Hisense U7KQ vs TCL C7K / QM7K

Direct compare

C7K / Q7C / MQLED85K / C79K / C71K / QM7K

Info

Available screen sizes: 100”

Available screen sizes: 50”55”65”75”85”98”

Panel type: LCD VA

Resolution: 3840x2160

System: VIDAA

Model year: 2023

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Panel type: LCD VA

Resolution: 3840x2160

System: Google TV

Model year: 2025

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Overall rating

7.5

7.1

  • Movies and series in UHD quality

    7.5

    6.7

  • Classic TV, YouTube

    7.3

    6.5

  • Sports broadcasts (TV and apps)

    6.6

    6.4

  • Gaming on console

    8.2

    8.5

  • TV as a computer monitor

    8.0

    8.4

  • Watching in bright light

    7.8

    6.1

  • Utility functions

    8.1

    7.7

  • Apps

    7.7

    9.6

  • Sound quality

    6.9

    7.0

Advantages

  • Very good black

  • High brightness of the matrix

  • Stable and fast-operating system

  • Very good price-to-quality ratio in the 100" variant

  • Very good black - VA panel with a large number of Mini-LED zones

  • High brightness in HDR - over 1000 nits

  • Excellent for gamers - HDMI 2.1, low input lag, VRR, ALLM, etc.

  • Good motion smoothness - 144Hz panel

  • Supports multiple HDR formats: HDR10, HDR10+, Dolby Vision

  • Google TV operating system with access to a vast array of applications

  • Pleasant sound from built-in speakers

Disadvantages

No like
  • Missing music applications (Spotify, Tidal)

  • Poor HDR effect in dark scenes with small light sources

  • Average viewing angles

  • Google TV can operate with minor stutters

  • No USB recording and PiP functionality

Our verdict

Hisense U7KQ with a size of 100" is clearly a better television compared to the smaller diagonal variants. The proprietary VIDAA system has a similar interface to other televisions (e.g., with Google TV on board). It works quickly and efficiently. It does not freeze or contain errors. Only the built-in file player sometimes struggled with performance. However, it is worth looking at the app tests, as not all of them were available at the time of writing the review. The television's features are quite extensive, and nearly everything we tested was successfully implemented. When used during the day, the high brightness of the panel is commendable, as it can cope even in very sunlit living rooms. When watching in cinema conditions, we can expect good blacks thanks to the VA panel supported by multiple dimming zones. The screen handles low-quality content (e.g., SD channels or DVDs) relatively well; a certain downside is the lack of a function to reduce posterisation (i.e., the distinct tonal transitions). This looks much better in 4K HDR films because we have a wide colour palette and strong light effects. Support for Dolby Vision and Dolby Atmos is another advantage, although the speakers built into the screen are rather average. Sports enthusiasts will be pleased with the 120Hz panel with a smoothing system. When connected to a console, gaming on the television is very good due to low input lag. Motion blur is moderate, which means that it is very rare to notice slight "trails" during dynamic movements on a dark background. The lack of an HGiG mode reduces the visual quality of games in HDR format, while the absence of local dimming in VRR mode makes this latter function useless. Overall, the picture quality can be described as good and adequate for its price. There are no obvious flaws or unexpected advantages here, but there is a large size.

There are televisions that come for testing, and you immediately think: “oh, just another average one, probably like many others.” And basically… that’s true. The TCL C7K doesn’t try to dethrone OLEDs, nor does it shout from the box “revolution!” Yet, after a few days of testing, it’s hard not to think: “wow, this is really good equipment.” And that’s exactly what the C7K is. The biggest asset of the C7K is its decent picture at a reasonable price – MiniLED and quantum dots do their job here. The colours are vibrant, the brightness satisfactory, the contrast impressive, and with the right settings, you can truly enjoy viewing in the best quality. The second strong point is the smoothness of motion – both in sports and games. Support for HDMI 2.1, variable refresh rates, 144 Hz, and a whole host of other features make gaming on this TV a pure joy. Then there’s Google TV, which – despite some minor shortcomings – provides access to nearly an endless library of applications. Voice control, quick access to YouTube, Netflix, AirPlay support – it has everything you need for everyday use. Are there downsides? Of course. The Google TV system can have moments of “hesitation,” and MiniLED – being MiniLED – can stumble on very complex film scenes. But these are details. After all, the C7K is a mid-range model – and in this class, it performs simply excellently. So if you are looking for a reasonably priced, modern television with Google TV that looks good, works well, and plays quite decently without ruining your budget – the TCL C7K definitely deserves your attention.

