Philips OLED769 vs TCL C7K / QM7K

Philips OLED769 performs quite well, especially in movie scenes with small light points. The television surprises with its brightness, reaching around 800 nits, which is an impressive result. This means that small light sources, like street lamps at night or stars in the sky, are vivid and full of detail. However, the biggest challenge for this model is the scene with a full-screen sun glare. In such moments, the brightness drops to around 250 nits, which isn’t very impressive. This is a typical issue with cheaper OLED displays, which struggle to maintain high brightness across the entire screen.

TCL C7K is one of the brightest MiniLED TVs in its price class. Under optimal testing conditions, the screen can achieve over 1200 nits, resulting in impressive, at times dazzlingly bright scenes. And most importantly – this isn’t just a theory from measurements. In practice, even the brightest moments in movies can shine with true cinematic grandeur. Home HDR cinema fans should be really pleased.

The impression is fantastic, especially in scenes with large areas of brightness – a white sky, explosions, sun reflections, or magical sunsets can surprise with an intensity of light that rarely appears in this price range.

However, things get a bit worse when more challenging scenarios appear on the screen, previously described in terms of contrast – that is, images full of details, with small bright elements on a dark background. In such cases, the C7K often opts to preserve black at the expense of brightness. An example? Scenes from movies like Sicario 2 or Life of Pi, where small light sources (like a distant lantern) may become less visible, and details in the lights are simply dimmed or blend into the background.

For many viewers, this may be an acceptable compromise – as we achieve deep blacks and pleasant image depth. Nevertheless, it’s important to recognise that the visibility of small details in bright areas is not this model's strong suit. It’s simply a technological limitation that still exists – even with over 300 zones.

The "Film" mode turned out to be the best factory setting in terms of fidelity to the original material, and it was on this setting that we based our tests. However, like other factory modes, it was not without its flaws. Let’s take a closer look at what exactly went wrong in the SDR and HDR materials.

In both cases, the white balance was disturbed by excessive dominance of green and red colours. This phenomenon created a yellowish tint that spilled over the entire image, leading to issues such as yellowed whites and unnatural skin tones. These problems were clearly highlighted on the "ColourChecker" palette, where each of the samples was shifted towards warmer shades.

As for contrast and brightness, in the Philips OLED769, we can look at two key graphs: Gamma for HD content and the EOTF curve for 4K HDR content. In the case of the first graph, the gamma value is below the optimal level of 2.4, resulting in the bright parts of the image being lightened. This means that bright elements may be somewhat overexposed, losing detail and depth. Meanwhile, the EOTF curve for 4K HDR content performs really well. The graph shows that the television effectively reproduces details in both the brightest and darkest parts of the image, translating to a realistic and dynamic representation of scenes.

A new feature in TCL televisions for 2025 is the long-awaited Filmmaker mode, which until now has been found in most competing brands. This is great news, as this mode is considered the most faithful to the original vision of the creators and is often recommended by enthusiasts of quality visuals. Unfortunately – as is often the case – the mere presence of it does not guarantee perfection. The Filmmaker mode in the TCL C7K is not without its faults. There are issues with inaccurate white balance, particularly a slight blue tint that resulted in cool, somewhat greyish skin tones. But that wasn’t the biggest problem. The main complaint was excessive brightness exposure, which is clearly visible on gamma and EOTF charts. The image was simply too bright, at times even blown out, which affected not only the texture of scenes but also the overall viewing experience. Some details were just lost, and the entire image looked as if someone had overdone the brightness slider. As always, we decided to see what could be squeezed out of it after calibration. And this is where things started to get really interesting…

After professional calibration, Philips OLED769 truly shines in terms of colour accuracy. The television has been completely rid of any yellow tint in both HD and 4K content. The Colour Checker test confirms that deltaE errors are minimal, occasionally exceeding 2, which means we can talk about almost perfect renderings of the director's vision.

When it comes to contrast, the situation is equally impressive. For 4K materials, there wasn't much to improve from the start, while the gamma graph has been significantly enhanced. As a result, dark and bright parts of the image are represented with greater accuracy, leading to realistic and dynamic scene reproduction.

The calibration has unlocked the full potential of this television, both in terms of colour and contrast. Philips OLED769 now offers vivid, natural images of high quality that will delight any user, whether they're watching movies or using other multimedia.

After calibration, the TCL C7K showed itself in a really good light, especially when it comes to SDR content. We managed to precisely tune the white balance, colour gamut, and brightness characteristics so that the colour errors on the ColorChecker palette fell below a value of 2. For the uninitiated – this is nearly a perfect result, which means that the image is very close to what the creators intended. Unfortunately, it was a different story with 4K HDR content. While we were able to slightly calm down the white balance and correct its earlier errors, it was still evident that the TV has some "MiniLED traits", particularly in brightness management. When we checked how the C7K handled the EOTF curve on real film scenes, rather than just on synthetic test patterns, it turned out that the screen still had a tendency to slightly brighten the entire image. This affects the overall experience – the black loses some depth, and the image becomes less contrasty than it should be. Despite these minor issues with HDR content, the overall reception of materials – especially in SDR – is really very good. After calibration, the C7K can display an image that can successfully compete with much more expensive models. Good colour tuning, natural skin tones, and pleasant brightness make movie watching and everyday content viewing more than satisfactory.

