Hisense A7NQ vs Haier K85F

We checked how the Hisense A7NQ performs with HDR, and there's no surprise here. The luminance chart showed a maximum brightness of 370 nits. The result? Exactly what one could expect – average. At around 350 nits, HDR doesn’t stand out much compared to SDR. Sure, there’s a subtle difference in more brightly lit scenes, but it’s not a show-stopping effect. In terms of wide colour gamut coverage, the result was 92% for DCI-P3 and 70.2% for BT.2020. These are decent values for a TV in this class, which uses a PFS coating – the same one that’s sometimes promoted as QLED. The colours look alright, but don’t expect something that competes with the best screens on the market. HDR on the Hisense A7NQ is more of an add-on than a "game changer". For those looking for solid image quality on a moderate budget – it’s definitely acceptable. However, if we expect full HDR capabilities, it’s worth looking at models from the higher price range.

Let’s now move on to one of the hottest topics in the world of televisions, which is the quality of HDR performance. In the case of the Haier K85F model, we unfortunately have to make it clear: if you’re looking for equipment to watch content in a wide dynamic range, you should steer clear of this model. The main issue is its very low peak brightness, which during our tests barely reached 250 nits. To give you a better idea of what that means – this level is fine for watching standard SDR content, but it’s absolutely insufficient to show any real benefits of HDR. The image simply doesn’t have the "power" to generate bright, striking highlights. All of our measurements and tests on specialised test patterns confirmed this. As if that wasn’t enough, the television also struggles with colour reproduction. In this budget build, there are no technologies that broaden the colour gamut, such as quantum dot layers (marketed as "QLED"). As a result, the coverage of the DCI-P3 colour space, which is crucial for HDR content, is only around 80%. In practice, this means that the image will not only be dark but also devoid of the vibrant, saturated colours that the director wanted to show us.

When testing the Hisense A7NQ in Filmmaker mode, we hoped for alignment with the manufacturer's intentions, but unfortunately, reality looks different. The main issue, as with most TVs, is the white balance. In the case of the A7NQ, we noticed a clear dominance of blue, which affected both lower-quality materials and 4K HDR content. The Color Checker test results confirm this, and the comparative images speak for themselves – the lead actress in "factory" mode looks cool and pale. It appears as though she has been stripped of life.

As for brightness characteristics, both gamma and the EOTF curve show that the image is overly bright. As a result, everything seems flat, lacking depth and contrast. This state of affairs certainly does not work in favour of the A7NQ and makes the image reception in factory mode leave much to be desired. If we expect natural colour reproduction and appropriate image depth, the A7NQ in Filmmaker mode is unlikely to impress us. It’s a TV that requires significant adjustment to bring out its potential.

Alright, how does the television handle colours straight out of the box, without any intervention from our side? The Haier K85F offers a whole range of picture modes, such as Dynamic or Eco, but for anyone wanting to watch films according to the creators' intentions, there's essentially only one that matters: Film mode. This is where we focused our tests, and unfortunately, its name has little to do with reality. The picture on factory settings is very far from what we could call cinematic fidelity and requires many adjustments. Let's start with the white balance, which has a clear deficiency of red colour. In practice, this means the entire image has a cool, bluish tint. Even worse is the issue of brightness management, that is, the gamma curves (for SDR) and EOTF (for HDR). Their graph resembles a true rollercoaster, which terribly impacts the viewing experience. This results in unnatural dimming of SDR content, causing details in the shadows to be lost, and in the case of HDR – an excessive brightening that further exacerbates the problem of clipping. Such a combination, which consists of too cool white combined with chaotic brightness and too much blue colour saturation, leads to enormous errors in colour reproduction. Our measurements on a specialist ColourChecker chart showed errors (Delta E) regularly reaching and exceeding values of 8-9. To put it simply: errors above the threshold of 3 are easily noticeable to the naked eye, so such a result means that the colours on the screen are simply heavily distorted.

Hisense A7NQ offers several tools that allow you to improve image quality, so we decided to take matters into our own hands and do some "digging" in the settings. Thanks to professional tools and measurements, we managed to correct the white balance, eliminating excessive dominance of blue in both HD and 4K content. This is a significant step forward, as in the Color Checker test, the errors in colour reproduction in lower-quality content dropped to a much more acceptable level. Unfortunately, 4K content still falls short of perfection – colour distortions are significant here and stem from the limitations of the television.

As for the gamma, we managed to set it at the correct level, which significantly reduced the excessive brightening of the image. However, the issue with the brightness characteristics in 4K content remains unresolved – the EOTF curve still shows excessive brightness across the entire screen. It's possible that a proper implementation of dynamic tone mapping could make a difference here, but as we mentioned earlier, this feature in Hisense A7NQ works rather poorly, instead of helping. Nevertheless, the calibration significantly improved the overall image perception. The director's vision is now much better represented than in the factory settings, which more demanding viewers will definitely appreciate.