TV appearance

HDMI inputs
2 x HDMI 2.0, 2 x HDMI 2.1 (48Gbps)
2 x HDMI 2.0, 2 x HDMI 2.1 (48Gbps)
Other inputs
RCA (Chinch)
Outputs
Toslink (Optical audio), eARC (HDMI), ARC (HDMI), Mini-Jack (Headphones)
Toslink (Optical audio), eARC (HDMI), ARC (HDMI)
Network Interfaces
Wi-Fi 2.4GHz, Ethernet (LAN) 100Mbps
Wi-Fi 2.4GHz, Wi-Fi 5GHz, Ethernet (LAN) 100Mbps
Build quality
Good
Good
Stand type
Legs
Central
Stand type
stand-type-Graphite
stand-type-Graphite
Stand
stand-Fixed
stand-Fixed
Accessories
accessories-Stand
accessories-Stand

Contrast and black detail

8/10

7.1/10

Local dimming function: Yes, number of zones: 1620 (30 x 54)

Local dimming function: Yes, number of zones: 336 (14 x 24)

Contrast:

Review Hisense U7KQ Contrast and black detail

Result

124,650:1

Review Hisense U7KQ Contrast and black detail

Result

56,350:1

Review Hisense U7KQ Contrast and black detail

Result

24,550:1

Review Hisense U7KQ Contrast and black detail

Result

15,600:1

Review Hisense U7KQ Contrast and black detail

Result

12,600:1

Review TCL C7K / QM7K Contrast and black detail

Result

161,000:1

Review TCL C7K / QM7K Contrast and black detail

Result

18,750:1

Review TCL C7K / QM7K Contrast and black detail

Result

13,150:1

Review TCL C7K / QM7K Contrast and black detail

Result

6,300:1

Review TCL C7K / QM7K Contrast and black detail

Result

4,200:1

Halo effect and black detail visibility:

The television is equipped with a VA panel, which has a high contrast even without the support of local dimming technology. Through additional support from Mini-LED technology, the television is able to offer really good black levels, both in muted, dark scenes and in mixed ones where black is interwoven with bright elements. It is safe to say that even in the most challenging test sequences, it achieved a result above 10,000:1. With the room fully darkened, sometimes the effect of zone dimming can be seen, in the form of a slight halo effect around text or brightening areas when a bright element moves quickly across the screen. However, this is a normal occurrence that is not bothersome. The television, like most LCD screens with local dimming, has a moderate tendency to dim the image, particularly small light sources in dark scenes.

The 50-inch TCL C7K that we tested surprised us right from the start – it’s the smallest model in the series, yet it comes equipped with a VA panel with MiniLED backlighting and – attention – as many as 336 dimming zones. For comparison: many significantly larger televisions from higher tiers would be eager to boast such a number. Here we have it in the 50-inch version. Sounds promising, doesn’t it? So how does this translate into real movie-watching experiences? In the vast majority of tested scenes – very well. The contrast was high enough that it reached even six-digit values in measurements, which practically means very deep blacks and well-separated highlights. In scenes from films like The Revenant or Oblivion, the effect was impressive, matching the best LCD screens in this class.

However, not everything went perfectly. Despite the impressive number of zones, managing them was not always exemplary. In more complex scenes, where small light sources or a high level of detail appeared, the television had issues with the so-called halo effect (a glowing halo around bright objects) or overly aggressive dimming of the image. In such situations, contrast could either collapse due to overexposure of certain zones or, conversely – details in bright areas disappeared because the zones suppressed the light too much. Nonetheless, it is worth noting that in the vast majority of scenes, the contrast was more than satisfactory. And taking into account the size of the television and the price, the final effect will satisfy not just average users.

HDR effect quality

6.3/10

5.4/10

Supported formats
HDR10, HDR10+, Dolby Vision, Dolby Vision IQ, HLG
HDR10, HDR10+, Dolby Vision, Dolby Vision IQ, HLG
Color gamut coverage
DCI P3: 96.0%, Bt.2020: 76.0%
DCI P3: 93.1%, Bt.2020: 72.9%

Luminance measurements in HDR:

Review Hisense U7KQ Brightness measurement

Result

985 nit

Review Hisense U7KQ Brightness measurement

Result

343 nit

Review Hisense U7KQ Brightness measurement

Result

737 nit

Review Hisense U7KQ Brightness measurement

Result

298 nit

Review Hisense U7KQ Brightness measurement

Result

1170 nit

Review TCL C7K / QM7K Brightness measurement

Result

1051 nit

Review TCL C7K / QM7K Brightness measurement

Result

185 nit

Review TCL C7K / QM7K Brightness measurement

Result

454 nit

Review TCL C7K / QM7K Brightness measurement

Result

200 nit

Review TCL C7K / QM7K Brightness measurement

Result

836 nit

Scene from the movie “Pan” (about 2800 nits)

Scene from the movie “Billy Lynn” (about 1100 nits)

Static HDR10

Dynamic: Dolby Vision

Dynamic: Dolby Vision

HDR luminance chart:

