LG OLED C4 vs SAMSUNG OLED S90F (WOLED)

The HDR performance of the LG OLED C4 is impressive, firmly placing it in the higher tier. Most films exceed 700 nits, delivering a highly realistic image. While none surpass the 1,000-nit mark, the combination of these results with the TV’s infinite contrast and perfect blacks significantly enhances the visual experience. The final scene, with a full-screen flash of sunlight, is slightly less bright than the others but still maintains a solid level of brightness. Another highlight is the excellent DCI-P3 colour gamut coverage, which ensures incredibly vibrant colours. The HDR technology in the LG OLED C4 delivers exceptional colour and detail reproduction. The dynamic tone mapping feature optimises brightness levels, ensuring ideal light reproduction in every scene, even in the most demanding high-dynamic films.

Does the S90F handle not only dark scenes but also bright parts of the image? Definitely yes. Stories about OLEDs as "dark screens" can slowly be regarded as a myth. The Samsung S90F, similar to the LG C5 based on a very similar panel, achieves brightness exceeding 1000 nits. This is a value entirely sufficient to enjoy impressive and dynamic HDR images – both in movies and series. Most of the scenes we tested look stunning, with well-defined lights and high contrast. Of course, OLED technology still has its limitations – with very bright, full-screen sequences, such as the test card from the movie The Meg (5th image), the TV can noticeably dim the image. However, it's worth noting that such scenes are quite rare. One can say that the HDR effect is good enough that even mid-range OLED models, like the S90F, can provide a cinematic experience in the home living room.

The best factory mode on the tested television was "Filmmaker," which served as the basis for all evaluations. In terms of colour reproduction, this mode performed reasonably well; however, certain flaws significantly detracted from the overall viewing experience. The most fundamental issue was the white balance, which exhibited a noticeable dominance of red, skewing the image characteristics. This resulted in a pronounced yellow tint to whites and a general shift of all colours towards warmer tones.

The gamma, an equally crucial—if not more important—aspect, was notably lowered, leading to a marked reduction in contrast. Additionally, the television frequently lost detail at the start of the gamma curve. These issues were most apparent in SDR content.

When examining HDR materials, the same yellowing effect in the white balance was observed, as seen with SDR content. However, the EOTF curve, which replaces the gamma curve for HDR, was near perfect and left little room for criticism.

Samsung S90F, like most modern TVs, offers many picture modes, but – in line with our testing tradition – we checked it in its best one, which is the Filmmaker mode. As a result, the image looks much more natural than in the default, often oversaturated settings. It was neither overly saturated nor artificially subdued – just closer to what you should see. Of course, "more correct" doesn’t mean "perfect." Our S90F sample unfortunately had significant issues with white balance, particularly in the blue color range, resulting in a slightly yellowish filter applied to most scenes. Someone might say that it looks more "cinematic" – because it's warmer – but let's be honest, George Lucas didn't film Star Wars in sepia 😉 (you'll find the comparison with the scene as always below).

Additionally, in HDR materials, there was a noticeable issue with brightness management. The EOTF curve showed a distinct "spike" in brightness – the TV brightened the image more than it should have, making some effects look too intense and diverging from the reference. Thankfully, some of these issues can be eliminated with professional calibration – you can read about its effects later in the review.

As mentioned, LG televisions come with advanced tools to facilitate an accurate calibration process. By utilising these tools, we meticulously adjusted the image to align with the director’s original vision. Without overstating, the results were outstanding. Both SDR and HDR content now achieve a level of visual fidelity that reflects how films are intended to be seen.

Examining the colour accuracy on the "ColourChecker" palette reveals impressive results, with almost all colour errors falling below a delta of "1," aside from two minor exceptions. Post-calibration, the LG OLED C4 demonstrated a marked improvement in colour reproduction, particularly in SDR and HDR modes. Testing the TV after calibration highlighted its capacity for delivering exceptionally accurate colours, underlining the high calibre of this model. The LG C41LA offers a stunningly precise colour palette, sure to satisfy even the most discerning viewers.

After calibration, we managed to eliminate almost all the aforementioned errors. Older movies in SDR quality finally look as they should – without the sepia effect or artificial aging of the image. The atmosphere of the classics is returning to its rightful place (you're welcome, Star Wars fans), and the colors no longer resemble an Instagram filter.

One of the key changes was also the improvement of brightness characteristics in HDR content. We managed to control the EOTF curve in an almost reference way. Yes, the most demanding users may notice minimal deviations in brightness, but to be honest – most viewers won't even notice that. And it’s no wonder, because the vast majority of errors are below the ΔE 3 threshold, which is below the visibility threshold. After calibration, the S90F (WOLED) becomes a truly excellent display – one that you can enjoy nearly perfect image quality on.

Let us revisit the function responsible for smooth gradation and consider its role in improving lower-quality materials. The default smoothing of tonal transitions, while decent, can be further enhanced. The feature includes a slider for adjusting its strength, and we recommend selecting the first option. This setting strikes a balance, offering excellent results without compromising important details through unnecessary blurring.

