Philips OLED770 vs TCL P89K / TCL P8K

The Philips OLED770 does not attempt to compete with the brightest OLEDs on the market, and it would actually be hard to expect that, as it is the lowest model in Philips's series for 2025. In our measurements, it achieved a maximum brightness of about 700 nits, which allows for enjoyment of HDR effects in scenes where light appears point-wise – for example, in the flash of headlights or a starry sky. In such moments, the picture can truly impress. However, it is different when there are more bright elements on the screen. The television, like many cheaper OLEDs, limits brightness in those cases, and the entire picture noticeably dims. This was best seen in a scene from the movie The Meg, where the sun rises behind an oil rig – at that point, the brightness dropped to about 250 nits, nearly three times less. The HDR effect remains visually pleasing, but it is worth being aware that this model performs best in scenes with less intense light. Fortunately, the OLED770 has an ace up its sleeve – the coverage of the DCI-P3 color palette is as high as 99%, so colors in movies and games are saturated and very close to what the creator intended to convey.

The maximum brightness of the TCL P8K is around 300 nits, although in actual movie scenes, the TV maintains more around 250 nits. These values cannot be considered sufficient for achieving a full HDR effect – they are more akin to a solid base for SDR content. Therefore, we won’t see spectacular flashes, bursts of light, or moments when the screen truly “blinds” you, as is the case with more expensive models. The image is somewhat flattened, and the differences between light and shadow are more symbolic than realistic. Fortunately, TCL has a few aces up its sleeve that save the overall impression. One of them is the coverage of the DCI-P3 color gamut at around 93–94%. Thanks to an additional QLED layer (PFS LED), colors gain depth and intensity, clearly surpassing standard LCD panels. As a result, although the typical “wow effect” associated with HDR brightness is lacking here, the image can still impress with its saturation and vibrant tones, making movie scenes pulse with colors and avoiding a heavily faded appearance.

The first measurements already show that the factory settings of the Philips OLED770 have a lot to improve even in Filmmaker mode. The white balance chart clearly shows a lack of blue, which gives the image a slightly yellowish tint. In practice, the white is not snow-white, but leans towards warmer hues – which some may even like, but from the accuracy perspective, this is a deviation from the norm. The gamma, on the other hand, tends to be on the darker side – the average value is about 2.6 instead of the reference 2.4. In the mid-tones, the image appears muted and more saturated, which may look too "filmic," but takes away some naturalness. However, the biggest issues can be seen in color reproduction. The average error is relatively high, and some colors – especially shades of gray – clearly deviate from what should be seen. In everyday viewing, this means that sometimes colors may look less natural than we would wish.

In Filmmaker mode, the TCL P8K revealed certain imperfections in image reproduction from the start. We noticed that the television tends to slightly brighten scenes – its gamma was somewhat lowered, which made the image appear slightly "washed out," lacking depth, as if the contrast had slipped out of control. This was most evident in HDR content, where the EOTF brightness curve clearly deviated from the reference values. As a result, the darker parts of the image looked too gloomy, while the brighter sections didn't always reach the proper level of luminance. A second noticeable issue was a slight oversaturation of blue – the television stubbornly boosted this color, which caused some parts of the image, especially skin tones and reds, to have a slight purple tint. This is not a major flaw, but to a discerning eye – noticeable. Fortunately, most of these errors could be corrected during calibration. You can see the results of this adjustment in the graphs and photos below.

Philips OLED770 has shown signs from the beginning that it houses significant potential, but it was difficult to fully see this in the factory settings. The image was sometimes too warm, and some colors seemed to have lost their naturalness along the way. However, calibration revealed that it is a television very receptive to adjustments – it reacted to every correction and almost immediately unveiled another layer of its capabilities. The white balance was successfully set both in SDR and HDR, eliminating the yellowish glow and presenting a neutral, clear white. Gamma stabilized closer to perfection, allowing midtones to regain their naturalness, and shadows no longer appeared artificially darkened, possibly even with a slight brightening effect. The effect was obvious... Movies are watched with greater ease; the image has cinematic depth, but without the feeling that something is exaggeratedly darkened. However, the most interesting part was the work on colors. Out of the box, the errors were not dramatic but slightly noticeable – skin tones were sometimes too warm, and gray didn’t always have the shade we expected. After calibration, the error values dropped to around 2, and in many cases even below 1. This is a level significantly lower than the threshold of perception for the human eye. In other words, after correction, the colors finally “clicked” into place. Looking at the screen, we had the impression that the television had begun to speak with a full voice. Like an instrument that has finally been well-tuned.

After calibration, the TCL P8K showed a completely different face. It managed to achieve nearly perfect, even reference-level color reproduction in both SDR and HDR content. The screen no longer had a tendency towards a cool tint, and the white balance was perfectly balanced. The gamma values for SDR material also finally look as they should – the image has the proper depth and no longer appears washed out. The only remark that can still be made about the P8K concerns its "Chinese" traits, known from most TCL models. The TV still likes to manipulate saturation in HDR content in its own way – sometimes slightly boosting it, sometimes smoothing it out, which means the effect is not always fully predictable. Nevertheless, after calibration, the colors look stunning, and their accuracy is truly surprising. In most cases, measurement errors dropped below values of 1-2, which is a result that significantly more expensive models would not be ashamed of.