TCL C7K / QM7K

Luminancja HDR

Luminance of RGB colors

Hisense U7KQ

Luminancja HDR

Luminance of RGB colors

Describing the HDR effect in the hundred-inch model Hisense U7KQ is not straightforward and requires broader context. As can be observed, the results are highly varied, depending on the type of scene and the intensity of the bright effects the television is meant to reproduce. In bright scenes, the device achieves over a thousand nits of brightness, which translates to vivid and realistic images – these are exactly the effects we expect from equipment of this class. Unfortunately, the situation deteriorates in darker scenes. In mixed shots, such as those in the film "Gemini Man," the television still offers good brightness at a level of 700 nits, allowing for enjoyment of high-quality content. However, problems arise in very dark scenes, where small light sources play a central role. The television does not fully utilise its capabilities here to avoid degrading the black level in adjacent areas. As a result, there is no spectacular "WOW" effect, and such frames often do not seem as if they are being produced in HDR technology.

TCL C7K is one of the brightest MiniLED televisions in its price range. Under the best testing conditions, the screen managed to achieve over 1200 nits, resulting in impressive, at times almost blindingly bright scenes. And most importantly – this is not just a theory based on measurements. In practice, the brightest parts of films can shine with true cinematic grandeur. Fans of home HDR cinema should be truly satisfied.

The impression is excellent, especially in scenes with large areas of brightness – a white sky, explosions, sun reflections, or magical sunsets can surprise with an intensity of light that is rarely seen in this price range.

However, it gets a bit worse when more challenging scenarios appear on the screen, as described when discussing contrast – that is, images full of details, with small, bright elements on a dark background. In such cases, the C7K often decides to preserve black levels at the expense of brightness. An example? Scenes from the films Sicario 2 or Life of Pi, where small light sources (like a distant lantern) can become less visible, and details in the lights are simply dimmed or blend into the background.

For many viewers, this may be an acceptable compromise – as we achieve deep black levels and a pleasing plasticity of the image. Nevertheless, it is worth being aware that the visibility of small details in bright areas is not this model's strongest suit. It is simply a technological limitation that still exists – even with over 300 zones.

Factory color reproduction

5.5/10

6/10

Factory Mode

After calibration

The best factory mode we measured was 'Filmmaker'. Despite this, its characteristics left a wide scope for comment. Let us take a look at the gamma chart, which is responsible for the depth and contrast of the image. First, we will pay attention to the orange line running through the middle of the chart, starting at point 2.4. This is the reference value of the REC.709 standard. Now, let us look at the measured value, which is marked by a white, connected multi-point. Such a significant drop in gamma to a value of 2.0 indicates a considerable decrease in contrast, resulting in an image lacking proper depth, and one could observe the so-called 'milk' effect. The next thing we tested was the white balance. Though unassuming, if poorly configured, it can alter the entire character of the image. At the beginning, the chart was progressing quite well, but as we went further, it began to be dominated by two colours: red and blue. Due to the current state of affairs, all the materials we used for testing had an unpleasant tint in those colours. However, thanks to rich calibration tools, such as an advanced colour management system (CMS) and 2- and 20-point grey scale adjustment, we were able to significantly improve the display's performance in SDR materials, as evidenced by low deltaE errors and very well-rendered gamma and white balance.

A new feature in TCL televisions for 2025 is the long-awaited Filmmaker mode, which until now has been found in most competing brands. This is great news, as this mode is considered to be the truest to the original vision of the creators and is often recommended by enthusiasts of good picture quality. Unfortunately, as is often the case, the mere presence of this mode does not guarantee perfection. The Filmmaker mode in the TCL C7K is not without its flaws. There can be criticism of the incorrect white balance, particularly a slight dominance of blue, which resulted in cool, somewhat greyish skin tones. But that was not the biggest issue. The main complaint was the excessive brightness exposure, which is clearly visible on the gamma and EOTF graphs. The image was simply too bright, at times even blown out, which affected not only the texture of scenes but also the overall viewing experience. Some details were simply lost, and the entire image looked as if someone had slightly overcooked the brightness slider. As always, we decided to check what could be extracted from this after calibration. And that’s where it started to get really interesting…

Color reproduction after calibration

7.8/10

7.5/10

In SDR mode, after calibration, the television Hisense 100U7KQ looks excellent. There is nothing to fault in terms of colour reproduction - both pastel and strongly saturated hues are displayed according to the Rec. 709 standard. This ensures that the image looks natural and in line with the director's vision. As a result, viewers can enjoy an authentic visual experience, with colours and tonal subtleties faithfully rendered.

In HDR mode, however, there is a noticeable boost in bright tones. The television attempts to beautify the picture, which can lead to an artificial brightening. This phenomenon becomes even more evident in real scenes, where bright parts of the image may be excessively enhanced. Although the colours in HDR are generally good, they are intentionally boosted too much by the manufacturer, which can affect their naturalness.

