Philips PUS7009 (VA) vs Sharp GR8

In terms of HDR effect quality, Philips PUS7009 performs very poorly. A brightness level of 250 nits does not allow enjoyment of HDR effects, and the image resembles more of a standard SDR. There is no talk of dynamic effects or vivid light bursts. The coverage of the DCI-P3 color palette is only 75%, which is definitely insufficient. The lack of full color coverage means that the colors are not as vibrant as they should be, resulting in a flat and unconvincing image. There are no aspects to praise this model in the context of HDR.

Sharp GR8 boasts "very high brightness" at a level of 500 nits in its promotional materials. Unfortunately, our tests showed that the reality is somewhat different – the average luminance value we managed to achieve was around 360 nits. This is rather an average result, especially in the context of the manufacturer's claims. Such brightness does not allow for a full enjoyment of HDR effects. The image is somewhat sharper than in standard SDR, but it is difficult to speak of true juiciness and depth in bright elements. However, the coverage of the DCI-P3 color palette at 95% deserves praise. This is the result of applying an additional PFS coating, known from QLED technology. As a result, colors are vivid and have a pleasant, natural tint, which partially compensates for the deficiencies in brightness.

The TV was tested in movie mode, which – despite its name – does not provide correct image display. The white balance in both 4K HDR and HD/SDR content is characterized by drops in red color, causing the image to appear cooler and colors to lose their natural warmth. The gamma brightness characteristics and EOTF curve confirm that the TV has trouble maintaining appropriate brightness – it boosts it significantly, resulting in an unnaturally washed-out image. This effect can be seen in the comparisons below, where the overall appearance looks as if covered with a milky filter. Additionally, limited coverage of a wide color gamut also does not favor quality – color checker tests indicate significant color fluctuations, making it difficult to achieve faithful image reproduction.

At the outset, it is worth noting that color reproduction tests are always conducted in the best factory picture mode. In the case of the Sharp GR8, this is the "Film" mode. As for the white balance, which is a characteristic that affects how we perceive colors on the screen, in SDR mode, the strong dominance of blue immediately stands out. This results in an unnatural cooling of the image—blue elements take on a purple hue, and skin tones acquire a pink glow, which we can see in the comparative photo from the movie STAR WARS. During the Color Checker test, it was clearly visible how the color samples deviated from the reference values, confirming significant errors in color reproduction. Gamma was not perfect either—it caused excessive brightening of the entire image, causing the scene to lose depth and proper tonal transitions.

In 4K HDR mode, the situation looks much better. The dominance of blue is much less noticeable, although there are minor issues with the combination of red and blue. This makes some shades look somewhat unnatural. The EOTF curve, responsible for the brightness of the image in 4K HDR content, showed another problem—the television tends to excessively darken the image across the entire screen.

In summary, the "Film" mode on the Sharp GR8 would require some adjustments to fully utilize the potential of this television. Fortunately, we addressed this and proceeded to calibration.

After calibration, the image has significantly improved, especially in terms of white balance, which is now more stable, and the shades have gained naturalness, eliminating the previous impression of an excessively cool image. The calibration has brought noticeable benefits in terms of tonality – shadows and midtones are now more realistic, and the overall picture appears more harmonious. Unfortunately, hardware limitations still affect the quality of the image. The brightness characteristics remain problematic despite our efforts, and due to the poor coverage of the DCI-P3 and BT.2020 color gamut, delta E errors are still at a high level. Although calibration has improved some aspects, the television still does not allow for complete satisfaction.

Sharp GR8 is one of those televisions that really gains a second life after proper calibration. Both in HD and 4K content, the white balance performs very well, especially considering the price segment of this model. The image becomes much closer to what the director wanted to show – colors look natural, and skin tones acquire the appropriate depth and warmth. The brightness characteristics also leave a very positive impression. Both gamma and the EOTF curve show really solid values. Although minor imperfections can be noticed, they are subtle enough that it's hard to see them during everyday viewing. In summary, calibration makes the Sharp GR8 show its best side, offering an image that is not only pleasant to the eye but also faithfully conveys the creators' intentions.

