Haier M95E vs LG NANO81A / NANO80A

If there is one category where the Haier M95E absolutely shines, it is the HDR effect, powered by the raw power of the backlight. This television cannot be denied its reputation as a truly bright device. In both most film scenes and during our synthetic measurements, the panel easily reached, and often exceeded, the threshold of 1200-1500 nits. This directly translates to the viewing experience – the image has punch and truly allows one to feel the magic of materials recorded in this format. However, one must be aware of a certain compromise. When particularly demanding shots filled with small but intense bright points appear on the screen, the M95E, while not losing its resonance and not dimming, pays a different price for it. A very strong and noticeably distracting halo effect is generated around these bright elements. It is evident that the algorithms controlling dimming have been programmed to prioritise brightness and the visibility of the smallest details, even if this comes at the cost of perfect black levels. We are not entirely convinced that this is the healthiest approach; nonetheless, it must be admitted that the general capabilities of the M95E in this regard are indeed substantial. A huge positive is that we are dealing with a Mini LED QLED construction. The use of a quantum dot layer brings measurable benefits in the form of wide coverage of the colour palette, which in our tests reached nearly 96% of the DCI-P3 space. This guarantees that the television has full predispositions for displaying vibrant and appropriately saturated colours.

If you're hoping that HDR on the NANO81A will bring tears to your eyes, I have to disappoint you. This TV is just too dark to show what this format is really about. With a brightness of only 250 nits, HDR really only exists on paper here. In practice, during viewing, it's very hard to tell whether we're watching material in high dynamic range or regular SDR – it simply lacks that “punch” of light in the bright parts of the image. But, to balance out the criticism, we do have one light at the end of the tunnel – and quite a distinct one at that. It's about colour gamut coverage. Here, the NanoCell filter shows that it's not just marketing nonsense. Our measurements indicated that the coverage of the DCI-P3 space is around 88%. That's a really solid result, placing this model significantly above typical budget models based on regular white LEDs without any filters. Of course, it still lags a bit behind QLED TVs or advanced panels with PFS filters, but for this price range, the colours are surprisingly saturated and vibrant. It’s just a shame that this low brightness doesn't allow them to fully “spread their wings” with the Nano filter.

Each TV is evaluated primarily based on its default cinematic mode – in this case, "Movie" – which theoretically should be the "best" and most accurate straight out of the box. Unfortunately, with the Haier M95E, the word "best" is absolutely not synonymous with the word "good." Even during SDR viewing, the picture revealed evident issues: white balance skewed too far towards red, and excessive, unnatural colour saturation led to noticeable colour deviations. Worse still, the M95E also struggles with brightness management (gamma curve), excessively darkening the entire scene. Such behaviour is hard to commend, as it directly leads to the merging of details in shadows, which irretrievably disappear into a black void.

However, the real disaster arrived when switching to HDR content, still remaining in "Movie" mode. It's hard to guess who came up with such a fantastic idea – or perhaps it was simply a complete oversight by Haier's engineers during this stage – but instead of cinematic accuracy, the image started to resemble a vivid "Dynamic" mode. The white balance exposed significant issues with blue color, which in turn resulted in unnatural sharpness and artificial over-brightening of the entire scene. As if that wasn't enough, the EOTF curve's characteristics mercilessly revealed that the TV also had fundamental issues with managing the local dimming system in this setting. We haven’t calibrated many Haier TVs in our career, but we know for sure already that the M95E definitely needs it.

For every film fan, the natural choice in LG televisions is the Filmmaker Mode. It is designed to show the image as the director intended – without unnecessary "enhancements". Unfortunately, in the case of our test unit NANO81A, the factory settings left a bit to be desired. The main issue turned out to be the white balance. Measurements revealed a distinct deficiency of blue, which in practice meant that many scenes had a slightly yellowish, even "yellowed" tint. The white wasn’t perfectly clean, which took away the freshness of the image. Additionally, the brightness management wasn't perfect either – the factory-set gamma was too low. The image often appeared oversaturated, as if it had been pulled too much from the shadows, which detracted from its naturalness and depth. Fortunately, LG, even in this relatively low price range, does not block access to advanced settings. The calibration options for this model are extensive, which is a significant plus for those who enjoy "fiddling" in the menu. We decided to approach the matter our way and see how much we could squeeze out of this panel with professional calibration.

The calibration process left us with extremely mixed feelings. On one hand, we noted considerable success in the area of colour. By using the options available in the menu, we managed to tame the white balance and bring it down to an acceptable level. As a result, SDR content finally freed itself from the irritating red dominance, and the HDR image stopped resembling the vivid, retail demonstration mode. The entire colour palette and its saturation were also clearly corrected – maybe not perfectly, but to the extent that the software allowed, and the difference was visible to the naked eye.

And on this, unfortunately, our list of corrections pretty much ends, as M95E simply didn't allow for any more. As we signalled earlier, most settings related to the brightness of the image do not respond to our commands at all. This means that we were not able to control its fundamental characteristics in any way – neither the gamma curve nor the EOTF. In practice, the television still tends to darken details in SDR content, which was confirmed by the inflated gamma, merging details in the shadows. Meanwhile, the EOTF curve in HDR mode still mercilessly exposed all those previously mentioned problems with chaotic local dimming management. And although the calibration process itself achieved a lot, removing most of the colour issues, in the end, we had to capitulate.