This approach by the manufacturer to displaying images in HDR mode may not appeal to everyone, especially those who value authenticity and fidelity to original colours. However, for those who prefer more dynamic and vivid images, such an emphasis on bright tones can be an attractive solution, adding extra sparkle and impact to the scenes.

After calibration, the TCL C7K showcased itself in a really good light, especially when it comes to SDR content. We managed to precisely tune the white balance, colour gamut, and brightness characteristics to the point that colour errors on the ColorChecker palette dropped below a value of 2. For the uninitiated – this is nearly a perfect result, which means that the image is very close to what the creators intended. Unfortunately, the situation was worse with 4K HDR content. Although we managed to gently stabilize the white balance and correct its previous errors, it was still evident that the television has certain "MiniLED traits," especially in brightness management. When we checked how the C7K handled the EOTF curve on actual film scenes, rather than just on synthetic test patterns, it turned out that the screen still tends to slightly brighten the entire image. This impacts the overall experience – blacks lose some depth, and the image becomes less contrasty than it should be. Despite these minor shortcomings in HDR content, the overall reception of materials – especially in SDR – is truly very good. After calibration, the C7K can display an image that can compete successfully with much more expensive models. Good colour tuning, natural skin tones, and pleasant brightness make movie sessions and everyday viewing of content more than satisfactory.

Smoothness of tonal transitions

10/10

8.6/10

The tonal transitions on the tested television can be described in one word: perfect. Throughout the test sequence, where we played very dark gradients from the most difficult scenes known to us, there was no sign of any choppiness or separating layers. These impressive results testify to the high quality of the panel and the advanced image processing algorithms. Of course, the ideal experience is maintained as long as we watch the television straight on – at an angle, the dark shades can significantly stand out, which is discussed in detail in a dedicated paragraph. It is also worth noting that such a problem can be observed with lower quality materials, but this is not the fault of the television, rather the inferior quality of the source itself.

The TCL C7K handles colour gradation very well – in most of the tested scenes, tonal transitions were smooth, and colours blended together without visible outlines or the artificial "blot" effect. In everyday use, it's hard to find anything to criticise – the picture looks natural, without annoying transitions or digital artifacts. Certain limitations only arise in very dark tones – particularly in a heavily muted grey palette, where the television may struggle to reproduce the ideal gradation. But this is absolutely understandable, as even many significantly more expensive models in this regard simply falter. Fortunately, these situations are rare and do not significantly impact the overall impression.

Image scaling and smoothness of tonal transitions

6/10

5.5/10

Image without overscan on the SD signal
OK
OK
Smooth transition function
No
OK

Smooth transition function

Image without overscan on the SD signal

Although the television is equipped with a feature for reducing posterisation called "Smooth Gradation," we did not notice a significant effect of its operation. Materials subjected to heavy compression, such as YouTube videos, still exhibited choppy, distinct tonal transitions, which did not look particularly favourable. While this is due to the material itself rather than the television, it would be good if there were a feature to mask these problems, similar to those found in displays from competing brands.

The image scaling, which is crucial when playing lower resolution content, is rated as average. Details are not overly blurred, and the image is not "smudged"; however, there is visible jaggedness on the edges of objects, such as branches, and a halo effect around figures and text. Although the television performs quite well, there is still room for improvement, especially in the context of displaying lower quality materials.

TCL C7K is equipped with a feature that, according to the manufacturer, is meant to smooth out unwanted colour transitions – a sort of rescue for less successful tonal shifts. It is called "Gradual Smoothing" and… well, it sounds ambitious, but in practice it works very poorly. Regardless of whether we set it to a low or high level, the difference is minimal. Worst of all, the feature can cut out elements from the picture that should be there. Fortunately, film grain remains untouched, so at least it doesn’t smooth everything indiscriminately, but still – it’s better to simply turn this option off.

When it comes to scaling lower resolution content, it is somewhat better. SD and HD materials look quite decent, although at times we had the impression that the image loses sharpness and becomes too soft – as if something took away its definition. Fortunately, with very low sources (e.g. 576p), there was no overscan effect, meaning the picture was not artificially cropped – everything fit on the screen as it should.

Blur and motion smoothness

7/10

7.5/10

Maximum refresh rate of the panel
240Hz
144Hz
Film motion smoothing option
OK
OK
Blur reduction option
OK
OK
BFI function 60Hz
Nie
Yes, 120Hz (double contours)
BFI function 120Hz
Nie
Yes, 240Hz (double contours)
Brightness drop with BFI
-%
24%

Blur (native resolution, maximum refresh rate):

Blur (BFI function enabled):

Smużenie ():

Smużenie (4K 144Hz):

The television correctly accepts a 4K signal up to 144 Hz, allowing for very smooth images to be displayed in high resolution. When the resolution is limited to Full HD, the television is capable of handling even 240 Hz, but such a signal can only be obtained from a PC. Unfortunately, the use of this feature is limited by several factors.

