Sony Bravia 9 (XR90) vs Samsung Neo QLED QN85D / QNX1D

The results of brightness measurements on the Sony Bravia 9 are phenomenal. Each scene reaches well over 1500 nits, and when watching films, the television can sometimes shine even brighter. It goes without saying that such brightness allows for unprecedented experiences and engagement with video material at the highest possible quality. Thanks to the high coverage of the DCI-P3 colour palette, the image is full of colours and, combined with such high luminance, it practically breathes. With high peak brightness, viewers can enjoy the full range of colours even in the most challenging scenes, such as those based on dynamic lighting changes. The Bravia 9 offers support for Dolby Vision and HDR10 formats, which further enhances the viewing experience.

Samsung QN85D leaves us with mixed feelings regarding HDR quality. It can shine in synthetic brightness tests, achieving up to 1000 nits – which makes scenes like those from the film 'The Meg' or the beginning of 'Life of Pi', where the screen is entirely bright, look truly impressive. However, in practice, the device has its limitations – especially when smaller bright elements appear on the screen. In such moments, brightness noticeably drops, and the HDR effect loses its impact. At brightness levels around 200-300 nits, the magic of HDR simply fades away, failing to deliver spectacular effects. However, it's not the case that the television completely disappoints – a DCI-P3 colour gamut coverage of 95% is quite decent, although it does not stand out against the best competitors. Colours are well-reproduced, but it's clear that HDR could make a bigger impression if brightness were better controlled.

The best factory mode in Sony televisions has consistently remained "IMAX Enhanced" for years. It was this mode that we used throughout the entire testing procedure. Although it is indeed the most similar to the standard compared to other predefined options, it has a number of aspects that can be improved to make viewing even more enjoyable. When we look at the gamma in SDR materials, we notice quite a significant boost that will be associated with image contrast. It is worth noting that the very beginning of the graph has an even greater rise compared to the reference, leading to a blending of details in the blacks, creating a uniform blot. The EOTF curve in HDR content looked quite correct and exhibited only minor deviations from the reference. However, a common feature for both was: a green colour dominance in white balance, issues with greys and overall colour misalignment. The aspect that stood out the most was related to the uneven distribution of hues in white balance. Due to the excess of the aforementioned colour, the image was covered with an unpleasant greenish tint.

Samsung QN85D TV has been tested in the best available mode – Filmmaker. Although one might expect that its name suggests a mode perfectly tailored for films, it unfortunately has several significant issues.

In terms of white balance for HD content, there is a clear dominance of red and blue, which causes the entire image to take on a pinkish hue – this is also confirmed by Colour Checker tests. This effect disrupts the naturalness of skin tones and many other elements, particularly noticeable in more challenging scenes. Initially, the white balance for 4K HDR content seems correct, but at the end of the graph, there is a significant spike in blue shades, which impacts the final image quality, making the colours appear unnatural.

The gamma brightness characteristics are also not ideal – although it generally stays close to the reference values, there is a slight drop below the 2.4 level, which can affect the perceived depth of shadows. The EOTF curve responsible for 4K content does not present itself any better. There is a noticeable boost relative to the reference curve, which leads to excessive brightening of the image in some areas, thereby losing the cinematic quality that the Filmmaker mode should provide. Although it might initially seem that the effect is cinematic, unfortunately, the number of errors in colour and brightness reproduction is too significant to call it flawless.

The colour reproduction after the calibration process should be regarded as excellent. Regardless of the signal, whether SDR or HDR, we can expect an image that is remarkably close to what the film director saw. Virtually every flaw in the image has been modelled and maximally corrected. This was made possible thanks to the advanced tools used for the calibration process, which Sony has been providing in its televisions for years, including 2- and 20-point grey scale adjustment as well as a very comprehensive CMS.

After professional calibration of the Filmmaker mode on the Samsung QN85D television, a significant improvement is noticeable, especially for HD/SDR content. The white balance has been completely stripped of serious errors, and the brightness characteristics for this type of content have been significantly adjusted, allowing for a more natural and realistic image. Television, YouTube movies, and other HD materials now look much better, with appropriately balanced colours and without the excessive hues that previously spoiled the viewing experience.

However, the biggest issues concern 4K HDR content. Despite the calibration, it's difficult to speak of a serious improvement in white balance – the differences are cosmetic rather than crucial. Brightness, which is governed by the EOTF curve, appears to be set in line with the reference level in synthetic tests at first glance, but has its limitations during actual usage in films. When we analyse the EOTF curve in real film scenes, it becomes apparent how the television struggles to maintain brightness consistency. The effect is that mixed scenes still have lifted darkest elements, leading to exaggerated contrasts, while completely dark scenes remain too dark, negatively affecting the visibility of details.

