Samsung QN85F vs Hisense E7Q / E79Q

Although more than twice the number of dimming zones compared to its predecessor did not translate into a spectacular jump in black levels and contrast, we definitely felt it in the HDR effect itself. The QN85F is up to 50% brighter than last year's model, making a huge impression in dynamic scenes. The peak brightness can reach almost 1700–1800 nits, which is truly impressive for Mini-LED in this class. The best part is that almost regardless of the scene being watched, the HDR effect remains strong and vibrant. In four out of five test scenes, brightness was maintained around 1000 nits, a level that in most cases allows the viewer to experience the true magic of this format. Of course, in scene number 4 from the film Sicario 2, the limitations of Mini-LED technology become apparent – the brightness of the helicopter’s small light drops to around 500 nits. This result is not stellar, but it is still much more acceptable than last year's model. Samsung therefore deserves applause, as the improvement in brightness in the QN85F is drastic compared to its predecessor. However, it is a shame about a certain trend visible in this year's televisions – the manufacturer has worsened the colour gamut coverage. Although the QN85F has a QLED panel, its score of around 90% DCI-P3 is average, and in the most demanding films, it can lead to less vibrant colours than its predecessor. Despite this shortcoming, the overall HDR effect stands at an excellent level and truly makes a big impression in this class of devices.

The Hisense E7Q / E79Q is a television with average brightness, with a peak luminance level of around 350-380 nits. This is an absolute minimum that allows for HDR content to be viewed in a way that is close to the creators' intentions, although without a distinct "wow" effect. Synthetic test results on white screens have been confirmed in practice – in film scenes, the bright parts of the image are stable and quite uniform, but it's hard to speak of a true "light punch." In everyday use, for example, when watching Netflix or YouTube, the HDR effect is acceptable and is perfectly sufficient for most users. However, it must be stated clearly – this is not the level of top-end screens, and one should not expect that in this price range. Fortunately, the Hisense E7Q / E79Q has an advantage that allows it to gain quite a few points: it features a PFS LED QLED panel, utilising an additional phosphor layer that improves colour reproduction. The measured range of the DCI-P3 colour gamut is about 92%, which means that colours in most scenes are vibrant, well-saturated, and pleasant to the eye, particularly for this price bracket.

Samsung QN85F offers several preset picture modes, but by default, when the television is turned on, it starts in "Eco" mode. And we could actually end the discussion here, because for such a model, using this setting makes no sense – the picture is washed out, unpleasant, and far from what we expect from a television of this class. We therefore carried out our tests in the best of the available modes, which is the Filmmaker mode. Its purpose is to faithfully reproduce what the directors saw during the filming of the movies, and indeed this is the setting that performs best among all factory options. However, this does not mean that it is without flaws.

Both in SDR and HDR, the QN85F quite strongly emphasised warm colours. This resulted from deficiencies in white balance, where there was a distinct lack of blue. Additionally, the picture was sometimes overexposed – as indicated by both the gamma brightness characteristic and the EOTF curve, which showed that the television tends to blow out scenes. In SDR, the colour reproduction errors (Delta E levels of 4-5) were still acceptable, but in HDR the discrepancies became quite large and clearly deviated from what the creators intended to show us. Fortunately, Samsung provides a wide range of calibration tools in its televisions, so – as always – we proceeded with professional calibration to see how much could be improved.

In Filmmaker mode, the Hisense E7Q / E79Q television was truly impressive. After the first measurements, it became clear that the white balance was quite well tuned, with the only minor deviation being a slight tendency towards a purple tone, which we mentioned earlier. However, this did not significantly impact the overall character of the image – it remained coherent and pleasant to view. A much larger issue turned out to be the brightness characteristics (gamma) in SDR content and the EOTF curve in HDR films. The television noticeably brightened the image, flattening the contrast and diminishing its depth. Gamma values could drop from the reference 2.4 to around 1.9, making the image look as if it were covered with a thin, milky layer. Fortunately, this is a problem that can be relatively easily corrected through calibration.

After calibrating the film mode, we managed to tame the colours in both modes to near perfection – most of them did not exceed an error value of 3, which is the threshold of perception by the human eye. The image became more natural, fuller, and at the same time free from bloom, which was noticeable right after taking the television out of the box. This shows the great potential of the QN85F and how well it responds to precise settings. However, this does not change the fact that certain technological barriers cannot be overcome. Despite the enormous benefits of calibration, there are still limitations of the panel itself. Although the number of dimming zones has doubled compared to its predecessor, the algorithms controlling the backlighting can manipulate brightness in their own way. Sometimes this leads to slight colour inaccuracies or gently visible halo effects around bright objects. Nevertheless, the experience after calibration is truly pleasant and demonstrates how good a screen the QN85F can be if we just take a moment for proper settings.

The biggest beneficiary of calibration in the case of the Hisense E7Q / E79Q was undoubtedly the SDR mode. It managed to achieve an almost perfect image – most errors in the Color Checker test dropped below a value of 3, and often even 2, which is an outstanding result for this class of equipment. The greatest improvement came from equalising the brightness characteristic (gamma), which meant the image no longer appeared washed out and regained its natural depth. In HDR content, it was also possible to improve colours and eliminate the purple tint mentioned earlier, but errors in the Color Checker measurements were still noticeable. This is due to the fact that – as is often the case with Hisense televisions – the screen manipulates brightness quite heavily, overemphasising some colours. This was also indicated by the EOTF curve, which was slightly above the reference values, suggesting these minor issues with excessive brightness. Despite this drawback and the design limitations that emerge with HDR content, the Hisense E7Q / E79Q gained quite a lot after calibration. In everyday use, the television presents a consistent, natural, and pleasant image, and the difference compared to the factory settings is enormous.