First of all, the Full HD resolution on a large television screen may seem insufficient, which affects image quality. Furthermore, the response time of the panel in this model is not short enough to fully utilise the refresh rate of 240 Hz. As a result, at such a high refresh rate, significant overdrive occurs, causing noticeable smearing and so-called "ghosting" behind moving objects.

It is also worth noting the motion smoothing function in the television, which operates up to 120 Hz. This is especially useful when watching sports and films, where smooth motion is crucial. The television provides stable operation of this function, minimising the amount of generated artifacts. Motion smoothness can be adjusted using two sliders – one for film smoothness and the other for reducing smearing in sports content.

In summary, although the television Hisense U7KQ offers impressive capabilities in terms of image refresh rates, limitations related to the response time of the panel and appropriate resolution may impact the actual benefits of these features. Nevertheless, the motion smoothing function works very well, improving the experience of watching dynamic content.

The TCL C7K handles motion fluidity really very well. The matrix used in it offers a refresh rate of 144 Hz, which in itself suggests that this television is more than just a regular "60 Hz" panel. Furthermore – if we connect the C7K to a computer and set the resolution to Full HD. But we'll write more about this in the paragraph about gamers and PC collaboration. Returning to everyday use – both sports and films look very good here. Thanks to the fast panel and well-functioning motion smoothing, the C7K is great for watching matches, but also for movie screenings. In the menu, we find two sliders – motion blur reduction and flicker reduction – which allow us to adjust the fluidity effect to our own preferences. At lower settings, we get a more cinematic effect, with slight stuttering motion. At higher settings – the picture becomes more theatrical, fluid to the point of excess. Everyone has their own preferences – anyone can set it to their liking.

Console compatibility and gaming features

8.5/10

9.8/10

  • ALLM
    Yes
    Yes
  • VRR
    Yes
    Yes
  • VRR range
    48 - 144Hz
    48 - 144Hz
  • Dolby Vision Game Mode
    Yes
    Yes
  • Correct implementation of HGIG
    No
    Yes
  • 1080p@120Hz
    Yes
    Yes
  • 1440p@120Hz
    Yes
    Yes
  • 4K@120Hz
    Yes
    Yes
  • Game bar
    Yes
    Yes

The Hisense U7KQ television supports all the key features for gamers that users of Xbox or PlayStation consoles may expect. These features include, among others, support for high refresh rates, low input lag, and a game bar. Generally speaking, most of these features work correctly, providing a satisfying gaming experience.

However, the VRR (Variable Refresh Rate) technology does not function optimally. When VRR is activated, the television disables the local dimming feature, which significantly reduces image quality. In VRR mode, there is a lack of good contrast and high brightness in HDR mode, resulting in unsatisfactory image quality. In practice, this means that the VRR mode may be rarely used by gamers due to these limitations.

Additionally, the television does not support the HGIG (HDR Gaming Interest Group) mode, which is designed to optimise HDR image quality in games. The absence of this mode leads to issues with double tone mapping – once in the television and once in the console. As a result, the quality of HDR games is lower, which may affect the overall gaming experience.

In summary, although the Hisense U7KQ offers many features for gamers, certain key aspects, such as the optimal functioning of VRR and support for HGIG, may not meet the expectations of more demanding users. Nonetheless, the television still provides good support for most standard gaming features, making it a suitable choice for a wide range of gamers.

The TCL C7K is a television that on paper appears to be the dream equipment for gamers – and most importantly, it holds up in practice too. To start with good news: there are two full-bandwidth HDMI 2.1 ports, so we can easily connect both a console and a computer, taking advantage of all their capabilities. The panel itself supports a refresh rate of 144 Hz, which gives a significant advantage in dynamic games. There is also a complete set of gaming features: VRR (variable refresh rate), ALLM (automatic low-latency mode), and support for Dolby Vision in games. There is also the HGiG mode, which allows for HDR effects consistent with the creators' intentions. GameBar, an information bar for gamers. It works quickly, looks clear (like a Nintendo console👌), and shows what matters most: the current frame rate, VRR status, and even HDR parameters.

Input lag

9.8/10

9.7/10

SDR

1080p60
16 ms
19 ms
1080p120
8 ms
11 ms
2160p60
16 ms
19 ms
2160p120
7 ms
11 ms

HDR

2160p60
16 ms
19 ms
2160p120
8 ms
10 ms
4320p60

Dolby Vision

2160p60 DV
16 ms
19 ms
2160p120 DV
8 ms
10 ms

The television Hisense U7KQ is characterised by very low input lag in all picture modes, which is important for gamers requiring quick screen response. Regardless of the type of signal – whether it's 4K, Full HD, 60 Hz or 120 Hz – the delays remain below 20 ms. Such a result is excellent and ensures that even the most demanding gamers will not experience any lags during gameplay. As a result, this television deserves the highest rating in terms of gaming performance.

