-true guides on our YouTube channel. You’ll find two key sliders available. The first one, "Motion Blur Reduction," is responsible for reducing blurring and improving sharpness in 60fps dynamic content, such as sports broadcasts. The second slider, "Flicker Reduction," allows for the addition of artificial frames in movies and shows recorded at cinematic 24 or 30 frames per second. This naturally allows for the complete elimination of the annoying stutter effect during camera movement shots.

Hisense E7Q / E79Q is a really good TV for gamers, even though it doesn’t support 4K signal at 120 Hz. However, the manufacturer has included a set of features that until recently could only be found in more expensive models. There's ALLM, which is auto-switching to low latency mode, allowing the TV to activate game mode with very low input lag automatically. We also have VRR, working up to 60 Hz – while this may not look impressive on paper, in practice it is fully sufficient, as most console games don’t exceed this limit anyway. All these settings can be quickly found in the Game Bar panel, a convenient menu created specifically for gamers. From this level, you can change picture modes, turn on a frame counter, or even… an on-screen crosshair – in the Vidaa system amusingly called a “target point,” which is the result of a clumsy translation from the Chinese manufacturer.

Special praise should go to the ability to play in 1080p at 120 Hz, which significantly improves the fluidity and responsiveness of the image. This means that if someone wants to play a few titles at a higher refresh rate, they can simply lower the resolution and enjoy much smoother motion. Despite the lack of 4K@120Hz, the Hisense E7Q / E79Q really performs well as a gaming TV – especially for those who aren’t looking for perfection but a solid and fast screen for everyday gaming.

When it comes to gaming, the TCL C7L is simply an outstanding television for gamers. With the presence of two full-bandwidth HDMI 2.1 ports at 48 Gbps, it provides access to all the key features that console and high-end PC owners require. We have a well-functioning ALLM mode with very low input lag and VRR frame synchronization, which operates within an impressive range from 48 to 288 Hz. Importantly, unlike some competitors, TCL has ensured a proper implementation of the console HDR10 HGIG profile and support for Dolby Vision in games. This is complemented by a very well-designed gamer panel, known as Game Bar, which even allows for editing its appearance and changing the theme to perfectly match the style of your console.

The only thing that can – and should – be critiqued here is the fact that the television only offers two full HDMI 2.1 ports, while the other two are older HDMI 2.0. This creates quite a significant logistical problem. Why? Because one of those fast ports also supports the eARC audio return channel. In practice, this means that if you connect a soundbar or home theatre system to the television, you’ll only have one available HDMI 2.1 port left. If you have two consoles or a console and a powerful computer at home, unfortunately, you’ll have to give something up or constantly juggle cables at the back of the unit while maintaining comfortable audio system control.