Let’s take another look at the quality of tonal transitions, but this time we will analyse the quality of image scaling, which will be significantly important when watching lower quality materials. For starters, we will take a look at the function responsible for the quality of tonal transitions. And while by default they are quite average, after activating the option, even at the lowest level, we can confidently say that these are among the best we have seen. You can confidently enable this feature, as it does not cause any negative phenomenon, such as film grain blurring.

Sony has been boasting for several years now that its "XR" processor is unmatched when it comes to image scaling. And we find it quite easy to believe, because in fact the image is extremely sharp, yet very natural.

When checking the smoothness of tonal transitions in low-resolution materials on the Samsung QN85D television, it is worth noting the noise reduction feature, which significantly improves problematic tonal transitions. On the other hand, this feature also has its downsides – it removes film grain, which is an important element of many productions, giving them authenticity, and it can also soften the image. This may appeal to those who prefer a more smoothed image; however, for lovers of the authentic look of films, using this feature should be considered carefully.

As for image scaling, the television performs very well. The model's figure is presented correctly, without noticeable distortions, and the branches in the background do not have excessive artificial sharpness, which is often a problem when scaling lower resolution materials. You can see the high capabilities of the image processor, which can effectively process lower quality materials, ensuring good final quality.

The maximum refresh rate of the Sony Bravia 9 is 120 Hz. This is the essential minimum for watching primarily sports or materials with significant motion dynamics while maintaining a sharp and smooth image. For demanding users, the manufacturer has implemented a very comprehensive smoothing system, which has been divided into three segments: Smoothness (Film), Smoothness (Camera), and Clarity. The first two correspond to the degree of blurring and the degree of smoothing, respectively. The third option will be described in more detail below. Moreover, we can adjust all settings to various degrees, each of which will produce an effect, ensuring that we can find our own golden mean. In the picture, we present a setting with slight smoothing, without the soap opera effect.

Samsung QN85D TV is equipped with a 120 Hz refresh rate panel, which should satisfy both gamers and sports fans by providing a smooth and dynamic picture. There are options to enhance fluidity, such as the motion blur and judder reduction feature, which allows for precise adjustment of motion smoothness on a 10-point scale. Motion blur reduction increases the sharpness of fast-moving objects, making action scenes clearer, while judder reduction smooths movement, eliminating the "stuttering" effect. Smearing is generally well controlled, although there are occasional minor shortcomings that may be visible in more demanding scenes, particularly when an object moves against a dark background. Additionally, the TV offers a BFI (Black Frame Insertion) feature at 60 Hz, which can significantly improve the experience of motion fluidity, although at the cost of image flicker, which may be bothersome to some users.

The Sony Bravia 9 television is equipped with four HDMI ports. However, somewhat inexplicably for a device of this class, only two of them operate in the 2.1 standard. That said, it should not be overlooked that almost all functions perform excellently and do not cause any negative feelings when being activated. Games running either in HDR10 or Dolby Vision have very low input lag, allowing for a very comfortable session with the title. A consolation remains in the form of a good implementation of the HGIG mode, which, after proper adjustment, does not differ significantly from Dolby Vision.

A year ago, Sony added to its televisions what has long been a standard for some manufacturers. This refers, of course, to the GameBar, enabling quick adjustment of settings without the need to exit the game. The implementation of this feature was successful and works very efficiently. We have been provided with conveniences such as: a crosshair grid, black level correction, and the option to reduce the screen to the proportions of gaming monitors.

The Sony Bravia 9 will undoubtedly find its fan base, most likely among PlayStation enthusiasts. Here, we must admit that it will be the most sensible choice, as in practice both the console and the television possess exactly the same capabilities. Looking at the bigger picture, while overlooking the issues with Dolby Vision in games, one cannot detract from the fact that the Bravia 9 is a very good television in the context of gaming.

The Samsung QN85D television is an excellent choice for gamers, offering a wide range of features that enhance the gaming experience and make it even more exciting. With a refresh rate of 120 Hz, the image is incredibly smooth, which is crucial during dynamic scenes in action games. The television also features low input lag, ensuring that reactions to the player's commands are nearly instantaneous, translating to better control over the character and events on the screen.

In addition, the QN85D Samsung supports VRR (Variable Refresh Rate) and ALLM (Auto Low Latency Mode) technologies, which optimise image fluidity and reduce delays by automatically adjusting the television to meet the needs of gamers. Furthermore, the Xbox app allows access to cloud gaming without the need for a console, which is a significant advantage for those who want to enjoy their favourite titles without additional hardware – a solution that sets Samsung televisions apart.

The Auto Motion Plus Game feature is another element worth highlighting. This motion smoother creates the impression of a higher frame rate – as a result, games running at 30 fps appear smoother, resembling gameplay at 45 fps, while games at 60 Hz come close to 90 Hz. Most importantly, this feature does not introduce significant lag, ensuring that the gaming experience remains undisturbed. This allows players to enjoy a smoother image without compromising on responsiveness.