After calibration, the NANO81A is a completely different television. What LG offers in terms of image enhancement tools, even in such an affordable model, deserves major credit. We were able to completely eliminate that annoying yellowing of whites and make the colours natural, vibrant, and simply "real". In SDR content (i.e., regular television, YouTube, or older films), the picture now looks miles better – it’s clean, well-balanced, and no longer strains the eyes with strange hues. It’s clear that this panel has significant potential, which is simply wasted out of the box due to poor presets. However, we have one serious reservation that calibration cannot fully overcome – it's about brightness management in HDR mode. The LG algorithm in this model is very conservative. The TV deliberately dims the HDR image to avoid clipping the already weak blacks of the IPS panel. The developers faced a choice: either provide more light and accept that black would become light grey, or dial down the brightness to maintain any contrast. They chose the latter. Despite this, after our adjustments, watching anything on the NANO81 is considerably better.

No worries, but what happens to those colour transitions when lower quality material with compression artifacts comes on screen? Unfortunately, we have some bad news for you. Even though in the menu we can find an option responsible for smoothing tonal transitions in older content, we definitely DO NOT RECOMMEND using it. Its activation causes an avalanche of additional, nasty artifacts, noticeably blurring the entire image, and ironically – it often doesn’t even remove those unwanted “jaggies” it was meant to tackle. This feature might as well not exist at all.

We can write many more warm words about the overall upscaling, which is the process of raising lower resolutions to the native 4K matrix. The image after upscaling looks really decent – it’s neither overly jagged nor artificially smoothed. In this particular area, the M95E really does the job.

It often happens that cheap 4K panels ruthlessly expose all the "dirty laundry" and imperfections in lower resolution materials. However, with the LG NANO81A, the situation is completely different. It's a really solid performer when it comes to handling content that's far from ideal. The built-in processor does a great job with upscaling. Even older recordings look quite decent on this screen – the image is coherent, cleaned of digital noise, and simply pleasant to the eye. A big plus is the gradation reduction feature, which you can find in the settings. It is exceptionally effective in combating colour banding, which is a godsend when watching low bitrate materials, such as from some streaming services or older files from the web. However, it is worth maintaining a certain vigilance. Since we are dealing with a less powerful chip than in LG's top models, too aggressive a setting for this option can sometimes result in minor artifacts or slight blurring of details. Despite this risk, I definitely encourage experimentation with this feature – in many cases, it can save the viewing experience and make low-quality material fully watchable.

In terms of motion fluidity and blurring, our feelings are quite mixed because the M95E is a paradox television. Let's start with absolute admiration: the heart of the device is its 144Hz panel, but what really impresses is its performance with 120Hz content, which is crucial for sports and console gaming. We must state with complete certainty that Haier has equipped it with one of the best VA panels currently available on the market when it comes to minimising blurring. It is rare to encounter an LCD panel that offers such clear, sharp, and ghosting-free motion. In this regard, the M95E is simply phenomenal.

And that is why the unpleasant surprise waiting for us on the software side is so painful. It turns out that this fantastic hardware potential is completely underutilised because the TV virtually offers no functioning options for improving fluidity. The smoothing systems that should help with lower frame rate content can indeed be found in the menu, but they essentially do not respond to our settings. The conclusion is brutally simple: if you intend to watch high fluidity materials, you must be sure that the source is broadcasting them in native 120. In every other case, you will have to come to terms with a rather harsh, stuttering image, as the M95E will not help smooth it out in any way.

In terms of motion fluidity, the NANO81A unfortunately has a bit of a hurdle. The television is based on a panel with a refresh rate of 60Hz. If you're looking for perfect sharpness in dynamic football matches or fast-paced action games, you might feel somewhat dissatisfied. With such a low native refresh rate, fast objects on the screen will always be a bit blurry.

When it comes to features for gamers, the Haier M95E offers some strong arguments. First and foremost, it is fully prepared for the new generation of consoles and powerful gaming PCs. It comes equipped with two full-fledged HDMI 2.1 ports, which effortlessly handle 4K signals at 120Hz and even allow gaming at 144Hz. This is the foundation that guarantees us full utilisation of our available hardware. Furthermore, the key technologies work flawlessly here. The TV accurately detects the console and automatically switches to low-latency mode (ALLM), so we don’t have to fiddle with the settings. The frame syncing (VRR) also works efficiently, eliminating annoying tearing when the game’s smoothness slightly drops. Considering the exceptionally low motion blur of the panel, which we've already mentioned, the M95E creates a truly comfortable and responsive gaming environment. Of course, it's not a perfect package. A dedicated "Game Bar", which is a handy menu for gamers, would be useful, but that's really just a nice extra. A more serious omission is the lack of support for the HGiG standard, which impedes the perfect HDR configuration on consoles and can lead to overexposure. Despite these shortcomings, the core "gaming package" that the M95E offers is really solid and fully functional.

NANO81A is unfortunately not a device designed with esports in mind. The lack of 120 Hz signal support is a fact that users planning to purchase this model simply have to accept. Nevertheless, LG’s engineers have worked hard to squeeze the maximum potential from this 60 Hz panel, offering a set of features that genuinely improve gaming comfort. First and foremost, the television supports VRR technology (in the range of 48–60 Hz) and ALLM. This ensures that the image remains stable and does not "tear," and the device automatically switches to low latency mode as soon as it detects a signal from a console. Managing these settings is extremely simple thanks to a dedicated system overlay that allows for a quick preview of parameters without leaving the game. A very significant advantage is support for the HGiG format. This solution is crucial for owners of modern consoles, as it allows the television to correctly "understand" the intentions of game developers regarding HDR tone mapping. In practice, this helps avoid the effect of "blown-out" bright spots, such as clouds or light sources, which is unfortunately a common issue in budget LCD televisions.