No good, but can anything be done about this picture? Is professional calibration able to save the situation? The answer is both yes and no. It needs to be said clearly that there are certain things we cannot overcome. The limitations of the construction itself, namely a poor panel and its narrow colour coverage, mean that you can forget about a sensible HDR effect – we won't be pulling the wool over your eyes on that. The biggest beneficiary of our adjustments is undoubtedly the SDR mode, and it is for watching such content, after calibration, that this television starts to make sense. We managed to tame the white balance in our own way. Although the television only offers basic, 2-point adjustment (rather than precise, 20-point), it's not perfect, but we successfully eliminated that unpleasant, cold "chill" in the picture. Above all, though, we noted a huge improvement in brightness management. The gamma curve, which previously resembled a rollercoaster, looks like an almost perfectly straight line after calibration. This is a sign that the television can finally display an image without artificially dimming or brightening it. The conclusion is simple: even with such a cheap television, professional setting correction can achieve a great deal and extract the maximum potential from it.

The Hisense A7NQ impresses with its smooth tonal transitions in 4K content, but unfortunately, we won't find any features here that improve this aspect in older, lower-quality materials. In such cases, colour transitions become more noticeable, which can slightly detract from the overall picture quality, especially in scenes with a lot of gradients.

When it comes to upscaling, the television performs surprisingly well. The image is clearly improved, though it comes with certain compromises. It can be seen that the TV adds a touch of artificial sharpness, and background elements, like branches, tend to exhibit slight "jaggies." However, these are details that will mainly catch the eye of those who pay attention to such nuances.

Let’s move on to digital processing and image scaling, specifically how the Haier K85F handles lower resolution signals, such as from regular television. Right off the bat, we encounter an incredibly annoying and completely incomprehensible issue – the overscan is enabled by default. This means the television artificially enlarges the image, cutting off its edges on every source, even 1080p. To see the full frame, you have to dig into the screen settings each time and manually switch the format to "stretch to 16:9." It's a minor detail, but devilishly frustrating. The scaling of content to 4K resolution can be described in one word: acceptable. And that's about it. The image processor doesn't strip detail from the image, nor does it generate jagged edges or other artifacts. It simply does its job, without any bells and whistles. It’s alright, but nothing more. The most significant and noticeable shortcoming in the digital processing section is, however, the absence of a tone transition smoothing feature. This is an algorithm that could significantly reduce the annoying banding effect we mentioned earlier. Unfortunately, the manufacturer did not foresee such a solution, condemning us to watch the imperfections of the panel and low-quality material in all their glory.

The Hisense A7NQ is equipped with a 60 Hz panel, which means that dynamic scenes – for example in sports or gaming – come across as rather average here. This is standard in this class of equipment, but it's worth noting that watching more intense, fast-moving content can leave a lot to be desired. However, when it comes to movies, the TV offers a motion smoothing feature that works on a 10-point scale. The "judder reduction" option allows you to adjust the smoothness of the image to your own preferences. At the lowest setting, you get a natural film frame rate, which will appeal to cinema purists. Conversely, the maximum setting provides a very smooth, theatrical image, which may be appreciated by those who prefer a more "smeared" motion.

The panel in the K85F model operates at a native refresh rate of 60 Hz, which sets certain expectations for image smoothness right from the start. However, we must admit that we were very positively surprised when we found two separate motion control sliders in the settings menu: one labelled "Motion Blur Reduction" and the other "De-Judder." Such generosity in this price segment is an absolute rarity, as manufacturers usually offer at most one shared option. Unfortunately, our enthusiasm faded as quickly as it appeared. It soon became clear why Haier was so "generous" – the slider responsible for reducing motion blur is simply a decoy. Sliding it makes absolutely no visible difference on the screen, so only one of the two options works.

Hisense A7NQ is a piece of gear that may pleasantly surprise gamers, although it's not without its flaws. The fact that it has a 60 Hz panel immediately suggests that the TV is not designed for the most demanding gaming scenarios. The motion blur we mentioned earlier can also be a drawback, especially in fast-paced games.

However, there are a few things worth praising. The TV supports ALLM (Auto Low Latency Mode) and VRR (Variable Refresh Rate), which is not always standard in this price range. The biggest surprise, however, is that the A7NQ can display visuals at 120 Hz – albeit only in Full HD resolution, but it's still a significant nod to gamers. This provides the option to choose between smoothness and resolution, which is not obvious in TVs at this price.

A nice addition is the Game Bar, which is clear and practical – all the essential features are at hand without having to dig through the settings. However, it lacks support for HGiG, which could be a disappointment for gamers seeking perfect HDR in games.

Let’s move on to the features for gamers, although we must point out straight away that this is more of a proposal for the "occasional" ones. The manufacturer does boast in the specifications about having HDMI 2.1 ports, which looks impressive on paper, but in reality, it’s largely a marketing ploy. What good is a modern port when the heart of the television is a panel with a refresh rate of 60 Hz? It physically cannot display a signal at 120 frames per second, even at lower resolutions, which takes away HDMI 2.1’s key advantage. What a shame. (That’s why in our tests we note this as HDMI 2.0 ports). Another odd issue is the TV's response to an attempt to calibrate HDR from the console. Changes to brightness settings result in very unnatural image behaviour, which could suggest incorrect implementation of the HGiG standard. To be honest, one shouldn’t worry too much about this, as we have repeatedly mentioned, we simply do not recommend using any HDR content on this screen. However, to counterbalance the negatives, the Haier K85F does have two big and unexpected advantages. The first is the presence of ALLM, or automatic game mode, which switches the TV to low latency mode as soon as it detects a connected console. The second, even bigger surprise, is support for VRR, or variable refresh rate. While it operates within a very modest range of 48-60 Hz, its mere presence is commendable. Thanks to this, the image in games can “tear” less, which realistically improves the gaming experience.