LG UR781 vs Philips OLED809/819

In HDR mode, the LG UR781 falls short of the brightness expected for high-quality HDR experiences. Tests across multiple panels revealed a brightness of around 200 nits, which aligns more closely with SDR standards. As a result, HDR effects lack the desired impact, with bright and dynamic scenes appearing less striking than they should.

The television also exhibits limitations in colour reproduction under HDR settings. The colours may not appear as intense or rich as those on models that handle wide colour gamuts more effectively, leading to a less vibrant and dynamic image overall. Additionally, the LG UR781 struggles with accurate colour representation in HDR mode, which can result in muted content, particularly during daylight viewing when the image can lose its intensity.

Although the dynamic tone mapping feature helps optimise the image, it does not overcome these shortcomings. For users seeking a truly immersive HDR experience with vivid colours and bright highlights, the LG UR781 may not meet expectations.

The Philips OLED 809 delivers a highly satisfactory HDR effect. The television can reach luminance levels exceeding 900 nits in most scenes, and in some cases, even surpassing 1000 nits. This brightness ensures a rich and immersive experience for HDR content with a wide tonal range. The only exception occurs in a scene from the movie The Meg, where a large amount of bright white occupies most of the screen, preventing the TV from reaching higher brightness levels. However, this is not a significant issue, as the performance is still a considerable improvement over its predecessor.

Overall, these brightness levels, especially for an OLED panel not equipped with MLA technology, impress. Coupled with excellent coverage of the DCI-P3 colour spectrum, the Philips OLED 809 offers a truly spectacular HDR viewing experience.

In Filmmaker Mode, the LG UR781 demonstrates the best factory-calibrated performance but exhibits notable flaws. The primary issue lies in white balance, where the graph indicates a drop in blue levels, resulting in a warmer image with a shift towards yellow tones. This deviation impacts the naturalness of colour reproduction, particularly in scenes with white or neutral backgrounds. The Test Colour Checker confirms that some colours deviate into incorrect shades, leading to a lack of true-to-life representation. This can diminish the realism of film scenes, with certain details appearing in inaccurate colours.

In terms of contrast, the gamma graph reveals a drop to a level of 2.0, below the optimal value of 2.4. This results in darker parts of the image appearing brighter than they should, reducing depth and dynamic range. Additionally, the EOTF curve shows an unnatural spike at the beginning, leading to over-brightness in the brightest areas of the image. This can cause a loss of detail in high-luminance scenes, further impacting the overall image quality.

The best factory mode in which we performed all our tests was "Filmmaker," which is quite standard in televisions from this manufacturer. However, let’s first examine its characteristics before the calibration process. The first aspect we will focus on is white balance, as it is critical to ensuring the image remains free from any colour cast. The chart clearly shows that in both SDR and HDR materials, two colours dominated significantly: red and green, resulting in a strong yellow tint that affected the entire image. This was particularly noticeable on the "ColourChecker" palette, where all colours shifted towards their warmer counterparts.

The second aspect we will assess is what we consider to be the two most important charts for evaluating picture quality: gamma and the Electro-Optical Transfer Function (EOTF) curve. Both aim to maintain appropriate brightness and contrast. The first chart, which describes the brightness levels in SDR materials, shows that the brightness was significantly lower than the reference value marked by the orange line. This resulted in a sharp increase in brightness and a notable decrease in contrast, which was inconsistent with typical OLED television behaviour. The EOTF curve, on the other hand, showed greater "moderation," subtly brightening the overall image only up to 50% of the maximum brightness.

After calibration, the LG UR781 demonstrates commendable colour reproduction for SDR content. The calibration effectively improves white balance, yielding natural and balanced tones across various scenes. Gamma adjustments contribute to precise detail representation in shadows and highlights, enhancing overall image clarity. This results in a well-rounded performance for everyday use, with solid colour accuracy and well-balanced imagery in SDR mode.

HDR content, however, reveals the TV's limitations. The lack of support for a wide colour gamut restricts the depth and vibrancy that HDR is capable of. The EOTF curve deviates from the ideal, overemphasising details in bright areas, which introduces inaccuracies in colour representation. Tests using the Colour Checker confirm significant errors in colour reproduction. Additionally, the panel's relatively low brightness exacerbates these issues, diminishing the impact of dynamic range effects and causing colours to appear washed out.

While HDR mode highlights the TV's shortcomings, the improvements after calibration, particularly in SDR performance, are significant. Enhanced white balance and gamma adjustments greatly improve the viewing experience, providing more natural and consistent colour reproduction. Compared to its pre-calibration state, the LG UR781 now offers a much better performance for everyday use, especially in standard dynamic range scenarios.

Philips, like most leading manufacturers, has been providing advanced calibration tools for years. The inclusion of 2- and 20-point grayscale adjustments, along with an advanced CMS (Color Management System), has yielded extremely beneficial results and fundamentally improved the perceived image. Nearly every element previously mentioned has undergone a transformation and has been restored to its natural state. This is particularly noticeable in the "ColourChecker" palette, where the measured colour samples align harmoniously. Notably, the white balance has been excellently calibrated, ensuring a pure image free from unwanted tint in both SDR and HDR content. The previously problematic gamma has been well addressed, with only minor errors that do not impact the overall performance. Similarly, the EOTF curve has been refined, removing the subtle brightening effect, and now offers a truly reference-quality presentation.

