Hisense S7NQ CanvasTV vs Philips PUS7000

When it comes to the brightness of the television and how it handles bright elements while watching films, it is simply average – similar to the case with contrast. The average brightness level of the Hisense S7NQ is around 500 nits. This is a value that allows one to feel the beginnings of true HDR, but it is definitely too little to speak of remarkable effects. However, the television should be praised for its colour gamut coverage – films look very colourful and vibrant. Thanks to the use of PFS LED (QLED) coating, the device is capable of covering over 90% of the DCI-P3 colour palette and over 72% of the wider BT.2020 palette. For a television of this class – these are really very good results.

Unfortunately, the PUS7000 is not suitable for watching HDR content. The screen is simply too dark. A brightness level of 200 nits is insufficient to properly display such a format. Even if a HDR signal message appears on the screen, the image will resemble a standard SDR recording. Therefore, it is better to stick with the latter format to avoid errors in displaying bright scenes, as discussed below. The situation is not improved by the fact that this is a classic LCD model without additional layers enhancing colours, such as QLED or PFS. As a result, colours in HDR may appear washed out. Ultimately, this gives a worse effect than in the standard SDR format, which is simply better suited to the capabilities of this panel.

Let's now check how the Hisense S7NQ CanvasTV performs in colour reproduction in the best factory mode, which is Filmmaker. Right from the start, it is clear that it is decidedly better than in dynamic or standard modes, but there are still a few things to nitpick. Regarding image quality from an HD signal, the colours are slightly inaccurate – there is a dominance of cooler shades of blue and a lack of red. This makes the image appear somewhat too cool.

A similar effect can also be observed with 4K content, but there it is much more noticeable. The excessive exposure of blue tones and the lack of red result in the image appearing distinctly cold. However, the biggest problem with this television is not the colours themselves but the way brightness is managed. The tested unit slightly boosted brightness compared to the reference value. While this results in better visibility of details, it comes at the cost of significantly brightened blacks – causing the entire image to seem more "flat".

A similar phenomenon was noticed in the 4K signal – the slightly elevated curve at the beginning of the EOTF chart shows that the television has a tendency to overexpose certain scenes. Fortunately, this effect can be improved with professional calibration, which we will discuss in the next point.

We tested the television in movie mode, which theoretically should provide the best and most natural colours. And indeed, this mode is quite correct; however, after connecting the calibration equipment, its biggest flaw came to light. The PUS7000 has significant shortcomings in displaying red. Poorly tuned white balance and overly low saturation of this colour cause the image to appear too cool. As a result, one may get the impression that the displayed content is simply lacking in vibrant colours. The situation is worsened by the fact that both SDR and HDR content are excessively brightened. This is confirmed by the gamma curve and EOTF graphs, which show that the television displays the image brighter than it should. This causes scenes to lose their depth and may appear somewhat washed out. Fortunately, in the Philips menu, we find quite a few functions to improve these aspects, so we immediately proceeded to calibration to see what could be squeezed out of this screen.

The results we achieved after calibrating the Hisense S7NQ are really very good. Thanks to the calibration, we managed to eliminate the excessive exposure of blue tones and deficiencies in red with HD signal. A similar, albeit slightly weaker effect was also achieved with 4K HDR content. Managing brightness in HD material has also been improved – the television no longer has issues with brightening the image "across the board."

However, there are things that cannot be bypassed. The characteristic of the EOTF curve has practically not changed, and the lack of local dimming means that the smallest elements on the screen will always be slightly overexposed. One simply has to come to terms with this when choosing a television with a similar type of backlighting. Despite this, the final effect is very good and should fully satisfy the vast majority of users.

After professional calibration, it is evident that the PUS7000 responds well to image adjustments. In this price range, this is not at all a given. The effects should be evaluated in two scenarios, depending on what content we plan to watch. SDR performs the best. After our adjustments, the picture looks really good. Most colour errors have fallen below level 3, which is the threshold at which distortions usually begin to be visible to the naked eye in measurements. Films, series, sports, and regular television look natural, without unpleasant deviations. If someone mainly watches classic channels or streams in HD quality, the difference after calibration will be noticeable immediately. However, it must be clearly stated that the PUS7000 is still not a television suited for reasonable HDR, and calibration changes very little in this regard. The reason lies in the hardware: the colours remain too unsaturated. The television lacks solutions to expand the colour gamut, such as PFS filters or a quantum dot layer, so the panel simply cannot display the intense colours required by HDR. This is most apparent in reds, which still look pale. This limitation cannot be bypassed with menu settings, as it stems from the design of the backlighting and the panel itself.

