TCL P755 vs Hisense E7Q / E79Q

TCL P755 provides average HDR effect quality. The maximum brightness of the TV is slightly below 300 nits. Such brightness limits the intensity of bright areas in HDR content. In practice, this means that bright elements may not be sufficiently pronounced, affecting the overall impression of contrast. However, the TV offers wide coverage of the DCI P3 colour gamut, reaching about 93%. As a result, colours are vibrant and saturated, significantly improving colour reproduction quality in HDR content. Despite the limited brightness, the wide colour range allows for richer and more realistic shades.

Hisense E7Q / E79Q is a mid-brightness TV, with a peak luminance level of around 350-380 nits. This is the absolute minimum that allows viewing HDR content in a way that's close to the creators' intentions, though without a distinct "wow" effect. The results of synthetic tests on white test patterns were confirmed in practice – in movie scenes, the bright parts of the image are stable and fairly even, but it's hard to talk about a true "burst of light" here. In everyday use, such as when watching Netflix or YouTube, the HDR effect is acceptable and is more than sufficient for most users. However, it must be said clearly – this is not the level of top-end screens, and one shouldn't expect that at this price. Fortunately, the Hisense E7Q / E79Q has an advantage that allows it to score quite a few points: it's a QLED panel of the PFS LED type, using an additional phosphor layer that improves colour reproduction. The measured range of the DCI-P3 colour gamut is around 92%, which means that the colours in most scenes are vibrant, well-saturated, and pleasing to the eye, especially for this price bracket.

The colour reproduction in the P755 in "Cinema" mode, although it is the best factory setting, leaves much to be desired. The biggest issue is the white balance, where the chart clearly shows a spike in the red colour and a drop in the green colour. This leads to a shift in colours towards red, causing the colours on the screen to appear less natural and may look incorrect, especially in scenes with a white or neutral background. This is confirmed by the "Colour Checker" test, which reveals that the colours are indeed shifted towards red, affecting the realism of the image and reducing the perception of colour depth. In terms of contrast, the gamma chart analysis shows significant fluctuations, particularly in the dark areas of the image, where values drop below the optimal level of 2.4. As a result, darker areas may be displayed brighter than they should be. Additionally, the EOTF curve, responsible for brightness reproduction, sits slightly above the reference curve. The graph shows a slight increase in brightness to about 50%, after which there is only a minor drop. This leads to excessive brightness enhancement in the mid-range of the image and may result in loss of detail and distortion in brighter scenes.

In Filmmaker mode, the Hisense E7Q / E79Q television really managed to impress. After the first measurements, it turned out that the white balance was quite well tuned, with the only minor deviation being a slight tendency towards a purple hue, which we mentioned earlier. However, this did not significantly impact the overall character of the image – it remained cohesive and pleasant to view. A much bigger issue was the brightness characteristics (gamma) in SDR content and the EOTF curve in HDR films. The television clearly brightened the image, flattening contrast and taking away depth. Gamma values could drop from the reference 2.4 down to around 1.9, making the image look as though it was covered with a thin, milky layer. Fortunately, this is a problem that can be relatively easily corrected through calibration.

After calibration, the colour reproduction on the television significantly improves when it comes to SDR content. The colour curves are now close to the ideal value, and the gamma is more stable. Although the dip at the beginning of the graph to the values is still present, the overall accuracy of colour reproduction is much better. The “Colour Checker” test shows that most colour samples have errors below level 2, indicating improved colour fidelity. A few deviations are present, but generally, the colours are now more realistic and consistent with reality.

Calibration also brings improvements in HDR content. The white balance has been corrected, translating to more natural colour reproduction. The EOTF curve, although now closer to the reference curve, still shows a slight boost in brightness at the beginning of the graph. This leads to minor distortions in very bright scenes, but the overall tonality and detail have been enhanced. Dynamic tone mapping works more effectively, improving image quality in bright areas and preserving more details.

Although the image from the device does not achieve full perfection, calibration brings significant improvement. After adjusting the settings, the television performs much better, offering more realistic and accurate colour reproduction in SDR and HDR content. While some shortcomings can still be noticed, calibration effectively eliminates many previous issues, ensuring better image quality and more natural colours.