When it comes to lower quality materials, the distortion reduction in the Philips OLED769 does well at smoothing tonal transitions, especially at the minimum setting. It's worth noting that at this setting, film grain isn't blurred, which is a pleasant surprise, as such negative phenomena often occur with other manufacturers. Overall, it's quite a decent solution. However, it should be noted that this setting doesn't work in HDR mode, where gradation issues are much more pronounced. In HDR mode, the television struggles with smoothing tonal transitions and may present more noticeable distortions and noise, reducing image quality in dynamic scenes.

As for digital processing, the Philips OLED769 performs well. The model in the picture isn’t overly jagged, and the branches in the background lack the characteristic artifacts. The television achieves this effect by avoiding artificial sharpening, which may be an advantage for some users. However, others may find this less appealing, as they prefer a more vivid, sharper image rather than a subtle effect. This effect can be mitigated by using a higher setting for the "Sharpness" parameter.

TCL C7K has a feature that, according to the manufacturer, is meant to smooth out undesirable colour transitions – something like a rescue for less successful tonal shifts. It's called "Gradual Smoothing," and... well, it sounds ambitious, but in practice, it works very poorly. Regardless of whether we set it to low or high, the difference is minimal. Worse still – the feature can cut out elements from the image that should remain. Fortunately, film grain remains untouched, so at least it doesn't smooth everything indiscriminately, but even so – it's better to simply turn this option off.

When it comes to upscaling lower resolution content, it's already better. SD and HD materials look quite decent, although at times we had the impression that the image loses sharpness and becomes too soft – as if something took away its clarity. Fortunately, with very low sources (e.g., 576p), there was no overscan effect, meaning the image wasn't artificially cropped – everything fit on the screen as it should.

Philips OLED769 features a multi-level motion smoother called "Motion Style," which will please users who value the ability to adjust motion fluidity in films. With this function, the image can be set to appear more stuttery or fluid, reminiscent of a theatrical effect. It's a great solution for those who want to tailor the displayed content to their visual preferences. Gamers will also not be disappointed, as the television, like most OLEDs, is equipped with a 120Hz panel. This ensures extraordinary fluidity and dynamic imagery. Unfortunately, Philips OLED769 does not have the BFI (Black Frame Insertion) feature, which could further enhance the smoothness and clarity of motion. Despite this limitation, the television still offers excellent visual experiences for both cinema lovers and gamers. This is definitely one of its strong points.

TCL C7K handles motion fluidity really well. The panel it uses offers a refresh rate of 144 Hz, which suggests that this TV is more than just a standard "60 Hz" panel. Furthermore, if we connect the C7K to a computer and set the resolution to Full HD. But we will write more about this in the paragraph on gamers and PC compatibility. Returning to everyday use – both sports and movies look very good here. Thanks to the fast panel and the well-functioning motion smoother, the C7K is great for watching matches, but also for movie screenings. In the menu, we find two sliders – motion blur reduction and flicker reduction – that allow you to adjust the fluidity effect to your own preferences. At lower settings, we get a more cinematic effect, with slight judder. At higher settings – the image becomes more theatrical, fluid to the point of excess. Whatever your preference – everyone can set it their own way.

Philips OLED769 has been designed with gamers in mind, offering full compatibility with consoles and the highest quality gameplay. The television received the maximum rating in this category, providing everything your heart desires. With HDMI 2.1 ports fully supporting ALLM (Auto Low Latency Mode) and VRR (Variable Refresh Rate), the TV ensures smooth and hassle-free gaming. ALLM automatically switches the television to low latency mode, and VRR eliminates stuttering and screen tearing, resulting in smoothness and stability in gameplay. The Dolby Vision feature for gamers is another advantage, although it only works at 60 Hz. Most casual gamers will probably not feel the lack of a higher refresh rate, however, more demanding users may have some reservations. It allows for enjoying a dynamic range of tones and realistic images, enhancing the gaming experience. PC gamers will also not be disappointed, as the Philips OLED769 offers full compatibility with Nvidia graphics cards, thanks to support for G-Sync. This technology synchronizes the TV's refresh rate with the graphics card, eliminating tearing and stuttering, leading to excellent image smoothness.

Philips OLED769 is a television that perfectly meets the needs of gamers, offering a wide range of advanced features and technologies that significantly enhance game quality and user comfort.

TCL C7K is a television that on paper looks like the perfect equipment for gamers – and most importantly, it performs well in practice too. Here's some good news: we have two full-bandwidth HDMI 2.1 ports, so we can easily connect both a console and a computer, using all their capabilities. The panel itself supports a refresh rate of 144 Hz, which provides a significant advantage in dynamic games. Additionally, it comes with a full set of gaming features: VRR (variable refresh rate), ALLM (automatic low latency mode), and support for Dolby Vision in games. There's also an HGiG mode that allows for HDR effects that align with the creators' intentions. GameBar, which is an information bar for gamers. It operates quickly, looks clear (like a Nintendo console👌), and shows what's most important: the current frame rate, VRR status, and even HDR parameters.