The tonality smoothing function on the LG UR781 yields mixed results. At the "low" level, it neither enhances image quality nor effectively diminishes film grain, making its impact relatively negligible. Increasing the strength of this function can soften gradations and reduce visible banding, but it risks over-softening the image in certain scenes, which may compromise the overall sharpness and detail.

As for image scaling, the LG UR781 struggles to deliver exceptional performance, particularly with lower-resolution content. The TV employs an artificial sharpness enhancement technique that introduces defined contours to create the illusion of sharper images. While this may appeal to users who prefer pronounced, vivid details, others seeking a more natural and authentic look may find this effect distracting or unrealistic. Ultimately, the perception of these enhancements will depend on personal preferences, with some users valuing the added sharpness and others prioritising natural image quality.

Philips OLED 809 struggled significantly in the smooth tonal transitions test. Focusing on the TV's algorithms, particularly the feature responsible for removing posterisation, the results were disappointing. This function, which offers several adjustable settings, proved ineffective in practice. The highest setting, while it does mitigate inconsistencies, it simultaneously blurs the entire image, rendering it virtually useless.

When dealing with lower-quality content, the performance of image upscaling algorithms becomes crucial. In this regard, the algorithms implemented in the OLED 809 perform admirably. They enhance image quality effectively, with minimal visible artefacts. Although slight edge fraying can occasionally be observed, it is unlikely to be noticeable during typical viewing sessions.

The LG UR781 television provides decent motion fluidity for movies, primarily due to its "True Motion" feature. This option lets users fine-tune motion smoothing on a scale from 0 to 10, catering to different viewing preferences. Lower settings preserve a traditional cinematic effect with some judder, while higher settings create a smoother, more theatrical image. Although the latter deviates from the cinematic standard, it may appeal to viewers who prioritise seamless visuals.

However, performance declines when handling dynamic sports content and fast-paced games. Its 60Hz panel limits interpolation capabilities, meaning motion smoothness in movies can be improved, but motion blur cannot be effectively reduced. The absence of support for 120Hz and BFI (Black Frame Insertion) technology exacerbates this, causing fast-moving objects to blur. Moreover, the panel's slower response time further reduces sharpness in rapid scenes, which can be a drawback for gamers and sports enthusiasts seeking clear, fluid visuals in high-speed scenarios.

The maximum refresh rate achievable on the Philips OLED 809 is 144 Hz, a feature that can be fully utilised when connected to a high-performance PC. However, when connected to consoles or used for standard television viewing, the refresh rate remains at typical values. For users seeking enhanced motion fluidity or wishing to eliminate the characteristic choppiness of films shot at 24 fps, Philips provides a sophisticated motion-smoothing system.

In the settings menu, there is a "Smoothness" slider designed to reduce choppiness, along with a "Motion Blur Reduction" option to enhance the sharpness of fast-moving elements. These features perform impressively and allow for granular adjustments, ensuring that each setting has a tangible impact on motion perception. Notably, the system operates effectively at a refresh rate of 120 Hz, taking advantage of multiples of video frame rates. With this comprehensive range of options, users can easily fine-tune the settings to suit their preferences. For example, slight smoothing without inducing the soap opera effect offers a balanced viewing experience.

Motion clarity on the OLED 809 is further bolstered by the exceptional response time of the OLED panel, measured at approximately 0.1 ms. This surpasses the performance of IPS/ADS or VA panels, making OLED technology unrivalled in this area.

The LG UR781 provides several features designed to enhance console gaming experiences but comes with notable limitations. On the positive side, it includes the ALLM (Auto Low Latency Mode) feature, which automatically switches the TV to a low-latency mode, optimising response times for gaming and benefiting fast-paced titles. The television also supports HGiG, ensuring HDR games are displayed enhancing the overall gaming experience. Additionally, the Game Bar feature allows gamers to quickly access and adjust settings during gameplay, offering added convenience. However, there are significant drawbacks. The TV lacks VRR (Variable Refresh Rate), which may result in screen tearing or stuttering, particularly during dynamic scenes. It also does not support Dolby Vision for gaming, limiting HDR picture quality in titles that use this format. The 60Hz panel restricts gameplay to 60Hz, excluding smoother experiences available at higher refresh rates like 1080p@120Hz, 1440p@120Hz, or 4K@120Hz. The absence of G-Sync or FreeSync technology reduces compatibility with systems designed to synchronise the frame rate between the console and TV, potentially affecting gameplay fluidity. The LG UR781 is a functional choice for casual gamers who value affordability and features like ALLM and HGiG. However, it falls short for those seeking advanced gaming features such as high refresh rates, VRR, or Dolby Vision gaming.

The Philips OLED 809 fully supports all technologies included in the HDMI 2.1 standard, and during testing, each activated without issue. This makes the TV an excellent choice for gamers, whether on console or PC. Notably, it features HGIG mode as a strong alternative to Dolby Vision, which is less ideal for gaming on this model due to its high input lag.

The TV also includes a dedicated GameBar for monitoring gameplay parameters and adjusting settings quickly. Features like a crosshair overlay for sniper shots, shadow enhancement for better visibility, and a colour filter for gamers with visual impairments further enhance its gaming appeal.

In summary, the OLED 809 is a fantastic choice for gaming, equipped with VRR, ALLM, G-Sync, FreeSync, and HDR Dolby Vision gaming for a deeply immersive experience. The only drawback is the artificial sharpness in game mode, which cannot be fully softened, regardless of settings.