When it comes to delays, the C7K gives no reason for complaints. In games at 120 Hz, input lag is around 10 ms, which means the television responds really quickly. And interestingly – even in Dolby Vision mode, the result is very similar, which is not always the standard. Good job, TCL. At 60 Hz, the lag does increase a bit, but that's completely normal and affects virtually every television with a refresh rate of 120Hz and above. The most important thing is that everything still runs smoothly and there’s no feeling that something is not responding to our actions.

Compatibility with PC

8/10

8.4/10

Chroma 444 (maximum resolution and refresh rate)
Yes
Yes
Font clarity
Good
Good
Readability of dark text and shapes
Good
Good
Input lag in PC mode (4K, maximum refresh rate)
16ms
11ms
Matrix subpixel arrangement
BGR
BGR
Max refresh rate
240Hz
144Hz
G-Sync
Yes
Yes

The Hisense U7KQ television works excellently with a PC, thanks to several key features. Firstly, it supports chroma 4:4:4, which is essential for displaying text and images in the highest quality without losing detail. As a result, images and text are clear and sharp, which is particularly important for users who use the television as a monitor for work or gaming.

Additionally, the Hisense U7KQ boasts very low input lag in PC mode, meaning minimal delays between actions performed on the computer and the image displayed. This is crucial for gamers who need quick screen response to gain an advantage in fast-paced games. Low input lag ensures that every action is instantly reflected on the screen, enhancing the overall user experience.

Despite using a BGR pixel layout instead of the more traditional RGB layout, the readability of fonts on the screen is at a good level. BGR (Blue-Green-Red) is a configuration where subpixels are arranged in a different order than in standard RGB. This can sometimes affect text quality, depending on the operating system settings.

In summary, the Hisense U7KQ is a good choice for PC users, offering support for chroma 4:4:4, low input lag, and good text readability, making it a versatile device for both work and entertainment.

If we are going to connect the C7K to a computer – especially for gaming – there is definitely a lot to play for. We have 4K at 144 Hz, which already sounds great, but if we lower the resolution, the television can even display up to 280 Hz. In e-sports, where every fraction of a second counts, this really makes a difference. On top of that, there is support for G-Sync and FreeSync, so regardless of which graphics card we have – the image will be smooth, without any stuttering or tearing.

However, if we plan to place the C7K on a desk and use it like a monitor, it’s a bit less "rosy." Yes, it supports chroma 4:4:4, so fonts should be sharp, but with very dark letters, there is slight blurriness and dimming of the edges. This is not something that immediately stands out during gaming or watching, but when working with text – it can be distracting. In everyday use – it’s probably nothing to worry about, but if we plan to place a 50-inch screen a meter from our face, it’s worth keeping this in mind.

Viewing angles

4/10

3/10

Brightness drop at an angle of 45 degrees
71%
75%

The screen features a VA matrix, which unfortunately has its limitations regarding viewing angles. Unlike some competing models, Hisense U7KQ does not have any coatings that improve this aspect, meaning that the image quality significantly decreases when viewed from an angle.

With a minimal deviation from the central axis, it becomes apparent that the image contrast starts to deteriorate. Details in the dark parts of the image become excessively pronounced, and colour saturation decreases. These effects are typical for VA matrices and in practice, this means that the best viewing experience can only be achieved when sitting directly in front of the screen.

For users who plan to watch television from different spots in the room, this can be a significant limitation. Reduced image quality at an angle may impact overall satisfaction with use, especially when watching films or programmes with a larger group.

There are no surprises here – the C7K has classic viewing angles for a VA panel. That is: sitting directly in front – it’s excellent. The colours look good, the contrast is strong, everything is in place. But just shifting slightly to the side and it starts to get worse – the image loses saturation, blacks turn grey, and the overall impression diminishes a bit. So, if we plan to watch together with a few people or have a sofa that takes up half the living room – it’s worth seating everyone a bit more centrally. You can watch from the side, but don’t expect miracles – it’s simply a characteristic of VA panels.

TV efficiency during daytime

7.8/10

6.1/10

Matrix coating
Matte
Satin
Reflection suppression
Average
Good
Black levels during daytime
Good
Very Good

Matrix brightness

Average luminance SDR

TCL C7K / QM7K: 475 cd/m2

Hisense U7KQ: 966 cd/m2

Hisense U7KQ does not have the best anti-reflective properties, as its panel is equipped with a satin finish that is not as effective in reducing glare as the matte coatings used in some other televisions, nor does it maintain as deep a black as glossy panels. It is somewhere between these two effects. Light reflections may be visible, particularly in brightly lit rooms, which can affect viewing comfort.