The image scaling on the LG C4 is commendable, though not entirely without flaws. By default, the image appears slightly sharper, though not to an intrusive degree. While jagged edges on elements like trees are occasionally visible, this issue is relatively minor compared to similar offerings from other manufacturers.

Digital image processing in the S90F:

Fortunately, Samsung, as in most of its models, can effectively deal with the unwanted posterization effect in the S90F. The function responsible for this element is noise reduction, which quite nicely smooths out tonal transitions and eliminates unnatural color joins – of course, within its capabilities. Unfortunately, it works quite aggressively, so using it comes with compromises. In addition to improving gradation, it may also remove film grain or gently soften facial features. In this case, the choice is yours – do you prefer a more "clean" image, or do you care about preserving the original texture of the material.

Image scaling in the S90F:

In this year's model, Samsung has implemented its own AI processor – NQ4 Gen3, which really manages quite well with upscaling. In our test scenes, the television effectively "pulled up" lower-quality content towards artificial 4K – the image was more pleasant to view, and the differences in sharpness between native and scaled content were minimal. Unfortunately, behind this entire AI marketing façade lies a certain shortcoming. The S90F does not handle overscan well. If you reach for truly archival materials – like a VHS tape of your parents' wedding – you must reckon with the fact that the lower part of the image may be cut off. The image adaptation function to the resolution simply does not work here as it should.

The LG G4 supports a maximum refresh rate of 144 Hz, achievable only when connected to a high-performance PC. Otherwise, the television operates at a maximum of 120 Hz, the recommended setting for viewing sports or content with fast-paced motion. For those prioritising smooth image quality, LG has included a versatile motion smoothing feature called "TrueMotion." This function is split into two adjustable sliders: De-Blur, which sharpens moving images, and De-Judder, which reduces jitter. Both sliders offer a range of settings from 0 to 10, enabling users to fine-tune the motion smoothness to their preference.

The LG OLED C4 boasts an impressive average response time of less than 1 millisecond, as confirmed by our measurements. This results in exceptional image clarity, far surpassing LCD televisions, which often have response times of several milliseconds. This clarity is evident in tests like the "UFO Test," where no trailing blur is visible behind moving objects.

S90F really handles motion great – after all, it's an OLED with a 144 Hz panel, so sports and games look simply amazing on it. The picture is smooth, clear, and there's no room for ghosting or blurring that sometimes plagues cheaper LCDs.

The TV is also equipped with motion smoothing settings that allow you to tailor everything to your liking. We have motion blur reduction and judder reduction – you can set it up to make the picture super smooth (even to that soap opera effect), or more cinematic, with the classic "choppiness" of 24 frames. The choice is yours; Samsung doesn't impose anything.

The LG C4, like nearly all OLED televisions from the manufacturer, excels in its compatibility with consoles and PCs. With the inclusion of four full-bandwidth HDMI 2.1 ports supporting 48 Gbps, the TV incorporates a range of features to enhance the gaming experience. Notably, it offers simultaneous support for FreeSync and G-Sync, making it an ideal choice for gamers using AMD or Nvidia graphics cards. For those seeking the best possible gaming quality, the integration of HDR Dolby Vision and HGIG mode is particularly impressive. HDR Dolby Vision operates with remarkably low input lag across all settings, ensuring smooth and responsive gameplay.

A standout feature in LG's televisions is the GameBar, which allows users to adjust settings in real-time without leaving the game. This includes options for customising the image for viewers with visual impairments, a thoughtful addition. Additionally, enabling VRR (Variable Refresh Rate) does not result in a loss of contrast—a benefit of the OLED panel's self-emissive technology, eliminating the need for conventional backlighting. While some slight flickering of grey tones may occur, this is a characteristic of VRR technology across all manufacturers.

In summary: The LG C4, like the brand's other OLED models equipped with high-refresh-rate panels and HDMI 2.1, provides a seamless and immersive gaming experience. For gamers demanding top-tier performance, this TV is an outstanding choice.

When it comes to gaming features – we have absolutely no complaints about the S90F. Aside from the lack of Dolby Vision, which is already the norm for Samsung. The TV operates at 144 Hz, has four HDMI 2.1 ports, so you can easily connect more than one console or PC. It also includes Game Bar – a practical tool that allows you to quickly preview picture settings, VRR status, ALLM mode, and other useful options. Game Motion Plus is also noteworthy – Samsung’s proprietary motion smoother, which uniquely works well in games. The image feels smoother without any artificial effects or slowdowns.

It’s also worth mentioning the HGiG feature, which – surprisingly – works correctly. We mention this because Samsung clearly broke something in one of its recent updates, and in some models, the option responsible for HGiG simply... disappears from the menu. Setting it becomes virtually impossible. Fortunately, our S90F unit did not have this issue, but the situation is dynamic, so it’s worth keeping this in mind and regularly checking for new software versions and information from the manufacturer.