The problem of the previously mentioned color connections can largely be mitigated by the "distortion reduction" feature, which is an algorithm for smoothing tonal transitions in Philips TVs. It works best at a low setting—effectively eliminating unwanted color bands while not introducing strange artifacts or losing image detail. It's one of those features that is truly worth keeping switched on.

The issue with upscaling is somewhat less favorable. The image from a lower resolution can be too soft, while at the same time, distinctive "jaggies" appear in certain areas. The impression is that the algorithm is trying to reconcile two contradictory directions—smoothing and sharpening—and ultimately hasn't found the golden mean. As a consolation, it's worth noting that the television has no issues with overscan, meaning it doesn't cut off the edges of the image, which sometimes happens with other competing models.

The TCL P8K performs somewhat worse when it comes to the fluidity of tonal transitions in lower quality materials. The television does offer a feature to smooth out unwanted bands, but its effectiveness leaves much to be desired. Even at the highest setting, it’s hard to say there’s a real improvement – at times the effect is even the opposite of what was intended, as the feature can introduce small artifacts and unnatural blurriness on the screen.

On the other hand, upscaling, or scaling the image to 4K resolution, looks significantly better. The P8K handles this task surprisingly well – HD content, and even SD, is enhanced in an aesthetically pleasing manner without excessive loss of sharpness. There are indeed slight "hard" edges typical of this class of equipment, but this can easily be adjusted with the sharpness slider according to personal preferences. The final effect is more than satisfactory, especially considering the price range in which this model is located.

The issue of the panel in the Philips OLED770 is not entirely straightforward. The manufacturer claims a 120 Hz panel, but our measurements showed that the screen can accept a 4K signal even at 144 Hz. This sounds like great news – because who wouldn't want an extra mode for PC gaming at this price? However, the reality turned out to be more complex. With 120 Hz materials, the television behaves like most OLEDs – the picture is absolutely clear, with no trace of ghosting or blurring, making it ideal for both fast-paced games and sports broadcasts. The problem arises only at 144 Hz. Unlike models with official support for that frequency, here we observe the phenomenon of so-called frame skipping. This means that the television is unable to display all frames – some of them are skipped, causing the motion to lose fluidity, and double outlines appear on the screen. The effect resembles the operation of the BFI function, which Philips does not offer in this model anyway.

TCL P8K is one of the cheapest televisions offering a 144 Hz refresh rate, which in itself is already a significant advantage in this price segment. Thanks to the fast panel, this model can confidently be recommended to both sports fans and video gamers – the image is smooth, and movements of the ball or dynamic actions look natural. However, this does not mean that the P8K is only suitable for sports. On the contrary – it can maintain the right dynamics in movies as well, without introducing an artificial effect of "theatricality," as long as we set the parameters wisely. The television is equipped with a motion smoother called "Motion Clarity," which features two sliders: blur reduction and flicker reduction. The first is responsible for smoothing the image by generating additional frames, which increases fluidity but may cause a slight soap opera effect. The second, on the other hand, limits flicker and improves sharpness in motion, although it may slightly darken the screen. Appropriately adjusting these two parameters allows for a really good balance between natural movement and fluidity. The 60 Hz panel is good for dynamic content, although more demanding users will notice that it is not a top-tier display in terms of motion clarity.

If someone is looking for a gaming TV, the Philips OLED770 is a candidate that's hard to ignore. The mere fact that we have an OLED here provides a great starting point – perfect blacks and infinite contrast make evening sessions in atmospheric games look like they’ve been pulled straight from the cinema. On top of that, there’s the Ambilight system, which features LEDs on the back of the TV that extend the image onto the wall behind the screen. The effect is such that even regular gameplay in FIFA can look like a small spectacle, and in horror games, the atmosphere becomes really intense. On the technical side, it’s pretty good as well. The Philips OLED770 supports Variable Refresh Rate (VRR) up to 120 Hz, has an automatic low latency mode for gamers (ALLM), and if someone is using an Xbox Series X, they can also count on Dolby Vision support in games. You just need to know that in this mode, input lag is slightly higher than standard, although still at an acceptable level. As a bonus, we get the “Game Bar” panel, which is a special tool strip for gamers. It's not the most conveniently designed solution, but it allows you to check key parameters without leaving the game. In total, this presents a picture of a TV that on one hand has all the most important gaming features, and on the other can add something unique – Ambilight. And it’s this mix of technology and visual effect that makes the OLED770 one of the better screens for gaming in a home environment.

Although the TCL P8K is a budget TV, it certainly can’t be said that it’s not suitable for gaming. On the contrary – this is a screen that can pleasantly surprise any gamer. It features two HDMI 2.1 ports, allowing us to easily output 4K at 120 Hz. For those gaming on PC, they will also appreciate the fact that the TV can even operate at 240 Hz refresh rate in lower resolution – a small thing, but it’s nice. In addition, there’s a full set of gaming-specific features: automatic game mode, Game Bar for quick parameter previews, VRR, HGiG, and support for Dolby Vision in games. All of this makes gaming on the P8K a truly enjoyable experience – the picture is smooth, the response is quick, and the TV communicates well with next-gen consoles. The TCL P8K shows that a cheap screen doesn’t have to mean giving up fun. Definitely not when it comes to gaming.