However, the high peak brightness values that this model achieves effectively compensate for these limitations. Thanks to this brightness, the image remains well visible even in sunny rooms. This makes the television perform quite well in challenging lighting conditions, where other models might struggle to provide adequate image quality.

Fortunately, the TCL C7K performs quite well in bright rooms. The applied panel has a satin finish that effectively suppresses reflections, which means we don't have to worry about lamp or window reflections even on sunny days. Importantly, the colours maintain their intensity and do not wash out, as can happen with weaker matte panels. In terms of brightness, the average for content like YouTube or regular television is slightly below 500 nits. This is not a record-breaking result – for example, the MQLED85 (C765) performs better in this regard. However, for everyday viewing during the day, it should work without major issues, provided we do not plan to place it opposite a south-facing window without curtains.

Details about the matrix

Backlight Type
PFS LED
PFS LED
Software version during testing
V0000.07.50T.N1222
V8.0012T01-LF1V531.002396
Image processor
MT5896 2,5GB RAM

Subpixel Structure:

Panel uniformity:

Hisense U7KQ

TCL C7K / QM7K

TV features

8.1/10

7.7/10

  • HDMI inputs
    2 x HDMI 2.0, 2 x HDMI 2.1 48Gbps
    2 x HDMI 2.0, 2 x HDMI 2.1 48Gbps
  • Other inputs
    RCA (Chinch)
  • Outputs
    Toslink (Optical audio), eARC (HDMI), ARC (HDMI), Mini-Jack (Headphones)
    Toslink (Optical audio), eARC (HDMI), ARC (HDMI)
  • Network Interfaces
    Wi-Fi 2.4GHz, Ethernet (LAN) 100Mbps
    Wi-Fi 2.4GHz, Wi-Fi 5GHz, Ethernet (LAN) 100Mbps
  • TV reception
    DVB-T, DVB-T2, DVB-S, DVB-S2, DVB-C
    DVB-T, DVB-T2, DVB-S, DVB-S2, DVB-C

Classic features:

  • Recording to USB (terrestrial TV)
    Yes
    No
  • Recording programming
    Yes
    No
  • Picture in Picture (PiP)
    No
    No
  • RF remote control (no need to aim at the screen)
    RF
    RF
  • Backlit remote control
    No
    No
  • Teletext
    No
    Yes
  • Audio only mode
    No
    Yes
  • Possibility to connect Bluetooth headphones to the TV
    Yes
    Yes
  • Possibility to simultaneously use Bluetooth headphones and the TV speaker
    Yes
    Yes

Smart features:

  • AirPlay
    Yes
    Yes
  • Screen mirroring (Windows Miracast)
    Yes
    Yes
  • Wyszukiwanie głosowe
    Yes
    Yes
  • Voice search in native language
    Yes
    Yes
  • Ability to connect a keyboard and mouse
    Yes
    Yes

Hisense uses the VIDAA operating system, which is a proprietary solution from this brand. Although it does not offer as much expansion and the number of applications as the popular Android TV, it has its advantages. The VIDAA system operates quickly and stably, meaning that users do not have to worry about glitches or long loading times for applications.

Nevertheless, VIDAA does have certain limitations. There are quite a few applications available, but unfortunately, there is a lack of music apps such as Spotify or Tidal. Nevertheless, VIDAA supports most standard features that may be needed, such as screen mirroring, voice search in Polish, the ability to connect a keyboard and mouse, and Bluetooth headphones.

The television also supports many other features that are important to users, such as the ability to record programmes to USB and schedule recordings. However, it lacks more specific features like teletext or "Audio Only" mode, which allows users to listen to audio with the screen turned off.

In summary, the VIDAA system, although less well-known and having certain limitations compared to Android TV, offers stable and fast performance and supports most features that users may need. It is a solid solution for those looking for a simple and effective operating system in their television.

SmartTV: GoogleTV

The greatest strength of the TCL C7K in everyday use is undoubtedly the Google TV system. Thanks to it, we have access to an almost endless library of applications, including some more niche ones that are often unavailable on other platforms. The built-in Google Assistant understands Polish, so we can easily ask what’s on TV, what the weather is like, and even issue a few voice commands to control the television. The presence of Chromecast and AirPlay, which work smoothly and make life easier, is also a plus.

User Functions

On the downside, the classic features are somewhat lacking. Of course, we have the basics – teletext, EPG, and the ability to connect headphones – but that’s about it. There is no USB recording feature or picture-in-picture (PiP) mode, which can still be found among competitors. It’s also worth remembering that Google TV in the TCL edition can sometimes have strangely translated parts of the menu or minor errors in the interface. These are not things that interfere with daily use, but those sensitive to details may notice them.