Although the native tonal transitions on the QN85F with 4K material perform excellently, we do not always deal with content in the highest resolution. At that point, it becomes crucial how the television handles upscaling and digital image processing. This process is managed by Samsung's proprietary processor – AI NQ4 Gen2. In practice, it operates very efficiently. If visible colour banding or other undesirable phenomena occur on the screen, for instance, in materials from YouTube, they can easily be smoothed out using the "noise reduction" feature. Set to a medium level, it improves tonal transitions without excessively blurring desired details. However, it is important to remember that – as with most Samsung televisions – this function heavily interferes with the film grain. Therefore, during cinematic screenings, it is wise to use it cautiously to avoid losing the natural character of the image.

The upscaling itself looks very good. Test materials in lower resolutions were displayed sharply and clearly, with a great deal of detail. The only downside remains the issue of overscan, which is the trimming of the edges of the screen. In most situations, this is not noticeable, but with very old materials below HD quality, there may be cases where a fragment of the image from the left side gets slightly cut off.

In the case of the Hisense E7Q / E79Q, upscaling and digital image processing are not the strongest aspects of this television. It is evident that the manufacturer has opted more for simplicity rather than advanced image processing algorithms. The television does not offer any features to smooth tonal transitions or systems to improve image clarity, resulting in lower resolution materials looking simply very raw. On the screen, you can notice subtle compression edges that better processors in other models can effectively hide.

During the HD material tests, we noticed that the E7Q tries to artificially enhance detail, which sometimes works, and at other times has the opposite effect – the image becomes soft, slightly blurred, at times even “watery.” There is no aggressive sharpening that ruins naturalness, but there is also no finesse in the detail integration that better image converters offer.

Motion smoothing and fluidity in the QN85F is a topic worth discussing in more detail, as the television is equipped not with a standard 120 Hz panel, but with a 144 Hz one. The extra hertz will mainly be appreciated by PC gamers, but the mere presence of such an option can be seen as a nice addition and a sign of the times – it’s hard to complain about the trend towards faster panels, as in practice, each of us would prefer the image to be as smooth as possible. However, the most important thing is how the television handles typical 120 Hz refresh rates – in the case of consoles, sports, or films recorded at 24 or 30 frames per second. Here, the QN85F performs really well. In films, one can easily adjust the character of the image thanks to the "image clarity" function, where we find two adjustable sliders. Key for screenings is the one responsible for reducing judder. Lower values give the image a more cinematic character with preserved "frame rate," while higher values lead to strong smoothing reminiscent of television theatre.

Hisense E7Q / E79Q is a television with a 60 Hz screen, so fans of 4K sports may feel a slight disappointment – we simply won’t see such smooth images here as in more expensive models with higher refresh rates. Fortunately, the situation is much better for films. Cinematic materials recorded at 24 frames per second can be displayed here using a motion smoothing feature, allowing the user to tailor the picture to their own preferences – either more cinematic with visible frames or smoother, in a theatrical style.

The Samsung QN85F makes a really great impression from the perspective of gaming features. We have four HDMI 2.1 ports here, so we can easily connect several devices simultaneously. There is also variable refresh rate (VRR) to prevent screen tearing, as well as automatic low latency mode (ALLM), which allows the TV to switch to the appropriate settings when we start the console. Additionally, it supports refresh rates of up to 144 Hz – something that PC gamers will particularly appreciate, but the mere fact that such an option is available shows that Samsung is committed to full support for gamers. The Game Bar panel also deserves praise. It provides a quick overview of key parameters – from frame count to refresh mode, right down to shortcuts for picture settings. Instead of digging through the entire menu, everything is at our fingertips, which turns out to be really convenient in practice. However, the most interesting addition is the Game Motion Plus feature. This is nothing more than a motion smoother brought into the gaming world. When turned on, the image becomes smoother, sometimes appearing as if we’re getting several more frames, and importantly – the response time doesn’t increase sufficiently to hinder gameplay. This is a solution that truly distinguishes Samsung's 120Hz televisions from the competition.

The only serious downside remains the lack of proper HGiG support. This is the standard responsible for proper tone mapping in HDR games, ensuring that brightness and contrast are displayed according to the creators' intentions. Without HGiG, we have to adjust the brightness manually, which doesn’t always result in the ideal outcome. The feature was available in previous models, but it disappeared in the QN85F after one of the updates. We hope that Samsung will quickly address this issue, and we will be monitoring whether it has been resolved.

Hisense E7Q / E79Q is truly a successful television for gamers, even though it does not support 4K signal at 120 Hz. The manufacturer, however, has ensured a set of features that until recently could only be found in more expensive models. There is ALLM, meaning automatic switching to low latency mode, allowing the television to activate game mode with very low input lag by itself. We also have VRR, functioning up to 60 Hz – while this may not look impressive on paper, in practice it is fully sufficient, as most games on consoles do not exceed this limit. All these settings can be quickly found in the Game Bar panel, a convenient menu created specifically for gamers. From this interface, one can change picture modes, enable a frame counter, or even... an on-screen reticle – humorously named "target point" in the Vidaa system, which is a result of awkward translation from the Chinese manufacturer.

Special praise should be given to the ability to play in 1080p at 120 Hz, which significantly improves the fluidity and responsiveness of the image. Therefore, if someone wants to play a few titles at a higher refresh rate, they can simply lower the resolution and enjoy much smoother motion. Despite the lack of 4K@120Hz, the Hisense E7Q / E79Q performs really well as a gaming television – especially for those who are not looking for perfection but rather a solid and fast screen for everyday gaming.