Equally important is how the television handles tonal transitions on a poor signal – for example, in older films, television, or on YouTube. Unfortunately, despite the presence of the "Smooth and Gradient Picture" feature, which was supposedly meant to improve this aspect, its performance is truly poor. It's barely noticeable that it has any real impact on the visibility of colour transitions.

The image scaling is also lacking. Yes, it can be observed that the television tries to "enhance" the quality, but the end result is far from ideal. The image often appears slightly jagged, which is particularly noticeable in the example of tree branches in the background. Additionally, the Hisense S7NQ has a clear tendency to crop the image at lower resolutions, causing subtitles in news items or finer details in the image to be missed.

The PUS7000 handles digital image processing quite well. The distortion reduction feature deserves praise, as it effectively smooths out unwanted tonal transitions even at low settings. However, it has a drawback: if applied too aggressively, it can introduce undesirable artifacts on the screen. Therefore, it would be a good idea to experiment with this setting to find a happy medium between a smooth image and detail clarity.

The upscaling, or enhancing the quality of lower-resolution materials to 4K, is adequate. The image after processing is very "soft," which is typical for nearly all Philips televisions. The edges are plastic and smooth, making the image look cohesive. If it feels too soft for someone, the sharpness slider in the menu can always be adjusted to achieve a more pronounced effect.

When it comes to motion fluidity, the television performs remarkably well. Although the S7NQ was designed primarily for displaying static elements – such as images – the manufacturer has implemented a 144 Hz refresh rate matrix. As a result, sports and games look really good on it.

For materials that are not recorded at a high frame rate, the manufacturer has provided two features that allow you to adjust the picture to your own preferences. "Motion blur reduction" and "judder reduction" operate on a 10-point scale, allowing you to choose between a more cinematic image – with characteristic frame jumps – and a smooth effect reminiscent of a "soap opera". How to set this up? That’s a personal matter – we leave the decision to you.

In this respect, we actually have no good news. It might seem that the biggest downside is the lack of a 120 Hz panel, but in this price range, that is actually the norm, and it is hard to expect anything more. However, the worst part is that the television does not have any features to improve motion smoothness. There is a lack of any supporting systems, both in films and in sports. We must come to terms with the fact that the image on the PUS7000 is processed "raw". This means that during dynamic scenes or fast camera movements, the motion can appear choppy or unclear. We do not have the option to enable any smoothers that would reduce this effect.

Although the S7NQ is a "picture" type television, it can indeed be used for gaming. Really. Here you can find almost everything (except for the HGiG mode) that a modern gaming television needs. The 144 Hz panel and two full-fledged HDMI 2.1 ports allow for the hassle-free connection of two consoles, such as the PlayStation 5 or Xbox Series X/S.

The television supports Automatic Low Latency Mode (ALLM) and Variable Refresh Rate (VRR), with no stuttering or issues. It also handles displaying high frame rates at lower resolutions without any trouble. Hisense deserves praise for a very attractive Game Bar – it displays all available picture options, and additionally, we have the ability to enlarge the minimap or turn on the crosshair (because sometimes someone might actually want to "aim" 😉).

The only missing element – as we mentioned earlier – is the lack of a proper implementation of the HGiG mode. It is specifically responsible for automatically adjusting the picture in games as the creators intended. It's a shame, because that’s the only thing preventing the Hisense S7NQ from being a full-fledged gaming "beast".

Although the PUS7000 is not marketed as a gaming television, it does not perform as poorly in this category as one might expect. While it is true that we won’t find support for 120 Hz refresh rates, which is understandable at this price point, the manufacturer has ensured several important features that genuinely enhance the gaming experience on consoles. The most important of these are the VRR and ALLM technologies. VRR is responsible for synchronising the screen with the number of frames generated by the console. This prevents the image from tearing and keeps it consistent even during sudden drops in frame rate while gaming. In contrast, ALLM is a solution that automatically switches the television to the lowest latency mode as soon as it detects a signal from the console. All these parameters are easily accessible thanks to the Game Bar feature. This is a special control panel for gamers that can be summoned on screen at any time. It allows for a quick preview of the current settings and connection status without interrupting gameplay, which is a very convenient solution.