The biggest beneficiary of calibration in the case of the Hisense E7Q / E79Q was undoubtedly the SDR mode. It managed to achieve almost perfect image quality – most of the errors in the Color Checker test dropped below a value of 3, and often even 2, which is a remarkable result for this class of equipment. The biggest improvement came from aligning the brightness characteristic (gamma), which made the image no longer look blown out and regained natural depth. In HDR content, it was also possible to improve the colours and eliminate the purple tint that we mentioned earlier, but errors in the Color Checker measurements were still noticeable. This is due to the fact that – as is often the case with Hisense televisions – the screen manipulates brightness quite strongly, overexposing some colours. This was also indicated by the EOTF curve, which was slightly above the reference values, suggesting these minor issues with excessive brightening. Despite this flaw and the construction limitations that arise with HDR content, the Hisense E7Q / E79Q gained quite a bit after calibration. In everyday use, the television presents a coherent, natural, and pleasant-to-the-eye image, and the difference compared to the factory settings is indeed huge.

The “Gradual Smoothing” function works quite well, effectively eliminating visible boundaries between different shades of the same colour. Thanks to it, tonal transitions are smoother. Unfortunately, this function is not available in HDR mode, which can affect the quality of tonal gradation in higher dynamic range materials.

In the case of image scaling, the television does not perform its best. There are noticeable edge cut-offs, particularly evident on the model's figure and the branches of trees. The blurring of details in these areas affects the overall sharpness of the image. This may be noticeable when watching content in a lower resolution. Additionally, SD quality image is displayed with slight cropping at the top as well as the bottom.

In the case of Hisense E7Q / E79Q, upscaling and digital image processing are not the strongest points of this television. It is evident that the manufacturer has opted for simplicity rather than advanced image processing algorithms. The television does not offer any features that smooth tonal transitions or systems that enhance image clarity, which makes lower resolution materials look quite raw. Subtle compression edges can be seen on the screen, which better processors in other models can effectively hide.

During the testing of HD materials, we noticed that the E7Q tries to artificially boost detail, which sometimes works and other times has the opposite effect – the image becomes soft, slightly blurred, and at times even "watery." There is no aggressive sharpening that ruins naturalness, but there is also a lack of finesse in detail integration that better image processors provide.

The television offers decent, though not perfect, results in terms of motion smoothness. In the case of movies, the television has a "Flicker Reduction" feature that allows for adjustment of motion smoothness on a scale from 1 to 10. With this option, we can tailor the image appearance to cinema or more theatrical preferences (with lower or higher speed).

Hisense E7Q / E79Q is a television with a 60 Hz screen, so sports fans in 4K may feel a slight disappointment – you simply won’t see such smooth images here as in more expensive models with higher refresh rates. Fortunately, when it comes to movies, the situation is much better. Cinematic materials recorded at 24 frames per second can be displayed here using a motion smoothing feature, allowing the user to adjust the picture to their own preferences – more cinematic with visible frames or smoother, in a theatrical style.

The device offers a range of features useful for gamers, such as ALLM (Auto Low Latency Mode), VRR (Variable Refresh Rate), Dolby Vision for gamers, and Game Bar. ALLM automatically switches the TV to low latency mode, significantly improving responsiveness to commands from the controller and minimising input lag. VRR synchronises the screen refresh rate with the number of frames generated by the console, eliminating the tearing effect and providing smoother gameplay. Dolby Vision for gamers enhances picture quality by offering better colour and contrast reproduction in games that support this format. The Game Bar feature allows quick access to game settings and monitoring of key parameters such as response time.

However, the TV has some limitations. The 60 Hz panel prevents the display of signals with higher refresh rates at different resolutions, which may affect the fluidity of the image in dynamic games. Additionally, the lack of support for G-Sync technology for PC may impact the quality of gameplay on a computer. It is also worth noting that the HGiG mode, which aims to improve image quality in HDR games, does not work correctly on this model, negatively affecting the visual experience in HDR-supported games.

Hisense E7Q / E79Q is a really good TV for gamers, even though it doesn’t support 4K signal at 120 Hz. However, the manufacturer has included a set of features that until recently could only be found in more expensive models. There's ALLM, which is auto-switching to low latency mode, allowing the TV to activate game mode with very low input lag automatically. We also have VRR, working up to 60 Hz – while this may not look impressive on paper, in practice it is fully sufficient, as most console games don’t exceed this limit anyway. All these settings can be quickly found in the Game Bar panel, a convenient menu created specifically for gamers. From this level, you can change picture modes, turn on a frame counter, or even… an on-screen crosshair – in the Vidaa system amusingly called a “target point,” which is the result of a clumsy translation from the Chinese manufacturer.

Special praise should go to the ability to play in 1080p at 120 Hz, which significantly improves the fluidity and responsiveness of the image. This means that if someone wants to play a few titles at a higher refresh rate, they can simply lower the resolution and enjoy much smoother motion. Despite the lack of 4K@120Hz, the Hisense E7Q / E79Q really performs well as a gaming TV – especially for those who aren’t looking for perfection but a solid and fast screen for everyday gaming.