When it comes to tonal transitions in low-quality material, the function called "Distortion Reduction" (setting "minimum") effectively improves gradation, eliminating ugly tonal transitions. However, this setting on Philips televisions is quite aggressive – it does not blur grain or good quality material, but with a poorer signal, it can introduce unwanted effects and blur elements that should remain sharp.

In terms of image scaling, Philips PUS7009 performs decently. A major advantage is the absence of cropped image edges, meaning no overscan, which allows for displaying the full frame without loss. The image is noticeably improved, making characters and backgrounds, such as models or branches in the background, look quite detailed and natural, even with lower quality signals. Although the scaling is not perfect, as it can remove desired details in the distance, the results are good enough for most users to be satisfied.

The Sharp GR8 is equipped with the "10-bit color reproduction" feature, which theoretically should improve the smoothness of tonal transitions. In practice... well, the effect is surprising, but not in a very positive way. Even at the highest settings, it's hard to notice any impact on the actual tonal transitions. Instead, the function surprisingly smooths out things it shouldn't – walls, shirts, or other flat surfaces look almost like they have been steam-pressed. In the test, we had to note that there is simply no actual impact on tonal transitions.

When it comes to image scaling, the Sharp GR8 performs significantly better here. The television is capable of giving the image a plastic, smooth characteristic, making even lower resolution content look quite good. Of course, with more demanding details, such as thin tree branches in the background, you can see slight jaggedness, but this is not something that would significantly affect viewing comfort.

Philips PUS7009 does not have motion smoothing features, which means there is no option to adjust the image for a more choppy or smoother, cinematic effect. Such features could positively influence the reception of dynamic scenes. As for motion blur, this model is equipped with a 60 Hz VA panel, which produces slightly worse results than the IPS panel variant. The VA panel introduces a minimally greater motion blur, although the differences are not significant and should not pose a problem for most viewers.

This is where the Sharp GR8 has the chance to stand out against the competition in its price segment. The TV is equipped with a 144 Hz refresh rate panel, which is an impressive result, especially if we plan to use it for dynamic content such as action movies, sports broadcasts, or video games. Additionally, the manufacturer has included a motion smoothing feature, commonly referred to as a "smoothener." The user has three levels of adjustment available, allowing them to tailor the effect to their own preferences – from subtle smoothing to more aggressive intervention in motion fluidity. This is a nice addition, especially for those who mainly watch movies and value smooth, cinematic sequences without annoying stuttering or frame drops.

In terms of compatibility with consoles, Philips PUS7009 is likely to satisfy casual gamers. Although equipped with HDMI 2.0, it offers features such as ALLM (Auto Low Latency Mode), VRR (Variable Refresh Rate), and Game Bar. ALLM automatically switches the TV to low-latency mode, which speeds up reactions during gameplay, while VRR adjusts the refresh rate to minimize screen tearing. The Game Bar allows quick access to game settings and monitoring of key parameters, although it visually falls short compared to competing solutions. However, more demanding gamers may feel a sense of dissatisfaction. Philips PUS7009 does not support advanced HDR formats in games, and the 60 Hz panel limits the ability to display smooth and detailed images in dynamic scenes, which may not satisfy fans of fast-paced action games.

If a television has a 144 Hz display and two full HDMI 2.1 ports, it is clear that it has been designed with gamers in mind. The Sharp GR8 offers exactly that – high refresh rates and the right connections to maximize the performance of modern consoles and PCs. It also features ALLM, which automatically switches the television to low-latency mode, and VRR, which prevents screen tearing even in more demanding moments. In practice, everything works as it should, and it is hard to find any faults. However, there are some shortcomings. It lacks support for HGiG, which is a feature that better adjusts HDR for games, as well as a Game Bar that makes it easier to quickly adjust settings without leaving the game. Despite these downsides, the Sharp GR8 is a really solid option for gamers.