Playing files from USB

8.1/10

9.2/10

Supported photo formats:

JPEG
Yes
Yes
HEIC
No
No
PNG
Yes
Yes
GIF
Yes
Yes
WebP
No
Yes
TIFF
No
No
BMP
Yes
Yes
SVG
No
No

Maximum photo resolution:

4 Mpix
No
Yes
6 Mpix
No
Yes
8 Mpix
Yes
Yes
10 Mpix
No
Yes
12 Mpix
No
Yes
16 Mpix
Yes
Yes
20 Mpix
No
Yes
24 Mpix
No
Yes
28 Mpix
No
Yes
32 Mpix
No
Yes

The built-in media player in the Hisense U7KQ television performs well with most popular video formats; however, there may occasionally be issues with loading subtitles, which can be frustrating for users who prefer watching films with text.

It is worth noting some limitations regarding support for less popular codecs, such as AV1 and H266. Although these codecs are not yet widely used, their lack of support could pose a problem in the future as they become more common. However, for the time being, most users will not feel their absence.

Strange behaviour has been observed when playing photos – some files in certain resolutions may not load properly. This can be problematic for individuals who wish to browse their photographs directly from a USB drive. For this reason, viewing photos on this television may be limited, as some files may not load at all.

In summary, although the built-in media player of the Hisense U7KQ handles most standard video formats well, users may encounter certain limitations related to loading subtitles and photos in specific resolutions. Issues with support for less popular codecs are currently minimal but may become more significant in the future.

The built-in file player in the TCL C7K performs really very well. It supports most of the most popular audio and video formats, so if we want to quickly plug something in from a USB drive and play it – there should be no problem. Of course, as is usually the case, we can find some minor shortcomings – not every exotic codec will work (Apple's HEIC), not all subtitles will be perfectly synchronised (txt.). However, the biggest advantage of this television comes to the rescue, namely Google TV. Thanks to access to the Google Play store, we can easily install an alternative player, e.g. VLC, and then no files will be a concern for us.

Apps

7.7/10

9.6/10

OK
Disney_Plus
OK
Amazon_Prime_Video
OK
Player_TVN
OK
Polsat_Box_Go
OK
Canal_Plus_Online
OK
TVP_VOD
OK
Apple_TV_Plus
OK
SkyShowtime
OK
Rakuten
OK
CDA_Premium_Browser
No
Spotify
No
Tidal
OK
Netflix
OK
YouTube
OK
HBO_MAX
No
Kodi
No
Apple_music
No
Eleven_sports
No
Xbox Game Pass
No
GeForce Now!
No
Amazon Luna
OK
Boosteroid
No
Steam Link
OK
Disney_Plus
OK
Amazon_Prime_Video
OK
Player_TVN
OK
Polsat_Box_Go
OK
Canal_Plus_Online
OK
TVP_VOD
OK
Apple_TV_Plus
OK
SkyShowtime
OK
Rakuten
OK
CDA_Premium_Browser
OK
Spotify
OK
Tidal
OK
Netflix
OK
YouTube
OK
HBO_MAX
OK
Kodi
No
Apple_music
OK
Eleven_sports
No
Xbox Game Pass
OK
GeForce Now!
No
Amazon Luna
OK
Boosteroid
OK
Steam Link

Sound

6.9/10

7/10

  • Subjective sound quality:
    6.9/10
    7/10
  • Dolby Digital Plus 7.1:
    Yes
    Yes
  • Dolby True HD 7.1:
    Yes
    No
  • Dolby Atmos in Dolby Digital Plus (JOC):
    Yes
    Yes
  • Dolby Atmos in Dolby True HD:
    Yes
    No
  • DTS:X in DTS-HD MA:
    Yes
    Yes
  • DTS-HD Master Audio:
    Yes
    Yes

The Hisense U7KQ television offers satisfactory sound quality that is adequate for most everyday applications. The sound system of this model is characterised by good volume and clarity, making dialogues and sound effects clear. However, the television may not provide the full audio experience that can be obtained from dedicated audio systems or soundbars. One of the main audio advantages of the U7KQ is its ability to reproduce sound with minimal distortion at higher volume levels reaching up to 83dB, as well as support for Dolby Atmos and DTS.

To be honest, we didn’t expect much from the sound of the 50-inch version of the C7K model. Typically, in such sizes, it’s hard to get anything more than thin, flat sound. But here – a pleasant surprise. The audio proved to be really enjoyable, with good clarity and even a slightly discernible bass. This is probably related to TCL's new collaboration with the Bang & Olufsen brand, which is a novelty for 2025. Whether the C7K actually uses the original transducers from the Danish premium brand – we cannot confirm. But the end result still deserves a thumbs up. For a television without a soundbar – it sounds quite pleasant.